POLYMERS Communique - 7.2 - Dec 2020 - Jan 2021 by Polymers Communique

A CUSTAGE I N I T I A T I V E Dec 2020 - Jan 2021 l Issue 7.2 l ` 150

EDITION

Reliving Moments With Icons A Processors’ Delight

5 Geeta Goradia, Jewel Consumer Care Pvt. Ltd. 6 Geeta Anand, AG Industries

1 Ashok Goel, Essel Propack Ltd.

7 Vagish Dixit, ALPLA India Pvt. Ltd. 8 Tim Brooks, LEGO Group

9 Dr. Rakesh Sinha, Godrej Consumer Products Ltd.

4 Sandeep Engineer, Astral Poly Technik Ltd.

10 Dr. Sunder Mahadevan, Godrej Consumer Products Ltd.

13 Sanjay Gandhi, Godrej Appliances

17 Pawan Poddar, Ashirvad Pipes Pvt. Ltd.

18 C. V. Raman, Maruti Suzuki

12 Mahendra Sanghvi, Shaily Engineering Plastics Ltd.

11 Inder Jain, APPL Industries Limited

3 Ashok Chaturvedi, UFlex Ltd.

2 Vivek Chaand Sehgal, Samvardhana Motherson Group

14 Vimal Kedia, Manjushree Technopack

15 R. S. Sodhi, Gujarat Co-op Milk Marketing Federation Ltd. - Amul

16 Ramesh J. Chauhan, Bisleri International Pvt. Ltd.

21 19 Vaibhav Ram Saraogi, Chemco Plastic Industries Pvt. Ltd.

20 Gaurav Ram Saraogi, Chemco Plastic Industries Pvt. Ltd. 21 Hargovind Bajaj, Bajaj Group of Industries

22 Dr. S. Sivaram, Indian Institute of Science Education and Research

23 Jayesh Khimji Rambhia, Premsons Plastics Pvt. Ltd. 24 Senguttuvan R., ITC Ltd.

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CONTENTS December 2020 - January 2021 Issue 7.2 l

Under the Cover

Each one on the cover is either a Prince, a King, an Emperor or a

Monarch...each one is truly ‘royalty personified’ as success bows down

to these Highnesses of the plastics industry.

The icons who adorn this issue are some of the

FAST TRACK

who have already been a part of the POLYMERS

5 years. They have successfully transformed every

C. V. Raman, Sr. Executive Director & Member of Executive Board (Engg: Quality Assurance & Supply Chain), Maruti Suzuki, Gurgaon

torchbearers of the plastics processing industry

Communiqué success story during our first dream into a meaningful plastic product. Paying a

tribute to their contribution, we have curated this

Automotive Manufacturers Fast-tracking Growth with Plastics

collectible issue as we reprint their thoughts they

BIG STRETCH

PET: Business Driver for the Beverage Industry

Ramesh J. Chauhan, Chairman, Bisleri International Pvt. Ltd., Mumbai

shared earlier since they define the industry and its growth. POLYMERS Communiqué is blessed in sharing this wisdom for industry benefit.

PACKAGING SUCCESS

Snacking Industry to Lead the Growth of Flexible Packaging

Ashok Chaturvedi, Chairman and Managing Director, UFlex Ltd., Noida

Revolutionary Impact

Amul Salutes the Role of Plastics in Its Business

R. S. Sodhi, Managing Director,

Gujarat Co-op Milk Marketing Federation Ltd. (Amul), Anand

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ENERGY

POLYMERS Communiqué l December 2020 - January 2021

104

READY-STEADY-GO

BUILDING BLOCKS

ENGINEERED PERFORMANCE

More Plastic Per Car: Hybrid /Electric Vehicles Will Trigger Opportunities

Vivek Chaand Sehgal, Chairman,

Samvardhana Motherson Group, Noida

Tim Brooks, Vice President, Environmental Responsibility, LEGO Group, Denmark

Sandeep Engineer, Managing Director, Astral Poly Technik Ltd., Ahmedabad

BRISTLING SUCCESS

DISTINCTIVE DISTINCTION

Geeta Anand, Managing Director, AG Industries,

Align People With Organisation Objectives: Ensure Business Success

DeltaMax™: Performance Modifiers for Polypropylene Senguttuvan R., Chief Executive - Packaging & Printing Division, ITC Ltd., Chennai

Most Recycling Businesses are Profitable

END-TO-END

Passion Fuels Success and Success Fuels Dreams: Technology is the Flavour of the Day

Jewel Consumer Care Pvt. Ltd., Vadodara

Grit, Guts and Gumption: Driving Change in Indian Plumbing Industry

Packing Food With a Punch Plastics Makes Impactful Strides in the Right Direction

Vimal Kedia, Managing Director, Manjushree Technopack, Bengaluru

Geeta Goradia, Managing Director,

STANDING TALL

Brand Owners on the Lookout for Distinctive Offerings

chemical.milliken.com

THOUGHT-PROVOKING

3D Printing: A Boon for Auto Components

Gurgaon

ADVERTORIAL

BUSINESS MIX

The First Lego Plants Made Based On Plants

THINKING BEYOND

104

Ashok Goel, Chairman and Managing Director, Essel Propack Ltd., Mumbai

STRETCHING POSSIBILITIES

New Ideas in Packaging Waiting to be Discovered

Vagish Dixit, Managing Director and Partner, ALPLA India Pvt. Ltd., Hyderabad

Pushing Boundaries to Address Changing Needs in Packaging

NEXT STEP

108

Material Science of Polymers: What Lies Ahead?

Pawan Poddar, Managing Director, Ashirvad Pipes Pvt. Ltd., Bengaluru

Dr. Rakesh Sinha, Head - Global Supply Chain,

FUTURE-READY

Being Future-Ready: Vital for Today’s Compounders

Inder Jain, Founder Chairman, APPL Industries Limited, Pune

Manufacturing & IT, Godrej Consumer Products Ltd., Mumbai

Currently, Founder & CEO, Reflexive Supply Chain Solutions, Mumbai

Dr. Sunder Mahadevan, Head - Research & Development, Godrej Consumer Products Ltd., Mumbai

Dr. S. Sivaram, INSA Senior Scientist and Honorary Professor Indian Institute of Science Education and Research, Pune

POLYMERS Communiqué l December 2020 - January 2021

The Entire Range

IN BLACK High Quality Black Masterbatch for the Following Applications Lateral Pipes

: Drip Irrigation

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Conduit Pipes

: Household

Water Pipes

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: Railways

Wire & Cables

: Electric Cables, Cat 5 Cables

Films

: Multilayer Films, Garbage Bags, Courier Bags, Mulch Films

Filaments, Ropes : Nets, Belts and Twines Nets

: Safety Nets

Woven Sacks

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Printed and Published by Manish Chawla

manish@custage.com

Chief Editor Jyoti

jyoti@custage.com

Asst. Editor Siddhant

113

117

124

128

GAME CHANGER

113

HEART-TO-HEART

Vice President, Godrej Appliances, Mumbai

Industries, Nagpur

Engineering Polymers, Pivotal to the Appliances Business

Sanjay Gandhi, Head Sourcing and Senior

BUILDING CAPABILITIES

117

Why the Negative Connotation Associated with Promoter Run Businesses?

Mahendra Sanghvi, Executive Chairman, Shaily Engineering Plastics Limited, Vadodara

TOP NOTCH

120

Our Mantra: Be Among the Top 3 or Exit

128

At 90+ Years: Still Studying and Guiding the Industry

Hargovind Bajaj, Chairman Emeritus, Bajaj Group of

ON-THE-MOVE

134

Industry Benefits with the POLYMERS Communiqué App

In series...

131

Designing Safer Chemicals Part I: Toxicity and Safety

Professor (Dr.) Ganapati D. Yadav, Emeritus Professor of Eminence & Former Vice Chancellor and R. T. Mody Distinguished Professor, Institute of Chemical Technology, Mumbai

136

Advantage Mandates: Section 135 of the Indian Companies Act

Ruby Thapar, A Reputation and Sustainability Consultant and an Executive Coach, Mumbai

138

Gaurav Ram Saraogi, Managing Director

Vaibhav Ram Saraogi, Managing Director Chemco Plastic Industries Pvt. Ltd., Mumbai

WAY FORWARD

124

Innovate to Thrive

Jayesh Khimji Rambhia, Managing Director, Premsons Plastics Pvt. Ltd., Mumbai

And The Rest

News.................................................................. 18

Coaching for Positive Transformation

Rakesh Shah, RS Coaching and Consulting, New Delhi

141

Aftermarket: An Important Concept for Customer Connect

Prashant Trivedi, Vice President, Sangir Plastics Pvt. Ltd., Vapi

146

Biodegradable Plastics: A De-cluttering Narrative

S. K. Ray, Hon. Secretary & Member of Executive Committee, Indian Centre for Plastics in the Environment (ICPE), Mumbai

siddhant@custage.com

Editorial Advisory Board Arvind Mehta Chairman and Managing Director Welset Plast Extrusions Pvt. Ltd. Prof. (Dr.) N. C. Saha formerly Director at Indian Institute of Packaging N. K. Balgi formerly President & Director at Ferromatik Milacron India Pvt. Ltd. Pushp Raj Singhvi formerly Vice Chairman and Managing Director at Borouge (India) Pvt. Ltd. Rajesh Nath Managing Director, German Engineering Federation (VDMA) India Office Rakesh Shah formerly Managing Director at Windmöller and Hölscher India Pvt. Ltd. S. K. Ray formerly Sr. Executive Vice President (Polymers) at Reliance Industries Ltd.

Custage Marketing Solutions LLP 406, Vikas Centre, Dr. C. G. Road, Chembur, Mumbai 400 074, INDIA

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Views and opinions expressed in this magazine are not necessarily those of POLYMERS Communiqué. Readers are advised to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the readers’ particular circumstances and so POLYMERS Communiqué does not take any responsibility for any loss or damage incurred or suffered by any of its subscribers / readers / advertisers of this magazine. The publisher makes every effort to ensure that the magazine’s contents are correct but do not take any responsibility for the absolute accuracy of the information. Subject to Mumbai Jurisdiction. Some of the images used in this issue are from Shutterstock. The maps, if used, in this document are only a pictorial representation, not to scale and do not indicate any geographical boundaries. No part of this publication or any part of the contents thereof may be reproduced, stored in a retrieval system or transmitted in any form without the permission of the publisher in writing. POLYMERS Communiqué reserves the right to use the information published herein in any manner whatsoever. The ownership of trademarks is acknowledged.

Bhavesh

+91-22-2520 4436 bhavesh@custage.com

Content Alliance Partners

Mind Speak Rakesh Shah

Prof. (Dr.) N. C. Saha

formerly Director at Indian Institute of Packaging

Arvind Mehta

aging, All sectors of industry, including pack shock due cial finan us serio a e rgon unde has is moving to COVID-19. While, the country icons are towards normalcy, the industry sing their changing their role by focus supply chain priorities on diversification of rtunities, and leveraging new business oppo consumer arising from the change in nts. At the demands and market requireme trying to also is try indus the time, same ation autom and es ologi techn new adapt to nuity with to support the operational conti a smoother minimum work force to have ery period. transformation during the recov erned with However, the industry is conc ding and the reduction in non-essential spen investments in new projects. industry In fact, this is the time even when and watch’ icons are following the ‘wait that the principle. However, it is expected alcy norm rds towa ove impr d woul situation ths. During over a period of the next six mon the industry the new normal situation, ative ideas, would definitely look for innov to improve new processes and technologies eads. productivity with reduced overh

Rajesh Nath

Organisations

have radically altered how they work during the COVID-19 pandemic. The changes have shifted perception s of how work can and needs to be done. It’s clear that extensive remote working, new health and safety protocols, and hybrid teams of people in and out of offices are the norm for the foreseeable future. The changing role of industry icons emphasises on agility and flexibility, besides the 4‘R’s - reflect, resize, rethink and reimagine.

Arvind Mehta

Chairman and Managing Director Welset Plast Extrusions Pvt. Ltd.

Rajesh Nath

Industry

COVID has come as an opportunity for the industry; it is acting as a blessing in disguise. Never in one’s lifetime, until 22nd March, 2020, one got the time to review performance of the hardwork put in. Work from home made a lot of people ‘tech-savvy’. People now had time to think and time to re-strategi se their business. Look at even ‘Asso ciations’, where today youngsters are prom oted. Same is visible in businesses as well. So, change for the better is coming; industry icons are now becoming advis ors or guides to the upcoming gene rations. More such visibility will be seen in 2021; a nice change!

S. K. Ray

ent formerly Sr. Executive Vice Presid Ltd. (Polymers) at Reliance Industries

Unprecedented

Managing Director German Engineering Federation (VDMA) India Office

Pushp Raj Singhvi

formerly Managing Director at Windmöller and Hölscher India Pvt.

disruption brought red in by the pandemic has ushe in in transformational changes r. every sphere of human endeavou und Its impact had been profo tries. in businesses and in indus are Leading through this crisis to agile organisations that adapted l socia , omic econ in ges chan mic syste ges and business environments. Linka le of the 3‘P’s; productivity, peop er and planet have witnessed great e, to emphasis now, as never befor th. stay on course to sustainable grow Industry icons have embraced these this imperatives to navigate through e. phas al critic

Rakesh Shah

N. K. Balgi

S. K. Ray

Ltd.

icons are business people who have achieved an iconic status in the minds of both peers and public, besid es their own employees and boardroom colleagues. They set themselves apart beca use of their vision that goes well beyond their business needs and treating businesses purely as mechanisms for making money. Has their role radically shifted? In an increasingly complex business environment in a world connected like never before, the nature of issues and challenges has unde rgone a shift. Today’s business icons trans cend their organisational boundaries throu gh their contribution to the national and global needs. They increasingly assume respo nsibility for the societal and environmental impact of their businesses, and to mitigate the issues arising out of them, if any. Tech nology has changed greatly how the organ isations are managed, the speed of business processes is unprecedented and rising . Managing these new paradigms are incre asing in the focus of their view. Faste r absorption of technology and extre mely quick adaptation have become more important than ever. More and more leade rs are now adopting philanthropy, alignment with and contributing for religious and socia l causes, and corporate social responsibility.

