Media Kit by PhoenixNightOut.com Entertainment Festival & Red Carpet Party

WHY SPONSOR OR EXHIBIT?

 Everything entertainment and recreation Arizona has to offer all under one roof!  The festivities will begin Friday night at the Red Carpet Party  “Best of Twenty Ten” announced at the Red Carpet Party broadcast live! Winners receive grand easels at their booth.  25,000+ square foot “Play City” all access expo and play area dedicated to children.  One of the best opportunities in 2011 for you to directly access your target customer base  Live broadcasting and interviews with live feed throughout the exhibiting halls and the community.  Maximize your marketing dollars through direct access to thousands of potential customers at a cost you would not be able to achieve through traditional media  Support a good cause net proceeds will be donated to Make-A-Wish Foundation® of Arizona  Attendees at the festival will equal an estimated 3000-7000 with an estimated 47,000+ visitors to the Phoenix Convention Center on this specific weekend. Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

Official Entertainment Festival & Red Carpet Party Sponsors ($50,000 cash /in-kind) 1 available  Sponsor name attached to the festival and Red Carpet Party (Presented By)  Name used in ALL advertising, promotions, PR & marketing  20’ x 20’ exhibitor space in prime location labeled Sponsor  Name on all Red Carpet Party gift bags & insert promo item  Full page color ad in show magazine  Website link on all related Night Out Sites & the Event Site.  5000 Local Proud cards w/logo on back & banner ad on site

 50 complimentary festival tickets  Featured in all media contact  4 Day/ 3 Night stay at the Hyatt Regency Phoenix  Live broadcasting of official festival Sponsor’s exhibit booth  8 VIP Red Carpet Party Tickets  Complimentary transportation to and from the Red Carpet Party (up to 8)  Recognition and plaque at the Red Carpet Party  Banners behind red carpet will repeat logo of Sponsor choice  First rights for 2012 event

Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

Official Diamond Sponsors ($25,000 cash/in- kind) 3 Available               

Name used in advertising, promotions, name on/in bags, PR & marketing Name on all Red Carpet party gift bags& insert promo item 20’ x 20’ exhibitor space Full page color ad in the official magazine. Name recognition and website link on all related Night Out Sites & the event site. 4 Day/ 3 Night stay at the Hyatt Regency Phoenix 30 complimentary tickets to festival Mentioned in media contact (rotating) Sponsor signage and recognition on show floor Live broadcasting of official festival Sponsor’s exhibit booth 4 VIP Red Carpet Party Tickets Recognition at the Red Carpet Party Banners behind red carpet will & repeat logos of Sponsor’s choice 5000 Local Proud cards w/logo on back & banner ad on site First rights for 2012 event

Official Platinum Sponsors ($10,000 cash/ in-kind) 5 available  Name on/in festival bags, insert in party gift bags, and all print marketing  10’ x 10’ exhibitor space  Half page color ad in the official magazine. Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

 Name recognition and website link on all related Night Out Sites & the event site.  4 Day/ 3 Night stay at the Hyatt Regency Phoenix  20 complimentary tickets to festival  Recognition at the Red Carpet Party  Banners behind red carpet will repeat logos of Sponsor’s choice  5000 Local Proud plastic cards w/logo on back & ad on site  Live broadcasting of Sponsor’s exhibit booth  First rights for 2012 event  2 VIP Red Carpet Party Tickets  Sponsor signage and recognition on show floor (CONT’D›) Official Gold Sponsors ($5,000 cash/ in-kind) 10 available  Name on/in festival bags, insert in party gift bags, and all print marketing  10’ x 10’ exhibitor space  Quarter page ad in the official magazine.  Name recognition and website link on all related Night Out Sites & the event site.  15 complimentary tickets to festival  1 VIP Red Carpet Party Tickets  1 Night stay at the Hyatt Regency Phoenix  Sponsor signage and recognition on show floor  Recognition at the Red Carpet Party  Banners behind red carpet will repeat & logos of Sponsor’s choice  5000 Local Proud plastic cards w/logo on back & ad on site  First rights for 2012 event Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

Official Silver Sponsors ($2,500 cash/in-kind) 20 available            

Inserts in festival bags, insert in party gift bags, and all print marketing 10’ x 10’ exhibitor space 2 Day/ 3 Night stay at the Hyatt Regency Phoenix Business card ad in the official magazine. Name recognition and website link on all Arizona Night Out Sites & the event site. 5 complimentary tickets to festival Sponsor signage and recognition on show floor Recognition at the Red Carpet Party Banners behind red carpet will repeat & logos of Sponsor’s choice Local Proud listing 2 VIP Red Carpet Party Tickets First rights for 2012 event

