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Introduction With online surveys, you are more likely to get to know your website audience better than before. The online survey is a method used by many website owners to know their audience insights. The only problem with an online survey is prompting visitors to participate and answer your surveys. From our extensive survey data, we found 5 powerful tactics that’ll increase your chances of getting more audience feedback.
Create short & relevant surveys When creating an online survey ask yourself a question: Will you answer a survey that doesn’t give options like “Doesn’t apply” or skip questions? This will help you in getting the right relevant questions to know your prospects much better. Some good online survey makers provide options to create survey logic in your surveys.
Giveaway extras or incentives Depending on goodwill is not enough. If you are facing difficulty in getting your audience to answer your surveys, hand out incentives to have them complete your survey. Offering incentives has its own benefits and drawback. The most primary reason to fill out a survey form is to receive the perks, gifts, and prizes associated with it.
Go omni-channel To scale up your online survey, you need to focus on various channels like targeting your subscribers by sending it via email, social media, etc. By hosting online surveys on social media channels boosts your chance of getting more user perspective. Social media is a great way to reach a large audience base that may guide you with different insights about your services.
Personalize your online survey The survey response rate improves significantly when a personal touch is added to it. This will not only increase your responses but also make your customer feel special and valuable. Take it one step further, by customizing questions and adding your logo to make it branded.
Make it understandable Keep in mind, clear and simple surveys are worth more effective than confusing or embarrassing ones. That’s the reason, some give inaccurate answers because they find online surveys a bit confusing or the questions are not applicable to them. The good news is that sometimes inaccuracy in survey data is due to the logistical problems of customers rather than their own misleading behavior.
Final Note Now it’s your turn to create an interesting, relevant, and more compelling survey by the assessing tips discussed above. Improve your survey response rate by enhancing the quality of survey questions and following the best practices that give results. We would be glad if you take the time to share our post with your friends or business partners via social media and emails.