N. K. Balgi

formerly President & Director at Ferromatik Milacron India Pvt. Ltd.

Individuals

or institutions are perceived ving as icons in the society upon achie pursuits, their in ss succe ed guish distin a leave serve a purpose, touch lives and a source a legacy behind. They become rations, of inspiration to the gene licity, as they live a life of simp society honesty and caring for the present and future. rved by The life they live is obse from generations and the learnings there process get emulated. In my opinion, this will remain eternal.

Prof. (Dr.) N. C. Saha

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Feedback POLYMERS Communiqué is a superbly compiled magazine which touches on the very import ant topics related to polymer industry which impac ts our day-to-day lives. It provides an insight into the upcoming new technologies, unique polym er processes, and effectively brings out future challenges and opportunities via nicely compi led articles. Every time it is a treat to read such insightful articles as well as expert views.

ué for POLYMERS Communiq have subscription of rts put in by effo the ate reci app a year now and we helps us. er as this publication authors and the publish terials, latest ma raw about polymer It keeps us updated rovements imp s ces pro ies, log hno developments, new tec and industry updates. dealing in polymers. It’s really helpful for all

Rakesh Goswami

K-Rise International

Ashish Kumar Jha

Indian Oil Corporation Ltd.

POLYMERS have been following years now few a e sinc ué Communiq n that it is an and I am of the opinio informative extremely educative and competitive magazine. In today’s needs to business scenario, one ymers to pol be well-informed on And this . rket ma the in compete Communiqué is where POLYMERS in bridging plays a pivotal role the gap. m POLYMERS My best wishes to Tea Communiqué!

C. P. Navneeth Kumar

India Packaging Produc

elite group of plastic category and in the magazine in plastics he’ ‘nic a to ding, participating in now rea way of PC has moved to be a part of PC by the industry would love in ny ma Now ies. bod en. eager to appear on scre uno’ knowledge sharing and created this ‘numero ! The way you have wla Cha nish to Ma as Mr. ide nd, tive frie ova my with inn It is great going strong day by day ise. I see you going pra a ! rth ses wo ces is suc n re positio d luck Manish, for mo dge everywhere. Goo Girish R. Handigol spread ‘plastics’ knowle ymers India Pvt. Ltd. Pol A AVA

y informative. find the contents ver n and up-toder The layouts are mo edited well. are s ure pict The date. that the tion rma It includes key info w. kno to ts wan reader

chalam

Senthil Kumar Bathra

impressively h interesting articles printed magazine wit ustry. Cover story on ind about the plastics d takeaway for young goo a is s eur entrepren a happy read! n ones. In all, it has bee

POLYMERS Communiqué is an

Yatindra Sharma

KHS India

LEO Precision Products

of POLYMERS am a regular reader launch. It is truly a Communiqué since its Wide variety and l. rna jou d global standar t, including detailed high quality of conten y leaders, and ustr ind interviews of presentation makes excellent design and h issue. eac d rea it a pleasure to

Kailash Trehan

ine is good Communiqué magaz , and also dge wle kno for new information and ducts and pro new ces odu intr marketing. It also y. industr is helpful for the plastics

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India International Co.

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News SILENCIO from Astral

he Soil Waste and Drain (SWR) piping

Digest

system

evolving

continuously

and understanding the need of the hour, Astral offers one of the world’s

Avient presents new Zodiac™ Taurus™ non-PVC plastisol inks for eco-conscious options for textile printing

best high-density, low-noise drainage pipes: SILENCIO!!!

Its 3 layers’ construction and adaption of each individual layer to its respective Axilone Group announces its ability to manufacture a wide range of sustainable luxury cosmetics packaging made possible through Eastman’s Advanced Circular Recycling technologies and Eastman Cristal™ Renew copolyester

requirements make it a truly effective

SWR system. It is available in nominal diameter from 40 mm to 200 mm with a comprehensive range of fittings and

accessories to accomplish the system.

Its joining process is simple push-fit

technology with a special co-moulded ring. This system is compatible with

different kinds of piping systems like

PVC-U, PP or PE without the need of any special adapters. Astral

Conair parent company IPEG Industrial Group has acquired Phoenix Systems Corp., a Tustin, Calif., company that produces high-volume conveying systems for plastic pellets and powders

A-C

all

the

DIN EN 12056 and DIN 1986-100. Apart from the superior acoustic properties, it offers significantly enhanced mechanical

properties, resistant to a wide variety of chemicals and hot water, a strength

comparable to metal makes it one-stop solution for many challenging waste applications,

commercial

or residential.

India,

its

warehousing

and logistics space at Chakan, Pune as a response to continuous growth the

company

experiencing

and

foreseeing in the future. Indian market

growth, ever expanding B&R portfolios in

automation,

mechatronics

and

Industry 4.0 and growing customer expectations are a few factors, which

played a vital role in this expansion. However, at the core is the customer-

centric approach of B&R, which drives exceptional services to our customers.

B&R’s new warehouse is equipped with advanced technology and more space to become faster and more accurate in its operation.

“Access to over 10,000 sq. ft. of

warehouse space will enable B&R to facilitate quicker and efficient deliveries

due to greater flexibility with stockholding. B&R has invested in a state-

of-the-art warehouse equipped with advanced

B&R India Completes Expansion of New Warehouse and Repair Facility automation

fulfills

requirements of international standards

extended

all our decisions towards providing

SILENCIO

discharge

recently

one

the

company

technology

which

will

enable faster operation and ensure a safer environment. The new stacking

arrangements allows much improved leading India,

storage and

capabilities,

better

space

better

visibility

utilisation.

Also,

being fully integrated in company’s

POLYMERS Communiqué l December 2020 - January 2021

ERP,

accurate

Digest

will

enable

material

smooth

handling,”

and

says

Ravi Kumar Changia, Chief Financial Officer, B&R India.

“A designated space for support and DSM and Clariter partner to pursue chemical recycling solution for Dyneema®based end-products

ePac Flexible Packaging announces expansion into Seoul, South Korea

service teams along with the warehouse,

means customer service demands can be processed more efficiently,” quotes Jhankar

B&R India.

Dutta,

Managing

Director,

solutions encompassing product

booth #R11, Hall 10 during Chinaplas

2021, 13th - 16th April, in Shenzhen,

China. After so many COVID-19 show cancellations, the team looks forward with

visitors

customers

and the plastics community. Global

product

line,

D-I

including

find

equipment

Maillefer has delivered wire and cable,

and pipe and tubing equipment on a global level, complementing the

FPVC medical tubing and coextrusion supported

location. has

Adding

further

the

Brampton

supported

regional infrastructure for blown film

applications. Thermoforming Systems

LLC (TSL) has enabled Davis-Standard to offer solutions in sheet extrusion,

tooling, automation and granulating to support

thermoforming

applications,

such as cold drink cups / lids, fast food take-out containers, clamshells and

noodle

bowls,

fruit

punnets

and coffee pods. Most recently, the addition

Deacro

equipment

high-performance

Industries options

slitting,

has

with

rewinding

and roll handling equipment for the aftermarket services and equipment

converting process of paper, film and

film,

Nordson Corporation Keep it Going With BKG Continuous Melt Filters

technology for sheet, foam, blown and

thermoforming,

tubing,

coating

pipe,

cast

and

film,

liquid

be promoted.

profile

extrusion

coating

will

Davis-Standard will highlight its dsX Italy’s Novamont, acquires BioBag Group, a Norway based leading supplier of low-impact solutions for waste collection and packaging and strengthens market leadership and global presence

expect

technology from recent acquisitions.

increased Henkel Adhesive Technologies strengthens its capabilities for maintenance, repair and overhaul (MRO) solutions by investing in Feelit, Haifa, Israel

can

information on every Davis-Standard

Engineering

reconnecting

Booth

Suzhou

avis-Standard, LLC will market total

prompts via a machine control system.

applications

Davis-Standard to Promote Total Solutions at Chinaplas 2021

capabilities and support services at Flint Group announced the launch of XSYS, a brandnew division, the result of combining Flint Group Flexographic with Xeikon Prepress

KPIs and enable alarms or action

flex-pack™ 300S during the show. This

single station extrusion and lamination line is a collaboration between DavisStandard’s design teams in the U.S., Germany

and

China,

and

built

at the Suzhou facility to meet the requirements

packaging market.

the

Asian

flexible

foil materials.

KG®

continuous

systems

screen

from

change

melt

Nordson

while

filtration enable

continuing

production. During a screen change,

one of the screen cavities is removed from the process, allowing the other screen cavities to remain in operation.

The melt flow is not disrupted. All BKG melt filters have optimised dead zone

Smart factory solutions will also be presented as plants worldwide move

toward greater efficiency. Building on its

knowledge

processes,

incorporated

machinery

Davis-Standard

interconnectivity

and

has

and

functionality via the Industrial Internet

of Things (IIoT) to analyse real-time

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free flow channels and a wear-free metallic

Digest Jindal Films Europe, a company of Jindal Group, acquires 100% of the shares of DOMO Films Solutions Spa

Lacerta Group, Inc., a leading designer and manufacturer of speciality thermoformed packaging solutions, partners with SK Capital to drive its next phase of growth

additional

sealing seal

required.

controls guard

and

include

system,

offering

complete

maximised

safety for the operator. The double

piston screen changers are suitable

translation...more than what you normally would, isn’t it? NN

Host private meetings (audio and video)...as you would normally do!

Network at networking lounges with exhibitors and other visitors...as you

for almost all processes and materials.

would normally do!

They can be used for polymerisation,

compounding, film, pipe, sheet and

Communicate with customers in a

convenient language with real-time

They

can easily be integrated into line

Stay connected live with all ‘arrived

pelletising processes.

visitors’ through email and SMS

Plastfocus’21 - A Near-Real Event...Block Your Space Today!

notifications) when they login to

xtraordinary still

Plastfocus’21 such

approach! a

exhibition value

times

will

experience

successful only

propositions

the event and get them to your

Exhibitor Experience Zone - more than what you normally would, isn’t it?

approaches!

result

The

(text chats, audio/video calls, live

demand

extraordinary

conducting

Momentive Performance Materials, Inc. announces acquisition of KCC Corporation’s silicones business

system,

one

‘arrived visitors’ looking for similar

products...more

Indiaplast

enhance

which promises to bring to the fore to

of today!

the

virtual

what

you

With as many representatives as

you would require, have all your

a totally different experience when compared

than

normally would, isn’t it?

the

Plastfocus’21

Smartly send recommendations to

customers well attended through

events

just

the

right

person...more

than what you normally would, isn’t it?

To add, your presence here provides you

Plaskolite introduces flame-resistant Tuffak® Ca polycarbonate sheet a ‘near-real’ exhibition, Plastfocus will

J-P

be held between 9th and 14th March,

2021. This best-in-class event will go

a long way in meeting most of your exhibiting at

needs

physical

through

shows.

host

premium features... NN

Seamlessly

when of

Here

standard

showcase

how, and live

demonstrations of your products to

the audiences at pre-defined times... as you normally would! NN

Personally

attend

your

VIP

customers...as you normally would! NN

Showcase your products in 3D...as you normally would!

showcasing

unprecedented

that

you

meaningfully

information Colloquially a virtual event but truly

Plasmag has teamed up with Brückner Maschinenbau and ordered a state-of-the-art shrink film line - a 3-layer MOPET-G line, 4.2 m wide, with a yearly capacity of 6,600 tonnes

access

dashboard

and

can

with

knowledge

you

which

utilise

dynamically alter your exhibition zone

to suit visitor needs, very appropriately. An

amazing

your business!

tool

enhance

With all such exquisite features and many more, you have enough reasons

to exhibit. Well then, maybe just the price could be a deterrent...however,

with an exhibit fee of as low as Rs. 25,000...to own your exhibition zone, it’s the best you could have asked for. And, coming from people who

(Triune

know

exhibitions

Exhibitors)

exhibitors

and

themselves

the

from

(PMMAI),

best the

the

industry can be sure of a show of very high standards and impact!

POLYMERS Communiqué l December 2020 - January 2021

New Developments from Supreme Petrochem

Digest

conveying systems for plastic pellets and powders. Financial terms of the

PL has completed revamp of its white masterbatch facility, capacity

increased by 20%.

Polygiene acquires Addmaster, making it a dominant player in the supply of antimicrobial solutions for both, soft and hard surfaces

Radicigroup invests Euro 15 million in a new production line for melt blown nonwoven, the filtering material used in protective face masks

To counter the escalating prices of titanium

dioxide,

cost-effective

white masterbatch - SP7114 9092, has been launched in Jan’21 with positive response

from

the

packaging

film

convertors. Additionally, SP7101 9077 with

high

lacing

and

enhanced

deal, which closed on 21st December, 2020, were not disclosed.

For over 20 years, Conair, a global manufacturer of auxiliary equipment for

plastics

processing,

has

been

collaborating on specialised powder conveying

equipment

and

railcar

unloading

technology

with

Phoenix. The company and its products

will now become part of Conair, which already has an extensive family of

resistance, low FPV

material-handling equipment.

a d h e s i o n properties

has

been launched for extrusion

coating

and lamination. Songwon appoints Makwell Plasticizers as its exclusive distributor for PVC additives in India

Stratasys completes acquisition of Origin, accelerating expansion into mass production additive manufacturing

Black masterbatch range has been strengthened with the introduction of

two speciality grades. Low FPV grades compliant grade for films, injection and

Typical high-volume dual-pump railcar unloading systems offered by Conair can convey up to 30,000 lbs./hr. at distances up to 1,000 feet, for line sizes from 4-inch to 6-inch.

New injection moulding ABS compound

IPEG President, Kirk Winstead said, “The

for films, filaments and yarn, and US FDA blow moulding, and thermoforming. with

best-in-class

cyclopentane

resistance has been developed for deep

freezers. The compound can be UV stabilised, specifically targeted to meet

Sulzer wins contract for biomaterial processing in China

Tank Holding, North America’s largest rotational moulder, has acquired California based rotational moulder, Rotational Moulding Inc.

