Portia Watson Portfolio

Page 1

PW Portia Watson

Graphic Design Portfolio


ABOUT ME Hello, my name is Portia Watson. I am a recent Graphic Design graduate from the Illinois Institute of Art. My design style is clean and sophisticated. Although art is about self-expression, when I am working for a client, I am able to collaborate their ideas with what I’ve learned in school. I enjoy creating designs that will communicate the message my client wants me to convey. My specialties include but are not limited to layout design and manipulation. Additionally, I also make good typography choices and color palettes. My Bachelor’s in Mass Communications has taught me to have excellent written and verbal communication skills. My Mass Communications studies included lessons in public relations and writing for newspapers. When others see my work, I want them to feel that I’ve accurately conveyed the message that convinces their customers to buy their product or to trust in their company


t get caught sleeping on campus

oinCHOWDER nia today!

MY WORK

PolishedPebbles Girlsexit Mentoring 95B Program

Style Guide Be Your Own C

J. R. Watkins

Set sail through Lake Mich Book your next boat

Naturals 99.16% Natural

Since 1968

Chicago Bo

visit chicagobotating.com

Foaming Hand Soap

Aloe and Green Tea 9FL. OZ (26ml)


MENU `

BURGERS, PANINIS & SANDWICHES served with fries or side salad

Stage Coach Burger

½ pound beef patty, lettuce, tomato, pickle, grilled onion, mushrooms and bacon, your choice of American, Pepper Jack, Swiss or Cheddar Cheese Add a roasted Anaheim chili

12 2

Dukes Pastrami Reuben

Peppered pastrami on marble rye, Pepper Jack & Boursin cheese, sauerkraut with a honey mustard or Dijon mayo

CHOWDER

12

Steak Sandwich

Grilled NY Strip Steak with lettuce, tomato, onion rings and served on a French baguette Add a roasted Anaheim chili

15 2

Southwestern Dip

Top round piled high on French baguette topped with Pepper Jack cheese served with au jus`

10

Chicken Salad Sandwich

Delicious chicken salad with lettuce, tomato, onion, candied walnuts, celery with your choice of bread

Classic Club

Turkey, bacon, ham, lettuce, tomato, mayo on white toast

10

12

Chicken or Turkey Pesto on Basil Ciabatta

Your choice of fresh roasted turkey or grilled chicken breast with bacon, melted Pepper Jack, lettuce, tomato, avocado and basil pesto mayo on a roasted garlic olive oil and basil basted ciabatta roll

12

Chicken Ranch Panini

Grilled chicken, spinach, sliced tomatoes, bacon and Pepper Jack served on a sourdough panini bread

12

Prime Rib Panini

Sliced prime rib, red onions, creamy horseradish Aioli and gouda cheese served on a sourdough panini bread

13

Grande Melt

Grilled cheddar, Pepper Jack & Boursin cheese melted on French baguette & toasted to perfection

SALADS Crisp romaine with shredded parmesan, yellow corn, black bean mixed with house made chipotle caesar dressing, topped 10 with colorful tortilla strips

Scrumptious Spinach Salad

Sesame encrusted and seared Ahi Tuna served over fresh chopped assorted greens, cherry tomatoes, cucumbers, shaved carrots finished with soy sauce 15

Fresh Kale Salad

Fresh kale mixed with quinoa, fresh spinach, strawberries, blueberries, walnuts and goat cheese. Tossed in a homemade sweet blueberry dressing 11

Chocolate Tower Truffle Cake.

7

Fresh Strawberry Shortcake

6

Red Velvet Cake Cheesecake

8

Long grain and wild rice, celery, onions, carrots and diced chicken simmered in chicken broth embellished with cream and select herbs 15

Dutch Apple Caramel Streusel

7

Chicken Noodle Soup

Fresh vegetables and tender all-white meat chicken breast simmered in a delicately seasoned chicken broth with traditional egg noodles 11

Caramel Pecan Turtle Cheesecake

8

New York Style Cheesecake

7

Layers of Fudge Cake with Chocolate Truffle Cream and Chocolate Mousse

Shortcake Topped with Vanilla Ice Cream, Fresh Strawberries and Whipped Cream.

Moist layers of Red Velvet Cake and cheesecake covered with our special cream cheese frosting

Our Original Cheesecake, Baked Apples, Caramel and Brown Sugar Cinnamon Walnut Streusel

Pecan Brownie and Caramel-Fudge Swirl Cheesecake, Topped with Caramel Turtle Pecans and Chocolate.