Official Printer Sponsor (In Kind)

1 available

 Name on/in festival bags and all print marketing  Name recognition and website link on all related Night Out Sites & the event site.  5 complimentary tickets to festival  Business card ad in the official show guide.  Back Cover full page color  2 Day/ 3 Night stay at the Hyatt Regency Phoenix  2 VIP Red Carpet Party Tickets  Sponsor signage and recognition on show floor  Recognition and plaque at the Red Carpet Party Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

   

Banners behind red carpet will repeat & logos of Sponsor’s choice Local Proud listing Print marketing material given to every attendee, exhibitor, & sponsor First rights for 2012 event

Official Transportation Sponsor (In Kind)

1 available

 Name on/in festival bags and all print marketing  Name recognition and website link on all related Night Out Sites & the event site.  1 Night stay at the Hyatt Regency Phoenix  5 complimentary tickets to festival  Full page ad in the official show guide.  2 VIP Red Carpet Party Tickets  Sponsor signage and recognition on show floor  Recognition and plaque at the Red Carpet Party  Banners behind red carpet will repeat & logos of Sponsor’s choice  Local Proud listing  Ample space for vehicle exhibit w/rope off  First rights for 2012 event Official Accommodations Sponsor (In Kind) No Longer Available  Name on/in festival bags and all print marketing  Name recognition and website link on all related Night Out Sites & the event site.  5 complimentary tickets to festival  Full page ad in the official show guide. Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

      

2 VIP Red Carpet Party Tickets Sponsor signage and recognition on show floor Recognition and plaque at the Red Carpet Party Banners behind red carpet will repeat & logos of Sponsor’s choice Local Proud listing 20’ x 20’ exhibit booth in prime location First rights for 2012 event

Official Product/Service Sponsors

36 of 40 available

 Inserts in all festival bags.  Name recognition and website link on all related Night Out Sites & the event site.  1 Night stay at the Hyatt Regency Phoenix  5 complimentary tickets to festival  Business card ad in the official show magazine.  Sponsor signage and recognition on show floor  Recognition at the Red Carpet Party  Banners behind red carpet will repeat & logos of Sponsor’s choice  10’ x 10’ exhibit booth  First rights for 2012 event

Official Media Sponsor

1 available

 Name used in advertising, promotions, name on/in bags, PR & marketing  Name on all Red Carpet party gift bags Information in this media kit is subject to change at anytime. Terms and conditions apply.

SPONSORSHIP

          

20’ x 20’ exhibitor space 4 Day/ 3 Night stay at the Hyatt Regency Phoenix Full page color ad in the official show guide. Name recognition and website link on all related Night Out Sites & the event site. 30 complimentary tickets to festival Sponsor signage and recognition on show floor 8 VIP Red Carpet Party Tickets Recognition at the Red Carpet Party Banners behind red carpet will & repeat logos of Sponsor’s choice 5000 Local Proud plastic cards w/logo on back & ad on site First rights for 2012 event

Custom Sponsorship and Partnerships available Every Official Sponsor will receive:  Attendee disk with demographic information.  Official Red Carpet Sponsor Basket (value is dependent on sponsorship type)  Sponsorship guide  Festival Magazine Customized Official Sponsorship Opportunities may be available upon expressed interest.

Information in this media kit is subject to change at anytime. Terms and conditions apply.

PhoenixNightOut.com

PhoenixNightOut.com is one of 276 Night Out sites in the world. The websites are serviced by Optimal Media Group. Optimal Media Group brings to the world an innovative and polished Internet advertising platform. Our websites can be found in many major cities in the United States. A Night Out site can even be found in Singapore, Manila, and there will be a site in London soon. At PhoenixNightOut.com our goal is simple; we want to provide the most comprehensive advertising platform in the Valley. Additionally, growing up in Arizona we have a vested interest in our community and its businesses. We want to see businesses thrive and the consumers happy they spent their hard earned dollars on an exceptional experience or product. We want to build our customer loyalty and give back to the community we hold so dear to our hearts. Remember when you are making the choice to participate in this event, the more a community bonds together to make a difference the more impact we make as a team. The net proceeds from this event will be donated to Make-A-Wish Foundation® of Arizona. Help your community and enjoy your success in more than one way!