P-T

the stated requirements of ASTM D4459,

ASTM G53 and ISO4892/3; also available in custom colours.

handling capabilities and enhances its ability to serve customers in certain industries,

packaging,

which

consume high-volumes of material. With that,” he continued, “we also acquire the

applications knowledge and intellectual

FR Vo HIPS compound - SP5566 has

property, which will allow us to more

accepted as the material of choice in the

the line further.”

extended its reach and has been

easily develop new products and extend

electrical and electronic applications.

For his part, Leroy Johnson, former

SP5566 is UL listed (File No. E185934) and is RoHS and REACH compliant.

SPL also offers V2 and Vo compliant formulations in ABS and PP.

IPEG Acquires Long-Time Conair Partner Phoenix Systems

onair

parent

Industrial

company,

Group,

has

Owner

Phoenix

Systems,

feels

fortunate to have had a very successful

working relationship with Conair for

many years. “Conair’s emphasis on excellence in customer service and satisfaction aligned closely with my belief that putting the customer first IPEG

acquired

Phoenix Systems Corp., a Tustin, Calif.,

company that produces high-volume

acquisition bolsters Conair bulk material-

builds

strong

relationships.

and As

loyal I

customer

considered

retirement, it was a natural progression

to transition my products into the Conair brand.”

POLYMERS Communiqué l December 2020 - January 2021

FAST TRACK

“Automotives are

increasingly using plastics

as they offer best strength/ stiffness to weight ratio

and high energy absorbing characteristics; from a

commercial standpoint,

plastics applications plays a

big role in deciding financial merits and demerits for OEMs”, says

C. V. Raman in dialogue with POLYMERS Communiqué.

C. V. Raman Sr. Executive Director & Member of Executive Board (Engg., Quality Assurance & Supply Chain), Maruti Suzuki, Gurgaon Reprinted from

POLYMERS Communiqué April - May 2016 26

l Decemberl December POLYMERS Communiqué POLYMERS Communiqué 2020 - January 2020 2021 - January 2021

Automotive Manufacturers

Fast-tracking Growth with Plastics

Q. ‘Automotive plastics, saving costs for OEMs’. Your thoughts please. With ongoing regulatory framework development in India in the areas of emission norms, safety or FE in line with international standards, use of plastics is

bound to increase in automotive as they offer best strength/stiffness to weight

ratio as well as high energy absorbing characteristics giving the best overall value in meeting the above demands. So, weight reduction is the biggest motivation factor for this trend.

However, from cost point of view, plastics technology and its application plays a big role in deciding financial merits and demerits for OEMs.

On one hand, applications like usage of carbon fibre reinforced plastics in vehicle structural components are limited to high-end performance and luxury

segments where the desired high performance justifies the skyrocketing cost of composites and its initial capital investment (almost 5 - 6 times than

conventional steel). So, the technology may not find inroads into mass market segment until significant industrialisation could bring its cost down.

On the other hand, some innovative ideas that can lead to better value in

the whole system through parts integration, optimisation of manufacturing lead times, infrastructure, productivity, tooling etc. could result in drastic cost merits for OEMs.

POLYMERS Communiqué l December 2020 - January 2021

For example, a single injection-moulded

weight reduction of 50% with respect

thermal management systems will

eliminating the need for assembly by

reduction by 35%.

plastics, which can withstand severe

part can replace multiple metal parts, welding,

adhesives

and

mechanical

fasteners. So, the overall cost advantage for OEMs due to faster processing time and elimination of expensive joining and assembly tooling would

far outweigh the raw material cost of engineered plastics. To

conclude,

opportunities

are

abound for automotive plastics and if

complemented

significant

with

right

industrialisation

development

superior

R&D,

and

plastic

technologies at the right price, along

with collaborative OEM-plastic maker efforts, it is surely going to be an attractive cost saving package for OEMs.

Q. At Maruti, what has been the most challenging replacement from metal to plastics in the recent past? The

most

challenging

We have replaced aluminum cylinder head cover with plastic composite cylinder

head

The

thermal

requirements

conversions

With

performance

for

engine

metal tanks with multi-layer plastic fuel

oil.

tanks. Despite huge initial investments,

sealing

also

Also,

terms

compatibility

durability

with

allowing

bio-fuels,

optimum

characteristics etc.

Plastic Fuel Box Assembly Introduced in the New Vitara Brezza

Plastic Fuel Rail Assembly Introduced in the Alto, Celerio and Baleno

benefit

areas

and enhance the overall life of the vehicle.

Other value creation areas in a savings

and

frames,

door

Vitara of

parts

consolidation

systems

and was taken up as an advance engineering

passenger safety and pedestrian safety.

increased

worthiness,

applications

transmission

emphasis

Brezza

innovations

witnessed with

plastics applications:

based on the benchmarking exercise

powertrains,

can

where rust issues are common

other

Q. In the latest ‘Vitara Brezza’, what new incorporations using plastics?

in Suzuki family. The project gave us

under

sheet metal.

Product Development

idea of plastic fuel box was conceived

Underhood

opportunities

optimisation

fastening as is required normally in

Q. According to you, the next 3 areas in a car which according to you will benefit with the use of plastics?

innumerable

weight

for welding / use of adhesives /

one key area where plastics will find

first application of plastic fuel box

management

areas which can eliminate the need

front end and bumper systems, will be

the

thermal

Besides,

Product Design

Skill Sets Required

metal. In order to reduce weight, the

was

covers,

engine

could be plastic fuel lines, seating

Structural components of BIW, especially

This

front

pans,

vehicle which can lead to weight

Generally, the fuel box is made in sheet

project.

oil

the hood.

Product Concept

crash

intake

for

to aluminium.

Air

the

of 50% with similar costs with respect

owing

can

plastic

plastic mufflers are just some of

gave us substantial weight reduction

usage

systems of HEVs and EVs, and even

space

utilisation, noise dampening and crash

usage

and

which

manufacturability.

units,

to aluminium.

design

increase

compact

shape

exhaust gas recirculation cooler

60% with similar costs with respect

Product Evaluation

manifolds, air ducts, suction pipes,

us substantial weight reduction of

(corrosion),

less’

moulded parts due to their easy

cylinder head cover. The project gave

advantage along with other merits

more-machine

complex

oil separation system in the plastic

plastic fuel tanks offer 30 - 40% weight

‘Man

becoming

there was a challenge to integrate the

Mass Production

and

concept, the engine systems are

We have replaced conventional sheet

biggest

and

pressures

play a key role.

challenge was to meet the desired

Plastic Fuel Tank Introduced in the New Swift, Celerio and Baleno

freedom

cover.

maintain low friction, are going to

assembly with plastic fuel rail which

have been:

temperatures

Plastic Cylinder Head Cover Introduced in the New Swift

We have replaced aluminum fuel rail

from metal to plastics in recent years

be another area where engineered

to steel fuel box and assembly parts

and

mentioned

couple

regards

earlier,

the

introduction of plastic fuel box assembly was done for the first time

by Maruti Suzuki engineers in the entire Suzuki portfolio.

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

BIG STRETCH

PET

Business Driver for the Beverage Industry Ramesh J. Chauhan Chairman, Bisleri International Pvt. Ltd., Mumbai

Reprinted from

POLYMERS Communiqué February - March 2016 34

POLYMERS Communiqué l December 2020 - January 2021

With 100 bottling plants in the country and over 60 per cent

market share in the organised bottled water segment, Bisleri

India has emerged as the leader in bottled water segment. And,

what makes it even more unique

is its own hygiene and purification mandates. In a candid chat with

POLYMERS Communiqué, Ramesh J. Chauhan tells more about the

manufacturing and packaging of

Bisleri water and the role of plastics.

POLYMERS Communiqué l December 2020 - January 2021

Q. While the industry is ‘Stretching Possibilities with Plastics’, readers of POLYMERS Communiqué will like to know, what kind of fit is this statement with the Bisleri (bottled water) business? Bottled water has undergone an evolution, specifically in terms of its packaging. When we started distribution of water, glass bottles were in practice and we faced many challenges in maintaining

those bottles. From glass, we moved to PVC, and now, it is PET bottles that the industry uses.

The industry was happy letting go of the glass bottles, which were heavier and a burden to maintain. While plastics came in like a much-needed change that ensured low maintenance in

comparison to glass, low transportation cost and of course, the light weight for consumers to carry it around. Plastics, therefore, has enabled the industry to do more with the available capital it

has in its kitty. However, the only challenge that still exists (was prevalent earlier - in the glass bottle era as well) is the counterfeiting

of bottles, as vendors refill Bisleri bottles with unpurified water

and sell under our brand. Therefore, material

if the collection of these PETs can be streamlined.

suppliers have the biggest challenge now, on

back the empty bottles circulated in the market

suppliers, pack designers, label makers and additive how they can defend their products / bottles against the counterfeiting attack, especially in the Asian markets.

Therefore, it is important to introduce innovations like destructible caps, which do not allow refilling of bottles.

and have depended on rag-pickers for their collection as there is no segregation system in garbage collection. Also, another problem is the collection of large number of bottles from

remote destinations where they are consumed. Therefore, as an industry, we need to focus on better collection methodologies and practices.

Q. ‘Sustainable PET’, a global movement as far as beverage packaging is concerned. Your thoughts, please.

Q. Plastics, the material of choice for the beverage industry. How do you see the migration trends?

We, at Bisleri, think that PET is a great material

The migration process from glass to plastics was a

are able to downgauge, while retaining the strength

material not only was glass a difficult material to

from which we can make our containers, as we

of PET. One aspect that we need to pay heed to is that care has to be taken to prevent littering

of post-consumer waste. Recycling of PET is also a highly profitable affair as the versatile PET lends itself to reprocessing into many items.

However, this recycling process is only sustainable

As of today, we still have to struggle to acquire

no-brainer and rather, a much required one. As a

handle, but also acidic and when carbonated drinks were poured into them, one could see etched To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

Reduced Footprint...Enhanced Productivity

Introducing

PACKAGING SUCCESS

“Upgraded technology infrastructure and digitalisation in most of the areas has become imperative to the growth culture of the industry,” articulates Ashok Chaturvedi, in dialogue with POLYMERS Communiqué.

Snacking Industry to Lead the Growth of Flexible Packaging

Q. How do you see the growth of the flexible packaging industry over the next 3 years. Which sub-sector of packaging do you think will outperform the other? The growth of flexible packaging industry in the next 5 years of time will be 5% to 7%, and the snacking industry will take the lead in the growth.

Q. How capital intensive can it get for flexible packaging companies to invest in technology upgrades to keep in demand with the dynamic needs of the CPG companies? As the name denotes ‘flexible’, you can start with a minimum of USD 10 million and a good size project has USD 100 million to start or expand in the flexible packaging industry. Again, the traits of ‘flexible’ are - fast, flexible and efficient / durable. To attain this to the optimal level, it becomes imperative to invest in

technology upgrades to increase agility. Upgraded technology infrastructure

and digitalisation in most of the areas has the potential to drive faster, shorter innovation cycle by increasing accessibility of computing power during

product design, formulation or testing. In a way, initial necessary investment

in technology and thereafter timely investments to upgrade technology become imperative to the growth culture of the industry.

Q. What do you see as being ‘future-ready’ in your business? To know more, please subscribe to

Polymers Communiqué at subscriptions@polymerscommunique.com Reprinted from

POLYMERS Communiqué April - May 2019 42

POLYMERS Communiqué l December 2020 - January 2021

‘Speedy & Steady Wins the Race’

is my slogan and

I find that it holds

good even as on date. We have done a

lot in recycling that has been

awarded

nationally and

internationally and we are

committed to this with all

other people to

make plastics a wonderful

material, as a

boon to mankind.

Ashok Chaturvedi Chairman and Managing Director, UFlex Ltd., Noida

POLYMERS Communiqué l December 2020 - January 2021

Revolutionary Impact

Amul Salutes the Role of Plastics

in Its Business R. S. Sodhi talks about how the plastic pouch is a boon for

milk suppliers and what developments in plastics packaging are needed for milk supply in the future, in dialogue with POLYMERS Communiqué.

Q. We all talk about the success of the white revolution; what role has plastic as a packaging medium played to make this revolution a success according to you? Our Founder Chairman, Dr. Verghese Kurien conceptualised and implemented this idea of the need to provide market access for rural produce like milk. What was, thus, required was

processing and then packaging which could absorb shocks, bear all the transit hurdles, and at

the same time, look attractive and be economical. We all know that milk, till the late 70s was sold in the loose form. I remember milk used to be pasteurised and then put back in cans to

sell loose. This caused the problem of adulteration. Simultaneously, in bigger cities, transporting milk in glass bottles over large distances threw up different challenges. Getting the bottles back, hygiene etc. were other big concerns.

However, the thing which really revolutionised milk marketing was plastic pouches. These are very

economical even during mass production. Now, for example, we have machines that produce about 12,000 packs per hour and if you have 10 such machines, the scale up is easier and economical as well.

So, by using this packaging solution, we can today reach the consumer in a way that is very efficient, cost effective and hygienic.

I was recently questioned about rigid plastics as a packaging medium for milk. I said it is not only Reprinted from

POLYMERS Communiqué August - September 2015 46

POLYMERS Communiqué l December 2020 - January 2021

For us, investment in the aseptic PET line for packaging milk and packing butter in rigid packs are two recent moves in this regard. Amul now plans to put in thermoformed lines for creamers as well as in-mould labelling lines.

R. S. Sodhi Managing Director, Gujarat Co-op Milk Marketing Federation Ltd. (Amul), Anand

POLYMERS Communiqué l December 2020 - January 2021

country - a product that

will hit the retail shelves soon.

Providing high speed filling lines for containers

in-mould

with

labelling.

