LG unveils latest cutting-edge innovations at 2023 MEA, aims to enhance customer experience

From Abubakar Yunusa, Abuja

LG, the electronics giant, has disclosed that its LG Showcase MEA 2023 is now open, marking the first time in four years that LG Electronics is presenting its latest products in the region.

According to the company, the two-day event will be taking place at Habtoor City in Dubai, UAE, and will be attended by over 400 guests. Visitors will have the chance to witness LG’s latest innovations, which will soon be rolled out in the region.

The LG Showcase, which was last held in 2019, brings together the largest group of participants ever, reflecting their confidence and expectations towards LG’s brand and its exciting range of new products. The event reaffirms the company’s “Life’s Good” philosophy, which aims to bring innovative products to the market that enhance the overall customer experience.

Giving his Keynote Speech, Mr. Il Hwan Lee, Chief Executive Officer of LG MEA Region, said, “We are thrilled that LG Showcase MEA has resumed in Dubai in the post-pandemic period. This event has built a reputation for providing visitors with firsthand experiences with the most innovative technology that LG has developed, providing our customers with ‘First, Unique, and New’ experiences. Despite the industry’s challenges over the past few years, it is wonderful to see so many guests and partners at the event today.”

The company has also made its range of strategic products available, including QNED TV, Vivace washing machine, and DualCool air conditioner. Guests can also experience LG’s new emerging products range featuring dishwashers, dryers, audio systems, gaming monitors, PCs, vacuum cleaners, stylers, and more.

In his remarks, Mr. Dongyoun Kim, Managing Director, LG Electronics West Africa Operations said, “Everyone at LG is excited for the start of LG Showcase 2023 MEA. We have a whole host of innovative new products and devices on display for visitors to use and experience.

With almost 400 guests confirmed to attend, we expect plenty of interest from visitors about how LG sees the future of technology in the coming years. The event is also a wonderful opportunity for LG to further enhance our business relationships with local partners. As a company, we are fully committed to supporting local customers and partners by fulfilling their needs as well as sharing the values the company stands for with ‘Life’s Good’.”

Visitors at the showcase will have the opportunity to get handson with LG’s newest high-end premium products, including the LG SIGNATURE second generation line-up, Wireless OLED TVs (including 10-year anniversary editions), and refrigerator with MoodUP™.

This year’s highlights feature “First, Unique, and New” experiences with lifestyle TVs and

WashTower™. A particular focus is LG’s built-in home appliance range of products that further enhance LG’s presence and position in the market.

Not only did LG Showcase 2023 introduce the company’s wide-ranging products, from the revolutionary wireless TV to the second-generation LG SIGNATURE lineup, but it also gave attendees a hands-on experience of what the future holds with LG’s restless efforts to provide its customers with smart life solutions showing what the company means with ‘Life’s Good’. There really was something for everyone, with all four distinct zones of the LG Showcase 2023 offering visitors F.U.N. – first, unique and new –customer experiences

To celebrate the 10th anniversary of LG OLED this year, the OLED TECH zone presented the lineup’s diverse sizes and features. As a pioneer of the premium TV market and winner of many prestigious accolades from journalists and industry experts, the LG OLED TV lineup provides superb picture quality, vibrant colors and deep blacks that bring images to life.

By Stanley Onyekwere

The Executive Chairman of Abuja Municipal Council (AMAC), Hon. Christopher Zakka Maikalangu, has flagged off free medical services outreach programme in Kurudu, a suburb of the council.

Speaking at the flag off ceremony yesterday, Maikalangu, who was represented by his vice, Hon. Nasiru Umar Usman, noted that it is part of the dividends of democracy he promised AMAC residents during the campaigns last year.

He also implored civil society organisations and non governmental organisations to replicate the gesture by bringing initiative to every village and community in AMAC.

He said: “May I begin by appreciating the almighty God for enabling us score another first in our quest to exhibit the spirit of social responsibility in our communities and also making spirited attempts at tackling simple health challenges that are out of the reach of the people, especially the aged and less privileged in society.

“As far as I can remember, this is the first self-sponsored local medical outreach programme sponsored by this administration led by me, in the Federal Capital Territory.

“On behalf of the management and people of Abuja Municipal Area Council, it is therefore my pleasure to welcome all of you to the first edition of the communitybased medical outreach holding in Kurudu and to also thank the Health Department for making this idea a reality.

“We are today opening our doors for free medical services, especially testing and treatment of some basic, but widespread health challenges such as malaria, typhoid, High Blood Pressure, eye problems as well as other interrelated issues that my medical team can lay their hands on. This is a demonstration of our love for the people, a commitment we have