Why Rimowa x Moncler

RIMOWA X MONCLER

Both Rimowa and Moncler have an extensive heritage. I believe that if Rimowa were an apparel company, it would look a lot like moncler but with a business twist to it. The classical pieces that never go out of style from Moncler is the same with Rimowa. The capsule collection will put Rimowa to the test for a possible brand extension. This will give it a chance to test the market and see where it fits. Moncler will come in to deliver the iconic puffer coats and silhouettes that we want to use. This collection will be for A/W 2020 and will have a travel story from the city to a ski resort through the eyes of an afluent male.

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