weatherhead
collection
Case Western Reserve University the Weatherhead School of Management semi-annual | book one: perspective
What’s in a frame? You can frame a house, a painting, a proposition, a question, or a reply. You can simply change your frame of reference, or change your entire frame of mind. You can frame things many different ways, and the Weatherhead School of Management challenges you to do just that. As we launch The Weatherhead Collection, the newest addition to our outreach efforts, we hope you gain a sense of the energy and excitement about our unique approach to management education. From the first few pages, you will feel as if you are inside a worldclass exhibit. Precious white space, large images, vibrant splashes of color and, of course, our framed initiatives all pay homage to Weatherhead’s philosophy and location in University Circle, Cleveland’s arts & cultural district. Our years of research and dedication to Manage by Designing and to Sustainability and World Betterment are focal points that are helping transform the face of management practices. The wealth of cultural institutions within walking distance of our front door has helped us foster educational and collaborative relationships – bringing artists, designers, healthcare professionals, theatrical directors, entrepreneurs, and management students together and challenging them to look at the business world differently. We have framed our initiatives for you here with the intent that after reading, you will look at business differently and see why Weatherhead is a one-of-a-kind original.
In This Exhibition Feature Stories
Columns
Manage by Designing............................................................................... 08
Weatherhead in the News......................................................................... 14
From Cows and Cassava come Kilowatts................................................. 18
Faculty in the Field.................................................................................... 16
The New MBA............................................................................................ 24
Executive Education.................................................................................. 22 Donor Focus.............................................................................................. 28 By Department.......................................................................................... 30 Alumni on the Move................................................................................... 34
Weatherhead by the Numbers 7 Academic Departments
71 Full-Time Faculty
64 Full-Time Staff
1,511 Students
3 Undergraduate Programs
6 Masters Programs
4 Doctoral Programs 16 Endowed Chaired Professors
4 Editors of Academic Journals
30 Undergraduate Business Program (U.S. News & World Report, 2008) #
#13 Undergraduate Accountancy Program (Business Week, 2008) #3 Organizational Behavior Department (Financial Times, 2008)
What’s in a Name? Twenty-nine years ago, Case Western Reserve University’s Board of Trustees passed a resolution renaming our institution the Weatherhead School of Management to honor the Weatherhead family’s leadership in business and industry. The declaration followed a $3 million gift, and so came the founding of the School as we know it today. Since then, Albert J. Weatherhead, III, chairman and CEO of Weatherhead Industries, has had continued involvement with Case Western Reserve that goes well beyond the naming of our management school. He is an Honorary Trustee and Emeriti Trustee of the University and has served on the Weatherhead Visiting Committee. Mr. Weatherhead also has three endowments within the School of Management including the Celia J. & Albert J. Weatherhead, III Endowment Fund; the Albert J. Weatherhead, III Professor of Management; and the Weatherhead Fund for the School of Management. Through the generous support of the Weatherhead family, we have emerged as a top management school both nationally and globally. Our innovative curriculum taught by the very best faculty sets us apart from competitors because it equips future business leaders with the tools to solve today’s tough issues through cutting-edge techniques in Sustainability and World Betterment, and Manage by Designing. According to Dr. Richard Boland, co-creator of Manage by Designing and professor in the Information Systems Department, “The world needs hearts and minds that can rise above textbook ways of framing problems in order to invent inspiring alternatives that are sustainable in the face of growing complexity, uncertainty, and risk. It needs minds and hands that are capable of modeling and constructing true value creating products, services and organizations that are beyond our ability to imagine today. It needs graduates of the Weatherhead School.” At the Weatherhead School of Management, we produce courageous young leaders who can remake our future.
weatherhead collection book one: perspective | fall 2008
The Weatherhead Collection is published twice yearly by the Office of External Relations for the alumni, students, friends, faculty, and staff of the Weatherhead School of Management, Case Western Reserve University.
Case Western Reserve University Weatherhead School of Management 10900 Euclid Avenue Cleveland, Ohio 44106 weatherhead.case.edu
weatherhead collection Rebecca Murphy Editor
Marla Zwinggi
Assistant Editor
Emily Drew
Contributing Writer
polkadotpeeps, ltd. Design
N. Mohan Reddy
Dean and Albert J. Weatherhead, III Professor of Management
Sonia Winner
Associate Dean for External Relations
We welcome your comments at weatherhead@case.edu.
production notes
February 17-18 – Executive Education “Innovation by Design: Creating Powerful Customer Experiences and Solutions” 19 – Executive Education “Using Power and Influence for Women in Healthcare Leadership”
events & happenings
December 2 – Weatherhead 100 For 21 years, Weatherhead 100 has served as a prestigious ranking system, recognizing the region’s fastest growing companies and more than 2,000 entrepreneurs. Join us at the black-tie gala to celebrate this year’s winners. 5 – 35th Annual David A. Bowers Economic Forecast Luncheon 2008 was filled with plenty of economic shockers. What will 2009 bring? Banking & Finance Senior Lecturer Sam Thomas delivers his predictions. 5 – Last day of classes 11 – Executive Education “Developing Resonant Leadership: A Day with Richard Boyatzis, Ph.D.”
January 6-13 – Alumni Events in India 12 – Back to School 21 – Executive Education “Executing Strategy for Executive Management with Sayan Chatterjee, Ph.D.”
20 – Dean’s Weekend Outstanding MBA candidates— personally invited by Dean Reddy— arrive on campus for a weekend preview of all things Weatherhead. 21 – Casino Night Try your luck at the Graduate Business Student Association’s annual Casino Night. Or, if wagering isn’t in your cards, make a donation to the silent auction or raffle. 27 – Darwin, Democracy and Organizations As part of the 2008-2009 Year of Darwin and Evolution series at Case, Weatherhead is sponsoring a lecture by Hayagreeva Rao, an alumnus of Weatherhead (Ph.D. ‘89) and the Atholl McBean Professor of Organizational Behavior and Human Resources from Stanford University’s Graduate School of Business.
March 10 – Executive Education “Leadership for Quality Improvement in Healthcare Organizations” 11 – Executive Education “Reducing Waste and Improving Patient Safety” 12 – Executive Education “Engaging People’s Passion: Leadership through Vision in Healthcare Organizations with Diana Bilimoria, Ph.D.”
To access the complete Weatherhead event calendar visit weatherhead.case.edu/about/events
by fred collopy
Take a look around your office. Amidst the piles, stacked files, flowcharts, and business hierarchy diagrams is design. Every form, policy, process, and interaction in your organization has been designed. Whether it was with intention or by accident, a human shaped how these things look, feel, change, and interact. Those choices were approved either explicitly or implicitly and have come to be accepted parts of the world. Managers design. There’s no question about it. But how can managers excel at design and what tools do they need? How will managers consciously execute design responsibilities and how can they skillfully use design to achieve their organization’s goals? Over the past decade, we have been studying great designers and their organizations to learn about developing great managers. Our timing turns out to be fortuitous for at least two reasons. One has to do with the nature of design. Design is most often a response to complex problems that cannot be solved with a quick fix. Dealing with the bailout of the financial sector, marketing a reformulated product to reduce costs, and responding to customer complaints are just a few examples of issues that require more than a simple solution. As the world of modern management faces more of these types of problems, it calls for more attention to how we manage by designing. Secondly, the world is gaining interest in the relationship between managing and designing. Business Week has caught on, dedicating special sections over the past two years and preparing a third. The Harvard Business
Review has published several articles including one in which bestselling author Daniel Pink speculates that the “MFA may be the new MBA.” CEOs of companies including IDEO and Procter & Gamble have written books about how design is permeating organizational cultures and the practice of management. Now at Weatherhead, we are placing more emphasis on designing in our curriculum. According to Ralph Caplan, author of By Design, “Design is not everything, but it somehow gets into almost everything.” Design is the power to conceive, plan, and develop products that serve human beings, allowing them to accomplish their individual and collective goals. Products in a broad sense include everything from communications to services, experiences, and even organizational structures and procedures. Essentially, design has moved from a focus on “posters and toasters” to broader areas, just as management has been called on to deal with less regular and more complex situations. What talents do designers have that can be taught to managers? The results of our investigations to date suggest that the answers include a new attitude, a new way of thinking, and a new set of skills. Decision Attitude versus Design Attitude Before contrasting the two, it is important to point out that doing so is not to suggest that one should replace the other, but that both are essential to great management.
today’s world is very different from the 1950s when these ideas gained traction. A design attitude is that of a generalist. While most designers have specialty skills, the attitude with which they approach a new assignment involves viewing it as an opportunity to learn new things and sweep in an array of influences. This is done in part as an acknowledgement of our rapidly changing world and a belief that they can do better than what has already been done. A decision attitude makes the assumption that the difficult task comes in choosing among alternatives. A design attitude assumes that the hard work comes in creating even better alternatives. Once good choices are developed, it is relatively easy to select the one that best suits the situation. A decision attitude sees constraints as problems to be wished away. A design attitude embraces constraints, seeing in them clues to the situation’s most exciting possibilities. It goes without saying that design is concerned with the betterment of situations. As a consequence, it is not uncommon to witness a designer’s skepticism toward default solutions. Instead of relying on the status quo, a great designer develops a solution while simultaneously solving additional problems that were unidentified previously.
