spring | summer . 2011 dealer
CLOTHING CO. spring | summer . 2011
intro:
welcomE
Spring/Summer 2011. Nope! Don’t look to us for the tallest tees or brightest toxic hoodies. We’re just building the stuff we’re proud to wear. Oh...and we just turned 21! Bought our first beer legally, chugged it, and then recycled it. Cheers. Planet Earth. 2011.
PERSPECTIVES
Planet-Earth-Clothing.com Enjoy yerself some of that there outdoor livin’.
“You never know what will go down under the bridge on any given day. One of the things I like about shooting at Marginal Way is that you can approximate when it was taken by what’s under construction in the photo. This gap was around for a few months and as far as I know Max was the only one to get a legit backside air over it. Before the channel was poured, with the re-bar all tied, and after a bit of a battle he put it down and closed another chapter of the park. A few days later the channel was concrete and narrower so it can’t be done like this again.’’ - Dan Barnett, Photographer
EARTH FREINDLY INFO / spring | summer . 2011
CLOTHING CO. spring | summer . 2011
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PERSPECTIVES
WHAT’S PERSPECTIVES? It’s a microphone. It’s the voice from behind the camera, the builders, the people making things happen. Not all bros are pros. These are their stories. Wherever you see this logo, look for the deeper story, interview or videos that follows. Each year we produce 6 different documentary video series and written interviews. We then publish these real-life inspiring stories throughout our online rich media video ads, print ads, annual hard cover Perspectives photo book and our own website to share with you, and the rest of the planet.
info: Learning how to be greener is like learning new tricks. It always looks easier, takes longer, and hurts more, and when you finally stick it, the satisfaction fuels your commitment to step up to the next one.
ORGANIC COTTON
info:
RECYCLED P.E.T.
Our cotton products are made from a blend of virgin and certified organic cotton.
Our polyester fabrics are made from a blend of virgin and recycled PET.
Just because cotton grows naturally on a plant, doesn’t mean it’s grown naturally. $2 billion USD worth of chemicals are sprayed on the world’s cotton crop every year, half of which is considered toxic enough to be classified as hazardous by the World Health Organization. These chemicals pollute the soil, air, animals, farmers and us all. With only 0.15% of the world’s cotton today guaranteed to be pesticide free, it’s up to us all to continually raise awareness, and increase demand for organic cotton so that it can someday become the standard, instead of the anomaly.
Polyethylene Terephthatlate (PET) is the stuff plastic drink bottles & food jars, and other things, are made of, yet only 30% are being recycled leaving the millions of tons a year dumped back into our environment. The best way to increase recycling is to increase the number of ways to use it. At the top of the list is clothing and carpet, accounting for 54% of post recycled PET use. So the next time you wear one of our jackets, feel good knowing you also created one more place for those recycled bottles to go.
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This describes the past 21 years for us in the streets and the office, and the reason we’ve got the most complete year round, top to bottom, eco-sensitive product line in action sports today. Here are some of the best tricks in our bag to date.
You want to know the deeper story behind the gap photo on the previous page? Check the 5 part video series and interview on the crew that built Marginal Way’s skate park…. Planet-Earth-Clothing.com/Perspectives
NON-TOXIC INKS & DYES
Our inks and fabric dyes that are non-toxic. Traditional plastisol printing inks used to create bold and vivid colors contain heavy metals, toxic solvents and even formaldehyde which was recently determined to be a cancer-causing substance. We use water-based inks and dyes and the most up-to-date bio-based plasticizer technology earning it a classification as 100% non-toxic. Our fabric colors and prints are just as durable, stay true to their original color and guarantee our garments are as easy on the environment as they are on your body.
Planet-Earth-Clothing.com For more info, check out Planet Earth Perspectives on the web.
