
3 minute read
Franchising opportunity
from March 2023
by PHAM News
A new national electric and solar heating group is on the lookout for the next generation of franchisees to join its growing operation at ground level. Heat Electric launched on 14th February and has a limited number of franchises available to suitably qualified businesses. David Lukeman created the business after his 10 - year - old company was rebranded from Northwest Heating Solutions to Heat Electric. With a network covering the UK and Ireland, and more franchises rolling out in the coming months, there are a limited number of Heat
Toshiba provides more incentives to installers
The Rewards installer incentive programme from Toshiba has been updated to include three enhanced accredited partner tiers above the basic membership level, with silver, gold and platinum accreditation reflecting the level of customer spend over a year. The tiered approach is designed to support installers to build their businesses by incentivising progress through the levels, with each successive stage providing higher levels of support, technical training and incentives. Installers can also earn points to be redeemed for gift vouchers, tools, equipment and branded merchandise. ◼ phamnews.co.uk/323/07
Phone it in for a prize
As part of its Winter Heroes campaign, Resideo is launching an interactive online game that could win a lucky installer a new iPhone. Now available to play through Resideo’s dedicated heating season website, one winner will pick up an Apple iPhone 14 this month (March).
The game compares the potential impact and savings of updating different elements of a heating system. The questions all link back to Resideo’s Honeywell Home products and BEAMA statistics. Installers who get the correct answers and complete the game will be put into a prize draw to have a chance of scooping an iPhone 14.



To test your knowledge and be in with the chance of winning an Apple iPhone 14, visit the website using the reader link below.
◼ phamnews.co.uk/323/08
Electric franchise areas available for £20,000 plus 6% of turnover.
“We are looking for similar ambitious and like - minded partners who want to take this group forward,” says David Lukeman. “Having built my own business over a decade I take great pride in our reputation for reliability and service. We are profitable and have been fortunate to attract nothing but great reviews in 10 years. That level of success indicates our level of commitment.”
Franchise packs are available on request by sending an email to: hello@heatelectric.uk


Supermarket vouchers added to Loyalty Club
At a time when food prices are climbing, Stelrad Radiators has added supermarket vouchers to its installer Loyalty Club offering. Members can earn points by buying Stelrad products and exchange those points for the vouchers or any of the other rewards, like branded clothing or tools.
Marketing communications manager Sarah Baker says: “With the cost of living rising by the week and products on the shelves getting more expensive, the supermarket voucher option seemed like a good option for installers and their families to help with the weekly shop or maybe buy a few treats.


“We hope this will be seen as a good option by installers, but we are also offering installers the option to donate the vouchers they qualify for to charity instead. We have a few installers who are members of the Installer Loyalty Club who already do this and like to see the value of their vouchers go to Cancer Research UK for children and young people charity and Bluebell Wood Children’s Hospice.”
◼ phamnews.co.uk/323/09
Major milestone for Mancunian firm
A Greater Manchestermechanical and electrical contractor has achieved a major milestone as it targets further growth and expansion in 2023.
Atherton-based ASH Integrated Services, which was founded in 2019, increased turnover to £4m in 2022 and aims to hit £5.5m in its current financial year.


A key part of its plans includes securing further contracts within facilities management and maintenance, and the firm has attained ISO 9001 and ISO 14001 to support this goal. The firm, which was awarded the certificates in just four months following significant investment, counts Lancashire County Council, a hotel chain, and a university as clients in its maintenance division.
ASH was founded by Antony Grace, Howard Jackson, and Sean Jackson and employs 45 engineers and office support staff, delivering M+E projects across the UK in industries including education, hospitality and the public sector. Its maintenance work is predominantly in the North West, North Wales, and the Midlands.
Antony Grace, co - founder and director, says: “To secure the certification in just four months is a testament to the foundations already in place at the business as well as how every employee bought into the journey and played a vital role.
“We have already received positive feedback from current and potential clients, and I’m excited about the opportunities ASH Integrated Services will now have.”