A decision attitude contributes to management efficiency and effectiveness in stable well-defined situations. Major advances have occurred in the tools used for decision analysis and support to establish a more mathematical and scientific basis for management, but
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
Design Thinking is about dealing with complexity, messiness, heuristics, and collaboration. A problem that isn’t complex doesn’t require design. The challenge of making something cheaper, or smaller, or more elegant than its current state can be fun and productive. Successfully dealing with constraints is a source of pride and prestige among designers. With this kind of complexity becoming more common in organizations, designers maintain that their skills are more applicable than ever. Given the unstructured nature of the problems to which design is applied, it comes as no surprise that design thinking relies upon heuristics rather than the application of rules or algorithmic computations. Heuristics may be quite personal, having evolved from the experience of the designer. This personal character of design is often presented as one of the strengths of design thinking. It suggests that the outcome can depend significantly on who does the designing.
While managers have traditionally assumed permanent positions with an ongoing set of responsibilities, design thinking is seen as inherently collaborative and ad hoc. Designers live in a world of projects. They function as members of teams often only for the duration of one project and then are off to work with others on something else. Twenty-five years ago, Beth Fitz Gibbon was a writer for a top ad agency in New York City. “Back then business organization used to be silos of finance, marketing, sales, and hierarchy. This doesn’t happen anymore,” she said. “Alliances and partnerships are key now. Things are messy and complicated, but not in a negative sense. It just means that you have to assemble a different kind of team.” Fitz Gibbon is now president of a management consulting firm specializing in product development and in her third year of the Executive Doctor of Management program at Weatherhead. She has used Manage by Designing throughout her entire career, although she was not always conscious of it. “I never thought about it in the first place, I just did it,” she said. Now she’s studying it formally in the classroom. “I always find it best to think of a problem as a possibility rather than a limitation. Start talking as a group instead of throwing together a PowerPoint.” Design Skills One highly visible feature of design that will enable managers to take on complex problems more effectively is the use of
models and sketches for thinking and collaborating. In management, more often than not, only one model or sketch is brought to bear on a particular problem. This is striking because models play a different role in the design world. An architect may create hundreds of models for a building, with dozens related to just one specific element. Reframing is another skill that designers bring to the table. In the 1950s, many people were concerned with improving the speed of cargo ships. But the most dramatic change in shipping in that century resulted from entrepreneur Malcolm McLean’s view of it as a problem in loading and unloading. With the invention of container shipping, time in port shrunk from three weeks to 18 hours. Increasingly, problems defy the boundaries along which businesses organize themselves—marketing, production, human resources, finance, and accounting. Instead, they come as messy tangled webs. Other skills designers rely upon include abduction and intuition, observation and ethnography, visual and integrative thinking, and teamwork. Many of these are embedded in the skill set we teach to MBAs.
When I presented the method of a design critique—moving systematically from a description through analysis and then interpretation before arriving at a judgment—one of my students, Jekki Kim, observed “Wouldn’t things go much more smoothly if we adopted this process in managing generally?” In Nobel Prize laureate Herbert Simon’s terms, all managers are engaged in the sciences of the artificial and designing is central to that, so we might as well get good at it. Design almost always includes an element of discovery. If we already know how to solve the problem at hand and need only to apply the solution, it is rarely described as designing. Of course, conditions change, so what was once a no-brainer can become a design puzzle. Helping managers know when to put on a design attitude, call on design thinking, and employ design skills are among the most challenging issues facing management education and it’s what we teach at Weatherhead. To learn more visit design.case.edu
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
Decision Attitude versus Design Attitude Design Thinking Design Skills
Reaching New Heights Weatherhead’s overall undergraduate program improved three spots in the U.S. News & World Report “America’s Best Colleges” 2009 rankings. The program at Weatherhead ranks 30th nationally, up from 33rd a year ago. Weatherhead made a big jump of 11 spots to number 41 in Business Week’s rankings of the best undergraduate business schools for 2008. In the category of academic quality, Weatherhead ranked 12th overall and received an A-plus grade for teaching quality.
Anonymous Benefactor
Collaboration for the Greater Good
Weatherhead received a $2.44 million gift
Weatherhead’s Accountancy Department
from an anonymous benefactor that will assist
Case Western Reserve University, led by
was declared 13th in the nation by Business
on-going work in the initiative Manage by
Weatherhead’s Center for Business as an
Week’s “Undergraduate Specialty Program
Designing. The gift supports collaboration
Agent of World Benefit, marked Earth Day
Rankings.” News of the program’s rank has
between the worlds of design and
2008 by officially signing on as a member of
helped Weatherhead attract prospective
management and enriches students’ ability to
the United Nations Global Compact.
students and maintain the strength of its
create and lead innovation across business,
current class of Accounting majors.
the arts, and the nonprofit sector.
The Financial Times ranked Weatherhead’s
Weatherhead is among a select group
citizenship. With more than 4,000
Department of Organizational Behavior
of management schools with a focus
worldwide corporate members, including
3rd in the world for 2008. The Department
on the role that designing plays in
companies such as Coca-Cola and
is internationally recognized as a leader
management. Manage by Designing is
Microsoft, it is the world’s largest social
in the field of organizational analysis and
built on the concept that great managers
responsibility movement. By joining, Case
development and has the nation’s largest
are also designers, responsible for building
Western Reserve University has made a
doctoral program in Organizational Behavior.
relationships, project teams, incentive and
commitment to take responsibility for the
compensation packages, business models,
impact of our activities on customers,
and financial instruments. As a result, they
suppliers, employees, stakeholders,
design the processes by which all of these
communities, and the environment
fit together and mutually function.
through sustainability and ethical
The Global Compact is an international initiative to promote responsible corporate
business practices. Read more about the initiative on page 8
weatherheadinthenews
B. Charles Ames Says “Yes”
Welcoming the World to Cleveland
Successful businessman and esteemed benefactor, B. Charles Ames says he only likes
One thousand global leaders in
questions that can be answered with a “yes, no
business, management, academics, and
or a number”. Mr. Ames has remained true to his
sustainability issues will assemble at Case
mantra by saying “yes” to Weatherhead with a
Western Reserve University June 2 – 5,
$1 million commitment for the implementation of
2009, for the second Global Forum for
the B. Charles Ames Business Plan Competition
Business as an Agent of World Benefit
and Distinguished Speaker Series in Corporate
(BAWB). The United Nations Global
Governance and Creating Shareholder Value.
Compact and the Academy of Management are co-hosting the event, titled “Manage by
The competition kicked off this fall with students
Designing in an Era of Massive Innovation.”
focused on developing a viable business plan for an established northeast Ohio company with
The forum advances the premise that our
sales in the $10 million to $100 million range.
era is not only one of massive change but of enormous design opportunity.
Mr. Ames and the Ames Family Foundation
The event is expected to draw real-time,
have also made a generous contribution of
online viewership of tens of thousands of
$200,000 to raise funding for a chair honoring
people from across the world. The Global
the late Theodore M. Alfred, former Dean of the
Forum is completely action-oriented, with
Weatherhead School of Management. Mr. Ames,
participants developing plans for post-
whose relationship with Dean Alfred dates back
summit, real-life, tangible change.
to serving together on Acme Cleveland’s Board of Trustees, described him as a solid thinker with
For more information visit
impeccable integrity and common sense.
worldbenefit.case.edu/forum2009
Read more about Mr. Ames on page 28
As Weatherhead Evolves, So Does Our Home
Albert J. Weatherhead, III’s Power of Adversity
Spatial improvements are complete at the
Albert J. Weatherhead, III, chairman
Peter B. Lewis Building to create more
and CEO of Weatherhead Industries and
classroom area and an improved lounge
benefactor of our School continues to
for students, faculty, staff, and visitors. The
add to his distinguished 60-year career
new classroom, now room 258, combines
by releasing a new book, The Power of
a former Ph.D. cubicle area and two
Adversity: Tough Times Can Make You
smaller meeting rooms into a brand new
Stronger, Wiser, and Better. The story details
classroom that stretches 1,293 square feet
his successes and struggles both personally
and accommodates up to 120 people. The
and professionally. It also offers advice for
room has built-in audio visual capabilities
overcoming obstacles and learning how to
and is intended to be used for specialized
look at problems as opportunities.
academic programs.
Mr. Weatherhead was featured in the
Most recently finished on the first floor
Plain Dealer’s special section “Cleveland
is construction on the new lounge and
Portraits” in which Reporter Sam Fulwood, III
café. The 2,474 square foot redesigned
tells of his family history, business success,
space incorporates familiar features of
and lengthy charitable giving record.
the building including wood, concrete, white walls, and a vaulted ceiling. The
For more information on Weatherhead news,
combined area is enhanced with improved
visit weatherhead.case.edu/about/news
lighting and wireless access as well as a 70” LCD television and 42” plasma screen displaying national news and student events. A full-service café is available. The goal of the lounge renovation is to create a popular gathering place that is more welcoming and user-friendly.