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Exhibitors

10X10 Standard $795.00 includes walls/panels, desk/table, chairs, waste basket, exhibitor sign, lanyard & category I.D., mini website profile for 12 months, logo & profile on event website. 10X10 Premium Aisle End $995.00 includes walls/panels, desk/table, chairs, waste basket, exhibitor sign, lanyard & category I.D., mini website profile for 12 months, logo & profile on event website, business card ad in show magazine. 10X10 Premium Corner $1195.00 includes walls/panels, desk/table, chairs, waste basket, exhibitor sign, lanyard & category I.D., mini website profile for 12 months, logo & profile on event website, business card ad in show magazine, Local Proud listing for 12 months, 1 night stay at the Hyatt Regency adjacent to the Convention Center. 10X10 Premium Entrance $1495.00 includes walls/panels, desk/table, chairs, waste basket, exhibitor sign, lanyard & category I.D., mini website profile for 12 months, logo & profile on event website, ¼ page ad in show magazine, Local Proud listing for 12 months, 1 night stay at the Hyatt Regency adjacent to the Convention Center, 30-60 sec. commercial & broadcast, 1 VIP ticket to the Red Carpet Party. (CONT’D) Booth sizes are subject to change upon customized design of floor plan. Creative designing is in progress.

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Exhibitors

10X20 Double Premium $2395.00 includes walls/panels, desk/table, chairs, waste basket, exhibitor sign, lanyard & category I.D., mini website profile for 12 months, logo & Exhibitor profile on event website, ½ page ad in show magazine, Local Proud listing for 12 months, 1 night stay at the Hyatt Regency adjacent to the Convention Center, 30-60 sec. commercial & broadcast, 2 VIP tickets to the Red Carpet Party, and first rights for 2012. 20X20 Island Booths $2695.00 includes walls/panels, desk/table, chairs, waste basket, exhibitor sign, lanyard & category I.D., mini website profile for 12 months, logo & Exhibitor profile on event website, Full page ad in show magazine, Local Proud listing for 12 months, 1 night stay at the Hyatt Regency adjacent to the Convention Center, 30-60 sec. commercial & broadcast, 2 VIP tickets to the Red Carpet Party, and first rights for 2012. Limo/Vehicle Display Show Floor $595.00 includes ropes/stands Festival bag & show magazine business card ad NO Booth $395.00 Sponsor ad on event website $100

Marketing Material $1000 w/booth 5000 Local Proud cards, company logo on back, 12 full months of Premiere listing on website, mini website on Night Out sites, ½ page ad in magazine, exhibitor profile on event website. Marketing Material $1500 NO Booth 5000 Local Proud cards, company logo on back, 12 full months of Premiere listing on website, mini website on Night Out sites, ½ page ad in magazine, exhibitor profile on event website. Event leads from attendance can be mailed on a CD for an additional $40.00 Edit pre-existing commercial footage (30-60 seconds) $250 Information in this media kit is subject to change at anytime. Terms and conditions apply.

Phoenix Convention Center

The Phoenix Convention Center recently underwent a $600 million expansion that tripled the size of available rentable space to nearly 900,000 square feet. As a result of the expansion, the new Phoenix Convention Center is one of the top 20 convention centers in the United States in terms of size. Located in the heart of downtown Phoenix’s Copper Square, the Phoenix Convention Center hosts a myriad of international, national and regional conventions, trade shows, corporate meetings and consumer events, welcoming more than 1,050,000 guests annually.

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Attendee/City Demographics

 Greater Phoenix is a $181 billion marketplace  Phoenix has a population of over 1.5 million, ranking it the fifth largest city in the country  Arizona has a population of well over 5 million.  Shopping –Phoenix Retail Sales $49,919,329  Mean (average) Household Income $64,923  Median Household Income $47,223  Tough economic times may bring lower spending but, even with a recommended entertainment budget as low as $75 a month consumers would still be spending $28,125,000 on household entertainment in the City of Phoenix alone. Is your advertising working for you?

Source: www.phoenix.gov

Information in this media kit is subject to change at anytime. Terms and conditions apply.