RECYLED,RECYLABLEPOLYBAGS
Our products are packed in 100% recycled poly bags that are also recyclable. More than four TRILLION Polyethylene plastic bags are manufactured each year. It takes 1,000 years for them to break down during which time toxic substances leach into the soil and the food chain. Each year approximately 1 BILLION sea birds and mammals die eating them. So unlike the thousands of other bags you’ve been forced to throw into the environment over your lifetime, go ahead and throw these into the recycling bin and they might become your next jacket.
For more earth freindly info, check us on the webernet. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
khaki olivine
JONES . jacket . PE431
graphite black
JACKETS Summer isn’t always sunny. Be prepared.
utility garage style jacket MATERIALS: oxford cotton organic cotton blend COLORS: khaki, graphite black SIZES: s - 2xl
TRENT . windbreaker . PE430
light weight retro styled windbreaker MATERIALS: ripstop polyester shell & mesh liner 51% recycled polyester COLORS: olivine, texas red, graphite black, dark denim SIZES: s - 2xl
texas red
graphite black
dark denim
Got some spare time? Check us out online. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
ice flow blue print
DEALER BOOK / spring | summer . 2011
light blue plaid
spice orange print
corn silk yellow print
red plaid
GETTY . shirt . PE434 khaki/corn silk yellow print
brown/ice flow blue print
WOVENS Dressed up or dressed down? You make the call.
MATERIALS: cotton poplin
organic cotton blend COLORS: corn silk yellow print, ice flow blue print, spice orange print, khaki/corn silk yellow print, brown/ice flow blue print SIZES: s - 2xl
RANGER . shirt . PE435
MATERIALS: cotton poplin
organic cotton blend COLORS: red plaid, light blue plaid, brown plaid SIZES: s - 2xl
brown plaid
Let’s hook up! Check us out online. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
‘This is of Sam Boardman, a local guy here in York. I took that photo in May at Sam’s PERSPECTIVES favorite wave, where he grew up surfing. Knee high or double overhead and stormy, Sam is out there enjoying every minute of it. And yes, we do still wear hoods in May here in Maine. The ocean is barely in the low 50’s.’’ - Nick LaVecchia, Photographer
Planet-Earth-Clothing.com For Enjoy more yerself info,some check of out thatPlanet there outdoor Earth Perspectives livin’. on the web.
Enjoy yerself some of that there outdoor livin’. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
dark denim chambray
graphite black stripe
ice flow blue stripe
graphite black chambray
BRAD LS . shirt . PE432 bright white stripe
WOVENS Dressed up or dressed down? You make the call.
MATERIALS: cotton poplin
organic cotton blend COLORS: ice flow blue stripe, graphite black stripe, bright white stripe SIZES: s - 2xl
SCOUT . shirt . PE436 MATERIALS: chambray and poplin
organic cotton & linen blend COLORS: graphite black chambray, dark denim chambray, bright white poplin SIZES: s - 2xl
bright white poplin
After you get off the throne you should check us out online. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
stillwater blue plaid
bright white stripe
graphite black stripe
brown plaid
graphite black plaid
WOVENS Dressed up or dressed down? You make the call.
INDO . shirt . PE495 MATERIALS: cotton dobby weave
organic cotton blend COLORS: brown plaid, stillwater blue plaid, graphite black plaid SIZES: s - 2xl
BRAD SS . shirt . PE496 MATERIALS: cotton poplin organic cotton blend COLORS: graphite black stripe, bright white stripe, ice flow blue stripe SIZES: s - 2xl
ice flow blue stripe
Waiting for someone? Check us out online. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
“This was the first time we skated the new section. It was a few days after the PERSPECTIVES pour and we wanted to see how it was going to work out. Our friends at Planet Earth donated the concrete so I figured I’d get some shots for them. Max took a few to get used to the new lines but had no problems putting down some tricks for the camera. He’s always good for that. I’d say the new section worked out just fine.” - Dan Barnett, Photographer
PERSPECTIVES prsp:
MARGINAL WAY
It’s a community of people that have a stake in the park, for the city, and for the skaters of Seattle. We raise the money, we build it, we maintain it, we do everything. It’s a public skatepark, built by the public. When we get a truck of concrete, everyone is ready to build.
