MANOR ROYAL BUSINESS Following the grand opening of the new Harwoods Volvo dealership on Manor Royal, Maarten Hoffmann sat down with their Head of Business, Lewi Fasulo to chat about his background and the new showroom
HARWOODS VOLVO CRAWLEY
Many thanks for giving us your time Lewi and it would be great to know a little more about you?
What induced Harwoods to launch a new showroom in the middle of a pandemic?
I have been in the industry for over 20 years with the last 15 of those with a major PLC offering the BMW range and having received quite a few offers to leave over the years, Volvo is one of the only brands l would have left BMW for. Not only is it a superb brand but so many BMW drivers are now leaving the brand for Volvo.
This site was always a motor dealer and with Volvo sharing so many of the core principles of Harwoods, such as safety, sustainability and always putting customers front and centre, it was an obvious fit. We have taken quite a run down property and totally transformed it into a cutting edge Volvo showroom. We are proud of the fact
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that we are a VRE business, that is a Volvo Retail Experience business, and that places us at the top of the Volvo dealerships offering the total immersive package, from the moment the customer walks in the door and for as long at that customer drives a Volvo. The pandemic has given us the opportunity to get the showroom built and up to standard ready for the surge in new car sales, and we are certainly starting to see that surge. It is a very Scandi-
