Issuu Press Release
Issuu Mobile for Android
December 2009 FOR IMMEDIATE RELEASE
Issuu™ Press Release December 2009
Issuu Launches Free Mobile Reader for Android Devices with EasyRead (beta), a Revolutionary New Technology for Reading Digital Publications Menlo Park, California, December 18, 2009: Issuu, the leading publishing platform for digital magazines, newspapers and catalogs, launches its first mobile app for Android-powered devices.
After successfully creating the web's best digital reader for publications and documents, Issuu is now doing the same for the mobile platform. Issuu's new EasyRead (beta) technology automatically enhances the text of any publication enabling users to read text on smallscreen devices while still maintaining the visual layout. EasyRead solves a longstanding problem in digital publishing where rich publications such as magazines, newspapers and catalogs are almost impossible to read on small screens. According to CEO Michael Hansen, “the sophistication of the technology is already impressive but we'll continue to improve it. We're launching Issuu Mobile with EasyRead technology as a beta version now to get feedback from the very tech savvy Android community. When we launch Issuu Mobile for iPhone early next year it will provide an even better user experience.”
Issuu™ Press Release December 2009
Available as a free beta version from www.issuu.com/mobile, Issuu Mobile gives readers access to their favorite publications and must-read documents everywhere they go. Key features include: • Read and explore over 1 million free publications, from top glossy magazines to fresh newspapers to favorite catalogs. • Subscribe to publishers and get notified of the latest editions. • Synchronize with your personal Issuu library. • Stay connected with friends to see what they comment on, publish, and bookmark. For more information: www.issuu.com/mobile
Choose from over 1 million free publications. Read in full page glory, or ʻscratchʼ to read text.
About Issuu Issuu is the leading digital publishing platform delivering exceptional reading experiences of magazines, books, catalogs, reports, and more. In just a few seconds users can create beautiful digital editions simply by uploading their publications. It's our mission to empower individuals, companies, and institutions to publish their documents across all digital platforms. Issuu is also a popular destination site visited by over 8 million visitors every month. It's a dynamic library currently serving over 600 million monthly unique page views. Readers come to Issuu to explore over 1 million free publications while publishers use Issuu to build targeted audiences. For questions or interviews please contact: Astrid Sandoval, VP Marketing +44 075 40 38 47 15 | as@issuu.com blog.issuu.com | www.issuu.com
Issuu™ Press Release December 2009