David Cooperrider Department of Organizational Behavior Fairmount Minerals Professor in Social Entrepreneurship Co-Chair for the Center of Business as an Agent of World Benefit It has been said that “milk does a body good,” but is everything about this nutritious beverage—best served with cookies—completely wholesome? Parents especially will be surprised to hear that the answer is no. Although it has graced the lips of countless athletes, super models, and actors, milk has morphed from the shape of a mustache into a carbon footprint. Enter David Cooperrider. To help improve the dairy industry’s impact on the environment, Cooperrider facilitated an Appreciative Inquiry summit with 250 dairy leaders
colleagues at Harvard University recently studied the impact of this journey on the beliefs of pilgrims.
this past June in Rogers, Arkansas, with the goal of finding sustainable methods of reducing greenhouse gases while increasing business value.
Pilgrim accounts of the Hajj experience, such as that given by Malcolm X in his Autobiography, suggest the Hajj generates feelings of positive panIslamic identity. Others have expressed the fear that the Hajj may serve as a conduit for the spread of radical beliefs. More generally, social psychologists suggest that the effect of a group interaction on beliefs about group members and outsiders depends on the type of interaction.
Stakeholders from every aspect of the dairy production process, representatives from Dean Foods, General Mills, the USDA, and many other organizations shared stories and visions of a sustainable industry. The conclusion of the three-day summit readied them toward implementation of more than two dozen major initiatives including education efforts, a biogas pipeline to garner value from methane, an incentives system for carbon reduction, and even a strand of bacteria to increase the productivity of waste digesters. Appreciative Inquiry (A.I.), developed at Weatherhead by Cooperrider and Associate Professor of Organizational Behavior Ron Fry, is renowned for its ability to effectively move stakeholders from goals to realities by bringing a team together and building from existing strengths. The process has brought about positive change around the world and in a range of systems, from reducing waste by 50 percent in the magazine industry to convening top CEOs at the United Nations to reinvent corporate social responsibility. To learn more about A.I. visit appreciativeinquiry.case.edu
Clingingsmith and team surveyed over 1,600 Muslims from Pakistan who participated in a random lottery system used by the Pakistani government to allocate Hajj visas. Half of the group was awarded visas and completed the Hajj in 2006. The random selection enabled the researchers to precisely measure the impact of the pilgrimage.
David Clingingsmith Department of Economics Assistant Professor Each year millions of Muslims travel to the holy city of Mecca to complete the Hajj pilgrimage. Men and women from more than 100 countries participate together in the five-day ritual. Assistant Professor David Clingingsmith and
facultyinthefield
Strikingly, Clingingsmith and his collaborators found that the Hajj made pilgrims more tolerant of other nationalities. They also developed greater belief in equality and harmony among ethnic groups, Islamic sects, and had more favorable attitudes toward women, including greater acceptance of female education and employment. They found suggestive evidence that the exposure to difference across national and gender lines is a likely cause of the change in beliefs. Clingingsmith’s work was recently featured in Slate Magazine and the International Herald Tribune. His published research is forthcoming in the Quarterly Journal of Economics.
Nicola Lacetera Department of Economics Assistant Professor Have you ever wondered what it would feel like to save a thousand people? It’s hard to believe, but if you donated blood on a regular basis over the course of your lifetime, you wouldn’t have to wonder how it would feel; you would know. With more than five million people receiving blood transfusions every year and only five percent of eligible donors giving, the blood shortage is extreme and obvious. How do you get more people to donate blood? Nicola Lacetera and two researchers from the University of Michigan and the University of Sydney have set out to uncover the answer to this research question by exploring incentive strategies for donating.
This past summer Justin Sydnor, along with Heather Royer (formerly of Weatherhead and now at UC Santa Barbara) and Mark Stehr of Drexel were awarded a $260,000 National Science Foundation grant for research into corporate wellness initiatives. The team conducted a small pilot program at a Cleveland company last fall, which showed a strong response by workers to financial incentives for using the company gym. The researchers found suggestive evidence that getting employees to exercise for a month had lasting effects on their exercise behavior.
The group is studying the impact of a legislative provision that guarantees Italian blood donors a paid vacation day from work when they donate blood. They are also testing the impact of symbolic rewards such as social recognition for repeat donors without monetary rewards. Preliminary findings show that donors react to the day-off incentive by clustering their donations on days like Fridays so that they may enjoy a long weekend away from work. They also increased the frequency of their donations in order to be eligible for the day-off provision on a regular basis. Symbolic rewards appear to increase donation frequency, but only to the extent that receiving the symbolic reward is publicly announced. Throughout the next year, Lacetera’s team is planning a set of field experiments and the analysis of over 11,000 blood drives in northeast Ohio to assess whether the provision of some incentives boosts donations.
Justin Sydnor Department of Economics Assistant Professor If you’ve ever tried to lose weight or stick to an exercise plan but failed, don’t fret. You’re definitely not alone. Each year, nearly 42 million Americans spend over $17 billion on health-club memberships with an additional $4 billion or more spent on home exercise equipment. Unfortunately, most of this effort is for naught. According to the Sporting Goods Manufacturers Association (SGMA), fitness equipment is left unused in roughly 20 percent of households and the turnover rate at gyms is between 30 to 40 percent. But what if your company paid you to get fit? Would your motivation turn into follow-through?
The full field experiment is expected to roll out soon and run for one year. Sydnor is working with a Fortune 500 Company headquartered in Cleveland and is using a randomized field experiment to investigate the effectiveness of financial incentives for encouraging exercise among workers. Online commitment contracts through the website https:// www.stickk.com are being used to help track progress. If you want to try it out for yourself, visit https://www.stickk.com. The site was founded by academics who have shown that offering people the ability to commit cash to things like quitting smoking can be effective at helping them reach their goals. It’s free to join. Simply create a profile, pick a goal completion date, and get started. Recruit friends and co-workers to support your cause or invest in yourself. If you follow-through, you’ll receive a check at the end and be satisfied that you met your goal. If you don’t, the money will be donated to your favorite charity. It’s a win-win situation. Find out more information about all of these projects at http://weatherhead.case. edu/research/research-summaries/
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
From Cows and Cassava come Kilowatts
After wrapping up the 2008 US election season, one thing most Americans can agree upon is that they have heard the talking points on both sides – especially when it comes to the environment. The phrases, “reduce our dependence on foreign oil”, “explore alternative forms of energy” and “resume offshore drilling” have become the white noise of modern political speech; we can scarcely hear these calls-to-action above the din. Americans have been repeatedly hit over the head with ‘green’ movement but what does it all mean? Let us introduce you to Dr. Joseph Adelegan (Executive Doctor of Management candidate, class of 2010.) He didn’t run for president, but his ecological work in Africa today might just be more important than what others are talking about doing tomorrow.
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
From Cows and Cassava come Kilowatts What do cows and cassava have in common? Believe it or not, they are both sources of sustainable energy, thanks to Adelegan’s innovative vision. In his native Nigeria, many villages are constantly plagued with health and sanitation problems. Adelegan explains one of the causes, “Waste from slaughterhouses is discharged directly into river bodies.” And even where waste isn’t visible, pathogens linger, causing diarrhea and disease among the Nigerian people. In 2001, Adelegan saw opportunity in this problem. Through use of Appreciative Inquiry (A.I.) methods, he discovered that the dangerous waste could be transformed into cooking gas using an innovative, proven, and cutting-edge anaerobic fixed film biogas technology. Anaerobic digestion reduces organic waste due to microorganisms breaking down the biodegradable material. On the environmental side, it proves to reduce greenhouse gas emission into the atmosphere and is a renewable energy source for helping replace fossil fuels. Appropriately titled ‘Cows to Kilowatts’, the project earned Adelegan international acclaim. In 2005, he won the prestigious Supporting Entrepreneurs for Environment and Development (SEED) International Award. His work was also featured on CNN who reported that it “is abating water pollution, improving human and ecosystem health, mitigating greenhouse gas emissions, and creating cheap sources of domestic energy.”
During this time, Adelegan’s efforts were supported by a continuing partnership with Weatherhead’s Center for Business as an Agent of World Benefit (BAWB), the Global Network for Environmental and Economic Development Research in Nigeria, and the Biogas Technology Research Centre of the King Mongkuks’ University of Technology in Thailand. The success of ‘Cows to Kilowatts’ naturally led him on a hunt for other methods of turning waste into electricity. This time, he decided to target cassava waste, which is processed into many foods including tapioca. While Americans may only enjoy the treat on occasion, the cassava food crop’s starchy root is the third largest source of carbohydrates for humans worldwide. In sub-Saharan Africa and throughout tropical regions, cassava is one of the most important staples. In Nigeria specifically, so much is processed that the waste has begun overwhelming the environment, causing water pollution and excessive greenhouse gas emissions. Cassava waste is discharged into water sources, just like the waste from the slaughterhouses. To bring Adelegan’s cassava plan to fruition, the World Bank awarded him a $200,000 grant. Building upon the momentum produced from the ‘Cows to Kilowatts’ initiative, an A.I. Summit led by Weatherhead’s David Cooperrider, Fairmount Minerals Professor in Social Entrepreneurship and Co-Chair of BAWB, will bring a wide range of stakeholders together for the shared vision of creating a sustainable biogas plant in Ilorin, Nigeria. A recent economic appraisal indicates that biogas technology for processing cassava waste is feasible and that the factory has the potential to be profitable.
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
In fact, the planned biogas plant could be operational without major overhauls for approximately 15 years. As the project begins to unfold, Adelegan’s initiatives continue to attract positive global media attention. CNN International, with the sponsorship of Shell Corporation, Time and Fortune magazine, aired the segment “Power to the Poor: Off-Grid Lighting from Cassava Waste in Nigeria” in June, 2008 highlighting his anticipated plans.
