Portfolio
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About Fida
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I’m a Saudi Female Graphic designer, curently residing in Riyadh. A highly creative and multitalented with extensive experience in branding, multimedia and print design. I’m capable of creating a new creative graphic solutions for any communicational issue. I thrive for everything related to Art and design and I have an obsessive love for Graphic design and all things related to it. I have built up a vast set of skills ranging from graphic design, illustration web design and typography to photography, motion graphics and film making.
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April Clothing April makes a luxurious handmade gowns exuding the femininity and delicacy of women and it's made for Ladies who are looking for distinctive gowns.
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Laboutique laboutique is a local women's clothing brand based in Riyadh, Saudi Arabia.
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Tabea Tabea is a full service Advertising agency providing a research, marketing, advertising, design, and public relations firms serving a regional, national, and international client base. Tabea is best known for building and positioning brands along with maximizing the exposure and results for their clients.
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Chocolicious Chocolicious brand identity conveys ideas of delicious chocolates and luxury while balancing these notions with hints of sophistication and elegance, positioning Chocolicious above other gourmet chocolatiers. The brief was to create a luxurious and elegant brand for a gourmet chocolate shop in Riyadh, Saudi Arabia.
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ASA It is a company based in London that is focused on children and young adolescents care and the criminal justice system. They offer a placements to young people leaving care between the ages of 16 to 25 years that are living in the United Kingdoms. It provides a unique approach to supported living, offending behaviour programs and community interventions.
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Children's Dental Campaign Logo, characters, stationery system and booth design for a dental campaign for kids that was held in the college of dentistry in King Saud university in Riyadh,Saudi arabia. The campaign relied mainly on the the characters especially the boy Ahmad, with his strong clean teeth and the weak boy Khaled, with his yellow smelly teeth.
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Ahmad the good boy 48
Khaled the bad boy 49
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The father
The dentist
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Frey chocolat I designed a packaging for three of Frey's flavors in different color combos, each color represent a different flavor. My goal was to repackage the commonly overlooked Frey chocolate packagings in a more sustainable, user-friendly and creative way but still show that Frey is the number one choclate in Switzerland.
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Avenir Type Specimen book Avenir type specimen book is designed to showcase and promote Avenir font that was created by Adrian Frutiger. Avenir is a pretty yet flexible font, that's why I chose it to do so many experimental patterns with its letters, which was the concept of this book. I came up with tons of great patterns. In this project, I explored the role of typography in solving a multi page design problem.
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Saudi Traditional quote I expressed a tradtional Quote it through a vector based poster
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Arabic Type Design Workshops This poster was for Arabic type design workshops that were held in Dubai back in late October/ early November 2013. This design was showcased at Alwan Saudi exhibition 2013.
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Eco-friendly Artistic Business Card In this project I wanted to create an Artistic (not so practical) and creative business card for myself. I also wanted to be eco-friendly so I used organic wood, metal nails, organic cotton threads, Sackcloth and a soy-ink stamp.
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More details?
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Find more precise information about Fida and the projects in the website www.fidaalsaif.com
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