Their percentage spend on

packaging

about

packaging

the

material

cost, it is actually the packaging system

cost i.e. filling lines, containers and transportation. Also, as soon as you pack your product in packaging like

far

above

what

is done here. These are developed economies

with

saturated

local

markets. Packaging becomes one of the important ways to innovate and thus,

sell. The main agenda of packaging is to attract consumers.

tetra pack, the retailers expect around

There will be a section of the audience

flexible packaging to rigid packaging

8 - 10 per cent margin (as it becomes FMCG

product)

whereas

pouch, the retailer will be okay with 3 - 4 per cent as the margin. The

contribution of plastic is tremendous. Take the example of milk powder

which we used to sell in tin containers

in India, who I feel, will upgrade from and there will be a large number of consumers

moving

the

flexible

packaged milk instead of the loose milk they currently buy.

dairy products is a crucial area that

packaging machinery companies need to work on. We have skill and skilled labourers and the manufacturers here

should look at the possibility of aligning with European machine manufacturers

to build high speed packaging lines for dairy products in India. It would then be easy to multiply as the markets are

big and growing. On account of size, it is

still possible for us to import expensive lines, something that may not be feasible for smaller players.

Q. What is the quantum of plastics you process currently and what are the challenges you face in this regard? For us, the maximum amount of plastic

about

25 - 26 per cent of the product was

Q. What demands would you place on technology providers for the betterment of this industry?

the cost of packaging. Then came

Every 3 - 4 years we need to add a line

the

One important point to note here is

that earlier rigid packaging constituted

(typically 600 - 800 kgs per hour).

laminated

about 15 - 16 per cent of the MRP cost

Packaging

and now it is reduced to 9 - 10 per cent.

are two areas where we see a huge

This is primarily due to the fact that the

opportunity as far as rigid packaging is

cost of packaging has not increased

concerned. With a larger number of raw

over a period of time while the cost

material suppliers, the markets could

of contents has. With the similar trend

get more competitive.

continuing,

An important aspect that should be

till the 90s. The price of the packaging kept

increasing

solution

film

and

flexible with

multi-layer

metallised

aluminium foil which totally changed things for us. Now we sell about 80

per

cent

our

produce

such pouches. It has reduced the transportation

cost,

packaging

cost

and the consumer is also happy as he is paying less.

Q. How do you compare the prevalent dairy packaging in New Zealand and Australia to India? Their products are in two categories; one is a commodity, which is packed in

laminated bags and exported and the

other is a very small quantity is packed

in value-added forms. The packaging is very developed and is mostly in

rigid containers - good looking rigid

rigid

packaging

could

pose a good opportunity for milk

packaging. An area of concern that still remains is labelling. What the rigid

packaging companies could work on is to find ways to minimise production steps that get added due to labelling,

caps and closures. Another challenge

with rigid containers is the availability of high speed and efficient filling lines. A challenge that was faced when

Amul packed 200 grams butter in rigid containers for the first time in the

is used for milk pouches. This is about 30,000 tonnes, annually growing at

the rate of 15 per cent per annum.

ghee

and

ice-cream

worked on is to create intelligent packaging that is tamper proof; this would

minimise

the

possibility

adulteration. What should be kept in

mind is that the innovations should be cost effective, else the whole purpose is defeated.

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

READY-STEADY-GO

More Plastic Per Car

Hybrid / Electric Vehicles Will Trigger Opportunities Q. Living in this VUCA world, is a 5-year forecast that companies resort to (some even more) a practical approach? Automotive car manufacturers normally follow a five-year product cycle planning. Therefore, we

also follow our customer and prepare five-year business plans. Our sales and manufacturing teams communicate closely with our customers, understand their requirements and prepare business plans to serve them.

Also, a VUCA world brings in a lot of opportunities, so we have to be on our toes as well as be very, very financially strong and prudent.

Q. How do you seek your preparedness to manage ‘change’? Change is the only constant. Being an automotive supplier, we keep experiencing changes at

various stages of business. We, at Motherson, follow change management processes and prepare To know more, please subscribe to

Polymers Communiqué at subscriptions@polymerscommunique.com

Reprinted from

POLYMERS Communiqué April - May 2019 50

POLYMERS Communiqué l December 2020 - January 2021

“A VUCA world brings in a lot of opportunities, so we have to be on our toes as well

as be very, very financially

strong and prudent. We, at Motherson, follow change

management processes and prepare ourselves to quickly

respond to the changes that come our way,” states Vivek Chaand Sehgal, in dialogue with

POLYMERS Communiqué.

Vivek Chaand Sehgal Chairman, Samvardhana Motherson Group, Noida

POLYMERS Communiqué l December 2020 - January 2021

9 6 9

V. B. Lall Founder Director, SCJ Group

A picture that seems like the Summer of ’69 when Mr. Lall joined NOCIL, and now he is Founder Director with The SCJ Group. He, infact, started his career in plastics in 1964 working with Shriram Vinyl and Chemical Ind. in marketing of PVC resin. His grit and determination are industry standards today.

Change being the only constant, we thought it

would be wonderful to capture this and freeze

‘time’. We associate with the ‘current look’ of

our industry colleagues and would it not be

exciting to know of their persona, decades

ago. That’s what we did, had them dig deep into their archives and share this just for your ‘read’... or should we say ‘see’!

A visual delight!

Ashok Jaiswal Managing Director, Sai Machine Tools Pvt. Ltd.

A picture of Ashok’s college times...an unbelievable transformation!

POLYMERS Communiqué l December 2020 - January 2021

Bharat Sharma Director, Vin Poly Technologies Pvt. Ltd.

A 1996 picture showcases Bharat honing his chemical engineering skills at the esteemed IIT, New Delhi.

8 7 9

Ashok Khandelwal Director, Khandelwal Plastic Industries

A 1978 picture of Ashok when he was 23 years old. An early starter, who commenced his business at a young age of 25 selling plastic products.

Raj Mirje Director, Trimurti Plast Containers Pvt. Ltd.

Completing his graduation from Bharati Vidyapeeth, Pune in 1985, Raj is all smiles in his retro picture to take a plunge into professional working. POLYMERS Communiqué l December 2020 - January 2021

BUSINESS MIX

Align People With Organisation Objectives

Ensure Business Success “Businesses need engaged and highly productive

employees executing goals that are aligned with the organisation’s strategic objectives. Using technology to maximise business productivity creates the

platform to realise true business success. All this is

not possible without having quality manpower and hence, I feel that manpower of Astral is its biggest

strength,” states Sandeep Engineer in dialogue with POLYMERS Communiqué.

Q. Your pioneered CPVC in piping and plumbing in India. What was the market response then and what is it today? I am a Chemical Engineer by qualification. I started my career as

Project Engineer in Cadila Laboratories Limited. After gaining an experience for around a year, I decided to promote M/s Shree

Chemicals, a proprietorship concern, in the year 1986. In the year

Reprinted from

POLYMERS Communiqué October - November 2016 56

POLYMERS Communiqué l December 2020 - January 2021

1992, I promoted Kairav Chemicals Private Limited,

a pharmaceutical venture for the manufacturing of bulk drugs. Inspired by the success achieved in this venture, I diversified into the business of plastic-pipe industry by collaborating with Specialty

Process LLC, USA. This led to immense growth and development of the company, motivating us to introduce CPVC in the Indian market and thereby,

revolutionising the Indian plastic-pipe industry by replacing the conventional metallic system with polymer products.

The journey so far was tough as the product was new for the country and was costly compared to

the conventional product (i.e.) GI pipes (Galvanised Iron). When we launched CPVC, there was over 60%

import duty on the fittings for the pipes. But, I was

very confident that once the concept would be accepted, the products will get fair acceptance and To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

Sandeep Engineer Managing Director, Astral Poly Technik Ltd., Ahmedabad

POLYMERS Communiqué l December 2020 - January 2021

BRISTLING SUCCESS

“All electric moulding machines, use of variable drives and

robots to enable pick and place of plastic products on the

machines would certainly be of interest as this would conserve energy and reduce human

intervention during operations; it is imperative to use appropriate technology as also highly

automated technology,” states

Geeta Goradia in dialogue with Geeta Goradia Managing Director, Jewel Consumer Care Pvt. Ltd., Vadodara

POLYMERS Communiqué.

Reprinted from

POLYMERS Communiqué August - September 2016 60

POLYMERS Communiqué l December 2020 - January 2021

Passion Fuels Success and Success Fuels Dreams

Technology is the Flavour of the Day Q. How did you conceptualise Jewel Consumer Care Pvt. Ltd. (JCCPL) and Why?

This earmarked the beginning of a new era for me in the oral care industry. HUL approached us

I joined M. S. University as a lecturer in Business

to set up a unit for manufacture of toothbrushes

teaching profession, I always wanted to be an

me and my husband Amit Goradia to start

a major market share in oral care products in

owned company).

manufacture premium quality toothbrushes for

Q. What technologies have you currently deployed for your production?

Economics in 1984. Although I enjoyed the

exclusively

entrepreneur.

Jewel consumer Care Pvt. Ltd. in 1993 (family

multinational

company

with

India was on the lookout for someone who could them. Having grabbed this wonderful opportunity that came at my doorstep, I set up a small scale toothbrush manufacturing unit in 1986 with state-

of-the-art equipment. Consistently manufacturing high quality products and on-time delivery brought my company and me immense recognition in the oral care industry.

Being Managing Director as well as a minor shareholder in the company, I was in total control of all operations at the factory from

1986 to 1993. It was during this period that I

worked long hours with missionary zeal in order to acquire technical know-how. Brush

manufacturing became a passion for me. This success propelled me to dream bigger, take on greater challenges and resolved to become one of the largest world-class manufacturer of oral care products.

This recognition came as a big boon. HUL (then HLL) at that point of time decided to take the

plunge into toothbrush manufacturing in India.

POLYMERS Communiqué l December 2020 - January 2021

for

them

and

this

encouraged

We use appropriate technology as also highly automated technology.

The following process-wise technologies have been deployed at our manufacturing facility.

Injection Moulding Horizontal

and

vertical

injection

moulding

machines hydraulically operated with capability to

mould single, double and triple component handles. We also have all electric moulding machines which are energy efficient and oil free machines.

Bristling Machines ‘State-of-the-art’

pneumatically

operated

bristling machines imported from Germany, Belgium and a few from Taiwan. These are fully

automatic and high speed, precision machines. To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

STANDING TALL

“The water management

solutions industry in India is still in a very nascent stage.

There are several companies

in this race trying to manage transportation of water

right from its source to its final disposal,” opines Pawan Poddar in dialogue with

POLYMERS Communiqué.

Pawan Poddar Managing Director, Ashirvad Pipes Pvt. Ltd., Bengaluru

Vitamin ‘M’

Recognition does matter; but yes,

money is important for future growth.

Reprinted from

POLYMERS Communiqué August - September 2017 64

POLYMERS Communiqué l December 2020 - January 2021

Grit, Guts and Gumption Driving Change in Indian Plumbing Industry

Q. What was the driving factor for you to start this enterprise? A strong desire to do something new, to make a new world-class product,

to make a difference and be known as an innovator, were the four driving

factors which helped us to innovate and make a product and a company. It was

more than 19 years ago when we started, but when I go back into the memory

lane, it still feels like yesterday. I came to Bangalore in 1992 and my two younger

brothers, Deepak Poddar (Technical Director) and Vikas Poddar (Director - Sales and Marketing) followed me. The first unit of Ashirvad Pipes started in 1998. All these years, we have worked untiringly and looking back, I feel that all this would not

have been possible without the support and help of my brothers. Today, we not only manufacture and sell plumbing, sanitary and drainage products in India, but we are also the pioneers and the world’s largest manufacturers and exporters of uPVC column pipes. Our column pipes are sold in more than 35 countries across the globe. All this happened because of our non-compromising attitude towards quality

and customer service. We have set up stringent quality check systems and all our product have to go through that before they enter into the market. Even after

2 decades, a penchant for innovation, a strong quality control mechanism, availability of our products across the retail spectrum and a dedicated team for customer service is what drives us and this organisation.

Q. How do you see your journey this far? Life is a journey and I am a traveller. For me, the entire journey is important. From a

team of 50 to a team of over 4000 people, from a one-acre plot to a facility spread over 50 acres and from a turnover of INR 4.7 crore in 1998 to a turnover of INR 2,400 crore in 2017, and projected to achieve INR 3,000 crore in FY 2018. We have come a long way. And what a wonderful journey this has been! It is a To know more, please subscribe to

Polymers Communiqué at subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

FUTURE-READY

Q. With the auto compounding industry in a phase of consolidation, what are the APPL plans? Automotive industry is evolving and growing rapidly and has attracted FDI of around USD 15.065 billion investments in India during the period April, 2000 to March, 2016.

The Automotive Mission Plan 2016-26 (AMP 2026) is

“Compounders, today,

have evolved with the

changing market demands

and are taking conscious

efforts to offer something new

to not only automotive, but also

non-automotive applications such

as defence, railways, appliances etc.

It is imperative that infrastructure is

upgraded on an on-going basis. Being

future-ready is very essential, be it studying

and acquiring raw materials, machinery, skill, testing equipment and more,”

opines Inder Jain in dialogue with POLYMERS Communiqué.

one such initiative. It clearly lays out the government’s collective should

vision

grow

how

terms

the

automotive

size,

sector

contribution

national development, technological maturity, global competitiveness and institutional structure. It aims to

make India among the top three automotive industries in the world and increase exports exponentially to reach

35 - 40% of overall output. It also intends to increase its contribution to the GDP to over 12%, generating 65 million more jobs as well as increasing the size to USD 300 billion by 2026.

Global car majors have been ramping up investments in India to cater to growing domestic demand. These

manufacturers plan to leverage India’s competitive advantage to set up export-oriented production hubs.

Our industry has changed drastically in the last one

year with many Indian companies being acquired by foreign players making us a proud Indian polymer compounder (automotive). At APPL, we welcome this healthy competition.

APPL is located in all zones of the country and are investing in R&D for new products and technologies for

Being Future-Ready

the automotive and non-automotive applications as well to meet future and potential business.

Vital for Today’s Compounders Reprinted from

POLYMERS Communiqué February - March 2017 68

POLYMERS Communiqué l December 2020 - January 2021

Say Aalekh Jain and Anurag Jain, Directors of APPL about Inder Jain

“Along with discipline, transparency and right ethics at work were taught to us by Mr. Jain on Day 1 when we came on-board of APPL.” Q. The Indian auto industry is in good line with global markets. How has been the APPL approach to exports? What is the future strategy? The automobile sector of India is one of the largest in the world and accounts for over 7.1% of

India’s

gross

domestic

product

(GDP).

also contributes to nearly 22% of the country’s manufacturing GDP.

