PILLARS OF FRANCHISING The Dream Starts Here! Reach your target market with the click of a button. We have our finger on the pulse of franchising.
Media Kit 2021/2022 www.PillarsOfFranchising.com
Pillars is a full-service consulting firm. We help people find and select a franchise, grow it to profitability and make their dreams a reality. If you are a franchisor looking for potential franchisees, we can help you: • • •
Find the right potential franchisees Ensure buyers are a good fit that will perform well in your system Lead a buyer through the purchase process
If you are a franchisee, franchise vendor or franchise professional, we can help you:
• • • •
Distribution: Social Media – 60,000+ connections Subscribers – 9,000+ Monthly Podcast Downloads – 6,000+
Attract new business Market your business Generate visibility Reach your goals
Pillars’ Sponsorships Help Your Reach Your Audience Basic Level/Monthly • $495 • 1/4 Page Ad • Featured Franchise/Vendor • Logo in Newsletter
Basic Level/Annually • $5,350 • 1/4 Page Ad • Featured Franchise/Vendor • Logo in Newsletter • Website Sidebar Ad
Level Up/Monthly • $995 • 1/2 Page Ad • Featured Franchise/Vendor • Logo in Newsletter • 30-second podcast commercial Level Up/Annually • $11,800 • 1/2 Page Ad • Featured Franchise/Vendor • Logo in Newsletter • Website Sidebar Ad • 30-second podcast commercial
Weekly 30-second podcast commercial $249/month if paid annually
Premier Level/Monthly • $1,495 • Full Page Ad • Featured Franchise/Vendor • Logo in Newsletter • Website Sidebar Ad • Weekly 60-second Podcast Commercials • Quarterly 3-minute spotlight Premier Level/Annually • $16,100 • Full Page Ad • Featured Franchise/Vendor • Logo in Newsletter • Website Sidebar Ad • Once article interview • Weekly 60-second Podcast Commercials • Quarterly 3-minute spotlight
Weekly 30-second podcast commercial $299/month if paid monthly
We can customize a plan to help you reach your individual goals. Reach out for a consultation to elizabeth@pillarsoffranchising.com
It is Always a Good Time to Buy a Franchise Throughout history, franchising has proven to come through in a crisis. We sustain through economic trials, and we thrive in strong markets. The pandemic has proven this rule to be true. Franchised locations are doing better overall than traditional small businesses. And we expect that trend to continue – because it is always a good time to buy a franchise. Pillars of Franchising’s show is filled with knowledgeable guests, quality interviews, rich educational segments and experienced mentors. We have topped the list of Feedspot’s Best 25 Franchising Podcasts you should follow for two years running. Through our Pillars of Franchising, LLC, we offer potential buyers mentorship through the discovery and buying process, and then we have our Million Dollar Mentors to coach them in the early stages of ownership to become successful business owners. With the total number of franchised establishments expected to grow at a rate of 3.5%, a net gain of 26,000 businesses with a total of 850,000 franchise establishments this year alone in the U.S. and Canada, now is the time to let potential buyers and franchisee customers know who you are. Let us help you grow your dream. Kristin Selmeczy CEO Pillars of Franchising, LLC
Ad specs Full page
8.5" w x 11." h (include .125" bleed)
Half page
7.75" w x 5" h
Quarter page
5" w x 3.75" h
Production
One hour of ad production is included (one design and one revision). Any other edits or revisions will be billed at $75 per hour. All photography must be copyright-free and submitted by client. Client-provided ads must meet the size and resolution requirements (300 DPI). It will be the client’s responsibility to proofread and make sure contact information is correct. Ad placements (other than premium) are at publisher’s discretion. Requests accommodated when possible.
Meet the Million Dollar Mentors Kristin Selmeczy
Jerry Akers
Kristin Selmeczy, Million Dollar Mentor and Pillars of Franchising’s CEO, owns Molly Maid of Bloomingdale and Mt. Prospect. She has extensive experience in customer service and relationship management in the retail and service industry as well as in HR practices, project management, networking and leadership skills. As of 2021, she has 15 years of experience in buying, selling and expanding franchises. She also has practical experience in new business growth and business acquisition with a consistent focus on key metrics to ensure profitability and satisfaction with a franchise system and brand. Kristin also serves on the board of Ms. Molly, a nonprofit organization supporting victims of domestic violence across the United States through various fundraising and awareness campaigns. Ms. Molly supports numerous shelters supported and has distributed more than one million dollars in donations.
Million Dollar Mentor Jerry Akers is President of Sharpness Inc., DBA Great Clips, and MOCA Inc., DBA The Joint Chiropractic. He also serves as Regional Developer and Franchisee for The Joint Chiropractic. As a lifelong entrepreneur, he has owned a wide variety of businesses in his 40-year career. For the past 13 years, he and his wife have grown their Great Clips group from one salon to 36, and now, with the entry of their children into their business life, plan on adding several more. Akers currently serves on the board of the International Franchise Association (IFA), on the Great Clips MARC franchisee leadership board, the International Franchise Association’s Franchisee Forum, the National Federation of Independent Business State Leadership Council and the Iowa State Cosmetology Board.
David Kajganich
Ray Pillar
David Kajganich began his career in franchising in 1992 when he became the first franchisee for Buffalo Wild Wings. Within the first year, he reached more than one million dollars in revenue, and for nearly three decades, he successfully ran multiple units until he sold the business in 2020. David was also involved as an area director for a quick service sub sandwich concept as well as for a fitness franchise. Through his experiences, he honed his skills in the areas of leadership, performance coaching, influence and persuasion to help franchise owners get the most out of their managers and employees. He is currently a performance coach through his business, Eagle Status Performance, LLC.
Million Dollar Mentor Ray Pillar is President and Owner Molly Maid of Aurora-Naperville. After years in the hightech industry, he and his wife made a shift to business ownership and invested in a Molly Maid franchise. After 18 years and several expansions, his business is one of the largest in the Molly Maid family employing 48 hard-working employees. Ray is now semi-retired from the business and enjoys traveling and being part of the Pillars of Franchising Million Dollar Mentor Program and the live stream show.
To get in touch with a mentor contact us at info@pillarsoffranchsing.com