How much time & money does it take? It’s not like a public park where an engineer draws it all out and then you build it all at once and it’s done. The fact that each part of each section is built separately at a different point of time, often by different people is what makes skating it so unique. Each section has a different look and feel so the park as a whole is constantly evolving. We’ve been at it for over five years now and spent close to $30,000 to create the 10,000 square feet we’ve got so far. We build it as we can afford to, one concrete truck load at a time. We raise the money by holding events, barbeques, concerts, selling tee shirts, and receiving all size donations online and from companies. It all adds up. One section was paid for by a member of Pearl Jam that skates, another by Redbull when they needed a large flat area to hold a comp and more recently we just finished the shallow bowl thanks to a concrete truck load of cement donated by you guys at Planet Earth Clothing.
An interview with Marginal Way Skatepark founders Dan Barnet, Shawn Bishop & Tim Demmon... What drove you to create a skatepark on town property? Knowing that it had happened before in Portland, San Diego and places like that. Those guys looked at the lack of skateable terrain, went out, found derelict property, and built it themselves. The real impetus here was the city was tearing out existing skateparks in Seattle with no plans of replacing them. Why did you build it where you did? We spent a good month trying to find a good location. The spot we found on Marginal Way was city property under an overpass, used as an overflow parking lot by businesses in the area. The reality is though; it wasn’t the kind of place anyone wanted in the area. There were people living in their cars dealing drugs, prostitution… anything we did we figured would be far more positive than anything going on there originally. Despite the fact that what we were doing was illegal, it was illegal in a much more positive way than everything that was already going on down there. What was the first day of construction like? Once we identified the spot we thought, are we going to do this or not? Then we said, we’re going to do this next Sunday! If anyone is going to join us, be there. Tim and I got some materials together, cut some plywood forms ahead of time and showed up. We didn’t know if we were going to get arrested or what, but we got away with it, so it was cool. Throughout that first day 20 some odd people came in and out. Some showed up and gave us $20 and left. Others just dropped off a bag of concrete. Most people wanted to be there, but didn’t really know if we were going to get away with it. A few days later we were skating it. Did you have a plan to build a legit skatepark? I don’t know if we set out to build a giant skate park or not, but we knew it was a possibility. We were just going to take it from there. At that time we just had a small quarter against the overpass wall but we sessioned it for a few months before we built another ramp.
Planet-Earth-Clothing.com Watch the Marginal Way Perspective videos.
What’s Marginal Way’s future? Right now we’re still trying to expand into more areas of the parking lot. It’s like an art project. It will probably never be complete. We can always change or redo something or repair a section that can be improved. It’s not like a city skatepark where it’s done. This is going to be forever evolving.