India today is a global export hub for all auto giants across

the world (2, 3 and 4-wheelers) and the government’s ‘Make in India’ and several reforms has led to growth in business. It has drawn a lot of local sourcing in the past few years and is growing at a fast rate year-on-year. To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

Inder Jain Founder Chairman, APPL Industries Limited, Pune

POLYMERS Communiqué l December 2020 - January 2021

BUILDING BLOCKS

The First Lego Plants

Made Based On Plants The plastic used to make the elements is polyethylene, a soft, durable and flexible plastic made from sustainably

sourced sugarcane, a renewable material that grows at the

same rate or faster than used, highlights Lego.

he first LEGO® plants made from plants

soft, durable and flexible plastic made from

released new botanical elements -

material that grows at the same rate or faster

have arrived! The LEGO Group has

including trees, leaves and bushes - made from a plastic produced using sustainably sourced

sugarcane. These new elements represent the first big step towards the LEGO Group’s ambitions of using sustainable materials in all core products and packaging by 2030.

High Quality and Durability The new elements are compatible with the

first-ever LEGO bricks made 60 years ago and are an example of the LEGO Group’s continued

commitment

innovation while staying true

to the quality, play experience and durability that is at the

heart of the LEGO system; the plastic used to make the

elements is polyethylene, a

sustainably sourced sugarcane, a renewable than used. The sustainable sourcing follows guidance from the WWF’s (World Wildlife

Fund for Nature) Bioplastic Feedstock Alliance

(BFA) and adheres to the Bonsucro Chain of Custody standard, a third-party certified global standard.

What is a Sustainable Material? The LEGO Group believes a new sustainable

material must have an ever-lighter footprint than the material it replaces across key

environmental and social impact areas such as fossil resource use, human rights and climate change.

Lego Group Aims for 100% Sustainable Packaging by 2025 The Lego ambitions include replacing single-

My great-grandfather, Ole Kirk Kristiansen, founded our company on the principle that, ‘Only the best is good enough’. It means that we want to make the best play experiences and be the best partner

and employer we can be. This also means taking care of our communities and always striving to do better, year

after year.

Thomas Kirk Kristiansen, Representing the fourth-generation owners of the LEGO Group

Reprinted from

POLYMERS Communiqué October - November 2018 74

POLYMERS Communiqué l December 2020 - January 2021

Tim Brooks Vice President, Environmental Responsibility, LEGO Group, Denmark

Tim Brooks, Vice President, Environmental Responsibility at the LEGO Group says, “To support our company mission, we have a ‘planet promise’ and we have pledged to play our part in protecting the planet for future generations. Using sustainable packaging is an important part of fulfilling that promise. By bringing forward our ambition or sustainable packaging, we are also acknowledging the need to find better packaging solutions sooner. We’ve made good progress in the past three years, and there is still work to do.” use disposable plastics and finding

LEGO bricks are designed to be reused

bio-based

but not everyone keeps their LEGO

recycled

sustainably

materials

based packaging.

for

all

sourced plastic-

In 2015, the LEGO Group announced its ambition to use 100% sustainable materials

both

its

bricks

and

packaging by 2030. Now, the LEGO Group are aiming for 100% sustainable packaging by 2025. Currently,

the

majority

LEGO®

packaging, by weight, is cardboard or paper-based which is recyclable,

sustainably sourced and certified by the Forest Stewardship Council.

and handed down through generations,

boxes and other packaging. As some of

the LEGO packaging contains single-use

The LEGO Group has taken the following steps to improve the sustainability of its packaging:

be made from renewable or recycled

materials and will be easy for consumers to recycle.”

POLYMERS Communiqué l December 2020 - January 2021

began

to have a sneak peek into some

Group is actively taking measures to

to end up in a landfill. Packaging will

company

windows which allow consumers

be recycled by consumers, the LEGO

that no LEGO packaging parts have

the

‘blisters’ - the transparent plastic

sustainable, and in some cases cannot

Tim Brooks adds, “By 2025, our aim is

2018,

using recycled plastic in packaging

disposable plastics, which today are not

improve its packaging sustainability.

LEGO boxes. NN

This year, LEGO boxes in the US

and Canada started to feature the How2Recycle®

label

promoting

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

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POLYMERS Communiqué l December 2020 - January 2021

THOUGHT-PROVOKING

Most Recycling Businesses

are Profitable Q. What was the thought process of Project Liberty? How do you assess its success? Essel’s vision is ‘Every tube made by Essel can

be recycled’. This has been the foundation

or mantra for all our innovations and improvements - of products, processes and technologies.

We work with two types of structures for making laminated tubes: l

Plastic

comprises

barrier

laminate,

completely

which

polymers

and therefore does not pose a major concern for recycling. l

Aluminium

barrier

laminate,

with

different

technology

partners

across

and the globe; finally, we have succeeded in

co-developing a solid state, environment-friendly process to separate the aluminium from the

polymer. The polymer so separated can be used in various packaging applications. The aluminium recovered

can

used

either

different

applications as it is or can go for recycling as metal.

The success of Project Liberty is manifold - primary

of which is that it will make our vision of ‘Every tube made by Essel can be recycled’ a reality. The

second is that it will help our customers and all our stakeholders across the value chain in achieving their

sustainability

their stakeholders.

goals

commitments

which has aluminium as the barrier

Project Liberty is being implemented in India across

of metal and polymers bonded

across the globe. Initially we will recycle our

layer - therefore this comprises

together and posed a problem for recycling.

We were working on a solution to separate the aluminium and

our 6 plants and will gradually be implemented aluminium barrier laminate and tube scrap. We

plan to, at a later stage, offer the recycling services to our customers, provided a method to collect the post consumer used tubes is evolved.

polymer, so that they can go

The first commercial scale plant in India is expected

for re-processing and re-use.

have to fine tune it to achieve the desired results

into their respective streams

The effort included working

to go on stream in October / November, 2018. We

based on what we learn in the initial stage. The

Reprinted from

POLYMERS Communiqué October - November 2018 80

POLYMERS Communiqué l December 2020 - January 2021

“The recycling methodology and the

technology used in recycling may require innovative thinking and solution to make the economic viability of recycling more

sustainable,” says Ashok Goel, in dialogue with POLYMERS Communiqué.

Ashok Goel Chairman and Managing Director, Essel Propack Ltd., Mumbai

POLYMERS Communiqué l December 2020 - January 2021

There have been successful experiments in India for mixed plastics waste being used as fuel for cement plants as well as in road construction. If we are able to strengthen these efforts, a large part of the waste issue in India will be well taken care of.

plant is designed in a manner that there

on end use treatment of consumer

scrap material, thereby reducing the

recovery, and (b) with minimum impact

is least amount of manual handling of possibility of any contamination during the process.

products viz. (a) maximise the product

On a more fundamental level, my

of residual waste on the environment.

businesses

are

technology

used

EPR is now also being interpreted as

Q. Share with us some ‘trying periods’ in the evolution of Project Liberty. Would the technology developed for aluminium and polymer separation be available to other industry segments as well?

environmental protection strategy -

Over the 5 to 6 years it took us to

achieve Project Liberty in its present form; there were several attempts, but

the results were not as desired. The various solutions worked upon had deficiencies - we were unable to

Q. Recycling should be considered as a business and not a mere responsibility for it to succeed. What is your opinion?

where the manufacturer, in addition to

the above-mentioned responsibilities, has to also take the responsibility

for the life cycle of the product - viz.

for the take-back, recycling and final disposal of the residual waste. This shifts

the responsibility of handling waste

from the government administration while

needs and

the a

product

proper be

evolved,

all stakeholders.

manufacturer,

policy

jointly

taking

framework developed

inputs

from

personal belief is that most recycling profitable.

However,

the recycling methodology and the in

recycling

may

require innovative thinking and solution

to make the economic viability of recycling more sustainable. It is only the ‘fugitive waste’ (i.e. the waste which

does not get collected) that is a bigger challenge. Therefore, the solution to

such ‘fugitive waste’ recycling is the

responsibility of various shareholders and should be undertaken with the

spirit that ‘waste’ is a common problem. We are earth’s citizens; therefore, should

not just be looking at it as any specific industry’s problem.

completely separate the aluminium

Responsible companies are working

involved

a step forward in the right direction, it

Q. Do you see technologies of today getting cleaner by the year?

in implementation:

on the rise, which, by the way, is the

from the polymer. The process also

on this with much vigour. While EPR is

treatment that besides deteriorating

is not without limitations or difficulty

either

heat

chemical

the quality of the material, also added to the carbon footprint.

The technology used in Project Liberty

it can be used by other industries as

of the product. It also necessitates manufacturing

activities

focussing

procedures

tests

including

product

and consumer safety, before it can

be changed. This shall require huge mind space and resources.

costs

its life cycle into the market cost

internal

The re-designing of packaging will stability

(EPR) is the producer’s responsibility

associated with the product throughout

Pro-active partnership with brand

also have to undergo a series of

Responsibility

environmental

digital marketing.

Therefore, I foresee a huge amount

the subject holistically.

our action.

right thing to happen for our planet, it is making all the stakeholders

shall also be necessary to deal with

issues, we should not hinder it by

integrating

the final decoration and branding

contribute in solving environmental

for

which

handle - the product filling process,

to make sure that if others wanted to

Producer

difficult to pass on to the ultimate

evolving

patent rights for exclusive use by us is

Extended

cost

owners - who have their own

well. The idea behind not creating any

Q. Your thoughts on Extended Producer Responsibility.

involves

consumer in the present age of

has purposely not been patented by us

in order not to monopolise it. Therefore,

This

As the awareness on sustainability is

Design

and

develop

policy

framework in the country, where inputs from stakeholders, policy makers and experts are included.

to of

commit

technological

the

challenge.

innovations

that

shall emerge worldwide at a more accelerated pace.

Q. According to you, what are the top 3 benefits of sustainability to business? Apart

from

ecological

and

environmental benefits, I believe that it should reduce pressure on the already fast depleting earth resources. Sustainable

products

enhance

the

‘brand image’ of all the stakeholders, To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

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STRETCHING POSSIBILITIES

Pushing Boundaries to Address

Changing Needs in Packaging

Q. E-commerce was one of the initiatives that you pioneered at Godrej. That brought in a new dimension to supply chain. How did innovation in packaging help you address this new business? RS: Primary packaging of our products is typically designed for

omni-channel sales. As a result, we don’t need to design it separately for e-commerce. However, since assortments in e-commerce are

sometimes customised, we need to design secondary packaging for such offerings accordingly.

SM: Customisation of secondary packaging is central to e-commerce supplies which can be addressed by standardisation of packaging materials. Use of simulation software helps us design packaging for assortment of products and enables a quick turnaround in sample production which can be done with automatic sample makers.

Q. How different is it to setup a global supply chain and a local supply chain? RS: Both, global as well as local supply chains are set up using the

same design principles. As a result, both continue to be consumerfocused and optimised for flexibility and responsiveness. The only difference is in terms of lead times involved. Dr. Rakesh Sinha Head - Global Supply Chain, Manufacturing & IT, Godrej Consumer Products Ltd., Mumbai

Currently, Founder & CEO, Reflexive Supply Chain Solutions, Mumbai

Since global supply chains work on longer lead times, we need

to provide for higher strategic inventory buffers in the system. Moreover, in view of higher uncertainty inherent in global supply

chains, we also need to have alternate sourcing and alternate routing paths to protect consumers from natural disasters or political uncertainties.

Q. What role has plastics played in making your supply chain successful? Any specific migrations to plastic

Reprinted from

POLYMERS Communiqué October - November 2017 86

POLYMERS Communiqué l December 2020 - January 2021

“Supply chains of tomorrow will be

focused on sustainability, flexibility and

fast response. Therefore, both primary and

secondary packaging need to be sustainable, lighter, stronger and cheaper,” opines

Dr. Rakesh Sinha (RS) in dialogue with

POLYMERS Communiqué. In addition, while

sharing his dream to move from metal cans

to plastic containers for aerosols, Dr. Sunder

Mahadevan (SM) addresses some key questions.

that have had an impact on the efficiency / cost of your SCM?

SM: Though not related to innovations in

plastics,

one

the

interesting

higher

discoveries heard in recent times was

their several unique properties like

larvae. Basically, if the current polymers

nature,

can be degraded with some help from

RS:

Plastics

are

gaining

importance in supply chains due to

the polyethylene devouring wax moth

light weight, mouldability, non-corrosive

that are classified as non-biodegradable

resistance etc.

nature. While this research has a long

thermal

and

electrical

SM: A significant migration for us was from glass bottles to plastics for our car

perfume brand that helped us reduce the overall packaging material and product weight. Our dream is to move

from metal cans to plastic containers for aerosols, keeping the product safety intact. This will bring in significant reduction in weight of the material used and secondary packaging specifications.

way to go to reach logical conclusion, the current solutions in bio-degradable plastics

don’t

offer

much

functionally and economically.

help

Q. How do you see supply chain of tomorrow and the changing role of packaging there? RS: Supply chains of tomorrow will be focused on sustainability, flexibility and

fast

response.

Therefore,

both

primary and secondary packaging need

Q. Any recent innovations in plastics packaging that have impressed you?

sustainable,

and cheaper.

lighter,

stronger

bio-

SM: On one side consumer perception

Although the technology is not yet

environmental concerns, while on the

RS:

Recent

advancements

degradable plastics are truly impressive.

cost effective, it is sustainable in terms

of its environmental impact. I am quite confident

that

technology

packaging

changing

due

other side differentiation is leading

would

progress at a fast pace to help increase its adoption.

