Pink Loerie 22 years of Purpose

#BEPINK

“Wedding paints Knysna sky pink” Weekend Argus / 30 April 2016

The Purpose of the Pink Loerie Foundation

The main purpose of Pink Loerie™ Foundation is to assist and promote the greater Lesbian, Gay, Bisexual, Transgender, Queer, Intersex and Allies (LGBTQIA+) community in supporting causes and charitable events, providing education, visibility, and awareness programmes to boost tourism, and creating an ethos of care within the community and beyond. It also raises awareness of the long-term, damaging effects of multiple discrimination, violence and hate crimes, including corrective rape.

The Foundation leverages sport, workshops, campaigns, pageantry, theatre, creativity, recreation, music, design, multimedia, and other forms of artistic expression, and relies on sponsorship and donation income from the public and corporate sectors to achieve its objectives.

These activities create spaces to celebrate LGBTQIA+ visibility, eliminate stigma and promote pride-consciousness as a philosophy for living and wellbeing. To be an innovative and effective agent of social and economic change, Pink Loerie™ Foundation focuses on improving lives and creating opportunities in the communities it serves.

A notable accomplishment of the Pink Loerie™ and The Pink Loerie™ Foundation, has been the charity drive for places like the nursing homes, animal welfare, and others. During the 2017 Knysna fires, the Pink Loerie™ Foundation and the Pink Loerie™ Mardi Gras and Arts Festival actively raised funds and procured much-needed relief items for families in distress. These were distributed via various acknowledged and well-managed distribution points in Knysna and Sedgefield. The Pink Loerie™ Foundation received the Community Outreach Award during the Annual 92.2 FM Eastwave Radio Nelson Mandela International Day Community Leadership Awards for its contribution and efforts during the 2017 Knysna fires in the greater Knysna area.

The Pink Loerie Foundation supports numerous other charities in the Eden area. Local businesses are invited to contribute to the community fundraising event to assist these non-profit organisations in recovering from the additional pressures created by COVID-19.

All proceeds from the auction will be donated to identified charities. The Foundation has partnered with Gay World Foundation and Mr Gay World South Africa 2021 to bolster these efforts.