2013
Priya Saraf
Industrial Design PORTFOLIO
Hello, I am Priya Saraf, a final year student at MIT Institute of Design, Pune. I believe in using a ‘Holistic design’ approach, in which not only the functional aspect but also aesthetics, ergonomics, feasibility and manufacturability are considered. Following design process helps me to critically evaluate a given problem and identify opportunities for design intervention.
INDEX
01
Packaging Design: chu shi
07
Corn peeler
02
Bio- Toilet
08
Mech- sieve
03
Green chair
09
Form Semantics
04
Lighting Design: Hilight
10
Firefly Torch
05
Foam cutter
11
Bamboo Structure
06
Smart cart
12
Project Ideography
01
Packaging Design
To package cooking ingredients to prepare Chinese dishes: an experience in cooking a(close to) authentic Chinese preparations. Spices by Mainland China.
Brand chosen
The values Authenticity of taste Fine dining Quality tested
Target Audience Consumers who love cooking, looking for authentic Chinese ingredients.
Criteria of buying: Quality, Taste and Authenticity. Trusts Mainland China for taste and might buy its products for the same.
Chinese ingredients to be packaged
Powder . Sauce . Paste
Keywords for Form generation:
Chinese . Contemporary . elegant
Primary packaging (Physical Model)
Secondary packaging (Physical Model)
Details
Polypropelene Lid
Polypropelene Lid Polypropelene Lid
Silicone: for friction grip
Silicone: for friction grip Steel insert: for dispensing soy sauce
Steel insert: for dispensing spices
Silicone: for friction grip
Silicone: for friction grip
Steel insert: Different hole sizes; for different quantity
Powder
Sauce
Paste
Sichuan pepper saf
Green chilli Sauce
Sesame Paste
Blow molded Black tinted glass Bottle
Blow molded Black tinted glass Bottle
Blow molded Black tinted glass Bottle
Live Project by :
FireflyBio torch - TOILET
02
To explore properties of bamboo and Easy to Maintain | Robust | develop an open space for leisure | Hygienic Economical
To provide hygienic and economical sanitation system. Through use of Bio Digesters designed and developed by DRDO
1800
children under five
Need of Bio- Toilets?
die each day from DIARRHOEAL DISEASES,
Due to
Open Defecation in India
caused by lack of
50%
HYGIENE
Indians have mobiles, but defecate in the open !
SANITATION SAFE WATER
ILL effects Human Excreta globally,
2.5 billion
people still do not have access to a safe,
CLEAN TOILET
Washed into ground/ surface water that’s
37%
of the global population
Human Consumption Diarrhoea, Cholera, Hepatitis, E.coli
PROJECT BRIEF: Build a low cost, robust, long lasting system including an underground digester and an over ground shelter ( with lockable door and roof ).
DESIGN CONSTRAINTS for shelter: Robust Economical Long life Easily manufacturable Ease of transportation Assembly on site Aesthetically pleasing
GROUND LEVEL
Bio- DIGESTER ? Bio- digester is a system which uses anaerobic bacteria to decompose waste into liquid and gases. It is suitable for bio- decomposition of : Human waste Kitchen waste Animal waste DESIGN CONSTRAINTS for Bio- digester: Increase in surface area without increase in size (1000cm x 1000cm) Economical Long life Easily manufacturable Ease of service
Bio TOILET
EASY to Maintain | Economical | Hygienic | Robust
Roof Translucent FRP corrugated sheet Natural light source Raised roof for air ventilation
Incorporated toilet pan Toilet pan + digester cap (Material and cost saving)
Ergonomically designed pan Design that assures proper disposal of human waste
Cement panel Walls 15mm Thick “Bison Panels� High weather insulation Light weight and easy to assemble Low cost material with high strength.
Membrane placement at an angle Surface area increase by 2.6% each (without increasing the size)
Details Easy assembly Detachable parts i.e. Easy transport Gap between two walls is filled with white cement paste which creates a strong joint. Cement panel will be placed in side aluminium channels. Aluminium channels can be inserted in FRP for strong joining.
Floor Inclined towards center
Ribs for strength
03
GREEN chair
To use discarded paint cans and convert them into a useful product.
Instead of putting the cans in incinerators or landfills and harm environment, we thought to use the material strength of the can and convert it into a Furniture design solution.
Efficient reuse of material
Materials Used:
Optimization of Manufacturing Process - Less operation - Less wastage - Easy assembly
Mild Steel Metal Flats Tin Cans Cotton Rope
FireflyH!LIGHT torch
04
To explore properties of bamboo and develop an Lighting Design open space for leisure
To design a lighting solution which is Interactive and participative
H!LIGHT Hilight is a combination of both task light and ambient light. Features: Adjustable Light Intensity Creates soothing environment Playful/ Interactive Non- static Contemporary Design
Tubes can be slided up and down with the help of projections. A Pop- up mechanism can also be used to remove the tubes.
H!LIGHT Working Mockotype
Task light doubles up as Ambient Lighting.
