Sample Marketing Pieces & Advertising Syndication
Peter Leonard-Morgan Realtor®
Video marketing Today more than ever, video property marketing is a crucial element to the successful sale of luxury property, achieving the optimum price. Below are several examples of recent videos in which I narrate the virtual walk through, both on and off camera – click the links beneath each thumbnail to view the video.
102 Cornwall Street, Leesburg
The Abraham Beydler House, Maurertown
20769 Blueridge Mountain Road, Paris
18599 Calumet Lane, Bluemont
Country Zest & Style Magazine
102 Cornwall Street NW, Leesburg, Virginia 20176 A gem of a property, dating to 1762 in downtown Leesburg’s historic district. Four bedrooms, 3.5 bathrooms with a wonderful kitchen – lots of updates and nice outdoor entertainment space - $1,100,000 102CornwallSt.com Peter Leonard-Morgan | Global Real Estate Advisor | Hunt Country Sotheby’s International Realty Direct - 443.254.5530 | peterleonard-morgan@hcsir.com | peterleonardmorgan.com © MMXXI Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty Affiliates LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks licensed to Sotheby’s International Realty Affiliates LLC.
Middleburg Life Magazine (joint ad)
Middleburg Life Magazine (listings ad)
Fine Homes Portfolio single property ad
Luxury Home Magazine - full page
Country Zest & Style Magazine ad
Fine Home Magazine - full page
Middleburg Eccentric - quarter page
Sterling Motorcars Dealer Book - full page
Loudoun Times Mirror - half page
Middleburg Life - half page
Luxury Home Magazine - half page
Country Spirit - quarter page
Middleburg Eccentric – quarter page
Middleburg Life quarter page
Middleburg Life quarter page
Country Zest & Style quarter page
Top Realtor – Viva Tysons & Reston
Fine Homes DC
Listing Reach & Syndication
Dedicated one stop property website
As a Sotheby’s International Realty official office, with branches in Leesburg and Middleburg, Loudoun County, Virginia, Hunt Country Sotheby’s International Realty is able to leverage the Sotheby’s brand on a global basis. We only publish the finest listing marketing materials, in keeping with the strict standards of Sotheby’s International Realty, resulting in high quality exposure for our clients’ property(ies), both at home and abroad. We begin with professional photography and often, where suitable, aerial/drone video. This is supplemented with accurate and clear floor plans which greatly assist prospective buyers in ‘imagining’ the layout of the property in which they are interested. Once we have this critical media, we set up a dedicated property ‘one stop’ website, often using a custom property URL (for example, 18291CalumetLane.com), to make it even easier for interested parties to quickly navigate to the site. Listings are uploaded not only to our local Multiple Listing Service (MLS) but to the Sotheby’s International Realty platform (see inside). From there, the listing is syndicated to the many websites around the world, as demonstrated in the following pages.
Sotheby’s International Realty property landing page: once here, visitors scroll to view a full photo gallery, video and the detailed property description.
When an aerial/drone video is commissioned, it is uploaded to the Vimeo platform as well as the Hunt Country Sotheby’s YouTube channel
Zillow attracts the greatest volume of internet views and our listings are syndicated from Sotheby’s International Realty to Zillow
Country Life (UK) generates significant British and European visibility to our high end listings
We reach the other side of the Chinese internet firewall by being included in Juwai, China’s number one luxury real estate platform
PropGO is a luxury Hong Kong real estate marketing portal in which our higher end properties are profiled
Mansion Global, a new international luxury real estate listings site, connecting affluent buyers with luxury listings,
The truly global luxury marketplace, with selected luxury real estate, exotic cars, yachts, sailboats, powerboats, watches, motorcycles, jets and helicopters for sale.
The NYT real estate section is read by a world-wide audience
The Wall Street Journal (WSJ)
Who's Who in Luxury Real Estate - luxury homes for sale and luxury vacation rentals, visit Luxury Real Estate, home of the finest real estate
The Robb Report is an American, English-language, luxury-lifestyle magazine featuring products, including automobiles, aviation, boating, real estate and watches.
LuxuryEstate.com offers the vastest selection of luxury homes, property and real estate from all over the world.
The main Hunt Country Sotheby’s International website with individual property pages
Individual agent website property page
Homesnap is the public access website for our local Washington DC metro area MLS – Bright MLS
Custom property floor plans
Example editorials on a property listing
Example editorials on a property listing