park photo: josh malczyk How did you know how to build a concrete park? We all saw enough parks built to have an idea of how things went together but one guy Greg was in the concrete union that skated who we couldn’t have started without. He never built a park but at least he knew how concrete worked. So between his knowledge and what we’d seen we were able to figure it out. What was the city’s reaction? Soon after we built the second ramp, the city started poking their nose around and letting us know that they knew what we were up to and if someone didn’t get in touch with them to take responsibility, they were going to tear it all out. At that point, we started with a two prong approach. On one side, we opened communications with the city. On the other side, we
created an all out media blitz to get the public on our side. It just seemed like thing to do. We had to go from completely under the radar to on the radar and play the sympathy card… “the city won’t give us anywhere to skate and is going to tear down our only spot.” In my experience, a little shame goes a long way, so we shamed the city to let us keep going. How did the media help you? There was an article in The Stranger (a local Seattle weekly newspaper), and people started rooting us on. There was a really sympathetic article on TV one night so even the way the media was portraying the story was slanted against the city. One of the things we did during media blitz is register Marginal Way Skatepark as www.skatepark.org. Even though it definitely wasn’t a skatepark, it showed we wanted
to make it one, and made people think of it more legitimately. Once we called it a skatepark, it sounded grander than it was. Did you officially get permission to build on city property? Initially their concern was liability but I educated them on the fact that in the state of Washington there was a recreational sports law that says “any public or private entity is not responsible for injuries as a result of recreational activities such as skateboarding etc. on their property.” Seattle has a long history of skateboard advocacy so we worked with those people that were already in with the city and once they realized they were talking with responsible tax paying adults, they were much more open to listen. So we did eventually get a letter of permission from the city to build the park on their property. One of the things we asked them for is mitigating the
prostitution and homeless problem. So they gave us a row of jersey barriers to keep people from parking there. The jersey barriers were a skateable feature and later became a foundation to build bigger walls on top of and are still under there. Who’s responsible for building and managing the park today? One of the rad things about Marginal Way is we take credit for getting the ball rolling, but it has since built it’s own community that continues to pick up speed, now with it’s own life force that’s bigger than just us or any one person involved. It’s a community of people built up around the park, that have a stake in the park for the city, the skaters of Seattle and those that want to work to make it bigger and better. We raise the money, we build it, we maintain it, we do everything. It’s a public skatepark, built by the public.
What would like to tell other skaters? It’s great in this day and age to create something to the scale of Marginal Way without any city or business or government financial backing. You don’t have to wait for the government to give you a hand out. Anybody can do this. All you have to do is start building and see what happens. Sometimes you’re going to get away with it and if you do get away with it, and build one thing at a time, you’ll have a skatepark. MAKE A DONATION TO HELP BUILD THE PARK! MarginalWaySkatepark.org SIGNUP ONLINE TO WIN A TRIP TO SKATE MARGINAL WAY SKATEPARK… Planet-Earth-Clothing.com/Perspectives
Watch the Marginal Way Perspective videos. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
texas red dark denim tangerine
BUNGALO . hoodie . PE439
HOODIES Your best buddy for year round use and abuse.
MATERIALS: 320gm cotton french terry
organic cotton blend COLORS: dark denim, tangerine SIZES: s - 2xl
DONNER . hoodie . PE506
brown
MATERIALS: 320gm cotton french terry
organic cotton blend
COLORS: texas red, brown SIZES: s - 2xl
Explore the world wide webernet. Check us out online. Planet-Earth-Clothing.com
DEALER BOOK / spring | summer . 2011
CLOTHING CO. spring | summer . 2011
moss green
graphite black
BRUCE . hoodie . PE440 MATERIALS: 320gm cotton french terry organic cotton blend
COLORS: graphite black, moss green SIZES: s - 2xl
HOODIES Your best buddy for year round use and abuse.
“It was a classic Northwest September day and my buddy Casey Savage was PERSPECTIVES up from Portland for a weekend trip out to the coast. As he sat there waiting for a set a heavy fog drifted through. He looked so diehard out there alone squinting through the soup looking for any glimpse of the next wave. Eventually another set rolled in and the weather cleared up but this image is one of my favorites from the trip.” - Mark Fankhauser, Designer
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
info:
selvage denim
Selvage denim was the first denim produced in the US during the gold rush era. It’s produced using old-style shuttle looms that weave one continuous cross thread back and forth all of the way down the fabric to the exact width of the piece.
KEY MEASUREMENTS THIGH
KNEE
LEG OPENING
23
16
14
In inches, based on size 32.
