Loyalty Program Committed To The Collegiate Marketplace
Anybody Can Play The Game. We Can Change it. Custom Mailers Reward Gift Program Alumni Associations New Student Orientation Program Personalized Photo Stores Apparel Fanshops
Donor Rewards
Anybody Can Play The Game. We Can Change It
What is PPI Loyalty? PPI Loyalty is a leading provider of donor, alumni and new student orientation solutions in the collegiate marketplace. We develop effective merchandising and marketing programs that help each of our partners monetize the full value of their brand. Our aggressive efforts to drive our marketing programs have consistently delivered sales growth for our partners that far exceed industry benchmarks.
CONTENTS
About Us................................................................ 3 Areas of Expertise
Our Clients............................................................ 4-5 Join Our Team!
Custom Mailers................................................... 6-7 Specifically Designed To Your Program’s Needs
Reward Gift Program....................................... 8-9 Powered by MALLSYSTEMÂŽ
Alumni Associations........................................ 10-11 Thank Your Alumni Who Mean So Much To Your Institution
New Student Orientation Program.......... 12-13 Create A Custom Student Orientation Package
Personalized Photo Store.............................. 14 Exclusive Custom Photo Store For Your Member Program
Apparel Fanshops.............................................. 15 E-commerce Apparel & Merchandise Store
110% Club.............................................................. 16 Acquire Additional Revenue Through Current Donors
E-commerce Marketing Assets.................. 17 Marketing Collateral Production page 2
Notes........................................................................ 18-19
Donor Rewards
Areas of Expertise
About Us
Collegiate Commitment
As a fully integrated direct marketing/emblematic company, PPI Sports has worked with academic institutions since 1984 providing our partners with incremental sales by offering a variety of unique emblematic merchandise and resources. PPI Sports is one of the athletic industries’ only 100% vertical and hybrid companies with the unique ability to combine:
Our specialty and commitment remains to the college and university marketplace, working directly with over 200 institutions nationwide. Championships Gifts & Apparel In 2008 the NCAA named PPI Sports as its exclusive provider of championship mementos. The NCAA also named PPI Sports as co-provider of volunteer apparel along with Nike. PPI Sports has also provided numerous conferences with their championship mementos for the past 10+ years. Donor Gifts Finding that special donor gift is not just important to your fundraising success, it is crucial! We work with your price point and specifications to find just the right recognition items for your donors as we fully appreciate their importance to your institution. Sports Marketing Collegiate sports marketing goes beyond the hypergraphic personalization. It’s about bringing your affinity group inside the huddle. By knowing our clients and offering them services they want, their affinity groups never take a backseat.
Anybody Can Play The Game. We Can Change It
• The Manufacturing Process We are a direct manufacturer • Full Distribution Distribution centers located in Daytona Beach, FL and Minneapolis, MN • Delivery of Marketing Vehicles One of the largest direct marketers in the athletic industry • Revenue Needed to Keep Programs Prosperous We have the highest return of revenue of any e-commerce program in the industry
E-commerce Solutions We provide e-commerce solutions tailored to your institution and program needs. Our unique e-stores feature cutting edge graphics, on demand printing, and full color logo embellishment.
page 3
Our Clients
L UNTRY
Anybody Can Play The Game. We Can Change It
Ourclients
CS K FOUNDATION & DIVING
ELD L
page 4
2014 Annual Fund Brochure
page 5
Custom Mailer
Anybody Can Play The Game. We Can Change It
Custom Mailer Tailored design to your program’s needs
page 6
Custom Components
Anybody Can Play The Game. We Can Change It
CUSTOM COMPONENTS The featured item of the Donor Loyalty Program is our custom mailpiece (12” x 6”, 7” x 7”, 6” x 6”). The mailpiece is very affordable, can serve multiple purposes within the campaign and is a great send-out to either welcome or thank donors. You can include a wide range of components within your mailpiece (schedule magnents, license plates, calendars, luggage tags, window decals, membership cards and more). We handle all of the artwork from conception to completion and also have a full service mail house and fulfillment center to complete the process.
University of Florida Gator Boosters Football Schedule Magnet
West Virginia University Mountaineer Athletic Club Luggage Tag
Louisiana State University LSU Club Window Decal
Cornell University Cornell Football Association Membership Card
University of Texas Longhorn Foundation Calendar
University of Mississippi UMAA Foundation License Plate
page 7
Reward Gift Program
Anybody Can Play The Game. We Can Change It
Reward
Gift Program Powered by
T
he gift program is setup through MallSystem. MallSystem stores provide e-commerce solutions tailored to your institution and program needs. Our unique e-stores feature cutting edge graphics, on demand printing, full color logo embellishment and the option for additional purchases to generate more revenue. MallSystem stores allow a single user or multiple users to enter the site and place an order. The orders can then be dispensed based on item, date of order, who ordered and where the order needs to ship. Single-Use Platform: In this type of store, a single code or email address can be used only once. As soon as the redemption occurs, it cannot be redeemed again. Multi-Use Platform: In this store a code or email address can be used over and over. This allows the customer to control the flow of a program.
