CHARLES ZHOU

Porsche Sales Executive

With a deep understanding of both Chinese and Western cultures, Charles has successfully created a sales experience that resonates with our PCW clients, such as offering language services, personalised marketing, and culturally-relevant events.

Tell us a little bit about your motoring background. Like other boys, I have loved all kinds of cars, toy cars, pull-back cars, remote control cars, model cars, four-wheel drive vehicles and so on since I was a child. I still can’t forget the first car I bought with my roommate at university, a blue used Mitsubishi Lancer for 7,000 Swiss francs. Later, I completed a master's degree in human resource management at the University of Sydney, but unfortunately, I did not engage in this field of work. I joined BMW in 2012 and started my first job in the automotive industry.

What appealed to you about working with the Porsche brand?

The Porsche brand has great appeal in the world. The reputation, heritage, innovation, driving experience, and brand loyalty, all of this proves that the Porsche brand not only has great commercial value but also is full of cultural heritage. Working with the Porsche brand offers opportunities to be part of a dynamic and innovative organization that is passionate about delivering exceptional products and services to customers. It is an honor to be here.

What has been your experience working with the PCW team?

From the first day I joined PCW, I saw a lot of smiling faces. Until now, I have received all kinds of help from everyone every day. It’s a good experience working with a team that involves a positive, productive, and supportive atmosphere that leads to success and satisfaction for everyone involved.

Do you have a favourite model?

Porsche has so many classic models, it’s hard to choose one. I’d love to have all of them, but if I can only choose one, it has to be a 911 Turbo S in Irish Green. This car offers a unique and unforgettable driving experience, and it’s no surprise that it continues to be a favourite among car enthusiasts and sports car fans.

Describe your perfect day at Porsche Centre Willoughby?

Every day at PCW is actually pretty perfect. But if I can meet one or two new customers and sell one or two cars on this day, it will be even more perfect! Or, if one day I can be invited to participate in Porsche's track day, it should be perfect!

How do you relax and unwind from a busy day?

I usually choose to stay alone in the office for a while, listen to some soft classical music, and do some simple paperwork to calm my mind. If conditions do not allow me to stay in the office, I will think about some very profound or difficult problems on the drive home, and completely divert my attention to areas that are not related to work.

How long have you been with PCW?

Time flies, I've been with PCW for two and a half years, but it feels like my first day at PCW was yesterday. Until now, my colleagues are still helping me patiently, and I learn new knowledge from them every day.

How have you found PCW compared to the likes of the other luxury car brands you’ve worked for?

Our GM Sean has created a very comfortable, welcoming and positive working atmosphere at PCW. Everyone here greets each other with a smile and helps each other. Problems can be raised without hesitation and resolved together. At the same time, it does not stick to a strict or boring workflow, but allows everything to happen naturally in a relaxed atmosphere. We always respond positively to customers' demands the first time within a reasonable time frame that can be achieved. Through such an atmosphere and way to reflect high-quality service. I think this is what differentiates PCW from other dealerships.

"What moved me was having dinner with colleagues during Christmas. Due to the nature of our work, it's rare for us to participate in activities together, making the conversation about the exciting events of the past year during the Christmas dinner all the more impactful."

Tell us about your life outside of PCW.

I have a 12-year-old son, a 10-year-old daughter, and a loving wife, so I spend most of my free time with them. They keep me busy at all times, especially on the weekends when they are always full of activities. My parents are also in Sydney, they don't live with me, but I always find a way to arrange time to spend with them. We all love to travel. We have been to the cities and scenic spots in the east of Australia, and we have basically visited the countries around Australia. Besides spending time with my family, my biggest personal passion is football, and I try to play one game every week, sometimes two, for 14 years.