Media Information - New POND Sources Section

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Experience the Synergy Three key ingredients to successful marketing all in one place

Introducing the new

POND Sources Section of POND Trade Magazine


How to get more bang for your marketing buck?

Bang for the buck — that’s what we are looking for aren’t we? We all need to generate more phone calls, but that’s not an easy thing to do. at is why we developed POND Sources — a major new section tin POND Trade Magazine, super-charges your ads like a nitrous injector in a race car — boosting your visibility and attracting hot prospects — right to your message. Each issue of POND Trade will include our new POND Sources section where we will focus-in on a particular market segment, such as pond filtration, food and nutrition or air and water pumps. Included will be market segment specific articles, a comprehensive listing of the leading manufactures and distributors serving the segment, and prominent placement of of your display ads. Up until now, you could place your ad in a trade magazine such as POND Trade, or put your ad in a seperate Buyer’s Guide. Now you can do both at the same time.

Schedule for 2010 Topics July/August Sept/Oct Nov/Dec

Filtration Overview and Filter Media Pressurized Filters Gravity Flow Filters & Skimmers

Watch for our 2011 schedule to be announced.

Having the articles, listings and your ads all combined in one spot provides synergy. is unique combination of information attracts the best possible prospects for your products — those already interested in them. By providing what they can’t get anywhere else — product eduction, a market overview, and your ad— they can make the buying decision immediately — with just a few phone calls. What better place than this to invest a portion of your marketing budget? Please take a look at the details here, and give one of us at POND Trade Magazine a call today, to reserve your space for the next issue now.


POND Sources Directory Listings Every issue will include Manufacturers and Distributors, each in their own sections.

MANUFACTURERS Product Type Basic Listing

Product Type helps readers find you quickly, Gravity Flow Filters is a typical Product Type The Basic Listing includes a phone number, web URL, or e-mail address.

555/555-5555

Full Listing 1234 Main St. Anywhere City AA, 55555 555/555-5555 info@samplefulllisting.com samplefulllisting.com

Full Listing (+ Bold)

The Full Listing includes the company name, address, phone, e-mail and web URL address. Add bolding to your Listing to make it stand out. This is a Full Listing with Bold.

1234 Main St. Anywhere City AA, 55555 555/555-5555 info@samplefulllisting.com samplefulllisting.com

Full Listing (+ bold + logo)

Enhance your Listing, by adding your logo to make a powerful visual connection. Add your tag line, a description of your products, their benefits, your company's specialties, special offers and much more with bonus text, as much as you like is available.

Basic Listing

Free

Full Listing

$95

Bold the Title

$20

Ad Your Logo

$75

Additional Text / Inch

$75

Include your Display Ad and get these for free – * Get a free Full Listing with any display ad * Bolding is free if you have placed an ad in 2010 * There is no extra cost to position your ads in the POND Sources section so claim your spot now. PO Box 1985 Fallbrook CA 92088-1985 888/356-9895

1234 Main St. Anywhere City AA, 55555 555/555-5555 info@samplefulllisting.com samplefulllisting.com

Full Listing (+ bold + logo + text)

1234 Main St. Anywhere City AA, 55555 555/555-5555 info@samplefulllisting.com samplefulllisting.com Use this space to list your brand names, your tag line, a description of products, their benefits, your company’s specialties, special offers and much more.

Contact us today Paul Cohen Account Executive Direct 1-619-564-6916 pcohen@pondtrademag.com www.pondtrademag.com


Display Ad Sizes - POND Sources Section

2/3 Page 4.944˝ x 10˝

1/3 Page Ver. 2.389˝ x 10˝

Full Page

1/6 Page V

1/3 Page Square

2.389˝ x 4.875˝

4.944˝ x 4.875˝

Full Page 7.5˝ x 10˝ or Full Page Bleed 9 ˝x 11.5˝

1/2 Page Horizontal 7.5˝ x 4.875˝

1/12 Page 2.389˝ x 2.389˝

Display Ad Rates 1ea. ..Gross

3 ea.

6 ea.

Display Ad Size

Width

Height

Full Page (live area)

7.5˝

10˝ 9˝

Full Page

$1,835

$1,756

$1,643

2/3 Page

1,525

1,490

1,394

FP bleed (outside dimensions)

1/2 Island

1,320

1,267

1,221

2/3 Page V.

4.944˝

1/2 Page

1,188

1,135

1,082

1/2 Page H

7.5˝

4.875˝

1/3 Page

1,089

1,030

957

1/3 Page Sq.

4.944˝

4.875˝

1/4 Page

898

858

792

1/3 Page V.

2.389˝

1/6 Page

785

733

660

1/6 Page V.

2.389˝

4.875˝

1/12 Page

475

450

425

1/12 Page

2.389˝

2.389˝

Issue

Topic

Jul/Aug

11.5˝

10˝

10˝

Space Close

Artwork Due

Filteration Overview and Filter Media

5/14

5/17

6/15

Sep/Oct

Pressurized Filters, Pre-Filters

7/14

7/16

8/15

Nov/Dec

Gravity Flow Filters and Skimmers

9/10

9/14

10/15

Jan/Feb 2011

TBD

11/12

11/15

12/15

Ver 1.0 4/29/10

Delivery Date


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