10 minute read

TALENT MANAGEMENT

Y SHEKAR

What digital leaders can learn from football

As the Qatar World Cup played out over the last two months of the year, some interesting cues from the matches have emerged as serious takeaways for business enterprises

World Cup fever was ablaze in the last two months. Running from 20 November to 18 December, it was the biggest sporting showdown after the Olympics. Once branded as the hooligans’ game, football has risen in stature and size to take the centre stage in the sporting world. In terms of fan following, innovative formats of play, and adoption of technology that enhances viewers’ experiWhat’s core to the game seems to be a new trend for the corporate world as they get digitalised and see an increase in the speed of operations and rapid changes in the environment. Some interesting cues from football have become serious takeaways for the business enterprises, which spent the end of the year keenly watching the Qatar games from the ground level – where the action happened!

Here are some lessons football can offer to better understand the dynamics of work and the workplace in the future.

ence and players’ training, soccer has been pushing boundaries and exploring new vistas consistently. No wonder it is addictively entertaining: a post-match brawl or celebration often makes headlines in global media. The game is highpaced, energetic, unpredictable and a phenomenal show of skill, stamina, and athleticism.

Quite tacitly, football has been offering some invaluable insights into the future of work and workplaces. What the captain’s role really is

One may think that the captain is the leader, strategic thinker, motivator, and go-to person. All this is true but only till the game begins. Once the game starts, the captain is just another player! Pause, think and reflect – does this apply to the corporate world? Can the top management’s role

be like any other employee’s? Sounds strange and iffy?

The speed of the game makes the captain also do the chores on the ground, and step down to the level of other team members. In football, unlike in most other sports that are not as fastpaced, the captain has no time to lead and direct. On the other hand, players are motivated, know their roles, and are focused on achieving a common ‘goal’.

In the corporate world, as organisations are digitally transformed and their speed of operation increases, the distance between the thinker and doer reduces – a flatter organisational structure enables the organisation to be more agile and responsive. This makes strategy and operations intermingle to deal with frequent and unpredictable changes in the external environment. Hence, business leaders need to get operationally involved too, like they already do in startups. It is all about speed, and speed of change is something that football truly exemplifies!

Who is the leader of the team?

Different kinds of leadership exist – leaders by position and authority (Captain); leaders by skill and capabilities (Marquee player); by experience and qualifications (Senior Player), etc. In football, besides the captain, the senior and marquee player can also be leaders who would be thinking about strategies, working out plans for execution, suggesting improvements, etc. But all this happens before the game starts. When the game begins, who is the leader?

The leader is the person in possession of the ball! Whatever he decides to do is binding on all the team members. He is not waiting for instructions or approvals. As the game progresses, new leaders emerge. Leaders are transient and leadership is democratised – every player is a skilled leader – the experienced and the novice, the professional and the amateur are leaders who wait for their opportunities to show their leadership talents

In the corporate world, such a phenomenon is seen in start-up organisations and in those where the culture supports empowering employees to take decisions independently.

No longer are people at the bottom of the rung compliantly looking up to the people at the top for guidance and approval. Likewise, people at the top, who are wise and experienced, also know that they may not have solutions for all the problems the enterprise faces. They, therefore, act as members of a task force where everyone is a leader.

Transience in leadership

In this game no player has ever said, “This is not my role”

In essence, the world’s favourite game has been telling the corporate world to adjust, alter, amend, adapt and respect speed

is happening for multiple reasons. Two of them can be directly identified as the need to digitally transform and the inclusion of young people in the workforce.

Digitalisation increases the speed of business, which enforces systems and people to be agile and responsive to all kinds of changes. Employees are therefore empowered to take decisions and leadership skill is embedded into every job description.

The young workforce at the workplace – the ‘chilledout’ breed – wants minimal supervision, loathes bureaucracy, and is extremely excited to challenge status quo, including rules and regulations. They are curious, aware, motivated and empower themselves to experiment with new methods, ideas, and innovations without much regard for fear of failure. They seek their space to try, fail and try again. They find answers to their problems within their networks, which are unstructured, non-hierarchical, and social – involving people from outside the organisation’s structure. Everyone in the network is a leader. In the network, leadership emerges – there are no pre-defined persons identified as leaders!

Football’s egalitarian world and corporate’s hierarchical structure, roles, and responsibilities

Sports per se looks at players through a lens of equality. Football provides an interesting perspective on this.

Football has its structure and positions – A 4-3-3-1 or 3-4-3-1 or 2-4-4 –1, as seen from the centre position to the goalkeeper, are structures that teams adopt, basis on their analysis of the game, opposition, etc. Players take up positions for which they are skilled, like, Forwards, Centre-Forwards, Defenders, and Goalkeeper. The last one is a specialist’s role. Besides, there are the left and right flanks of attackers and defenders, who are skilled to strike better from a specific direction. Every player is aware of other players’ skills as well as of his own.

