3 SONOMA HUNGRY

• Project Type :Retail

ABOUT

• Project Location :Lincoln, Nebraska

• Project Semester :Fall 2021

• Project Area :10,218 SQ FT

• Project Partners :Chloe Gilbert, Sofia Lent

Responsibilities

• Design Development

• Material Selection

• 3D Modeling

Description

Concept Statement

• Rendered Section

• Final Perspective Renderings

• Furniture Modeling

Our goal is to create a space that builds on the partnership between Williams Sonoma and No Kid Hungry by connecting and inspiring members of the community through cooking.

Branding

Our branding stems from the partnership between William Sonoma and No Kid Hungry. The brand identity of Sonoma Hungry was created after our research about the two brands’ missions. Together their mission is to fight childhood hunger. We use the color green as a representative color for this collaboration due to its meaning of growth and health. With a combination between luxurious aesthetics from William Sonoma and the playful aesthetics from No Kid Hungry, we create a holistic material palette to encourage socialization and provide a sense of warmth and harmony to the space where people can feel connected and inspired.