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1 minute read
2023 INTERACTIVE EXPERIENCES
The 2023 Philly Auto Show featured more ride & drive opportunities than ever before. The e-Track returned bigger and better for its second year, with five OEMs participating on the all-electric indoor test track. Camp Jeep and Ram Truck Territory rounded out the main-floor attractions, while Toyota and Stellantis offered street drives outside.
Total rides taken during the 2023 Show’s nine-day run (indoor & outdoor)
>70K
39% Attendees that participated in at least one ride and drive experience (indoor or outdoor)
Riders that said their experience will have a positive impact on their next purchase
78%
Survey results continue to show that experiencing an EV first hand really does move the needle towards adoption:
Attendee Education
How knowledgeable were/are you about driving, charging and maintaining an EV?
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Purchase Intent
In the next 5 years, how likely are you to buy an EV?
2023 Philly Auto Show e-Track riders are TWICE AS LIKELY TO BUY