POLYMERS Communiqué l December 2020 - January 2021

To know more, please subscribe to

Dr. Sunder Mahadevan Head - Research & Development, Godrej Consumer

Products Ltd., Mumbai

Polymers Communiqué at

subscriptions@polymerscommunique.com

XXXXXX ENGINEERED PERFORMANCE

3D Printing

A Boon for Auto Components Q. What are the global trends of increasing use of plastics in automotives? There is huge scope to make automotive products lighter and fuel-efficient by use of plastics. Currently, the average use of plastics in automotive is 7 – 8 kgs which is expected to grow to

20 kgs in another 5 years time. There is huge scope for under bonnet plastics parts which are not only going to replace metal, but will reduce the noise level as well. Use of plastics muffler

is an area of great potential. The metal doors in cars can be changed to plastics, which needs to be explored.

Q. Niche markets or scale of volume, your take please, on these approaches. Today, customers are looking for speciality products whether it is in style, cost or features.

Though component manufacturers and OEMs are investing lot of funds in R&D, yet the progress needs to be at par with international levels. Development of speciality products will supplement growth to a large extent.

Q. Do you see an increasing role of 3D printing in creating automotive end parts? To know more, please subscribe to

Polymers Communiqué at subscriptions@polymerscommunique.com

Reprinted from

POLYMERS Communiqué February - March 2016 90

POLYMERS Communiqué l December 2020 - January 2021

Geeta Anand Managing Director, AG Industries, Gurgaon

“Automation, infrastructure and best manufacturing practices, coupled

with highly qualified and experienced manpower help maintain global standards,” emphasises

Geeta Anand, in dialogue with POLYMERS Communiqué.

POLYMERS Communiqué l December 2020 - January 2021

DISTINCTIVE DISTINCTION

Brand Owners on the Lookout for

Distinctive Offerings

“Intelligent or smart packaging,

shaped pouches, packaging that delivers sensorial engagements e.g. touch / feel, fragrance and Senguttuvan R. surface finishes differentiated

Senguttuvan R. Chief Executive - Packaging & Printing Division, ITC Ltd., Chennai

Chief Executive - Packaging & are interesting,” conveys Printing Division, ITC Ltd. Chennai

Senguttuvan R., in dialogue with POLYMERS Communiqué.

Reprinted from

POLYMERS Communiqué February - March 2018 94

l December l December l February POLYMERS POLYMERS POLYMERS Communiqué Communiqué Communiqué 2020 2020 - January - -January March 2021 2021 2018

Q. How do you see supply chain of tomorrow and the changing role of packaging there?

globalise, packaging plays a vital role in ensuring

Brand

There have been significant developments in

owners

differentiation

are

increasingly

uniquely

looking

positioning

their

offerings. Packaging plays a key role in meeting

this requirement, and in return, the supply chain needs to develop capabilities to dweliver the same to the end customer.

the final product is safe for consumption.

packaging materials with integrated sensors, cold chains, controlled atmosphere transportation etc.

The whole supply chain is monitored for food safety with embedded real-time, track and trace systems.

All this is possible with reliable packaging materials

Some of the lead indicators are: NN

Increase in products that cater to niche markets

Proliferation of SKUs targeted at specific audiences

Some of these initiatives will be led by the

increasing options in materials and technologies that can deliver the same.

designed with deep understanding of product

behaviours with respect to barrier requirements and shelf-life.

Q. Supply of packaged food to the defence sector. How challenging do you see the demands of this niche sector? The defence sector deals with people on

Apart from this, brand owners will be looking at

the move in very remote places where

which

their

packaging enabled boiling the pack directly

NFC which, in turn, will have to be supported by

There have been significant developments

getting real-time data on consumer preferences

access to basic resources is limited. Retort

In order to stay

offerings distinctively, this would involve RFID /

and consuming it using the same pack.

important to

the necessary bandwidth in the supply chain.

The segments of organised retail and e-commerce

this area.

will

enable

them

position

too will have specific requirements which will be catered to by packaging, but will have to be delivered by the supply chain.

This

philosophy

spans

across

from

self-heating,

self-

cooling packaging. We provide solutions in

Q. Any recent innovations in plastics packaging that have impressed you? or

smart

packaging,

shaped

pouches, packaging that delivers sensorial engagements e.g. touch / feel, fragrance and

We look at sustainability as a source of competitive businesses of ITC Group.

segment

Intelligent

Q. Stretching packaging possibilities with plastics. Any feedback to the material and technology providers? advantage.

this

all

In the packaging business, we are collaborating

greater sustainability in our offering.

play a trust factor for the product. Consumers

A feedback to the material and technology

are ready to spend and invest on packaging

as markets change, as the world’s needs change.

Q. Food safety in supply chain is a growing concern. What role can packaging companies play here? ‘Farm to Fork’ is the current buzzword. In the supply chain; the fresh produce, if not protected

with right packaging, increases the risk of safety and contamination. Hence, packaging is a critical component in the overall food safety process.

Now more than ever, as food distribution networks

POLYMERS Communiqué l December 2020 - January 2021

technologies to

be able to offer a

differentiation in

the product, which is key for the

packaging industry.

Q. Differentiation in a ‘Product Package’. Do you see this approach will stay in an era where ‘cost cutting’ is another big agenda? Today’s consumer would like to interact with

providers will be that much more needs to be done

continue to

invest in new

differentiated surface finishes are interesting.

with business partners to innovate on raw materials

like films, resins, ink, adhesives etc., to help achieve

relevant, it is

packaging and product. Packaging appears to feel packaging as value for money and brands

designs. Traditional packaging provides protection, communication and convenience; whereas today’s

packaging is something that helps the customer see some value in the offering of the brand.

Q. Do you see whether artificial intelligence, virtual & augmented reality and robotics have a role to play in building an efficient To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

END-TO-END

Vimal Kedia Managing Director, Manjushree Technopack, Bengaluru

Reprinted from

POLYMERS Communiqué October - November 2017 98

POLYMERS Communiqué l December 2020 - January 2021

Research and market report forecasts for the period 2016 2021 show that soft drinks and food industry will be the

highest packaging market share gainers (by units) with a share growth of 3.4% and 1.3%, respectively. As modern consumer habits are increasingly being tuned around

convenience and food safety, plastics play a key role in delivering safe food from farm to table.

Packing Food With a Punch

Plastics Makes Impactful Strides in the Right Direction

ndia is among the top five markets for packaged food in the world, as reported by

market research firm, Euromonitor International. Predictive statistics also point out that by 2020, global packaged food sales will touch 47 million tonnes with India

touted to become the third-largest market after China and the United States.

Packaging of processed food represents around 48% of the Indian packaging industry, which is worth USD 17 billion today. This growth is fuelled by evolving food palettes and changing consumer lifestyles that are triggering novel opportunities

for food and beverage packaging. Adding to it, rapid expansion in FMCG as well as food and beverage (F&B) retail segments is bolstering packaging and other allied industries.

Though metal, glass and paper are still used to pack food consumables in various segments of the F&B industry, there is a visible, growing shift towards plastics in

its various forms. PET (polyethylene terephthalate) packaging is the most popular among them.

For many years, PET has been the preferred packaging material for bottled water and

carbonated soft drinks. More recently, it has seen increased adoption as a packaging solution for liquid dairy products, beer and other food products, such as ketchup.

Compared to glass, aluminium and several plastics, PET is the most environmentfriendly. It is known to produce less greenhouse gas emissions and its easily To know more, please subscribe to

Polymers Communiqué at subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

Weekend Delights Friday night to Monday morning, a time to unwind, rejuvenate and be geared to face another grueling week. Each one of us use this ‘my time’ is different ways. And why not, weekend is a time for expressing ourselves. We all have known the personalities featured here as astute business stalwarts; as life is more than just business, we at POLYMERS Communiqué, have started this section called ‘WEEKEND DELIGHTS’. Live life...

Sanjeev Naik Director

Spectrum Polymers Pvt. Ltd.

Cycling and outdoors have been a constant part of my daily routine. Not only does it keep be fit, but I’m also relaxed to take on the load of the city grind. Walking also is something that I enjoy.

Mohit Shukla Director

M PLAST India Ltd.

Whenever I do get the liberty, a well-spent weekend consists of a good book or a drive into the woods or hills. Reading non-fiction has always been instrumental in looking for answers to existing questions of the curious mind. Mythological books are also a great way to understanding some of the core principles of leading life. ‘The Difficulty of Being Good: On the Subtle Art of Dharma’ by Gurcharan Das is my favourite.

102

POLYMERS Communiqué l December 2020 - January 2021

Sunil Khanna

Non-Executive Chairman Vertiv Energy Pvt. Ltd.

Weekends are typically spent with long, early morning walks, followed by yoga sessions wherein I teach simple yogic exercises to friends at a nearby park. I spend time discussing issues with educational institutions that I am connected to. I also involve myself in reviewing progress of water conservation projects as part of my personal community initiative goals.

Dr. Jignesh Shukla

General Manager - R&D

Chembond Chemicals Ltd.

Weekends are luxury, spend it wisely. Anything that recharges me and makes me feel relaxed like catching up on lost sleep, talking to my family and friends, riding my motorcycle, visiting a nearby village and walking in lush green farms, having fresh desi food cooked on fire, bullock cart riding, horse riding, camel riding or driving a tractor in the farm during weekends gives me vital recharge to work with full strength during the next week. I also do something to feed my creativity and prefer writing when my mind gets ignited, deep with thoughts. Weekends are there to treat yourself, cleanse your mind and be in the moment; savour each moment.

Vijesh Shah Director

Kevichem Colour Pvt. Ltd.

Weekends itself means ending of a hectic and busy week!!! Time to rejuvenate and refresh oneself to face the new week ahead. My weekend means time for myself and my family. So, it includes trekking, enjoying at the beach, playing football, cycling, learning new musical instruments and reading books.

POLYMERS Communiqué l December 2020 - January 2021

103

THINKING BEYOND

New Ideas in Packaging

Waiting to be Discovered

Vagish Dixit Managing Director and Partner, ALPLA India Pvt. Ltd., Hyderabad

Reprinted from

POLYMERS Communiqué December 2016 - January 2017 104

POLYMERS Communiqué l December 2020 - January 2021

“I believe that packaging companies should be ahead of the game and offer solutions that the customers are not even looking for at this point in time. There are surely many new ideas waiting to be discovered that can change the world of packaging,” says Vagish Dixit in dialogue with POLYMERS Communiqué.

Q. What according to you is the role of modern manufacturing in current times?

you are the key attributes required to achieve this success?

Modern

ensuring

It is heartening to see many Indian packaging

human error in manufacturing and inspection,

underlying attributes have always been the same,

manufacturing

systems

are

higher repetitive accuracy, independence from

safety for workmen and high level of cleanliness

through the process. We are moving higher levels of automation in processes and also more intelligent

companies achieve global reputation and status. The and highlighted here. NN

commercial solutions to the clients with a deep

systems which are not only fail-safe, but also highly sustainable from energy usage as well. Such systems allow us to bring costs down, which in turn helps the final consumer to benefit in totality.

Q. A number of Indian packaging companies are global names today. What according to

POLYMERS Communiqué l December 2020 - January 2021

A strong belief in creating the best technosense of urgency.

Always aim to succeed in the long run and not To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

105

NEXT STEP

Dr. S. Sivaram talks about

the future of the science of

polymers materials which is

now entering a second wave increasing the importance of ‘convergence research’.

Dr. S. Sivaram INSA Senior Scientist and Honorary Professor, Indian Institute of Science Education and Research, Pune

The Progression Polymers were the product of post war renaissance in the chemical industry driven by

the promise of inexpensive petroleum derived feed-stocks. The fifties and sixties saw the introduction of many polymers that changed the face of human civilisation. From early curiosities polymers became an indispensable part of our daily life, and so ubiquitous,

that we no longer realise how addicted we are to polymer materials! Today, the world produces in excess of 250 million tonnes of polymers, providing livelihood to billions of people and has a business value exceeding USD 1.5 trillion per annum.

This progress is truly spectacular if one considers the fact that the science of polymers is

less than 100 years old and emerged only in 1920. It took another 20 years for the science and engineering to mature before the first commercial products began to emerge. World

War II provided the impetus and beginning 1940, the world witnessed in rapid succession, the introduction of several new polymers which transformed all walks of human life, be it shelter, clothing, transportation, human health and hygiene, energy, information technology, communication, sports, leisure and entertainment. Reprinted from

POLYMERS Communiqué April - May 2015 108

POLYMERS Communiqué l December 2020 - January 2021

Material Science of Polymers

What Lies Ahead?

The rapid rise of a new industry in the

increased,

relentless

in these regions have been content

and

of technologies, issues of sustainability,

a market that is underserved, rather

early fifties spurred, both, academic industrial

research.

Polymer

science began to emerge as a new interdisciplinary

subject,

taught

universities around the world, melding seamlessly the disciplines of chemistry, physics and engineering. A new breed

of scientists and engineers emerged to work in academic research and in large industrial R&D laboratories in the area of polymer science.

Since the early nineties, the world has seen far less revolutionary discoveries

in polymer science. The entry barriers for a new polymer in the market has

driven

the

forces of globalisation, easier diffusion

pressure from regulatory agencies and rapid commoditisation. Most companies

that pioneered discovery driven product development in polymers have exited

the business. This has resulted in major downsizing of the research efforts as

well as opportunities for employment to those trained in this discipline

in the more developed parts of the world. The manufacturing geography

has progressively shifted to regions of

consumption, namely, China, India and the Far East. Manufacturing companies

POLYMERS Communiqué l December 2020 - January 2021

to exploit the economies of scale in than push the frontiers of science and technology.

So it is pertinent to ask, what is the

future of this science in an environment where

industry

probably

not

challenged anymore by a compelling

need for discovery and innovation to protect or grow its bottom lines? It should be recognised that more than To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

109

GAME CHANGER

Engineering Polymers, Pivotal to the Appliances Business “Using polymers has helped us consolidate basic raw

material grades. This has also been of help in optimising

inventory levels within limited space and meeting the rapid

changes in market requirements with lowest lead time,” says Sanjay Gandhi, in dialogue with POLYMERS Communiqué.

Plastics

contribute to

about 20 - 25% of the

total Bill of Material (BOM) of refrigerator and

Q. What has been the role of engineering plastics in ‘changing the look’ of the appliance industry?

45 - 50% in case of

washing machines.

