4 minute read
Feature: IGT
New Content and Staff Help Drive IGT Clients’ Success in 2022
IGT has launched into 2022 in Ukraine with a powerful addition to its account team and an enhanced focus on delivering top-performing, market-attuned games and hardware
ased at IGT’s new Kyiv offices and
Bshowroom, newly appointed Account Manager Volodymyr (Vlad) Zaporozhets is drawing on his vast experience in the gaming industry to help his customers grow their businesses. A native Ukrainian with a diploma in electronics from the National Technical University of Ukraine Igor Sikorsky Kyiv Polytechnic Institute, he quickly advanced from his earliest role as a slot technician all the way up to senior leadership positions with Ukrainian gaming operators prior to joining IGT.
“Thanks to his extensive background and skills, Vlad has a deep understanding of his customers’ points of view when it comes to choosing the right mix of games and cabinets to suit the unique needs of Ukrainian players,” said Petko Ivanov, IGT’s director of sales, EMEA. “He can offer an informed, seasoned view of the market and share valuable insights on how IGT’s offering can sustain our clients’ long-term growth.”
Few understand the 24-7 demands of the gaming business better than Zaporozhets, Ivanov said, and IGT customers will also benefit from his commitment to superior service.
IGT has armed Zaporozhets with a full arsenal of award-winning products to help propel his clients’ successes. With a strong pipeline of market-attuned content and an emphasis on heightening player engagement, the company is ensuring its customers are ready for the demands that the new year presents in the newly revived Ukrainian gaming market.
As a result of the company’s extensive player research, it is releasing its latest USwitch™ multi-game pack, Clover Edition Purple, to the Ukraine market. The latest evolution in IGT’s goal of creating the ideal game pack for players in this region, the Clover Edition Purple offers no less than 18 fruit games — more than ever offered in previous multi-games — with many
of the remaining 22 also tailored specifically to the region’s play styles and preferences. As part of IGT’s commitment to maintaining a strong pipeline of fresh titles, 14 of the games are new to the market.
A new, user-friendly game selector offers an at-aglance overview of all games across just four pages, as well as newly reworked game groupings to ensure players find their titles of choice. These features can attract players from across the floor and enable them to easily pinpoint their favorite content. The chooser background is illustrated with clovers to symbolize an extra dose of good luck.
Highlights from the Clover Edition Purple pack include Glorious Roulette Deluxe™, which offers a unique play experience through the opportunity to place side bets. The pack also includes the
introduction of two poker games, which some players might recognize from IGT’s renowned poker collection: Game King™ Double Double Bonus Poker and Jacks or Better Video Poker.
A new and exciting twist on a classic fruit game, 40 Hyper Hot™ is another featured title in the pack tailored for the local market. High-frequency Wild Crown feature action keeps players engaged and attracts those with many different play styles.
Power Coins™ Leprechaun Edition is the first game of its kind offering a coin-on-reels system in this market. It features high win potential with its Pot of Gold Prize, Pot of Gold Prize Boost and many Pot of Gold symbols in the free game spins – all of which result in thrilling ffree-game bonus sessions.
The Clover Edition Purple multigame pack is available on the Cobalt™ 27 and PeakSlant32™ cabinets. As a special incentive, the Company is offering an eye-catching Black Edition design on the game chooser for the Clover Edition Purple multi-pack exclusively on the PeakSlant32 form factor.
IGT’s PeakSlant32 cabinet features three seamlessly integrated, 32-inch, full-HD displays that deliver an immersive player experience. The cabinet includes IGT’s most advanced lighting and audio technology, offering dynamic attract-and-celebration sequences, as well as synchronization to the game experience through music and sounds. It incorporates a standard inductive wireless charger and USB charging port for player convenience, and features an ergonomic design for the ultimate in comfort.
Thanks to its locally attuned content, robust cabinets and an unrelenting focus on player engagement, IGT is helping its clients meet the opportunities that the new year presents in Ukraine.
Thanks to his extensive
background and skills, Vlad has a deep understanding of his customers’ points of “ view when it comes to choosing the right mix of games and cabinets to suit the unique needs of Ukrainian players,” said Petko Ivanov, IGT Director of Sales, EMEA