05
FOAM cutter
Precise cutting | Dust free cutting| Easy to use | Quick derivation of raw forms
To develop a Hand tool for cutting foam using nichrome wire.
PROBLEMS FACED: Does not cut straight Dust granules Clamping of block Wire sagging
Ideation and Mock-ups
FOAM cutter EASY | PRECISE | DUST FREE | QUICK
Attachment for providing support when a person wants to cut at an angle of 45 o, i.e. CHAMFER
FINAL CONCEPT A hand held device which cuts foam using Nichrome wire, also known as “Resistance wire.”
How does it work?
Heat control
When current is passed through the nichrome wire (heating element), it heats because of its good resistance and then melts the foam that
Foot switch
Plug
240
Wall outlet
12
comes in contact with it.
Video of Working Prototype can be viewed on - http://vimeo.com/37456958 Validation
E as y to use
P r e c is e a n d D u s t f r e e cutting
Transformer
Q u ic k derivation of raw forms
Working Tool
06
SMART cart
To design a solution in order to make the process of billing time-efficient and user-friendly in departmental stores.
PROBLEMS FACED : Waiting in the billing queue
Searching for the price on the item
Keeping track of the amount spent
FINAL CONCEPT: New system of shopping
1
Enter Customer takes the SMART- CART
2
Shop + Billing on cart SMART cart scans all the items that are put in while shopping with the help of Omni-scanner attached to the cart
3
Pay + Exit The total amount is displayed. The amount can be paid at the exit
SMART cart Right panel controls: Print button, Toggle button Scroller
Left panel controls: Power ON/OFF button Refresh button 1:1 Prototype
This device will be mounted as a handle on shopping carts. This will help people to make the process of billing time-efficient and user-friendly in departmental stores by adapting the new system of shopping (i.e. SMART-CART)
Adjustable screen
INTERFACE of Smart Cart
Welcome Home Screen of Smart Cart. Customer has two options on the screen- to view the store ‘map’ and to ‘shop’. The two options can be toggled any time.
Store Map to help the customer find the desired items easily.
The ‘Shop’ option shows the customer his purchased items, its quantity and the price.
VALIDATION It was carried out at Reliance Mart, Pune. We fixed our prototype on the shopping cart handle and gave it to the users for validation.
07
CORN peeler EASY to clean | Inexpensive | Durable
To design a corn peeler which consumes less time, Is safe to use, Works efficiently, Reduces thumb pain, nail damage and Makes corn peeling convenient.
PROBLEMS OBSERVED Time consuming and messy task Thumb pain and nail damage Risk of injuries
Ideation and Mock-ups
CORN peeler EASY to clean | Inexpensive | Durable
Projected blade: To remove the first row
Sharp edge
Knurled surface for better grip
FINAL CONCEPT A simple hand held device which makes corn peeling convenient by eliminating problems of thumb pain and nail damage.
STEPS TO USE 1. INSERT
Final Mockotype
2. TWIST
3. REMOVE
4. DROP
Validation carried out at Hadapsar mandi, Pune
User: Vegetable vendor
Using the device
Quality of kernels removed
08
MECH-sieve
To develop a mechanism for the task of sieving grains.
Driven pulley
Driver pulley
1 Rotation of driver pulley = 2 Rotations of driven pulley = 2 travels of the piston
Mech Sieve reduces effort while sieving the grains.
1 Rotation of driven pulley = 9 cm + 9cm displacement back and forth
of grains efficient.
It uses the pulley and the piston mechanism to make the sieving
09
FORM semantics
To redesign Foot Scraper according to the chosen attribute
Aggressive
Sporty
Organic
Vintage
Explorations
10
Final form
Firefly torch Form inspired by firefly
Making...
11
BAMBOO structure
To explore properties of bamboo and develop an open space for leisure
Diary cum Calendar The basic idea was to combine two collateral into one that is the diary and the calendar. So the person can look at the calendar whenever he wants and carry it as a diary.
Volkswagen. Power Train.
rize 1st p ER N WIN
12
Project Ideography
To Design Collateral for Volkswagen, Power Train Department, Pune
Resume
Priya Saraf
priya006.saraf@gmail.com +91 95526 33464 Education Currently pursuing 4th year undergraduate diploma in Product Design from Maeer’s MIT Institute of design, Pune Schooling from C.B.S.E board, Choithram School, Indore
Strengths
Interests
Team worker, Self driven, Systematic approach, Organised
Consumer durables, Medical Instruments In creating functional,user friendly and aesthetic products. Also, to get an exposure of working in a company which helps me learn and explore product design opportunities.
Skills
Digital Sketching, Quick mock ups and Prototype Rhinoceros 4.0 Adobe Photoshop
Awards and Activities
Keyshot 3 Adobe Indesign
Basic Catia Adobe Illustrator
Won 1st prize for designing merchandise range for VOLKSWAGEN, Pune Volunteered as photographer for ‘VIBHA’ (NGO for underprivileged children)
Work Experience
Interned at Ergoform, Bangalore Worked on Souvenir design project for the Holy city ‘Banaras’.