page 8
Reward Gift Program
Anybody Can Play The Game. We Can Change It
RAZORBACK FOUNDATION
UF ALUMNI ASSOCIATION
ARGONAUT ATHLETIC CLUB page 9
Alumni Associations
Anybody Can Play The Game. We Can Change It
Alumni Associations There is no group better suited for the PPI Loyalty program than Alumni Associations. Whether the focus is keeping your base engaged with our custom mailpiece, or thanking your alumni who have meant so much to your institution with an item of their choice through our gift rewards program – PPI Loyalty will cater directly to your budget requirements and directives to make sure your alumni are proud to be affiliated with your institution. Nothing means more to alumni than their affinity and association to your institution and the PPI Loyalty team will go above and beyond to enhance the bond individuals have with your college or university.
page 10
Alumni Associations
Anybody Can Play The Game. We Can Change It
Case Study
A
n example of this is the University of Florida Alumni Association (UFAA), which has aligned with PPI Loyalty to reward their new and existing alumni group with our custom mail piece and to provide their renewing members with our gift program starting in 2014-15. Let us know how we can provide you with multiple options on how to stay connected and involved in the lives of the people who have helped shape your institution. It doesn’t matter if it is a first-year alumni member or a constituent who has been an alum for more than 50 years – PPI Loyalty will meet the needs of both with our unique process.
page 11
New Student Orientation Program Anybody Can Play The Game. We Can Change It
New Student Orientation Program
page 12
New Student Orientation Program Anybody Can Play The Game. We Can Change It
Case Study Embry-Riddle’s New Student Orientation mbry Riddle Aeronautical University in Daytona Beach, Florida worked with PPI Loyalty to design a unique gate-fold mailer to send out to 1,300 new students as an Orientation Package. Each packet contained a customized license plate, decals, membership card, important date refrigerator magnet, tattoos and a flyer with specials from the bookstore. The packets were sent out via bulk mail to arrive to new students before they arrived for Orientation.
E
John A. Christian II, President SGA, Embry-Riddle Aeronautical University
W
orking with PPI was a fantastic experience. They took our concept, and produced a mailer that exceeded our expectations. PPI was professional and timely through every step, and everyone was extremely pleased with the final piece. We made them for new students, but we found returning students wanted them even more. The mailer definitely delivered on our goal to get the students excited about being a part of EAGLE NATION!
page 13
Personalized Photo Store Anybody Can Play The Game. We Can Change It
Personalized photo store T
he personalized photo store provides exclusive custom photographs to members of your program. Each year we will introduce a unique photograph, give only members the ability to customize that photo, and in the process create a unique memento or gift as a donor reward. This can be very beneficial to your program. You are able to generate additional revenue while providing a gift any donor is sure to love.
page 14
Apparel Fanshops
Anybody Can Play The Game. We Can Change It
Apparel fanshops W
e utilize our SKOR solutions to prepare institutions and the extended university community for the next evolution of capturing incremental revenue and brand awareness. Every element of the fanshop is conceived, produced, embellished, and distributed in-house: from design, decorating, marketing and delivery, making SKOR a single source solution for every product and e-commerce need. There are no costs out of pocket for you and your program receives a generous 15% partner share of the retail price on items sold.
page 15
110% Club
Anybody Can Play The Game. We Can Change It
S
tudent-athletes are giving 110% in the classroom, on the field of competition and in the community, so why not give your current donors a chance to give 110% to your program? The Next Level 110% Club is a component of the Donor Loyalty Program in which you are able to acquire additional revenue through current donors by having them contribute an additional 10% of their current donation.
GIFT REDEMPTION:
page 16
In exchange for your donors additional 10%, you will be able to provide these Next Level donors with an added gift based on their membership level. There is NO up front cost, NO inventory, NO gift too big or too small and we handle the fullfilment.
In exchange for your donors additional 10%, you will be able to provide these Next Level donors with an added gift based on their membership level. If you need help with your gift selection our sales team will be happy to help with the process.
HOW DOES IT WORK?
We create a custom website that your donors will navigate to. From there, they will log in using their membership number. As a personal touch, when your donor logs in, their name, member level and additional 10% contribution amount will appear on the screen. Your donor will simply follow the steps indicated on the remaining screens, redeem their gift and become a member of your program’s Next Level 110% Club.
E-Commerce Marketing Assets Anybody Can Play The Game. We Can Change It
E-commerce O
Marketing Assets
ur web based, E-commerce sites enable our customers to select items they wish to purchase from a pre-defined list. They are able to view pricing, determine the quantity and specifications and pay with a credit card. We are able to offer a broad range of template items such as corporate stationery, brochures, postcards and newsletters, as well as more complex items, such as direct mail components and marketing collateral. You are able to order, review, collaborate and process orders 24/7 and our team is available to assist should you have any questions or need new ideas.
page 17
Notes
Anybody Can Play The Game. We Can Change It
Loyalty Program Notes
Anybody Can Play The Game. We Can Change it. page 18
www.ppiloyalty.com
Notes
Anybody Can Play The Game. We Can Change It
Loyalty Program Notes
Anybody Can Play The Game. We Can Change it. www.ppiloyalty.com
page 19
Donor Rewards
Anybody Can Play The Game. We Can Change It
Committed To The Collegiate Marketplace PPI Loyalty
Address: 952 Big Tree Road | South Daytona, Fl 32119 Tel: 386-258-1900 x 3223 Web: www.ppiloyalty.com Email: tye@ourppi.com page 20