DENIM Good times call for good denim. Both provided here.
black over dye black
SLIM STRETCH . denim . PE362
black rinse
the perfect slim fit... skinny without looking painted on. slight stretch provides great mobility. MATERIALS: 12-14oz 74% cotton, 26% polyester (T400) stretch 60% organic cotton COLORS: black over dye black, black rinse SIZES: 28 - 40
This creates the “self-edge” or selvage down the natural edge of the fabric which is more durable because the edge cannot fray like standard denims that use separate horizontal threads & are cut to size. Check it out for yourself by turning up the cuff, and you’ll see the two selvage edges of denim as well as the natural color due to it being un-bleached making it even more environmentally friendly.
dark indigo KEY MEASUREMENTS
REGULAR SELVAGE . denim . PE364
the go-to straight leg jean. not overly baggy and not overly skinny. just a really nice timeless fit. MATERIALS: 12-14oz selvage cotton 100% untreated cotton (no bleach used) COLORS: dark indigo SIZES: 28 - 40
THIGH
KNEE
LEG OPENING
25
17½
16½
In inches, based on size 32.
Find the love(s) of your life. Check us out online. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
graphite black chambray This kid was skating the San Clemente skate park for a while, then I noticed PERSPECTIVES him hiking the hill behind it. I grabbed my camera to see if I could capture something of him. He hiked all the way to the top and out of view, then 3 minutes later I see him bombing down it, speed ollie over the first little hump, then into the second with a lot of speed. He laid into this slide to check his speed, then pointed it to the bottom, across some dirt and wiped out in the park for the grand finale. Good times. - Nick LaVecchia, Photographer
BRADY . short . PE497
a slimmer fitting leg built for crankin’, but equally nice for just relaxing. 22” outseam with 5 pocket jean styling. MATERIALS: linen chambray organic cotton & linen blend COLORS: graphite black chambray, light brown chambray SIZES: 28 - 40
light brown chambray
Let’s be buds! Check us out online. Planet-Earth-Clothing.com
CLOTHING CO.
DEALER BOOK / spring | summer . 2011
graphite black
graphite black
brown
olivine
GRIFFIN CARGO . short . PE498
dark denim
SHORTS Don’t be short with me!
large and in charge. these are the perfect relaxed fit cargo for any adventure. 22 outseam, hand pockets, back pockets, and side saddle” cargo pockets with bellows. MATERIALS: oxford cotton organic cotton blend COLORS: olivine, graphite black, dark denim SIZES: 28 - 40
RAINMAN . short . PE444
slimmer fitting just like the brady, but built to be a little more utilitarian. 22” outseam with 5 pocket jean styling. MATERIALS: oxford cotton organic cotton blend COLORS: brown, graphite black, khaki SIZES: 28 - 40
khaki
I like you. Do you like me? Don’t check a box. Check us out online. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
graphite black
bright white
ARTIST . tee . PE450
LEGACY . tee . PE457
MATERIALS: 5 oz cotton
MATERIALS: 5 oz cotton
100% organic cotton COLORS: graphite black, bright white SIZES: s - 2xl
100% organic cotton COLORS: bright white, dark denim SIZES: s - 2xl
charcoal
ROLLER . tee . PE460
MATERIALS: 5 oz cotton
100% organic cotton
COLORS: charcoal, bright white, texas red SIZES: s - 2xl
“I’ve studied, learned, grown and spent a lot of time as a professional artist making a PERSPECTIVES decent living doing art, but in all that time and through all those jobs I’ve learned one all important thing. It was the time I spent, like the kid at the kitchen table, creating art for no other reason than sheer wonder of it all, that I was happiest.” - Brian Despain, Artist SEE MORE OF BRIAN’S WORK AT... despainart.com
TEES Feel good about adding a little diversity to your drawer.
