Our priorities
The public perception and reputation of plastics is rapidly decreasing. How often I need to remind even my closest friends that plastics have helped improve living standards, hygiene and nutrition around the world and how often I need to remind them about the many of the conveniences of modern life plastics have created. However, we cannot ignore the root cause of this rapidly decreasing perception, as used plastics have become a global environmental challenge as it flows from land-based sources into oceans. While demand for plastics world-wide will continue to grow, we need to address those problems. The bans on plastics as proposed are not a solution. Let’s bring innovative and competitive solutions. Our industry is well known for its innovative character and together – by joining forces – many new solutions are developed. I feel proud to be part of an exciting transition towards a more circular economy. While we have an obligation to find solutions for the problems of today and tomorrow, we need to continue to educate – starting in our own circle of friends. When I explain to my friends about the many industry initiatives taken to tackle marine litter (e.g. Operation Clean
Jaap Rabou President of PlasticsEurope Polska
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