PREMIER - December 2024 by PremierSires

Lauren Danielson never intended to buy a stallion prospect, but the first time she saw Outlaw Enterprise, a 2017 stallion by Iron Enterprise and out of LastMinuteInvestment, she knew he was meant to be hers. In 2019, Danielson purchased the talented young stallion and began a new adventure in the industry as a stallion owner.

“It’s been really fun,” Danielson says of the journey with Outlaw from prospect to world champion and now successful sire.” Danielson first saw Outlaw at Mark and Judy Zeitler’s farm in Wisconsin. She and her daughter had just started riding with the Zeitlers after her daughter had moved up through the ranks showing in 4-H, APHA, then AQHA.

“My daughter Anya wanted to do more competitive things and so we moved to Mark and Judy. That’s when I saw Outlaw as a yearling. I was immediately impressed with him,” says Danielson.” When Danielson asked Mark if

the horse was for sale, he initially said no. But Danielson persisted and eventually bought the stallion from breeder Ray Alderman. “I thought that owning a stallion would be right up my alley. He’s such a nice horse and stud.”

From there, the young horse took Danielson and the Zeitlers on a tremendous ride, winning NSBA World Championships in hunter under saddle in 2019 and 2020. As a two-yearold Outlaw and Judy Zeitler were NSBA World Champions in Two-Year-Old Limited Open Hunter Under Saddle and TwoYear-Old BCF Limited Open Hunter Under Saddle. The next year they won the Three-Year Old Open Hunter Under Saddle. Outlaw earned multiple futurity titles as a two and threeyear-old including unanimously winning the Three-Year-Old Open Hunter Under Saddle at the Tom Powers Futurity. In 2019, Outlaw won the AQHA World Championship in Junior Hunter Under Saddle.

“I have really enjoyed his show career. He’s a joy to watch,” says Danielson. “He has beautiful movement and he’s also a kind, nice horse. It’s been very exciting to own him and watch him do well and earn the titles that he has.”

Now, the fun in Outlaw’s journey has shifted from watching him bring home to titles to cheering on his offspring. His first foal crop hit the show pen under saddle in 2024. “Now,” says Danielson, “we are really enjoying seeing his babies come into their own. He has a lot of exceptional babies out there and we’re super excited about them starting to show.”

Danielson owns one of the Outlaw babies to hit the show pen this year. Her two-year-old mare Pretty Little Outlaw is out of the great hunt seat mare Pretty Assets. “She did really well at the NSBA World Show,” says Danielson. The mare was third in the Two-Year-Old Hunter Under Saddle. Danielson shares that there have also been a number of

longe-liners that have had successful show debuts in 2023 and 2024.

“It’s such thrill to see his babies hit the show pen,” says Danielson. “I am one of their biggest cheerleaders.” More than anything, Danielson is impressed with how Outlaw Enterprise has passed along his stunning movement, beautiful topline, and gentle, laid-back disposition. “He’s always been a perfect gentleman and very easy to work

OUTLAW ENTERPRISE

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with,” she says. “We are seeing that in his babies as well. They all have exceptional minds and trainability.”

Danielson and her daughter Anya live on a 95acre farm in Ocala, Florida. The facility has several large barns that Danielson and Anya have improved since their time there. The property also features multiple large pastures and paddocks—making it the perfect oasis for the horse loving mother, daughter duo. Outlaw spends the summers with them on the farm when he’s done in the breeding shed. “He enjoys a very laidback life with us during the summers,” says Danielson. “He has a big stall and gets turned out during the day. We love that we’re able to have him here with us and groom him and spend time with him.” During the breeding season, Outlaw Enterprise stands at Pilot Knob Quarter Horses with Mike and Jan Hay in nearby Reddick, Florida.

“It’s nice that he is close by,” says Danielson. “The Hays give him exceptional care and they are only about five or six miles from us; it’s great that Outlaw is never too far away.” During the winter months Danielson and Anya spend much of their time with their Outlaw weanlings and yearlings. Mark and Judy Zeitler relocate to their Ocala farm in the winter months, giving them plenty of opportunity to work with the young horses. “We have close to 90 horses here for parts of the year,” Danielson shares.

“We have our hands full,” says Danielson. “Anya does a lot of the work with the young horses getting them gentle and learning how to be handled and eventually saddled.” For Danielson, sharing her love of horses with her daughter has always been particularly special. Anya owns the gelding Onn Cloud Nine and has achieved much success in the hunter under saddle under the Zeitler’s guidance. “Both Anya and Judy have won multiple titles with him,” says Danielson.

When she’s not busy managing the farm with her daughter, Danielson also enjoys showing in the western pleasure arena with her mare Hot Wrench, who is by Mechanic. “She’s a great mare for me,” says Danielson. “I really enjoy the time we get to spend at the shows. We have a great group we show with and being able to do this together as a family is so fun and rewarding.”

Though Danielson may never have envisioned owning a stallion, it’s no surprise that horses remain at the center of her life. “I’m not sure that I remember a time that I didn’t love horses,” she shares. “I got my first horse as a young girl, and he stayed with me his entire life. At one point my parents asked me if I’d like to get a different horse. When I realized they meant that I’d need to sell the horse I had, I said no. He followed me to several different cities, including Atlanta. From the time he was three, he spent his life with me.”

It also comes as no surprise that the same care and dedication that Danielson showed to her first horse remains true in her care for her beloved stallion and his offspring. “We’re just so excited to see the Outlaw Enterprise babies out there and doing well. I love seeing them at the shows. It’s very rewarding to watch them grow up and be successful,” she says.

Standing at Pilot Knob for 2025. Contact Mike Hay for more information.