Cream Cheese Cake, Vanilla, Crumble Crust Add Strawberry or Cherry Topping for

1

Sweet onions simmered in a savory

Beef & Blue Cheese Salad

Tender strips of beef served over a bed of crisp Greens, diced tomatoes and cucumbers finished with crumbled blue cheese 13 2

broth accented with a classic sherry wine vinegar gastrique, then topped with Gruyere cheese and our homemade asiago cheese croutons. 13

8

DRINKS

Chicken Pot Pie

Creamy chicken soup with mixed vegetables and garnished with crumbled pie crust.

Our House Salad

Wasabi Ranch, Bleu Cheese, Italian, Honey Mustard, Balsamic Vinaigrette Red Wine Vinaigrette

6

Bistro French Onion

cucumbers, black beans, tomatoes and crisp lettuce 14

DRESSING CHOICES:

Black Bean

Chopped broccoli, shredded carrots and select seasonings simmered in a velvety smooth cheese sauce 14

Shrimp, roasted corn, hominy, avocado,

Crisp romaine withwith sliced red tomatoes, onion, cucumber, carrots, and mushrooms

Chicken, orzo, spinach, carrots, oregano and basil simmered in a lemon-infused chicken broth and topped with a lemon wheel 10

Broccoli Cheddar Soup

3 4

The Desert Shrimp Cobb

Add avocado to any salad

Lemon Chicken Orzo

Creamy Chicken Wild Rice

Sesame Ahi Tuna

Warm Apple Crisp

Our Delicious Crispy Nutty Topping and Vanilla Ice Cream.

Plump black beans simmered in a spicy vegetarian broth with onions, red bell pepper, garlic and cumin 9

Fresh baby spinach with sliced red onions, sun dried cranberries, tomatoes and mushrooms 9

Add Grilled Chicken Add Grilled Shrimp

DESSERTS

SOUPS

Southwestern Caesar Salad

10

12

Italian Wedding w/Turkey Meatballs Vegetables, turkey meatballs, and pasta in a flavorful chicken stock. 10

Spicy Crab & Rice

Lightly creamed soup with jalapeno, carrots, celery, onions, rice, fresh parsley, cilantro & crab 15

Fountain Drink

3

Teas

3

Pepsi, Diet Pepsi, Sierra Mist, Mt. Dew, Dr. Pepper, Root Beer, Fruitopia, Hi-C

Cranberry Hibiscus Herbal, Lemon Ginger Herbal Plus Probiotics, Chamomile Mango Herbal, Vanilla Chai, Salted Caramel, Mint Medley Herbal, Wild Blueberry with Acai Herbal, Organic Green with Pomegranate Acai, Tahitian Breeze Herbal, Sweet Dreams Herbal, Orange and Spice Herbal

Designed a menu, business card and billboard for a class assignment


MENU SPECIALITY MENU SALADS

CHOWDER

Scrumptious Spinach Salad

Fresh baby spinach with sliced red onions, sun dried cranberries, tomatoes and mushrooms

9

Sesame Ahi Tuna

Sesame encrusted and seared Ahi Tuna served over fresh chopped assorted greens, cherry tomatoes, cucumbers, shaved carrots finished with soy sauce 15

The Desert Shrimp Cobb

CHOWDER

Shrimp, roasted corn, hominy, avocado, cucumbers, black beans, tomatoes and crisp lettuce

15

812-224-2647 Daisy Flowers Manager

SOUPS

Carry Out Avaliable Open Daily 10am - 10pm Fri - Sat 10am - 11pm

Creamy Chicken Wild Rice

Long grain and wild rice, celery, onions, carrots and diced chicken simmered in chicken broth embellished with cream and select herbs

15

Italian Wedding with Meatballs & Vegetables,

Turkey meatballs and pasta in a flavorful chicken stock. and fresh seasonal vegetables

10

Creamy Chicken Wild Rice

Long grain and wild rice, celery, onions, carrots and diced chicken simmered in chicken broth embellished with cream and select herbs 15

Daisy Flowers Manager

visit us online at www.chowder.com 7204 W. 191st St New Boston, Ct 693-745-3611

CHOWDER

812-224-2647

Open Daily 10am - 10pm Fri - Sat 10am - 11pm

Meet you at

CHOWDER exit 95B


LOGO

PolishedPebbles

Girls Mentoring Program

Redesigned clients logo. The client wanted a unique logo. I created a geometric logo, style guide and several collateral pieces that include ads for their social media platform.