Weatherhead’s Influence Adelegan solidified his relationship with the Weatherhead School of Management two years ago when he first participated in an A.I. certificate course through our Executive Education program. It was here that he met David Cooperrider, with whom he would work to develop his ideas on sustainability and business. “We came together around the common interest of advancing the field of social entrepreneurship,” says Cooperrider, “and I could tell that Joseph was the kind of young leader who’s going to change the world through his thinking and entrepreneurship. He’s a wonderful example of someone bringing the best of theory and practice together.” Adelegan has a wealth of experience including a Ph.D. in Civil Engineering. He is a chartered civil and structural engineer, a Salzburg Fellow, the 2006 Young Global Leader of the World Economic Forum, and an erstwhile project director for the $200 Million Lagos Metropolitan Development and Governance Project in Nigeria. Adelegan is currently the founder
and the executive chairman of the Global Network for Environment and Economic Development Research, an African nonprofit organization involved in environmental and sustainable development issues. Both of his projects are rooted in A.I., the renowned, whole-systems, strength-based approach to change. A.I. was developed at Weatherhead by Cooperrider and Ron Fry and is an ideal means to create plans and solutions for goals like Adelegan’s. It brings together diverse stakeholders from a business, organization, community, or system to share stories and visions for the future while helping identify existing strengths that can make those visions a reality. The method has been used to create change in organizations as diverse as the U.S. Navy, Wal-Mart, and among global religious leaders—to name a few. Most importantly, A.I. helps expedite change while giving a wide range of stakeholders a voice in the process. “Since the early 1990s, Appreciative Inquiry has taken hold in about 27 countries in Africa through a $3.5 million grant we received to bring A.I. to nongovernmental and private voluntary organizations devoted to international development,” Cooperrider explains.
Adelegan completed his A.I. certification in September and plans to facilitate A.I. summits in Nigeria himself, joining a solid team of Africans already involved in the practice. “What’s exciting about Joseph’s work is that he’s building a bridge between the nonprofit world and the business world,” he says. “This is an exhilarating advance for the application of A.I. in a part of the world where business can be one of the most important forces for economic empowerment, human development, and sustainable value creation,” said Cooperrider. Adelegan’s platform consists of considering environmental problems facing Nigerians and innovating until he finds solutions that not only clean up the problems, but produce a needed product. By seeking business opportunity in the pressing issues of his home country, he creates a way to “do good” in the process. If you would like to learn more about Appreciative Inquiry and the Center for Business as an Agent of World Benefit, visit weatherhead.case.edu/initiatives/
I f y o u h a v e e v e r l o o k e d a t t h e F e d E x l o g o , y o u ’ v e n o t i c e d a s u b l i m i n a l a r ro w located between the E and the X. For FedEx, this subtly is a terrific informal b u s i n e s s m o d e l . I t l i t e r a l l y re p re s e n t s m o v i n g p a c k a g e s f o r w a rd i n t h e f re i g h t i n d u s t r y w h i l e p o r t r a y i n g a f o r w a rd - l o o k i n g c o m p a n y, o n e t h a t b e l i e v e s i n i t s p e o p l e , t h e g ro w t h o f i t s e m p l o y e e s , a n d t h e i m p o r t a n c e o f p ro m o t i o n f ro m w i t h i n . Since 1973, more than 50,000 managers and executives from businesses across the country have attended an Executive Education class at the Weatherhead School of Management. For the past nine years, FedEx Custom Critical has become a strong and invested Affiliate Partner to the School. “We’re in the business of resolving the urgent needs of our customers, not just delivering freight,” said Karen Henry, Leadership Education Developer at FedEx Custom Critical. FedEx Custom Critical is an operating company of FedEx Corp. The company provides customers with exclusive use of its trucks, meaning a customer’s freight is the only shipment on the vehicle throughout its transportation. Shipments range from pharmaceuticals required to be in temperature-controlled transport to priceless artwork and antique cars. They even deliver officially licensed sports paraphernalia to major sporting events immediately following the games. “We’ll have trucks waiting outside two printing facilities, one for each team,” Henry said. “Once the game is over, the trucks waiting at the printing facility with
the winning team’s gear will load up and take the shipment to sporting goods stores. This is how people are able to buy their championship shirts and hats the day after the big game.” Because their employees—from the bottom up—play a critical role at every level of the organization, FedEx Custom Critical works with Weatherhead Executive Education to develop employee skills in crisis management, emotional intelligence, finance and overall employee development. “We believe in building leaders for tomorrow within our organization, even if that person is five or ten years away from a promotion. This is where Weatherhead programs really play into our overall success,” said Henry. Weatherhead Executive Education offers more than 70 programs and a dozen certificates covering a variety of critical business topics. Affiliate Partners like FedEx Custom Critical take full advantage of the curriculum by subscribing to the series and engaging with Weatherhead staff to select programs that meet the specific management needs of their key talent. As a result, Affiliate Partners maximize the return on investment for their education and development dollars and receive high-quality professional learning
experiences that meet the needs of both the employees and the business. Weatherhead takes a competencybased approach to developing its curriculum; with programs ranging from project leadership and designing solutions for innovation and strategy to operational excellence. While some topics may not seem likely to pertain to the freight industry, FedEx Custom Critical can become a high-stress work environment in a matter of moments with every single employee expected to be a professional problem-solver. FedEx Custom Critical played an instrumental role in two life-changing events in our nation’s history, 9/11 and Hurricane Katrina. After the terrorist attacks, their trucks were the first allowed to cross the bridge into New York City to provide emergency aid and supplies. In 2005, during the aftermath of Hurricane Katrina, they brought muchneeded relief supplies to the Gulf Coast. FedEx Custom Critical’s actions demonstrate a company maximizing the impact of its business model on society while maintaining focus on its bottom line. As a partner, Weatherhead fosters the growing number of companies that
executiveeducation
recognize the connection between “doing well” and “doing good” through its relations, research, and teaching. As companies respond to diverse market issues by extending their capabilities to deal with urgent and emerging global needs, Weatherhead’s Executive Education programs provide vital educational components that contribute to employee and business success.
What You Learn in a Single Day Can Change Everything. Weatherhead Executive Education provides three types of learning experiences for individuals and organizations: open-enrollment programs and certificates, custom solutions designed to address an organization’s unique needs, and advanced degrees. FedEx Custom Critical is an example of more than 40 Weatherhead Affiliate Partners that participate in our broad selection of open enrollment programs and certificates. These programs attract more than 3,000 executives and managers across industries each year. With Weatherhead’s Custom Solution approach, organizations can select a program from our list of “off the shelf” offerings to be delivered on an exclusive basis, or work closely with our program development team to create a program tailored to fit their specific needs. We also offer advanced specialty degrees including our signature Executive MBA, which is ranked near the top in the industry. For more information on any of these options, visit our website at weatherhead. case.edu/executive-education, or contact:
Jennifer Carr
Director, Open Enrollment Programs and Affiliate Partnerships 216.368.0017 jennifer.carr@case.edu
Molly McGuigan
Director, Custom Solutions 216.368.2551 molly.mcguigan@case.edu
Carleen Henderson
Director, Executive MBA 216.368.2554 carleen.henderson@case.edu
the new MBA “I think that the new curriculum will provide our students with a much better experience. In the first year, classes will be more integrated, and we will give students a stronger foundation in basic business skills. In the second year, students will have the opportunity to take groundbreaking, year-long, classes.”
– Robin Dubin, Associate Dean for Graduate and Professional Programs
Weatherhead’s New MBA For over 100 years, business schools have continued to teach students a scientific approach to management; however, this traditional method is no longer enough for a manager to survive in the changing world of business. MBA students across the globe need new tools to tackle new problems to survive in a new market. Before our eyes, the pen has morphed into a Blackberry, briefcases now house laptops, more women are enrolling in management programs, and the white collar has lost much of its staying power. You can’t stereotype a business person anymore, so why stereotype an MBA? Weatherhead faculty, recognizing the need to prepare our students for a complex and global world, have rethought the education necessary for today’s manager. In line with its reputation as a truly innovative management school, the Weatherhead faculty recently revised the curriculum of the full time MBA program. The curriculum includes a greater emphasis on analytical skills in the first year, and new classes that build on the distinctive capabilities of the School in the second year. More specifically, semesters will be broken up by intensive weeks where the regular class schedule is suspended and time is devoted in a concentrated fashion to Economics, Systems, LEAD, and HVO. Finance and Accounting are tightly integrated, with two semesters of Finance and two semesters of Accounting. Marketing and Operations are incorporated into a new 6-credit hour class titled Marketing and Supply Chain. Three weeks of strategy will occur in the fall semester to prepare students for interviewing. In addition, a Dialogues Seminar Series will give students an enterprise-wide view in which teams of executives come to campus to talk about the problems they have faced in their organizations. “I think that the new curriculum will provide our students with a much better experience. In the first year, classes will be more integrated, and we will give students a stronger foundation in basic business skills. In the second year, students will have the opportunity to take groundbreaking, year-long, classes,” said Robin Dubin, Associate Dean for Graduate and Professional Programs. In preparation for the change in the curriculum, Weatherhead has launched four innovative year-long courses.