“Play City”

When children step through the “Play City” entrance with its imaginative child like setting, they will be in a world of imagination and excitement. From slides, mazes, and carnival games, to food, face-painting, and goodie bags. Children will truly enjoy their all day all access pass to their very own “Play City”. $13.50 child admission/ $15.00 adult admission will include face-painting, all activities (rides and games), expo, and goodie bags (food and shopping is an additional cost). Children will be able to experience their very own dedicated exposition with “for kids” companies exhibiting. Companies will include BounceU with free face-painting (may be a wait list or sign-in depending on participation), MyCup with free personally designable cups (design sitting area available, quantity limited to 5000), and many more “for kids only” exhibitors. They will receive their expo goodie bags upon entry and they will exit receiving their very own “key to Play City”. “Play City” will be fun for all ages and it will benefit a cause we support. 15.3% of all ticket sales will be donated to Make-A-Wish Foundation® of Arizona. This donation will only be made possible by community participation. Let us make this event the most exciting and memorable experience for all children in the community. Visit www.phoenixredcarpetparty.com for your admission tickets today and if you are interested in exhibiting, becoming a Partner or a Sponsor please contact us at info@phoenixnightout.com. We are excited to present Arizona’s Original “Play City”.

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Help us support The Make-A-Wish Foundation® of Arizona and our Community “The Foundation’s first donation was $15 from a grocery store manager. He pulled the money from his wallet after Shankwitz, who was working off-duty as an undercover security officer at the store, told him about the plan. In November 1980, the Foundation received its tax-exempt status as a non-profit organization and began fundraising in earnest. Media reports inspired people throughout Arizona to generously donate to the Foundation to grant their first official wish. By March 1981, the Foundation had raised more than $2,000, enough to grant another child’s wish. By 1982, the The Make-A-Wish Foundation® had granted a total of eight wishes to children in the Phoenix area when it caught the attention of “NBC Magazine,” a national news program. The story began with the account of Chris’ wish and featured Linda BergendahlPauling and Tommy Austin, who shared how Chris’ dream came true and and the powerful impact of his wish. The reporter highlighted the beginnings of the Foundation and how a few children and their families were delighted by their wish experiences. Suddenly, millions of people around the country were inspired to Share the Power of a Wish®. On May 13, 1983, a year after NBC’s story, The Make-A-Wish Foundation® of America was officially incorporated, six official The Make-A-Wish® chapters began operating around the country, and 22 more were established the following year. In 2000, 20 years after Chris donned his police uniform, the The Make-A-Wish Foundation® granted its 80,000th wish. To date, there are 65 The Make-A-Wish Foundation® chapters in the United States and its territories, who together have granted over 190,486 wishes to children with lifethreatening medical conditions. There are also 35 international affiliates spanning over five continents who grant the wishes of children around the world”. Source: http://arizona.wish.org/about-us/history/

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Net Proceeds Will Be Donated To

Preferred Accommodations Please use checkout at www.phoenixredcarpetparty.com for room reservations

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Red Carpet Party

From the moment you arrive at the Phoenix Convention Centers newest North Ballroom located on Monroe Street, stepping onto the red carpet, your eyes will take you to a world of wonderment. The magic of this event will have you astonished. Choose your own adventure at the table, where eating the cuisine prepared by world renowned Executive Chef Jesus Cibrian is an act of discovery and innovative delight! Be amazed by the aerial acrobats and the entertaining talent planned for your spectacular Night Out. This truly will be a night like no other in Arizona. While the spectacular event, entertainment, and cuisine is going to be superb the most fabulous part of the Red Carpet Party will be the feeling of giving when we come together as a community and make wishes come true! Net Proceeds will be donated to Make-A-Wish Foundation® of Arizona. This will be Arizona’s Original Red Carpet event with Invited guests such as Alice Cooper, Stevie Nicks, from Fleetwood Mac, singer Linda Ronstadt, and many other influential people in our community. Admission starts at $200 and VIP is available. Doors will open at 6:00 p.m., dress attire is formal, and the atmosphere will be fantastic!

Information in this media kit is subject to change at anytime. Terms and conditions apply.

Thank You Arizona Multimedia Advertising LLC info@phoenixnightout.com

480.639.2583 866.241.6702 Fax: 602.357.3048

www.phoenixredcarpetparty.com We Gladly Accept

The Make-A-Wish Foundation® of Arizona will receive 3% of booth sales and 15.3 % of ticket sales.

Information in this media kit is subject to change at anytime. Terms and conditions apply.