LOGO COLLATERAL

Facebook Profile 1

Facebook Profile 2

Join Polished Pebbles to help our girls S.H.I.N.E

Facebook Profile 3

Be apart of the

Polished Pebbles Luncheon

PolishedPebbles Girls Mentoring Program

PolishedPebbles Girls Mentoring Program

Become a sponsor

Be apart of the growth of today’s youth

PolishedPebbles Girls Mentoring Program

Collateral: bag

Collateral: T-Shirt

Collateral: journal


LOGO STYLE GUIDE

Table Of Contents Page 2 .....……………………………………….... The Logo Page 3 .....……………………………………….... Sizing

PolishedPebbles Girls Mentoring Program

Page 4 .....……………………………………….. Color Palette Page 5 .....………………………………………...Dos & Don’ts Page 6 .....……………………………………….... Spacing Page 7 .....……………………………………….... Typeface Page 8 .....……………………………………….... Conclusion

Style Guide

Page 9-15 .……………………………….......Collateral pieces

Logos Here’s the Polish Pebbles logo, it represents young girls being shined into a cute geometrical gem. The pink represents the young girls and the shape is a representation of the many avenues and pathways of life coming together to make a unique shape.

Sizing

So you’re still able to see the Polished Pebbles logo the smallest ratio should be 3.4:5, however the preferred size is 6:1.5. Feel free to scale the logo as large as you’d like to fit.

Logo Minimun size: 3.4”x 1“

PolishedPebbles Girls Mentoring Program

Logo in Black

PolishedPebbles Girls Mentoring Program

PolishedPebbles Girls Mentoring Program

Preferred size: 6” x 1.5” Ration: 6:1.5

PolishedPebbles Girls Mentoring Program


LOGO STYLE GUIDE

Do’s & Don’ts

Color Palette

The do’s and don’ts are very important, they help keep the brand cohesive and memorable. It’s best to use the logo as is without adding any embellishments or changing the color

X

Don’t add any embellishments

Don’t abbreviate the name

PolishedPebbles

PP

Girls Mentoring Program

GMP

X

Don’t change the color

Polished Pebbles has a unique color combination that’s essential to the brand. The name Polished Pebbles should be in pantone color 211c and the hexagon is a gradient including pantone 211c and pantone 227c and the gradient at 47.44%.

Dont rearrange wording

X

Polished Pebbles

PolishedPebbles Girls Mentoring Program

Girls Mentoring Program

X

R: 158 G: 0 B: 93

C: 27% M: 100% Y: 44% K: 7%

Gradient at 47.44%

Typeface

Spacing is also very important there shouldn’t be an image or logo too close to the Polished Pebbles logo. Use the P from the logo to figure out spacing around

p

PolishedPebbles

P

Girls Mentoring Program

P

P

C: 0 M: 66.06% Y: 6.89% K: 0%

PANTONE: 211 C Hex #: fFF7BAC

PANTONE: 227C HEX #: 9E005D

Spacing

R: 225 G: 123 B: 172

The type choice is what makes the Polished Pebbles logo unique. The Polished Pebbles name is font called Canter 3D, the “girls mentoring program” is a font called Corbel

Aa

Canter - bold 3d

Aa Corbel - Regular

ABCDEFGHIJKLM NOPQRSTUVWXYZ 1234567890 ABCDEFGHIJKLM NOPQRSTUVWXYZ 1234567890


MAGAZINE AD


MAGAZINE AD

AHOY CHICAGO!

Be Your Own Captain!

Set sail through Lake Michigan this summer. Book your next boat outing with

Chicago Boating

visit chicagobotating.com for more info

AHOY CHICAGO!

Designed various sizes of a magazine ad for a boating company.

Be Your Own Captain! Set sail through Lake Michigan this summer Book your next boat outing with

Chicago Boating

visit chicagobotating.com for more info


LOGO NON PROFIT

NIA Client wanted a corporate but fun logo created for their non profit business. They needed a corporate style brochure, square ads for corporate businesses and students that would entice both parties to join their program. The ad could be placed on their social media platform as well as in print.


LOGO NON PROFIT


BROCHURE


SQUARE AD

NIA Help us create a better future Working with Naledge in Action will help many students prepare for life after college. Be apart of the movement and have a hand in the future.

For more information visit:

naledgeinaction.org

don’t get caught sleeping on campus

join nia today!

NIA


BROCHURE Designed a brochure for the shed aquarium using stock images


SOAP LABEL Created an art nouveau style soap label for a class assignment.

J. R. Watkins Naturals 99.16% Natural

Since 1968

Foaming Hand Soap

Aloe and Green Tea 9FL. OZ (26ml)


CD CASE

Composited CD cover art and poster using my own images in Photoshop.


POSTER


POSTER

School assignment where we took a predetermined unformatted text and it readable poster for an event


POSTER

I composited Head Start program flier using stock images in Photoshop. The girl was not actually in the classroom


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