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
Manage by Designing
Teaching Sustainable Business
Business Planning
Managing Intellectual Property Assets
“An art student graduates from design school with a portfolio. Weatherhead’s long-term goal is to have our management students leave with a portfolio that includes a product they have designed and a business plan to support that venture,” said Dean Mohan Reddy.
Weatherhead houses the globallyrecognized Center for Business as an Agent of World Benefit (BAWB). The center’s primary focus—business sustainability—is built on the concept that every pressing issue of our time is an opportunity for a business to create societal and environmental benefit while also being profitable.
B. Charles Ames’s $1 million donation to enhance entrepreneurship skills in Weatherhead students is being implemented in the course, B. Charles Ames Advanced Business Plan Seminar. Marketing & Policy Studies Associate Professor Vasudevan Ramanujam describes the seminar’s curriculum as project focused. Thirty students in teams have the chance to work with Cleveland companies to develop a case study and customized business plan with the goal of creating shareholder wealth. In addition to gaining important and practical business experience, the top strategies will be placed in the running for substantial cash awards.
A distinctive feature of Commercialization and Intellectual Property Management of Bio-Medical Related Inventions is integration across three academic disciplines at the University. MBA students are working with Case Western Reserve University law students and Ph.D. candidates from the biomedical research department on issues of commercialization and intellectual property management of biomedicalrelated inventions. Faculty for the course represent all three schools. Student teams will develop a complete analysis of a given technology’s intellectual property and commercial opportunity potential.
“This is a one-of-a-kind program,” said Ramanujam. “Because the class is jointly taught, the syllabus is continuing to evolve, but thus far, we’ve heard great things from our students. There is definitely a competitive element here and they are excited.”
“This course transcends disciplinary boundaries, requiring the integration of expertise in the fields of law, business, and biomedical research disciplines. Indeed, the course is consistent with not only the university’s goals of promoting interdisciplinary initiatives, but is something that should resonate with the biomedical industry in Northeast Ohio,” said Craig Nard, Tom J.E. and Bette Lou Walker Professor of Law and founding director of the Center for Law, Technology, and the Arts
Helping bring this goal to fruition are Drs. Fred Collopy and Richard Boland, members of the Information Systems Department at Weatherhead and co-creators of the concept, Manage by Designing. “In order to refocus a student’s thinking about business, we are teaching them to analyze a complex issue by sketching new alternatives, seeing through problem situations, overcoming traditional boundaries, and prototyping ideas,” commented Collopy. Students enrolled in the course, Identifying Design Opportunities, are engaged in a conceptual design process with a client. Their job is to identify ill-defined, ill-structured problems that exist in an organization and for which there are no definitive solutions. The course is being taught by Dr. Richard Buchanan, one of the top design professors in the world and a recent hire for Weatherhead. A major outcome of the class will be a presentation of the challenges and opportunities discovered during the students’ design analysis of the client organization and a statement of their recommendations.
BAWB works with companies and industry associations to help them implement long-term strategy change and work toward achieving a sustainable earth. Since more companies are going “green,” Weatherhead has brought this approach to the classroom as the sustainable business course, Leadership, Sustainability, and the Global Agenda. The course is organized around three themes: the state of the world and our economic possibilities, understanding business as an agent of world benefit, and tools for becoming a change leader. Students are currently working with companies on real-life Sustainability and World Betterment opportunities with the hope of connecting insights gleaned from a range of dialogues taking place across disciplines, sectors, cultures, and geographic regions.
Scott Fine, Professor for the Practice of Banking and Finance is heavily involved with the recruitment of companies and mentors for the course. Weatherhead has attracted regional manufacturing and service companies in the $10 – $100 million size range across a broad scope of industries. Each team of five students is working with an industry mentor/coach culled from the investment banking and private equity sectors as well as from industry. The teaching team is completed by Richard Osborne, a leading professor in Weatherhead’s Marketing and Policy Studies Department and ranked as one of the “Ten Best Entrepreneurship Professors in the United States” by Business Week. Osborne brings his expertise in Sarbanes-Oxley to the classroom and is known for building lifelong learning relationships with students.
Weatherhead’s objective during this revamping process has been to create an MBA curriculum that uniquely prepares students to tackle today’s varying management challenges. By incorporating a range of current key issues and new problem solving techniques into the classroom, Weatherhead graduates will enter the business world primed to apply their knowledge to real-time management issues and make a lasting impact on their organization and their industry. For more information regarding Weatherhead’s MBA courses and new curriculum, please visit our website at weatherhead.case.edu
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
B. Charles Ames doesn’t like long-winded doublespeak. As a businessman he advises that a company business plan shouldn’t be longer than a few paragraphs, “otherwise, there’s probably something wrong with it. Good results and a good plan don’t require a lot of words to explain.” According to Mr. Ames, “I like to ask questions that can only be answered with yes, no, or a number. Anymore words than that–color me suspicious.” Mr. Ames is succinct–the epitome of straight talk and common sense, and although his successful career in management has been guided by this premise, his role as a benefactor has been anything but brief.
Brought up in Polo, Illinois, a place where there were more cattle than people, Mr. Ames was a small-town boy who became a big-time businessman. His professional resume spans more than 35 years at both Cleveland-owned and international Fortune 500 companies including McKinsey & Company, Inc., the Progressive Corporation, Diamond Shamrock, Reliance Electric, Uniroyal Goodrich Tire Company, Acme Cleveland, Lexmark International, Inc., and Clayton, Dubilier & Rice (CD&R). Mr. Ames has served on several boards of directors and is the second most published author for the Harvard Business Review with eight articles. “After graduating from Harvard Business School, people were always telling me that I was too young to tell people what to do,” Mr. Ames commented. Perhaps this is one lesson that inspired him to collaborate with Weatherhead on an innovative project that promises to give students real-world business experience in the classroom. “The three most important things you need to learn about in business are corporate governance, ethics, and creating shareholder wealth. I wanted to do something to get across these principles and excite students,” said Mr. Ames.
In May, Mr. Ames did just that. He chose to officially lend his management expertise and financial support to Weatherhead by making a $1 million commitment to implement the B. Charles Ames Business Plan Competition and Distinguished Speaker Series in Corporate Governance and Creating Shareholder Value. According to Mr. Ames, “Weatherhead is uniquely qualified to lead these two areas in a way to spur economic growth in northeast Ohio.” The focus of the competition is to create shareholder wealth by developing a viable business plan that improves the competitive position of a northeast Ohio company. Students currently taking the class have two semesters to research and implement their potentially award-winning breakout strategies. A broad range of judges from industry, venture capital, and economic development organizations will rate the projects on success of execution, the enhancement of competitive vitality, and how well each plan would contribute to economic growth in the region. A strong incentive for students are cash awards to those creating the most successful plans. Mr. Ames believes that most business schools overlook or minimize the
importance of developing breakout strategies that will drive a business ahead and create shareholder value. Weatherhead is excited to work with Mr. Ames to ensure a practical learning experience for both students and local businesses while improving economic growth in Cleveland. Dean Mohan Reddy comments on the collaboration, “I would like to thank Mr. Ames for his commitment to our students and the needs of the northeast Ohio business community. With Mr. Ames’ support, we are able to teach our students practical, real-world skills and make a difference to small and mediumsize firms in our region.” In addition to his generous support of Weatherhead, Mr. Ames and his family’s foundation have been passionate in giving to the Cleveland Museum of Art, Hospice of the Western Reserve, Illinois Wesleyan University in Bloomington and charities that support battered women. “I don’t have any secrets to success,” said Mr. Ames. “I suppose a good piece of advice is never do anything to achieve something you want by taking an unfair advantage of someone, some group, or a situation. Life is too short to get what you want by taking advantage of others.”
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
Accountancy Accounting Program Recognized as Undergraduate Leader Weatherhead’s Undergraduate Accountancy program was declared 13th in the nation by Business Week’s “Undergraduate Specialty Program Rankings.” News of its success has helped Weatherhead attract prospective students and maintain the strength of its current class of declared Accounting majors. Applications from prospective undergrads in Accountancy, Economics, and Management have increased 15 percent at Weatherhead over the last year, with the highest number of declared undergraduate Accounting majors in school history hitting 100 this past summer. Braden Award Ceremony On December 5, the Braden Award— named in honor of long-time Professor Andrew Dale Braden—will be awarded to Dan M. Guy, an outstanding leader in the professional practice community who has made distinctive contributions to the knowledge and advancement of the discipline of accountancy. Guy, who currently is a consultant in legal actions involving auditors in Santa Fe, New Mexico, completed an 18-year career with the AICPA in New York City in 1998 where he was responsible for Accounting Standards, Auditing and Attest Standards, Compilation and Review Standards, Technical Information Hotline, the PCPS’s Technical Issues Committee, and International Accounting and Auditing Standards. During his tenure as vice president, the AICPA issued more than 40 Statements on Auditing Standards, eight of the original Statements on Standards for Attestation Engagements, and one Statement on Standards for Accounting and Review Services.
bydepartment
Guy is also known for his unique knowledge of the benefits and challenges of independent audits prior to and since the Sarbanes-Oxley Act. Steve Berlin/CITGO Grant Awarded to Accountancy Professor Professor Timothy J. Fogarty and Weatherhead doctoral student Songtao Mo were selected to receive the prestigious American Accounting Association’s Steve Berlin/CITGO National Research Award for their proposed study, “The Informativeness of Management Discussion and Analysis: A Qualitative Approach to Linguistic Choice.” The study will investigate the narrative attributes of the contents of the section of annual reports usually labeled as Management Discussion and Analysis (MD&A). The purpose of the Steve Berlin/CITGO Grant program is to foster academics’ understanding of contemporary external reporting and governance challenges faced by preparers. Proposals are evaluated by a four-person committee chaired by the American Accounting Association’s Vice President-Research and representatives from the Financial Accounting and Reporting, Management Accounting, and Auditing Sections of the AAA. Professor Fogarty was also presented with the prestigious Issues in Accounting Education Best Paper Award at the American Accounting Association’s Annual Meeting this past August in Anaheim, California.
