CONCEPT
The theme of the High Five collection is congratulatory. Cards and accessories to gift a friend who’s doing a good job at life. The congratulations are non specific, which makes each card ideal for any situation, be it passing a driving test, getting a high grade in school, a promotion or simply a token of kindness for a friend in need. Using imagery of positive hand gestures, the simple High Five theme is carried through the collection to achieve an excitable, kind and positive greetings collection. The colour palette is muted and feminine, drawing on the idea of a token of goodwill and kindness. Suggestions of adding glitter to stars and sparks, as well as raising the hands, will make the subtle spot illustrations pop and enhance the excitable hand gestures.
Polly Vadasz - polly@sighh.co.uk
GIFT WRAP
The wrapping paper is again non specific, making it ideal for any congratulatory present giving! The pattern could be made extra special with added glitter on the stars throughout.
Polly Vadasz - polly@sighh.co.uk
CONCEPT
Noted here are finishes that would enhance the greetings cards, and that could feasibly be carried through the entire collection. Textured/glittered wrapping paper is a lovely touch! Glitter and subtle shimmer can be dotted on selected sparks and stars. This will add dimension to the design, and let it stand out against the competition. Embossing the hand signs and/or type will appropriately enforce the motivation and positivity behind sending a card from the collection.
Polly Vadasz - polly@sighh.co.uk
NOTEBOOK
Here a spot design from one of the greetings cards has been used. A pattern of stars fills out the space. This phrase serves as a positive reminder, and hopes to encourage work ethic.
Polly Vadasz - polly@sighh.co.uk
GIFT BAG
Again continuing the hand sign theme, this gift bag features a spot illustration, representing a friend gifting a token of love. The sides of the bag feature the repeat pattern to keep the collection consistent.
NOTECARDS
The notecards feature one of the key motifs from the greetings card collection, the happy sun. It’s simple, positive and loving, which embodies what the collection is about! The message “Just a note to say...” is vague enough to be usable in any act of kindness.
Polly Vadasz - polly@sighh.co.uk
CONCEPT
Noted here are finishes that would enhance the greetings cards, and that could feasibly be carried through the entire collection. Textured/glittered wrapping paper is a lovely touch! Glitter and subtle shimmer can be dotted on selected sparks and stars. This will add dimension to the design, and let it stand out against the competition. Embossing the hand signs and/or type will appropriately enforce the motivation and positivity behind sending a card from the collection.
Polly Vadasz - polly@sighh.co.uk