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The face of global luxury brand LVMH Moet Hennessy Louis Vuitton-Bernard Arnault
from Prime Insights
The chairman and CEO of LVMH and a French business conglomerate investor, Bernard Arnault has developed a world-class luxury Goods Company that stands apart from the rest because of its brand value, quality and revenue. However, it’s often said that the zenith to success is often not easy and comes with numerous hardships. Today, Arnault is the wealthiest man in France with a net billion worth of $100 billion. His vision to look through the future and invest in brands that are going to make a milestone in the coming years is noteworthy.
Initial life
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Born on 5th March 1949 in France, Arnault is a man who could see through the future and accomplish foal with insight. Being the youngest of all in the family, he did his engineering at a school in Paris in 1971. He first joined hands with a family-based construction company Ferret-Savinel. However, time soon made him realize that he has to make and create something of his own, a name that will generate his recognition over time. Thus, he began to pursue his career in the luxury goods market in the 1980s.
Step to something big, bigger
After moving out of the business from Ferret, he became the chairman and CEO of Financiere Agache, a holding company that owned several luxury brands. Out of an impulse, he made a successful bid in 1987 to take hold of the luxury goods company LVMH and soon acquired its leadership by becoming its CEO. Initially, the downgrade company that wasn’t well recognized by many soon became a leading face to common people and grew to become the largest luxury brand with a portfolio of over 70 brands including some famous ones like Dom Perignon, Louis Vuitton, Moet & Chandon, Sephora and Hennesey. Then he made some remarkable investments in other parallel brands like Dior, Carrefour and Hermes.
Journey ahead
Today, his created luxury brand generates maximum turnover sales per year in terms of revenue he also owns several vineyards and wineries such as Chateau Cheval Blanc and Chateau d’ Yquem. He is a man of word and hardly discloses his next ideas in front of the media. He believes in doing and creating a trademark rather than boasting. Initially, he faced several challenges as told before like competitors in the luxury market who tried their best to intensify rivalry and create a huge impact on its economic returns. But, with changing face of technology and the true spirit of an entrepreneur, this man has beaten it all and successfully kept his company profitable through the years. Maintaining exclusivity was one of his important benchmarks because it holds the integrity of a prestigious luxury brand.
Awards and recognition
• He ranked as one of the leading faces in Forbes’s World’s Billionaires list. He was the 4th wealthiest person on Earth in 2021.
• He ranked on the Harvard Business Review’s 100 Best Performing CEOs in the world as the 4th best CEO in 2018
• He got the prestigious award of Chevalier de la Legion d’Honneur given to him by the French Government in 1987
• He was also awarded in the annual awards ceremony of Fashion Group International’s Night of Stars and given the Superstar Award, the highest honour in 2012.
A patron of Art
There is another side of this great man that he is a core lover of art and his company is often seen to get involved in several cultural and charitable initiatives and programs. He is also a collector of modern and contemporary art and his collection ranks higher than any other art collection of his kind his collection contains masterpieces of artists Jeff Koons, Pablo Picasso, Alberto Giacometti, etc. he established the Fondation d’ enterprise in 1993 to nurture his artistic instincts.