Department Hires Two New Faculty The Accountancy Department announced the hiring of Assistant Professors Yi-Jing Wu and Anthony Holder. Wu received her Ph.D. from the University of South Carolina and worked at Ernst & Young LLP as a certified public accountant for companies in the financial services, insurance, and energy industries. Holder is a certified public accountant and has a Ph.D. from the University of Cincinnati. He worked for PricewaterhouseCoopers LLP in their auditing and tax departments.
Banking & Finance Media Seek Expert Advice from Weatherhead Professor Amidst all of the news of trouble on Wall Street, Professor William Mahnic’s expert opinion on merges, acquisitions, and the overall banking and finance industry has been highly sought-after by the local media. He has appeared more than a dozen times on programs including WCPN’s Sound of Ideas, WDOK’s Morning Show, WKSU, and Cleveland’s ABC and Fox affiliates. Anurag Gupta, Associate Professor of Banking and Finance, was awarded tenure. Ajai Singh was promoted to Professor.
Economics Scott Shane Department of Economics A. Malachi Mixon III Professorship of Entrepreneurial Studies Professor, Economics Make space on your bookshelf for a new piece from Scott Shane, one of Weatherhead’s most quoted professors. Fool’s Gold? The Truth Behind Angel Investing in America takes an in depth look at the stereotyped “angel investor” often viewed as a retired wealthy entrepreneur who sees potential, asks tough questions, takes a large stake, and quickly makes a massive return in an IPO. Based on data from a variety of new sources, Shane uncovers that seeing is not always believing by painting the first reliable group portrait of angel investors. Additionally, he offers recommendations to entrepreneurs and angels alike for the most productive use of angel investing, and suggests how policymakers can also encourage its use. Shane is the author of eight other books, most recently the Illusions of Entrepreneurship, which was the number five best seller in business and economics from October 2007 to June 2008 according to the Library Journal. The Lunch Economics Seminar Series continues through December and features the following Weatherhead professors and guest speakers:
The Effect of Changes in Relative Food Prices and Income on Obesity Prevalence in the U.S. in a Stochastic Dynamic Model of Eating Decisions Veronika Dolar from the University of Minnesota December 16 All seminars take place from 11:30 a.m. to 1:00 p.m. in room 283 of the Peter B. Lewis Building. For more information on the Lunch Economics Seminars, contact Assistant Professor Nicola Lacetera at 216.368.2197 or via email at nxl51@case.edu. The Markets, Organizations and Policy Seminar Series runs through December and features guest speakers from top universities.
Information Systems Professor Collopy Awarded the 2008 Weatherhead Teaching Excellence Award Professor Fred Collopy was chosen from an outstanding list of nominees to receive the 2008 Weatherhead School of Management Teaching Excellence Award. The award is presented annually to a professor who exemplifies excellence in teaching at the graduate level. Nominations are submitted by students and an awards committee is then assembled to select the winner based upon the supporting arguments that have been put forth in the nominations. Professor Collopy was presented with the honor this past May at Weatherhead’s diploma ceremony.
Rohini Pande from Harvard Kennedy School of Government December 4 11:30 a.m. – 1:00 p.m. Room 501 – Peter B. Lewis Building For more information on the Markets, Organizations, and Policy Seminars, contact Assistant Professor Nicola Lacetera at 216.368.2197 or via email at nxl51@case.edu. Robin Dubin was promoted to Professor and is the Associate Dean for Graduate and Professional Programs.
Motivating Altruistic Behavior Mario Macis from the University of Michigan and Robert Slonim from the University of Sydney December 9
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
New Professor Brings Wealth of Design Experience to Weatherhead Dr. Richard Buchanan recently joined the Weatherhead faculty as a full-time professor in the Information System Department. Buchanan’s resume is both lengthy and accomplished. He served as the head of school for a 10 year period at Carnegie Mellon’s School of Design. In the classroom, Buchanan has taught traditional design theory, focusing on communication design and industrial design, but also extends into new areas of application such as interaction and organization design. Buchanan is the editor of Design Issues, an international journal of design history, theory, and criticism published by the MIT Press, and president of the Design Research Society based in the United Kingdom. Among his numerous publications are Discovering Design: Explorations in Design Studies, The Idea of Design, and Pluralism in Theory and Practice. Honorary Doctorate Awarded to Kalle Lyytinen The faculty of social sciences at Umea University in Sweden appointed Kalle Lyytinen, Iris S. Wolstein Professor in Management Design as this year’s Doctor Honoris Causa. He was honored during an inauguration ceremony in Umea this October. Lyytinen is a leading international researcher of informatics with a focus on the organizational and societal consequences of information technology. Among his works that have received attention are the study of how IT use within the field of architecture leads to
innovative design solutions, and how new IT may lead to radical innovation processes in traditional base industries. Academy of Management Bestows Best Paper Award on two Faculty Recognized by judges as a paper that would “change the ways that we think about design and innovation from now forward,” Richard J. Boland, Jr., Kalle Lyytinen, and Youngjin Yoo (now at Temple) received the Academy of Management Award for Best Published Paper 2008 from the Organizational Communication and Information Systems (OCIS) Division. Their work entitled, “Wakes of Innovation in Project Networks” was published in Organization Science, Vol. 18, No. 4, July–August 2007, pp. 631–647 The paper reports on the first of their three year studies of design and innovation in the architecture, engineering, and construction industries, funded by the National Science Foundation. It focuses on patterns of innovation flowing from Frank Gehry’s use of 3-D technologies in the design and construction of the Peter B. Lewis Building at Weatherhead, the Experience Music Project in Seattle, the Guggenheim Museum in Bilbao, Spain, and several other projects. A second three-year grant is currently underway, exploring patterns of innovation associated with digital technologies and building information models throughout the architecture and construction industries. Professor Boland Appointed as Fellow at the Judge Business School Professor Richard J. Boland, Jr. received an honorary appointment as Fellow at the University of Cambridge Judge Business School. Each semester, he spends several weeks in residency at Cambridge
working with faculty and doctoral students in the Operations, Information and Technology group. Boland has held an honorary appointment as Senior Research Associate at the Judge Business School since 1999.
Marketing & Policy Studies Gary Hunter Receives 2008 Excellence in Research Award Assistant Professor Gary Hunter was awarded the 2008 Excellence in Research Award as Best Paper Published in 2007 by the American Marketing Association’s Selling and Sales Management Special Interest Group. His work, entitled “Making Sales Technology Effective,” appeared in the January 2007 issue of the Journal of Marketing. It demonstrates that sales representatives who use information technologies to develop integrative proposals—ones that are profitable for both the seller and the customer—will be more effective in forging better relationships with business customers. The Excellence in Research Award is intended to recognize the author(s) of a professional selling and/or sales management article, published during the previous year that has made a significant contribution to the sales discipline. Dr. Jagdip Singh Named H. Clark Ford Professor of Marketing Weatherhead recently appointed Dr. Jagdip Singh to the H. Clark Ford Professorship. This prestigious Chair is named in honor of Cleveland real estate and banking pioneer, H. Clark Ford (18531915). Singh teaches graduate courses in Marketing Research, Quantitative Inquiry, Research Methodology and Measurement. His research focuses on issues of effective interfaces between organizations and
consumers including managing frontline boundaries, the dynamics of building consumer trust, and bottom up learning to leverage customer relationships. New Faculty Member Appointed Andrew S. Gallan joined the department this fall as an assistant professor of Marketing and Policy Studies. Gallan completed his doctoral studies at Arizona State University and successfully defended his dissertation “Effects of Interorganizational Coordination and Customer Participation on Service Excellence: Evidence from the Healthcare Sector,” in August. He has more than 12 years of marketing experience in leading organizations including Ford, Honda, Perrier, and Abbott Laboratories. At Weatherhead, Gallan will teach at both the graduate and undergraduate levels and continue to build his research impact in services innovation with special focus on the healthcare industry.
Operations Professor Matthew Sobel was a contributing author to the recently published book, Building Intuition: Insights from Basic Operations Management Models and Principles, edited by Dilip Chhajed and Timothy J. Lowe. His chapter focuses on “Risk Pooling.” Kamlesh Mathur was promoted to Professor.
