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So let's get to the top searches on Google. When considering an online business it's probably one of your first challenges. So you could build an impressive web site with all the graphics and fancy software buttons. However this web site will go absolutely no where without targeted internet traffic coming to it. In fact a simple cheap blog which provides great information to potential customers and is set up correctly could easily be a lot more successful. A site with just a few visitors will not be successful. Of course reaching the top searches on Google is where the traffic is located and definitely the place to be. So how do you get to this position? Well you first need to consider your market. Whatever you are selling online requires a business need. There will be people putting certain keyword phrases into search engines. Some of these phrases will be targeted to your business. You will need to find the right keyword phrases that will target your business. The keyword phrases need to have traffic associated with them. They need to be targeted to what you are selling and have low competition. To ensure you can reach the top searches on Google I suggest you have a long keyword phrase containing 4-5 words within that phrase. The traffic associated with this type of phrase will reduce however your competition will also be much lower. Also your long phrase is likely to be much more targeted to your business. Once you have found your keywords you need to write valuable content on your web pages. I suggest you write an article on each page and then target the article with one keyword. The keyword needs to be added to the title and about four times within the content of the article you are writing. Keep writing articles and keep optimising the pages with a separate keyword. Over a period of time the search engines will rank your web pages higher and higher as it realises that your page is optimised for your keyword term Of course you cannot stop there. Other people will be also writing their content to reach the top searches on Google. So the next step is to see which article ranks high and start adding back links to these articles. You can do this by going to social book marking sites and book mark each page. In addition you can visit blogs with authority in your market and provide useful comments on the blog posts. Once the blog owner authorises the comment you will have a link from the blog to your web page or article.
There are many ways to add back links. However by adding optimised articles on separate pages and adding back links to the successful web pages you too can reach the top searches on Google.
The most important part of driving traffic is keyword research. Grab my FREE Keyword report on finding the right keywords and discover how to promote your web site to the Top Searches On Google
Article Source: http://EzineArticles.com/?expert=Jim_M_Nariel
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