bright white
dark denim
bright white
texas red
OMG. WTF? LOL. Check us out online. Planet-Earth-Clothing.com
DEALER BOOK / spring | summer . 2011
“This shot is of Mikey DeTemple who was visiting Maine with Scotty Stopnik to film themselves building PERSPECTIVES wood boards at Grain for the follow up to Mike’s original movie, Picaresque. They were in town for a week to build boards, but spent the whole time running between the shop and beach because there were miraculously good waves every day which just never happens. Class was supposed to start at 7am that first morning, but I called Mike at the shop and told them we’re going surfing instead.” - Nick LaVecchia, Photographer Watch the Grain Surfboards Perspectives video series. Planet-Earth-Clothing.com
CLOTHING CO. spring | summer . 2011
DEALER BOOK / spring | summer . 2011
ice flow blue
graphite black
FOCUS . tee . PE453 MATERIALS: 5 oz cotton
TYPE . tee . PE458 MATERIALS: 5 oz cotton
100% organic cotton (6% ice flow blue) COLORS: graphite black, ice flow blue, bright white, olive SIZES: s - 2xl
olive
ice flow blue
TEES Feel good about adding a little diversity to your drawer.
bright white
texas red
CALLAHAN . tee . PE213
100% organic cotton (6% ice flow blue) COLORS: ice flow blue, olive, charcoal SIZES: s - 2xl
charcoal
bright white
olive
MATERIALS: 5 oz cotton
100% organic cotton COLORS: bright white, olive SIZES: s - 2xl
olive
CREST . tee . PE454
MATERIALS: 5 oz cotton
100% organic cotton
COLORS: texas red, charcoal, bright white, dark denim, olive SIZES: s - 2xl
charcoal
bright white
dark denim
olive
Oh you... You’re so funny. Check us out online. Planet-Earth-Clothing.com
THANKS! / spring | summer . 2011
CLOTHING CO. spring | summer . 2011
SIZING CHART / BODY MEASUREMENTS MEN’S ANALOG SIZE NUMERIC SIZE CHEST NECK SLEEVE WAIST
black
LOGO . cap . PE422 MATERIALS: cotton twill
100% organic cotton COLORS: black, olive SIZES: s/m & l/xl
olive
ORIGINAL . cap . PE421
MATERIALS: cotton twill
100% organic cotton COLORS: navy, black SIZES: one size adjustable
black
XL 38 45-47 17-17.5 35 1/2 38-40
XXL 40 48-50 18-18.5 36 1/2 41-43
XXXL 42 51-53 19-19.5 37 1/2 44-46
Planet Earth sets high standards to ensure forestry is practiced in an environmentally responsible, socially beneficial and economically viable manner.
red
navy
XS S M L 28-29 30-31 32-34 35-36 34-36 36-38 39-41 42-44 13.5-14 14-14.5 15-15.5 16-16.5 31 1/2 31 1/2 33 1/2 34 1/2 28-29 30-31 32-34 35-37
MATERIALS: cotton duck
This copy of the Planet Earth catalog was printed on paper from well-managed forests which meets EPA guidelines that recommend use of recovered fibers for coated papers. Inks used contain a blend of soy base. Our printer meets or exceeds all federal Resource Conservation Recovery Act (RCRA) standards and is a certified member of both the Forest Stewardship Council (FSC) and the Sustainable Forestry Initiative (SFI).
COLORS: red, navy SIZES: one size adjustable
WHEN YOU ARE DONE WITH THIS PIECE PLEASE PASS IT ON TO A FRIEND, OR RECYCLE IT.
SURFSUP . cap . PE420
100% organic cotton
navy
thanks for your support
ACCESSORIES Don’t leave home without ‘em.
Cheers! ‘Til next time. Check us out online. Planet-Earth-Clothing.com
USA
4201 6th Avenue S Seattle, WA 98108 TF: 888 317 1018 T: 206 805 4844 F: 206 805 4810 info@planet-earth-clothing.com
CANADA
1 Westside Drive Unit #7 Toronto, ON M9C 1B2, Canada TF. 877 393 5953 T. 416 679 1216 F. 416 679 1218
EUROPE
Seeshaupter Strasse 62 Penzberg 82377, Germany T. +49 8856 901 0 F. 49 8856 901 101 info@earthproducts.de
Planet-Earth-Clothing.com
UK
1, Brooklands Moons Moat Drive Redditch B98 9DW UK +44 1527 405410 sales@k2-uk.co.uk