Organizational Behavior Professor Richard Boyatzis’ co-authored article with Daniel Goleman, “Social Intelligence and the Biology of Leadership” was featured in the September 2008 issue of Harvard Business Review. His work
looks at the brain chemistry of leaders and how social intelligence translates to employee success and improvement in group performance. Earlier this year, Boyatzis co-authored the new book, Becoming a Resonant Leader: Develop Your Emotional Intelligence, Renew Your Relationships, Sustain Your Effectiveness, which is already published in six languages. He also has two articles appearing in the Journal of Management Development (2008, 27:3) entitled “Competencies in the 21st Century” and “A Twenty Year View of Trying to Develop Emotional, Social and Cognitive Intelligence Competencies in Graduate Management Education.” Professor David Kolb and Adjunct Professor Alice Kolb were honored with the 2008 NSEE Pioneers of the Year Award from the National Society for Experiential Education (NSEE). This award was given in recognition of their leadership and foundational research in the field of experiential education. Instructor Tony Lingham coauthored the new book, Fundamentals of International Organizational Behavior with Simon L. Dolan of the ESADE Business School in Spain. Diana Bilimoria was promoted to Professor. Eric Neilsen was promoted to Professor Emeritus.
MPOD Program Welcomes New Class to Campus This October, Weatherhead’s Master of Science in Positive Organizational Development (MPOD) program welcomed 42 new students. The demographics of the group are diverse. More than half come from outside Ohio, representing a dozen states and four countries. All of the students work full-time and will be attending five week-long residencies at Weatherhead, plus a ten-day residency abroad to complete the degree. The MPOD program recently played host to 21 graduate students from Ashridge Business School in the United Kingdom as part of the MPOD international study tour. They spent a week here learning about Appreciative Inquiry (A.I.) and Business as an Agent of World Benefit, and then visiting local companies where these initiatives are used to improve performance and sustainability.
Admissions Weatherhead Full-Time Programs Join us for an information session featuring our full-time programs including the 2-Year and Accelerated MBA, MS-Finance, and MSM-Operations Research or Supply Chain. Meet current students, chat with admissions representatives, and attend either a Weatherhead course or a free Kaplan GMAT Sample Class.
All full-time program information sessions take place in room 150 of the Peter B. Lewis Building. For times, details and to register for an information session, visit weatherhead. case.edu/students/admissions/connect or contact Olivia Seifert, Graduate Admission Advisor at 216.368.2031 for more information. Weatherhead Part-Time Evening and Saturday MBA Programs Our Evening and Saturday MBA programs offer students the same academic quality, course selection, and faculty of our full-time program, but are modified to meet the needs and time constraints of working students. Find out which one is right for you. Session Calendar Once classes resume in January, sessions will be held on weekdays at 5:00 p.m., 6:00 p.m., or 7:00 p.m. All part-time program information sessions take place in the Peter B. Lewis Building. For more information and to register for an information session, visit weatherhead. case.edu/students/admissions/connect or contact Kevin Malecek, Program Director, Evening and Saturday MBA at 216.368.3315 for more information.
Session Calendar January 23 February 9 February 27 March 5 March 16
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
Class of 2008 Rachel Daniel (MBA) - creator of Synergy International Limited, Inc., a full-service marketing and consulting company with a niche in customer experience management, unveiled the company’s focus group facility. Arpit Gupta (MEM) and his team won the Nottingham Spirk Design Innovation Award. Shashwat Sharma (MEM) recently joined Deloitte Consulting LLP in Detroit.
a full line of consumer-oriented karaoke
in recruiting and identifying the most
Michele Kryszak Abraham (JD/MBA
machines and the first to provide systems
qualified candidates.
‘03) One of our most active Cleveland
for home use in the U.S.
Class of 2006 Louis Buchino (MBA) was named to Crain’s Cleveland Business’s “Twenty in their 20’s” list. Nathan Hudak (JD/MBA) was selected to the Cleveland Bridge Builders Class of 2009.
Class of 2005
the business and legal industries. After
Cleveland Bridge Builders Class of 2009.
graduation, she joined the Business
Jason Koles (MBA) was promoted to
Litigation practice group of Thompson
leader of supply chain for Rubbermaid
than 400 lawyers in eight offices serving
Amanda Nicol (MBA) was named special
developed an expertise in privacy and
events manager at the College of
Robin Thompson (MS) received the
own talk radio show “Get It Started” on
Reserve University.
Toastmasters Competent Communicator
Cincinnati’s 55KRC this past August. The
Certification this past March and
show focuses on hot topics including
also won the local level International
entrepreneurship and the launching of
Toastmasters Competition.
small businesses.
Class of 2007
Steven Kessen (MBA) was named
General Counsel for The Singing Machine, a company that develops and distributes
of TeamWork Online, a job board tracking software that resides on a sports organization’s website to assist
host a talk show and get people to call in about how to get rid of the mystery gunk off
data security, and became a Certified Information Privacy Professional through the International Association of Privacy Professionals. Michele practiced law
Cleveland Bridge Builders Class of 2009.
for the last five years serving clients in
Kevin Poor (MBA) was promoted to senior vice president at Dix & Eaton, the largest employee-owned, full-service communications consulting firm in the United States.
Class of 2003 commitment to transition his career from
Zara Larsen and her husband. “If people from the Grand Canyon Janitorial Service can
businesses worldwide. There she
Jared Oakes (JD/MBA) was selected to the
David Dasko (MBA) has recently made a
Zara Larsen (EDM ‘07) It all started with a conversation after work one day between
Hine, a business law firm with more
Foodservice Products.
Arts and Sciences at Case Western
Gary Atkinson (JD/MBA) was named
clearly making a name for herself in both
Swarup Katuri (BS) was selected to the
Morgan Jones (MBA) launched his
vice president and general manager
alumna, Michele Kryszak Abraham is
a successful Life Science Salesperson towards environmental/conservation/ sustainability.
northeast Ohio and throughout the U.S. This summer, she joined The Timken Company as an attorney working with the Chief Ethics & Compliance Officer to lead the global corporate compliance and ethics program. As a member of the in-house legal team, she also consults with the business team on a variety of legal and strategic issues. Michele currently serves as the chair of the Women in the Law Section of the Cleveland Metropolitan Bar Association and is a member of the Advisory Council
their driveway, I bet you could do a show on change.” The alumna took her husband’s
John Kobs II (BS) launched iRentToOwn.
of the YWCA of Greater Cleveland. In
advice and ran with it. She now has her own radio show in Tucson, Arizona that focuses
com in February and since then his online
the spring of 2007, Michele married
on leadership consulting, executive and career fulfillment, and enabling individuals and
marketplace has exceeded 2.8 million
Doug Abraham, a native Clevelander.
organizations to unleash potential through transformational change. Zara has done more
page views and been featured on CNBC,
They live in Brecksville.
than 50 shows to date, including a collaboration with Organizational Behavior Professor
Forbes.com, and in the Los Angeles Times.
Melvin Smith on social capital as well as segments with fellow Executive Doctor of Management (EDM) alumni. She credits her work in the EDM program at Weatherhead to her success and is always looking to feature fellow Weatherhead alumni, faculty, and
Kelly Lipinski (BS) joined McGlinchey Stafford PLLC as an associate.
Class of 2002
Heather Stoll (MBA) received the 2008 YWCA
Rachel Costanzo (MBA) received the
live in southwestern Arizona at AM1330 Sunday (1-2 p.m.) and Wednesday (4-5 p.m.) or
Women of Professional Excellence Award.
2008 YWCA Women of Professional
web stream at www.tucsonsjolt.com. Free podcasts are available at
Greg Svitak (MBA) was selected to the
Excellence Award.
www.thelarsengroup.com “Circles of Change.”
Cleveland Bridge Builders Class of 2009.
stakeholders who can share stories of personal career and organizational change. Listen
Lisa Foster (MNO) was selected to the Cleveland Bridge Builders Class of 2009.
alumnionthemove
class of 2004
Class of 1996
Class of 1993
Elizabeth Younger (MBA ‘04) According to Stephanie Pedersen, author of Handbags:
Jack Kleinhenz (PFP) was recognized by
Peter Bullen (MBA) was named regional
What Every Woman Should Know, someone buys a purse on EBay every 30 seconds.
the Federal Reserve Bank of Chicago for his
sales director of the Great Lakes region for
It’s no wonder then that Elizabeth Younger’s small business venture JulieBeth LLC,
forecast on the U.S. gross domestic product.
Key Equipment Finance.
a unique handbag design company, is really starting to take off. Launched in 2007, JulieBeth bags differ from competitors in that her designs are completely inspired by cross-country trips she and her best friend/business partner Julie Thayer take together. The 2008 collection, rich in distressed leather and functionality is the result of a 4,000 mile trip through Yellowstone National Park, Glacier National Park, and the Black Hills of South Dakota all from behind the wheel of a pickup truck. Get your hands on one today at www.julie-beth.com.
Ronald Majka (MBA) was appointed senior
Carol Kline (MBA) was named executive
vice president and commercial banking
vice president and chief information officer
team leader at Liberty Bank, N.A.
Class of 1995 Robert Siewert (MBA) was named to the Legacy Advisory Committee of the Hattie Larlham Foundation, a non-profit organization that provides care to children
Patrick Mulloy (MBA) was appointed chief
Gordon Newell (MBA) was promoted to
and adults with mental retardation and
financial officer of MDG Medical, Inc., a
president and chief operating officer of
developmental disabilities.
leader in medication management systems
Reliable Construction Heaters, Inc.
that focuses on providing cost effective solutions to smaller healthcare facilities. Kiley Smith (MBA) received a new position with Charter One Bank.