The dynamic situation of the game quickly disrupts the initial structure and repositions skills. The defenders may be striking into the opposite team’s goal while a left flanker finds himself shooting from the right flank. There are freak occasions when the goalkeeper deserts his position to strike a goal at the far end.

Football also has the concept of substitution. Suddenly a player who was on field is replaced by a fellow mate. Further, there are times when a player has played the whole game with-

out getting the ball to strike. Such quirks make one wonder if Football is anarchy. Who is responsible for what isn’t clear at all?

Football’s structure keeps changing and evolving with the game. Even though players constantly change their locations, they are never out of position in terms of knowledge of what they need to do. That’s why in this game no player has ever said, “this is not my role”! Everybody’s role is replaceable, by anybody, because everyone is trained to do the job it takes.

Despite having a planned and predefined structure, roles, skills and responsibilities, players’ roles are completely fungible. This happens on account of the speed of the game. When the ball is passed to a player who is making his debut in that game, he immediately becomes the leader by taking possession of the ball and decides to strike as to what he thinks is the best thing to do. His action is supported by all his teammates even in the event that he has made a mistake. In Football, mistakes happened by the best and experienced too, and the game forgets and forgives for that moment. Of course, reviews happen during breaks and non-playing times, which help in course corrections and rebuilding strategies for better performance.

Thus, football glorifies adaptability, agility, teamwork, equality, and purpose.

As organisations witness changes in their speed of operations, employees need to have ‘psychological safety’ for experimenting with ideas and outcomes. Experiments are not always successful, hence psychological safety gives employees the courage and conviction to try better and harder.

As roles and responsibilities become fungible, employees also need to become more adaptable. “I wasn’t hired for this role” or “my expertise and interests are elsewhere” will not help employees sustain themselves in the emerging digital world. In effect, corporates will start treating their employees like ‘athletes’ – expecting them to be adroit, agile, adaptable, and accountable.

As organisations move towards dealing with and solving unprecedented and unforeseen challenges, it is the HR function that will be besieged with finding solutions, involving multidisciplinary knowledge, the complexity of options, and unpredictability in outcomes. The more ‘welldefined’ roles that managed predictable and routine challenges, will be done by technology and mechanisation.

As organisations witness changes in their speed of operations, employees need to have ‘psychological safety’ for experimenting with ideas and outcomes

Compensation and earning ability

Once again, football provides a fascinating insight into earning ability. Consider these three top players: Kylian Mbappe (age 23) earns more than Messi (age 37) who earns more than Ronaldo (age 37). The ability to earn is distinct from compensation which may be in the form of a match fee. Players earn beyond the ‘match fee’ on their current form and ability to positively impact the game. Their earnings have high variability and their earning ability almost always declines with increasing age.

In football and most other sports, players earn through endorsements and branding, which is a function of their ‘impact’ factor. The impact is a perception, and therefore it fluctuates.

In the corporate world, senior roles have an impact factored into their compensation. It wouldn’t surprise anyone if through analytics and perception via social media, the impact is factored into everyone’s compensation in the future. This is much easier in the context of gig employees – which is already happening in fact – where they earn based on client feedback, peer ratings, etc. which are on a digital platform. In essence, the world’s favourite game has been telling the corporate world to adjust, alter, amend, adapt and respect speed – the faster it gets the more radical the changes will be. The workplace of the future requires different thinking in employee-employer engagement and with its ecosystems. Making structures brittle, roles fungible, democratising leadership skills, and making compensation nonlinear may become the blueprint for corporate sustenance.

Business leaders already know that the future is largely unpredictable and mostly incomprehensible and therefore, past experiences alone may not lead to better anticipation and answers to emerging challenges. Hence, they need to allow experimentation with the psychological safety provided to the employees. In the future, success will not be a function of a well-oiled and wellintegrated process with clearly defined outcomes, it will emerge through trials, repeated attempts, and not being stopped by failures.

Employees also need to understand and respect the fact that the game changes fast. Like the players who perform out in the open, whose performances are closely analysed, who are severely criticized for failures and praised to the skies for successes, by the ecosystem, employees must realise that their performances will also become visible to others (in their ecosystems), who would rate and evaluate them, which can impact her/his future. Further, changes in the environment can make existing knowledge and skill go obsolete without notice. That’s why, like a true athlete, they need to train regularly (upskilling), stay fit (mentally agile), avoid injuries (positive attitude) and practice relentlessly (persevering). These may well become the basic and necessary attributes for a professional career along with optimism, grit, and resilience in character, like that of a competitive athlete, who, from a string of failures can spring back to become a champion first and then a legend!

In the future, success will not be a function of a well-oiled and well-integrated process with clearly defined outcomes, it will emerge through trials, repeated attempts, and not being stopped by failures

DR. Y SHEKAR is a sports enthusiast, who heads the Centre for Digital Enterprise (CDE), at IIM Udaipur.

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