Home appliances symbolise the success and

modern outlook of their owners. Styling and design

has been the dominating factor influencing major purchasing decisions for home appliances. Aesthetically designed products attract the consumers and enhance their perception about product quality and feel-good factor.

Plastics play an important role in changing the looks as it has helped manufacturers replace in

home

metal

parts

appliances,

Sanjay Gandhi Head Sourcing and Senior Vice President, Godrej Appliances, Mumbai

Reprinted from

POLYMERS Communiqué December 2014 - January 2015

POLYMERS Communiqué l December 2020 - January 2021

113

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Q. With appliance purchase being primarily driven by price, what role do plastics play in favourable pricing and sustained profits for the appliance manufacturers?

Q. What are the 5 main attributes that you consider important as regards usage of engineering polymers in the appliance industry?

Appliance industry is a high volume -

important

low margin business and competing in

a globally connected economy has raised a host of challenges for the appliance industry in India. It is imperative for manufacturers to reduce costs, improve sustainability

and

meet

changing

consumer tastes. Leading players bring out innovative products with great

performance that focus on enabling

manufacturers to make appliances that

are more robust, more cost-efficient and more appealing to the consumers.

Purchased material accounts for about providing

heat

resistance,

efficient

manufacturing and improved durability, combined with design flexibility. Plastics provide moulding flexibility, styling and

colouring possibilities, making it perfect for use in appliances.

Both, thermoplastics and thermosets have been widely used in the design and manufacturing of appliances. Commodity

thermoplastics

(like

polypropylene, polystyrene, expanded polystyrene and poly vinyl chloride) are

used in high volumes and have wide

range of applications while engineering thermoplastics

(like

acryl

butadiene

styrene and polycarbonate) are used

in demanding applications requiring higher performance in areas of heat

resistance, chemical resistance, impact and fire retardancy. On the other hand, thermosets (like polyurethane) are used

in appliances, like refrigerators, for its insulating properties.

The design and aesthetics of a product is certainly one of the key factors which

ensures success in the market and

have emerged as a key determinant in creating customer satisfaction and gaining competitive advantage.

114

65% of costs in appliances. Plastics contribute to about 20 - 25% of the total Bill of Material (BOM) of refrigerator and

45 - 50% in case of washing machines. Hence, the choice of material, grade

and its usage play a critical role in controlling the BOM cost of the product and

has

straight

impact

the

pricing of appliance and profitability of the company. Given

the

petrochemical

industry’s

global integration, regional demand-

supply imbalances have an impact on international prices. Hence, plant shutdowns, production

commencement new

capacities

and

seasonal demand in a region affects international prices. Tariff levels have gradually fallen in the past decade and

the domestic prices are closely linked to global prices and determined by

The attributes which are considered consumers’

performance, service,

appliances

point

reliability,

features

and

from

view

after

styling.

the are

sales The

manufacturers of appliances decide on different balance of attributes that

are most desirable for the market segment.

These

include

dent

and

corrosion resistance, mould shrinkage and

processability

moulding

and

for

extrusion,

injection surface

gloss and design flexibility. There are

10 - 12 different types of plastics that are used in manufacture of appliances.

While high impact polystyrene (HIPS)

and polypropylene (PP) material have high usage in popular segments, acryl

butadiene stryrene (ABS), polycarbonate

(PC) and styrene acrylonitrile (SAN) have been used in premium products.

These performance-matched resins can help create value-added components that enhance the value of small and major appliances.

The on-going growth of the competitive household

appliance

market

drives

brand owners, product designers and manufacturers to discover innovative ways

satisfy

consumers

differentiate products and brands.

and

Q. Please highlight any incident in your product development where usage of polymers has helped you meet market requirement?

the landed costs. Polymer prices are

Godrej has partnered with suppliers

oil prices. The polymer prices have

collaboratively with them to feed a

volatile due to its linkage with crude

shown inflationary trend in the last 3 years due to increase in crude oil prices. However; during this year, the crude

oil prices have fallen by 30% in the last two months, and prices of polymers too have been reducing, thereby reducing the BOM cost.

across

the

globe

and

worked

stream of technologies directly into the

This

product has

development

helped

process.

bridging

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

BUILDING CAPABILITIES

Why the Negative Connotation

Associated with Promoter Run Businesses?

Q. How were the early days of your career in business and the challenges then? Shaily was registered in 1987 and we started

operations in 1988. At this point, I had just moved back to India after spending 20 years in North

America. India in 1987 was very different than

what it is today; starting a business was fraught with bureaucratic challenges, mostly on account of

poor policies, corruption and lack of governance. Licenses were required to import machines, raw materials etc. On the domestic front, we had the

quota system which made is nearly impossible to source raw material for new start-ups, like ours. Compounding these issues was lack of basic infrastructure, including telecom. I still remember

that I had to put in a request with the board to connect me to my home, and at times, it would

take hours before I was able to speak with the family.

Q. What was the driving factor for you to start this enterprise? I had worked in injection moulding right from

the start of my career and that is essentially what defined the choice of business I started.

During my initial market research, I realised that while there were several large traders /

moulders manufacturing commodity items such as buckets, bins, chairs etc., most engineering plastic components were

Mahendra Sanghvi Executive Chairman, Shaily Engineering Plastics Limited, Vadodara

“I am not sure if we have fully migrated to being professional and I personally do not think it would be wise for us to do so,” says

Mahendra Sanghvi, in dialogue with POLYMERS Communiqué. Reprinted from

POLYMERS Communiqué August - September 2017 POLYMERS Communiqué l December 2020 - January 2021

117

being imported into the country, and as a result

Indian entrepreneurs have an innate ability to not

to specialise and focus on precision components

conditions. Indian businesses are not where they

I decided that the right path for Shaily would be manufactured engineering

out

polymers.

high

Having

performance

said

all

this,

the ultimate driving factor was my wife, she wanted to expose our kids to the Indian culture and that led us to move back to India and start Shaily.

Q. As you look back on your journey, what do you consider as the most pivotal period for you? I have seen lots of ups and downs over the last 30 years, and definitely more downs than ups.

During the initial stages of the business, not being accustomed to the Indian way of working, I would

often come home thoroughly frustrated with

serious thoughts of going back to Canada. There have been times when we actually packed our bags

and were on the verge of leaving, but it was my

wife that after letting me calm down, explained to me with examples of other businesses that were flourishing in India. It was then that I realised that

POLYMERS Communiqué l December 2020 - January 2021

only survive, but also thrive in the most adverse are today because of government support, we are there inspite of it. It was this epiphany that made

me roll up my sleeves and work towards making Shaily a success.

Q. You are in the business of working with speciality resins and commodity resins. Is a different mindset required to build these businesses? Had you asked me this question several years ago, I would have said that yes there is a different mindset

required, primarily because customers expectations on products made from commodity resins were not

high and as a result subpar quality products were being manufactured. The India consumer, today,

has significantly matured and has aspirations and

expectations that are very much like consumers To know more, please subscribe to Polymers Communiqué at

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119

TOP NOTCH

Our Mantra

Be Among the Top 3 or Exit

Q. Being in packaging, what according to you will be a market positioning that resonates with your ideology of Chemco? Gaurav Ram Saraogi Managing Director, Chemco Plastic Industries Pvt. Ltd., Mumbai

Our mentors have always told us, either be in the

top 3 or exit the business. Our position as one the largest in the organised packaging segment follows the same mantra. Chemco, however, does not concentrate only on increasing its

Reprinted from

POLYMERS Communiqué August - September 2018 120

POLYMERS Communiqué l December 2020 - January 2021

“If a customer thinks you are a

supplier, you will always be fighting for business; however, if you work

with the customer as a partner and

Vaibhav Ram Saraogi Managing Director, Chemco Plastic Industries Pvt. Ltd., Mumbai

add value above and beyond your

basic supplier-customer relationship, then you have genuinely secured

your business and can concentrate on new projects,” express Gaurav Saraogi and Vaibhav Saraogi, in dialogue with POLYMERS Communiqué.

revenue and bottom line without the foundation of

supplier base, we have to add products that might

you will always be fighting for business; however,

by reducing one additional supplier in their supply

adding value. If a customer thinks you are a supplier,

if you work with the customer as a partner and add value above and beyond your basic supplier-

customer relationship, then you have genuinely secured your business and can concentrate on new projects.

Q. In packaging, as in other sectors, businesses are increasingly getting commoditised. As management, how do you plan to continually add value and get value? Value addition cannot be limited to just the

product, it has to be extended to all aspects of the business relationship. Technology is a disruptor for this industry just as much as it is for any other

industry and the pace of innovation continues to

not have the volumes, but supports the customer

chain. However, we take advantage of this by

scaling up operations in that particular field and approaching other potential buyers.

Q. For a customer profile of yours, what are the biggest challenges that a packaging solution provider, as you, have to address or overcome to stay relevant? Like with any business, there are a number

of challenges faced by our company and our industry as a whole as well. Banning of certain

plastic products in Maharashtra is one example of

a challenge the entire industry has to deal with together by educating the public, for instance.

As a company, we face the challenge of small

move forward at a brisk pace. Keeping up with

To know more, please subscribe to

the crowd. With customers opting for a smaller

subscriptions@polymerscommunique.com

change is a great way to differentiate yourself from

POLYMERS Communiqué l December 2020 - January 2021

Polymers Communiqué at

121

WAY FORWARD

Innovate to Thrive Plastic processors have very less

control on their business...just like children

caught between

parents at home and teachers at

school. However, as children,

we all do keep innovating to

suit situations, so we all were born innovators.

Power of Innovation

children caught between parents at home and

In the 2000 years of world history, India was a world leading superpower for over 1500 years.

We just missed few innovations. Steam engine is a 2000 year old invention in ancient Greece.

In 1781, innovative use of steam engine by

James Watt to produce rotary motion powered machines started the industrial revolution, shifting world economical and political power to

Europe. This is power of innovation, it changes the world forever!

Innovation

were born innovators.

However, during school we were disciplined and our minds were moulded to make

life easier for teachers and parents. Some entrepreneurs have retained their innovating

habits through grind of life. They are famous. Their goods are not valued on per kg basis. to

creative

commercial

application of existing inventions to deliver new value to users and meet their unmet or unvoiced needs.

Plastic Processors, a Reality Check Plastic processors do not have control over prices of polymers or energy cost. They also have

to compete and do not have much say while

polymers.

in advance!

They

get

their

payments

Who are they?

You do not have to search far; look inside your home, your family will proudly show you.

Tupperware containers, Staedtler eraser, Parker

pens, Nike shoes, Barbie dolls, Lego building blocks, Hot Wheel cars, mobiles - lighter the phone, costlier it is. Why so?

selling to large end-users. With trade shows and

Need for Introspection

products. So essentially, plastic processors have

a premium to own such innovations. The

internet, every buyer knows the costing of plastic

Reprinted from

do keep innovating to suit situations, so we all

They get a premium for their value addition

Q. What is Innovation? A.

teachers at school. However, as children, we all

very less control on their business...just like

Because, as consumers, we are proud to pay problem is, in our journey from home to work,

POLYMERS Communiqué December 2014 - January 2015 124

POLYMERS Communiqué l December 2020 - January 2021

Jayesh Khimji Rambhia Managing Director, Premsons Plastics Pvt. Ltd., Mumbai

we transform ourselves from world class consumers to an aam manufacturer. At

home,

have

the

latest

appliances. At our factory, our machines are

our

old

faithful

companions

consuming 5-10 times more energy

farm productivity; plastic food packaging

Also, the average life of Fortune 500

plastics to make automobiles lighter;

The Deloitte Shift Index report speed of

to improve shelf-life of food, engineering plastics in healthcare for better life;

all of which are poised to witness exponential growth.

per kg of plastic processed, compared

With

production speeds.

plastics will grow significantly. Anyway,

to latest machines, that too at lower At home, we spend a fortune for our

child’s education; but at factory, we do not allocate time or money for training our workers.

At home, we make unique interiors; at

accelerated

technology

development, the use of engineering the Indian economy needs to grow and would employ the world’s largest workforce by 2020.

Habits of Successful Companies

company is 15 years and falling fast. change is increasing fast.

It is important to continue to evolve faster to meet the changing market needs. The

last generation went from bullock cart to Boeing. Ours went from inland letter

to internet, from book to Facebook. For

the next-gen, toys went from marbles to mobile.

It is Now Time... ...Be Exceptional

work, we are okay to be copycats.

Markets are changing fast and an

Investment in R&D in the past 10 years

Future Drivers of Innovative Growth

remain relevant.

Innovation can make you stand apart

Meeting food, water, energy, healthcare

and livelihood needs of the urbanised world population explosion to 8 billion by

2030

sustainably,

while

facing

climate change challenges will need innovations.

Innovation in plasticulture to improve

entrepreneur needs to innovate to Deloitte undertook

a 2 year study (with a Rs. 15 crore

investment) to find common traits of successful companies, worldwide. Their million dollar findings were: NN

Be better before cheaper

Focus on sales before cost cutting

Be faster before bigger

POLYMERS Communiqué l December 2020 - January 2021

is more than 100 years in 20 th century.

in a crowded marketplace.

...Be Persistent It is today, the age of the SME. To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

125

HEART-TO-HEART

One has to work hard, learn continuously and never miss an opportunity to go ahead, forecast future of that industry and try to become the best. Business in not about speculation and betting, but is a studied calculated venture.

Hargovind Bajaj Chairman Emeritus, Bajaj Group of Industries, Nagpur

How It All Began... The Struggles... The Achievements I started my career as a manufacturer of light engineering machinery i.e. cotton gins. I saw an advertisement in the Times of India in late sixties about a new packaging material produced by Mr. B. S. Kamath in Bangalore. This created an interest in me

to know more about this new product. I started obtaining knowledge from various sources. Met people manufacturing raw materials i.e. Hoechst, I.C.I. and others. A. S. Athalye of Hoechst gave me an insight about this industry.

We started manufacture of woven sacks in 1972. The knowledge garnered helped us in deciding to enter into manufacture of plastic woven sacks.

Import of machinery was out of the question because import licences were not available. As such, we had to fall back upon locally manufactured machinery from Bangalore.

