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RELIABLE COMMUNICATION In a fast-paced environment such as a warehouse, communication has to be quick and easy. Pilot Pen’s latest permanent market offers versatility, reliability and improved usability. A pen can be a very valuable tool in the warehouse.
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n a logistics environment, workers are often required to move from one setting to another. A shift could start in the warehouse, but then to a packing area, to the head office and back to the warehouse. While technology and automation are shaping the way we carry out tasks, one valuable tool that is here to stay is the permanent marker, John Johnson at Pilot Pen says. When the environment is as fastpaced and crucial as a warehouse or production line, it’s important to have easy access to a communication tool that is easy to access and easy to use, whatever the environment. This is where Pilot Pen’s latest 36 | MHD SEPTEMBER / OCTOBER 2019
marker offering comes in. Pilot recognised a need for a higher quality, more reliable marker and developed the SCA 100 and 400 permanent markers with strong and versatile surface adhesion. “We’ve recently upped our game in the market space, and we’re really proud of our SCA 100 and 400 series offering. We think this is a great marker for industries like logistics where speed, reliability, quality and accuracy are key,” John says. The SCA 100 and 400 series feature the newly developed Controlled Surface Properties (CSP) ink. This is wear resistant and prevents the ink dispersing when it’s scratched. This
allows for a long-cap off performance. “You can use the pen to write on pretty much anything – cartons, glass, plastic, wood, metal, paper. It will even write over grease and oil,” John says. In addition, the pen can be left without the lid on for 24 hours and still be used. “We knew that for industries like logistics they need a more robust and reliable marker, and with the CSP ink we were able to develop a permanent marker that will continue to deliver even if the lid is left off for long periods of time,” John says. “A common issue with permanent markers in offices, factories and warehouses is that they are used and then left without a lid on, causing the pen to dry out,” John says. It’s also wear resistant, which means that the ink cannot be rubbed out and according to John it will not fade from excessive heat, light, water or cold. The markers also come in vibrant colours to ensure accurate visibility. Pilot Pen is a globally recognised Japanese writing instruments manufacturer. A household name, Pilot Pen is renowned for its quality and has been at the forefront of design and innovation. “We have been in this market previously, but we really wanted to offer a solution that would help businesses,” John says. Recently celebrating its 100th year of operation, John Johnson, Marketing Manager at Pilot Pen Australia believes that what sets Pilot apart from other writing instruments manufacturers is its genuine desire to create a product that people will value and the SCA 100 and 400 series shows commitment to that promise. ■
