PROCURIA JANUARY 2024
Presentation TEL.01522 543434 WWW.DOUGHTYCAKES.COM
PRESENTATION PROCURIA Presentation to
Andy Coultas Commercial Manager
Jon Legard Marketing Manager
Procuria TEL.01522 543434 WWW.DOUGHTYCAKES.COM
WHO WE ARE Doughty Cakes • Established since 1982 • Family Business • Van Sales • Professional Values • Proud Tradition
Our Family Business TEL.01522 543434 WWW.DOUGHTYCAKES.COM
WHAT WE KNOW Procuria Stronger Together…
Ian Legard
Established in 2009 by Managing Director Ian Legard, Procuria provide an alternative supply chain solution for independent retailers who may not, in their own right, be able to be part of a large symbol group.
Managing Director
• Established 2009 • 2500 + Members • 250 + Suppliers • Over 25,000 products • Fee Free • Central Billing
Est 2009 TEL.01522 543434 WWW.DOUGHTYCAKES.COM
TRADING REVIEW Key Objectives • Procuria Online Brochure below: https://issuu.com/paulstafford/docs/doughty_cakes_brochure_2024
• Procuria customer base growth • Procuria 2024 promotion plan • Procuria 2024 trade show • Procuria Marketing opportunities • Website Bread/Confectionary inclusion • Website High resolution Doughty Cakes logo • Performance targets
TEL.01522 543434 WWW.DOUGHTYCAKES.COM
VAN SALES Van Sales • Regular Fortnightly Call by Doughty Cakes Van Sales Representative • Full Merchandising Service • Managed Sale or Return • Merchandising and Marketing options available to help generate sales
Van Sales TEL.01522 543434 WWW.DOUGHTYCAKES.COM
PARCEL DELIVERY Parcel Delivery • Fortnightly Telesales call at pre agreed time • E-order form can be sent through any time of day. • All orders placed before 3pm day 1 will be delivered on working day 3 • Confirmation of order emailed to store • All orders are sent via UPS • UPS will send live parcel tracking link • Doughty Cakes tracks all parcels and upon delivery will check that everything has arrived in good order. • Managed Sale or Return
TEL.01522 543434 WWW.DOUGHTYCAKES.COM
NEXT STEPS NEXT STEPS Any questions just shout...
From our family to yours TEL.01522 543434 WWW.DOUGHTYCAKES.COM
TEL.01522 543434 WWW.DOUGHTYCAKES.COM