If I look back, I have to say that the machinery was awful, not properly manufactured. We had our own engineering company at Nagpur. Therefore, whatever best could be done to make it operative was done.

As a businessman as well as managers of engineering products as well as users, Reprinted from

POLYMERS Communiqué August - September 2017 128

POLYMERS Communiqué l December 2020 - January 2021

At 90+ Years

Still Studying and Guiding the Industry “I have met people in Europe who have partnerships of more than 100 years!

Why and how? All our present and future generation need to find out and act,” Hargovind Bajaj, raises a thought.

lots of modification were made to manufacture a marketable product i.e. woven sacks.

That time the only market that was prevalent was

phosphate fertilizers. To hold 50 kgs of materials,

sacks were made, whose weight itself was 200 grams per sack. Our fight was to reduce the

weight of empty 50 kgs sacks for fertilizers and also compete with the jute lobby.

this industry. Thus, one obstacle of producing high quality tapes for weaving was overcome.

The second obstacle was to weave the tapes

efficiently and at high speed. This obstacle, we also managed to overcome.

Thus, we were the only company in the whole country who could produce

high-tenacity

tapes

I had no knowledge of this industry. Therefore, to

efficiently and weave the same

meet machinery manufacturers, and through them,

and bags. This helped our company,

machinery manufacturers were septic about any

obtaining premium for the same.

obtain knowledge, I made several trips to Europe to

into superior HDPE woven fabrics

to plants of woven material producers. European

Bajaj Plastics Ltd. in marketing and

Indian buying their machinery because of import restrictions in India.

We overcame this problem and were the first

in India to have fully efficient tape lines in

POLYMERS Communiqué l December 2020 - January 2021

The Right Man

Customer is always right, even if he is wrong. This pays a thousand fold in the long run.

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

129

MAKING MARCOM

CORPORATE COMMUNICATION SERVICES CONTENT DEVELOPMENT SERVICES EDITORIAL CO-ORDINATION MEDIA DISSEMINATION SERVICES ONLINE MARKET SURVEYS CUSTOMER INTERACTION REPORTS CREATIVE STUDIO

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POLYTHINKING

Designing Safer Chemicals

Part I: Toxicity and Safety

The father of modern

toxicology, Paracelsus, had said in early 16th century that all substances are

poisons; there is none which is not a poison; and the

right dose differentiates a poison from a remedy.

Prof. (Dr.) G. D. Yadav

Emeritus Professor of Eminence, and J. C. Bose National Fellow (GoI) Former Vice Chancellor & R.T. Mody Distinguished Professor, and Tata Chemicals Darbari Seth Distinguished Professor of Leadership & Innovation Institute of Chemical Technology, Mumbai

POLYMERS Communiqué l December 2020 - January 2021

had touched upon safer plant design in earlier issue of POLYMERS Communiqué and had assured the readers that I will touch upon another interesting topic of design and development of safer chemicals

and materials, including polymers. In the realm of green chemistry, which

is defined as ‘the invention, design and application of chemical products and processes to reduce or to eliminate the use and generation of

hazardous substances’, the issues of toxicity, safety, biodegradability and

durability are very important. In this context, the life-cycle assessment

131

(LCA), also known as life-cycle analysis, is used.

LCA is a methodology for assessing environmental impacts associated with all the stages of the life-

The toxicological effects could be: Infectious or communicable disease which is

spread through many factors such as agent,

cycle of a commercial product, process or service.

reservoir of infection (human, animal or non-

Biodegradable polymers is a common vocabulary.

living), transmission via contact, a vehicle

The various stages of raw material extraction,

material processing, manufacturing, conversion in product, assembly, use, recycle, reuse and final

(water, air or food) or a vector (animals),

Reproductive toxicity which occurs when

toxic substances affect the male or female

disposal are covered in LCA. In fact, many hidden

reproductive system,

sub-units and processes could have a bearing on the overall environmental impact.

Developmental toxicity (teratogenesis) which

occurs when mistakes occur within genes

The father of modern toxicology, Paracelsus,

(chromosomes)

had said in early 16th century that all substances

are poisons; there is none which is not a poison; and the right dose differentiates a poison from

control over who receives what dosage of what

immune reactions, and

Cancer which is a result of multiple genetic

and non-genetic effects that may lead to uncontrolled proliferation of cells.

dose, and (hazardous) chemical exposures are

on animals and humans. On the contrary, the regulatory process for hazardous chemicals that are not food, drug, cosmetic or pesticide in nature does not require any original testing for human health risks.

individual

exposed

any chemical, there is absorption, distribution,

metabolism

and

dependent

the route of administration, bioavailability

(the

rate

the

biotransformation

substance

It is highly

institutional,

So, the basic question is how to minimise

toxicological effects of chemicals using

desirable to

fundamental

principles

enters

(metabolic processes that change

the structure and characteristics of a

chemical), storage, and/or elimination.

and structure-activity

relation (SAR) research in molecular toxicology.

because

chemicals are part and parcel of

our daily chore. That leads to a very fascinating area of green

chemistry called design of

must be laid on mechanistic

or otherwise, depends on

132

personal,

in the eyes of the public is something nasty and

safer chemicals. To reduce

In this regard, greater emphasis

any

chemical, whether a drug

blood),

involves

societal values and judgments. The word ‘chemical’

pollution and risk at

on the use of chemicals of concern.

The outcome of entry

necessarily

and a sharper focus should be

site of action over time.

which

‘safe’ is difficult to define, and the definition

credibility of the concept

active compound at its

exposure

on human health and environment. The term

technical and economic

upon

the concentration of the

of industrial chemicals and synthetic materials

establish the scientific,

excretion, the extent of the effect

An ever-growing concern is the adverse effects

unwanted, unsafe.

The Impact Once

fetal

immune system or production of exaggerated

are taken voluntarily with proper control on

medication includes several stages of testing

Immunotoxicity which is the suppression of the

difficult to control or determine who receives

The regulatory process for approval to sell a

stages

neurological system,

substance. In environmental health, it is generally

often involuntary with no control on dose.

when

Neurotoxicity which is due to damage to the

a remedy. In pharmacology, we have good

what dose of which toxin(s). Because medicines

development are disturbed,

source

safer

design

chemicals.

The

advances in molecular

toxicology

and

the

structure

and

relationship

chemical

activity

are

between

the

important

To know more, please subscribe to

Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

ON-THE-MOVE

Industry Benefits with the

POLYMERS Communiqué App Industry News App by POLYMERS Communiqué...a pioneering initiative! Carry the power of updated industry news with you as you move with your handhelds! This POLYMERS Communiqué mobile app is the leading news bureau in the

polymers and plastics space. Available for FREE on Android and iOS, with a small download size, one can get a plethora of knowledge! With its launch just early

in this lockdown, we have received stupendous response and feedback and we

are extremely delighted to share some with you. We are overwhelmed with your responses. In all humility...a big thank you!

MyPC app helps us to keep abreast with

the latest news and developments in the industry.

Prashant Patankar Product Manager and Sales Head Theysohn Extrusionstechnik (India) Pvt. Ltd., Pune

Digital platform is the need of the hour and MyPC app is

a wonderful digital initiative of Team Custage known so far for its popular magazine of POLYMERS Communiqué. This app is one of its kind and has been able to maintain

the highest consistency in the quality of its content right from inception, be it the flavour of latest business

updates or coverage of interviews of industry stalwarts. This app, as such, offers for its readers a total package to be enriched and engaged, with the selection of key topic and colour combination theme used during digital

editions. I wish Team Custage many more successful days ahead!

The MyPC app is simple and, at the same time, elegant and

contains a wealth of information as well as articles and news. In

this era of digitisation, this is a

refreshing change and conveys useful information. Sameer Joshi CEO Knoesis, Pune

Ishan Agarwal Manager Indian Oil Corporation Ltd.

134

l December l August POLYMERS POLYMERS Communiqué Communiqué 2020 - September - January 2021 2020

To share your feedback about the MyPC mobile app, please write to

feedback@custage.com with your

smart picture proudly showing your downloaded app as the

‘5 stars’ below!

Scan the code MyPC is one of the best apps to know about

polymer related industry news and articles from various industry experts. It covers all aspects of local and global news, involving the key decision makers

interviews. Very informative and accessible at the touch of a finger, any time. The best-in-class quality

and coverage of various topics is really awesome.

The library available to refer to previous issues is really great so that we don’t miss any topic and it can be referred to at any time.

Really, great initiative and hard work by the entire

team of POLYMERS Communiqué with best-in-class support to the industry even in tough pandemic situations is a commendable job. Umang Shah Ex. Chairman Indian Plastics Institute (IPI) Mumbai Chapter POLYMERS Communiqué l December August - September 2020 - January 2020 2021

POLYMERS Communiqué MyPC app

Visit the store

is the ‘go to’ app, to gather all the plastics industry updates. Trending page is extremely well designed to

provide us the necessary information in a crisp manner, which helps us not

to miss any recent activities. It is a travel companion; I’m enjoying the

digital version of the magazine. Keep continuing the good work.

+91-9136600573 info@custage.com

Yagnaraman M. Asst. Manager - Sales and Engineering Kyokuto Boeki India Pvt. Ltd.

135

BEYOND REGULATIONS

Advantage Mandates

Section 135 of the Indian Companies Act

Take charge of your company’s CSR mandate; Be strategic and deliberate in the design of it; Make meaning of it for yourself and your stakeholders;

Compliment and partner to scale; Engage with it to grow and Innovate to set new trends.

ndia became the first country to

collaborate is at times far superior as

responsibility (CSR) in 2014. The rules

The CSR mandate thus far, has largely

legally

mandate

corporate

social

in Section 135 of India’s Companies Act makes it mandatory for companies to spend two per cent of their average net

profits of 3 years on CSR and also report

on their website and in the integrated annual report.

Ruby Thapar A Reputation and Sustainability Consultant and an Executive Coach, Mumbai

136

compared to some of the other players. been government driven. I believe,

companies must take their seat at

the table in making the CSR mandate more meaningful and impactful for the country, the society, their sector and themselves.

There are mixed feelings about the

Long-term Views to CSR Plans

said so, the CSR mandate, has shaken

people, planet and profit. Companies

CSR mandate and rightly so. Having

“CSR is about triple bottom line -

the laggards into action, while

must look at CSR with ‘enlightened self-

providing a framework to work with. The role of business

society

continues to evolve. A corporation’s

ability

to drive change and

interest’. The corporate sector cannot

function in isolation and having a To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l December 2020 - January 2021

CONTRIVEMOULDS MOULDS CONTRIVE CONTRIVE MOULDS PRIVATELIMITED LIMITED PRIVATE PRIVATE LIMITED VISIONVISION To be the MOST preferred supplier to our customers from concept to delivery in development of tools with

ToVISION be the MOST preferred supplier to our customers from concept to delivery in development of tools with innovative and sound manufacturing solutions, in the chosen markets on a global platform. innovative and sound manufacturing solutions, in the chosen markets on a global platform. To be the MOST preferred supplier to our customers from concept to delivery in development of tools with innovativeQuality and soundPolicy manufacturing solutions, in the chosen markets on a global platform.

Quality Policy We at Contrive Moulds are committed to supply productive, high quality and reliable Moulds, through effective Policy WeQuality at Contrive Moulds are committed to System supply and productive, quality and Moulds, throughprocess. effective application of Quality Management continualhigh improvement of reliable design and manufacturing

application of Quality Management System and continual improvement of design and manufacturing process. We at Contrive Moulds are committed to supply productive, high quality and reliable Moulds, through effective Quality Policy Why Contrive Moulds? application of Quality Management System and continual improvement of design and manufacturing process.

Why Contrive Moulds? • Delivers the commitments Why• Dependable Contrive Moulds? • Delivers the commitments for intellectual property protection

• Dependable for intellectual protection • High performance designproperty for maximum productivity • Delivers the commitments • High performance design for maximum productivity • High precision machining for quality and reliability • Dependable for intellectual property protection • Capable machining of technology process • High precision forand quality anddevelopment reliability • High performance design for maximum productivity • One the biggestand exports of mould in India • Capable ofoftechnology process development • High precision machining for quality and reliability • One of the biggest exports of mould in India • Capable of technology and process development • One of the biggest exports of mould in India

Some of the

Quality Policy • Concept to production Quality Policy • Concept • Belieftoinproduction technology

• Belief in technology • Qualified team committed to quality & schedules • Concept to production • Qualified committed to reviews quality & schedules • Designteam and manufacturing • Belief in technology • Selection of materials for moulds • Design and manufacturing reviews • Qualified team committed to quality & schedules • Experience in developing high cavitation moulds • Selection of materials for moulds • Design and manufacturing reviews • Proven experience and high knowledge of making 2000+ moulds • Experience in developing cavitation moulds • Selection of materials for moulds • Catered to the various segments of likemaking Packaging, • Proven experience and knowledge 2000+ moulds • Experience in developing high cavitation moulds Pharma, Edible Oil, Agro, Healthlike care, automotive, & so on… • Catered to the various segments Packaging, • Proven experience and knowledge of making 2000+ moulds Pharma, Edible Oil, Agro, Health care, automotive, & so on… • Catered to the various segments like Packaging, moulds Pharma,made Edibleby Oil,us Agro, Health care, automotive, & so on…

Some of the moulds made by us

CONTRIVE MOULDS PVT LTD Unit No. 44, Sarvodaya Industrial Estate, Mahakali Caves Road, Near Paperbox, Andheri - East, Mumbai - 400093

CONTRIVE MOULDS PVT LTD Email - sales@contrivemoulds.com

Tel -> 022 67109644 / 672500546 | Cell -> +91 8655348935

Unit CONTRIVE No. 44, Sarvodaya Industrial Estate, Mahakali Caves Road, Near Paperbox, Andheri - East, Mumbai - 400093 MOULDS PVT LTD Email - sales@contrivemoulds.com

THOUGHT OUT

Coaching for

Positive Transformation Coaching offers

possibilities for a transformational

and life-changing experience when an individual

commits, engages and is purposeful in realising

the benefits.

oaching is unlocking people’s