Class of 2000 Eric Lutzo (MBA) was named to the Leadership Cleveland Class of 2009.
Thomas Stover (PFP) was named senior
Class of 1998
Theodore Frank, Jr. (MBA) was named
David Bouffard (EMBA) was elected chair
entrepreneur-in-resident for Jump Start Inc.
of the Jewelry Information Center.
Alan Markowitz, M.D. (PFP) was named the
Medical Center.
Vinicius Gasparetto (MBA) has worked
wireless, cable, broadcast, and enterprise
nonprofit arts-in-education organization.
Class of 1992 Ellen Blahut (MBA) was named to the board of Hard Hatted Women, a nonprofit organization whose mission is to empower women to achieve economic
Michael Lipka (MBA) was named manager
Hattie Larlham Foundation, a non-profit
independence by creating workplace
of care management training for Medical
organization that provides care to children
diversity in trade and technical careers.
Mutual of Ohio.
and adults with mental retardation and
Adriane Riase (MBA) completed her first year of graduate studies at Howard University.
developmental disabilities. James Thompson (MBA) joins former classmate Marianne Paul (MBA) and
Class of 1997
Robert Siewert (MBA) as a member of the
Louis Licata (MBA/PFP) was elected
Legacy Advisory Committee of the Hattie
learning chairman for the Cleveland
Larlham Foundation.
turnkey projects between the U.S. and
Chapter of Entrepreneurs’ Organization.
Federation of the Industries of the State.
professional chapter of Young Audiences, Inc., the country’s oldest and largest
the Legacy Advisory Committee of the
networks around the world.
as a sales and marketing manager on
and returned to Brazil to begin work at the
secretary of the board of trustees of Young
Marianne Paul (MBA) was named to
at Mitsui Trading USA since graduation
Latin America. In 2004, he left the U.S.
Products of Brush Wellman.
Audiences of Northeast Ohio, an affiliated
ADC, provider of connections for wireline,
industrial and institutional applications.
vice president of operations for Alloy
Class of 1994
director at Western Reserve Partners, LLC.
provider of renewable energy for
John Scheatzle, Jr. (MBA) was appointed
Meredith Weil (MBA) was named
Marcella “Dolly” Haugh Chair in Valvular
chairman of Renewafuel, LLC, a leading
Excellence Award.
medical officer at Akron General.
Surgery at University Hospitals Case
William Brake (MBA) was named
Renne Loncar (BA) received the 2008 YWCA Women of Professional
investment officer and senior vice president at New Covenant Trust Company, N.A.
Kimberly Hartwell (EMBA) was appointed
Class of 1999
outsourced solutions.
vice president of medical affairs and chief
vice president, Global Go-to-Market for
Lorne Novick (JD/MBA) was named to the
provides a full range of front to back-office
Paul Stropkay (MBA) was named chief
David Mariano (BS) was promoted to
board of the Center for Families and Children.
of TeleTech, leading global business process outsourcing company that
Class of 1991 Bradley Fralic (MAcc) was selected to the Cleveland Bridge Builders Class of 2009. David Ito (MBA) was named product development manager at Logos Communication, Inc. Radhika Reddy (MBA) was named to the Leadership Cleveland Class of 2009.
weatherhead collection | CASE WESTERN RESERVE UNIVERSITY | WEATHERHEAD SCHOOL OF MANAGEMENT SEMI-ANNUAL | book one: perspective
Class of 1990
Class of 1985
Class of 1981
Events
Matthew Dennis (MBA) was elected vice
Victor Geraci (BA) was named co-
Chris Ash (MBA) accepted a new position
From a tremendous turnout at our annual
president of programs for the Cleveland/
chair of McDonald Hopkins labor and
as vice president of planning and
Cleveland alumni reception in September
Northeast Ohio chapter of the National
employment practice.
institutional research at Case Western
to great events in Chicago and Santa
Reserve University.
Monica, Weatherhead alumni from across
Investor Relations Institute.
Class of 1988 John Cook (Ph.D.) celebrated 25 years in business with the firm of Long, Cook & Samsa Inc. and the nomination for Small Business of the Year Award.
Class of 1987 Eva Burris (MBA) was appointed to the Ohio Public Employees Retirement System Board of Trustees. Mary Ann Lawrence (MBA) was named as one of the 12 founding members of the Private Company Financial Reporting Committee of the Financial Accounting Standards Board.
Alan Rosskamm (EMBA) was recently elected chairman of the board of Charming Shoppes Inc., a leading
our website at weatherhead.case.edu/
president for finance and treasurer of the
alumni/events. We hope to see you at our
corporation for John Carroll University.
next gathering.
Leadership Cleveland Class of 2009.
Class of 1974
On December 5, the Weatherhead
Class of 1983
John Asimou (MBA) was named director
35th Annual David A. Bowers Economic
Dorothy Baunach (MBA) was elected to
Steel, Inc.
focused on plus-size women’s apparel. Jeff Tengel (MBA) was named to the
the Ohio Women’s Hall of Fame. She is the president and CEO of NorTech (Northeast Ohio), founding president of Edison BioTechnology Center, and treasurer of the Ohio Fuel Cell Coalition. Baunach is currently leading a $2 million campaign for a women’s center in the Cleveland neighborhood where she grew up.
Jisun Burton (BS’86/MBA’87) was
Erasmia Griffin (BA) was named to the
appointed vice president of product
Leadership Cleveland Class of 2009.
risk and strategy at the Depository
Kathryn Kaesberg (MBA) was elected
Trust & Clearing Corporation (DTCC),
treasurer of the National Association of
which provides clearing, settlement,
Professional Organizers - North Coast Ohio.
corporate and municipal bonds, government and mortgage-backed securities, money market instruments and over-the-counter derivatives. Joseph LaMantia (MBA) was selected to the Cleveland Bridge Builders Class of 2009 and the GOP’s Team 100.
the country are reconnecting. Access a complete alumni calendar of events on
Richard Mausse (BS) was appointed vice
multichannel specialty apparel retailer
Class of 1986
and information services for equities,
Class of 1980
Ronald Fountain (EMBA ‘83, EDM ‘99, PFP ‘01) was named dean of Walsh University’s business school. Margaret Strang (MBA) worked for 14 years in various middle-management positions for Nordson Corp. in Amherst & Westlake before she opened French Creek Fiber Arts in Avon in 1999, selling supplies
Kathleen Starkoff (MBA) was named
for and teaching knitting, spinning,
chief information officer at The Ohio
weaving, and crochet. She is currently
State University.
the president of Avon French Creek Merchant’s Association for three terms.
of metallurgy and quality at Jade-Sterling
Class of 1972 Brent Grover (BS) joined the Board of
School of Management will host the Forecast Luncheon at the Marriott at Key Center – Cleveland, beginning at 11:30 a.m. This year’s event will feature Dr. Sam Thomas and his economic forecast. For more information, please visit
Advisors of Supply Chain Equity Partners.
weatherhead.case.edu/alumni/events.
Marriages and Births
Thank you to our sponsors.
Yatin Ambani (MBA ‘02) married Marice Ambani on May 23, 2008. Shelley Green (MNO ‘08) gave birth to daughter, Lauren Elizabeth. Gregory Orloff (MBA ‘01) and his wife Joanna recently celebrated the birth their son, Logan.
In Memoriam Isaac Abovitz (MBA ‘71), 1-6-08 Harry William Beiter (MBA ‘93), 2-14-08 Donald G. Benjamin (MBA ‘60), 6-26-08 Robert L. DeVorn (MBA ‘52), 7-9-08 Lowell L. Garrett (BA ‘62, MBA ‘68), 8-6-08 James T. Hutson (MBA ‘64), 7-22-08 John E. Kawecki (MBA ‘55), 8-19-08 William Keenan (BS ‘60), 8-21-08 Robert E. Kinkelaar (BBA’48, MBA ‘68), 12-04-07 Edward R. Krajewski (MS ‘72), 5-14-07 Stanley M. Limon (MS ‘70), 8-23-08 Martha Anne MacFarland (BS ‘80, MBA ‘82), 4-23-08 Joe Luther Menger (MBA ‘75), 2-15-08 Stephen Mikolay (MS ‘79), 6-08 Carlton Rush (MGT ‘78), 6-01-08 Curtis Smith, MD (MS ‘72, MED ‘77), 7-19-08 Charles W. Thompson (MS ‘39, MGT ‘65), 1-25-08 William Kenneth Werbeach, Jr. (MS ‘75, MA ‘76), 3-31-08 John Rickey Whitbeck (MA ‘74, MBA ‘85), 5-11-08
Stay Connected Two simple ways to keep us in the loop 1. Update your contact information online and submit class notes at weatherhead. case.edu/alumni/update 2. Join our Weatherhead School of Management group on LinkedIn and start networking with more than 1,000 colleagues and alumni at www.linkedin.com
IT BEGINS WITH A CONVERSATION The most satisfying philanthropic commitments come from thoughtful conversation between the donor and the institution. The Weatherhead School of Management invites you to explore our priorities, read stories about the impact of giving, and learn more about the many ways to give.
Visit weatherhead.case.edu/support or call Melissa Santee, Executive Director of External Relations at 866.478.6221 for more information.