Never Square is a graphic designer. Here is a selection of my work from the last few years. It serves as an sample to expose my short selection of projects. Connect to discuss a project, idea, for collaboration atNeversquare19@gmail.com OR www.linkedin.com/in/priyanka-adhikari-1788a748/Â
I am a graphic designer based in New Delhi and have been designing since 2013. Before going freelance, I was a core team member of a creative team at Delhi based design branding agency and a stationery design studio. I have experience of working on broad range of projects including illustrations, book design, stationery design, identity design & branding. I am proficient in software- Photoshop, illustrator and indesign. And, I share my time between computer monitor, paints, experiencing art and nature. 10.3649 in
Logo is formed like a square, to represent 'the treachery of image'. It’s a treachery, a betrayal of tradition, institutionalism and collectivism. Acceptance of susceptibility to accept inaccurate information.
Nothing is original, but nature. There is no shape in nature, that is square. So to be original, we will never be square. Also informally, square means- top to the level of boring, unadventurous and playing safe. That’s why name-
Never Square
HERITAGE HANDLOOM INDUSTRY- Handloom CLIENT- Heritage SERVICE- Visual Design, Print Redesigned brand for the 75 years old established handloom emporium brand in order to find a connect with a younger audience retaining the brand’s strong legacy. Developed the brand story of the journey to its new positioning of a custom fine tailoring brand with international appeal. The brand story carry forward the strong legacy of customers across generations and was translated in its visual identity.The brand story was narrated through Visual Design, Packaging & Stationery.
Measurement Chart
Bandhgala Packaging Box
POEATRY- COFFEE TABLE BOOK INDUSTRY- Publishing CLIENT- Vikas Khanna SERVICE- Visual Design, Cover Illustration, Print Poeatry by Vikas Khanna is a limited edition coffee table book from well known Indian celebrity Chef- Vikas Khanna. The book is an exquisite amalgamation of gentle, pure, heart-warming poems from Indian kitchen the over flows with nature’s harvest. The poems and pages in the book accented the purity and spirituality of food white bringing in cultural and regional nuances and festivals of India. The book was conceptualised as a collector’s piece and developed to be treasured for decades. The book is illustrated and designed with unique language to compliment each and every poem.Visual theme: Classic with Indian soul, Indian art, Vintage illustration and Calligraphy fonts. Packaging: Quilted Cover Jacket with Gold Gilding
Cover & Lining Page
Adherence Page
Content Page
Poem Pages
Poem Pages
BLUE CUBE GIN INDUSTRY- Beverage Spirits CLIENT- Royal Distilleries SERVICE- Brand Design, Print
Cube Spirits produce small batch gin, vodka and whisky in their Royal Distilleries. The product consisted of creating a new logo along with a label design that would work across an expanding range. All the cube logos in the series is raised off the surface slightly to give a nice tactile feel and labels are designed to be bold, colourful and informative. With the objective to create design that upload the brand’s purpose of making every day more playful, bringing a fun personality to a crowded market, the label is design in a range of bright and beautiful colours that really makes the bottle pop. To get across the depth and quality of flavour, we developed stylised arrangement of ingredient each relating to the unique flavours and delicately balanced taste of the products. Our colorful approach and clever of showing fruits floating look from inside help bring the brand to life.
RED CUBE VODKA INDUSTRY- Beverage Spirits CLIENT- Royal Distilleries SERVICE- Brand Design, Print Cube Spirits produce small batch gin, vodka and whisky in their Royal Distilleries. The product consisted of creating a new logo along with a label design that would work across an expanding range. All the cube logos in the series is raised off the surface slightly to give a nice tactile feel and labels are designed to be bold, colourful and informative. The label is design in a simple off-white background as the canvas and a high quality main flavour ingredient that reveals the delicious product within. There is a simplicity and casualness to the brand that draws you in once you get to know it. This design was then adapted across the flavoured varities: Cranberry, Chocolate and Green apple.
ROYAL CIRCLE WHISKY INDUSTRY- Beverage Spirits CLIENT- Royal Distilleries SERVICE- Brand Design, Print Royal Distilleries is one of the leading breweries specializing in creating bespoke liquor brands for various global markets. We worked very closely with client to develop a strong visual identity system and to creae a memorable label design and promotional branding for their Royal Circle Whisky.We used subtle design elements to transform this label from minimalism to amazing. A strong product speaks for itself. From the simple but powerful design elements at the top of this label, to the waxed seal , this label is one-of-a-kind. Modern, Clean and Sophisticated. This print takes label to an elite level. Elegant and approachable, this is designed to ooz exclusivety and luxury.Promotional branding like billboards, poster and trailor ads are also developed by us.
Ouer Carton
Poster
Billboard
Billboard
Vehicle Wrap
VANYA INDUSTRY- Real Estate CLIENT- Raheja Developers Limited SERVICE- Brochure Design Vanya of Raheja Developers is one of the Greenest Housing on the Planet. The Greatest Luxury may not be imported Marble oe Designer Furniture, its the view of greens on your terrace swaying to the soft wind shimmering in the morning sun. Designated areas of greenery in the core areas mean that no matter which floor you live on, you open up to well-lit lush green areas outside your apartments. Instead of having dark and closed areas, it has opened up the buildings in a diamond shape to create natural lighting and air-flow both vertically and horizontally. Vanya brochure appears as fair and appropriate distillation of the Solar, Open and Green vs Land ratio of almost over 100%. This is achieved through an abudance of white space, grid based layouts, bright photography of Vanya’s facilities and the flourishes of its green plantation photography background, areas of varnish and foil. The use of limited colour palettewith concept rooted in greenery, blocks of bold headline tesxt and bright image punctuation areas of white space, much like open spaces of a building, and the way that these have been structured, appear contemporary, drawing on some of the qualities associated with slow green luxurious living. This finishes introduce moments of detail that hint at an interior quality within the context of a largely reductive approach and exterior structure.
ASK INDUS INDUSTRY- Service CLIENT- Ask Indus SERVICE- Illustration, Print Ask Indus group companies serve as a centralised platform linking Indian private sector to East African countries in three critical domains- healthcare, education and trade. While working with them, I got an opportunity to create WPAP art illustrations of countries leader and design flyers for them to invite people of Africa take company services of- learning, healthcare programs and business opportunities with India.
KUSOMEA, MATIBABU, BIASHARA INDIA
LEARN, HEAL & TRADE IN INDIA
UNGEPENDA KUSOMEA INDIA? UNGEPENDA KUJUA KUHUSU HUDUMA ZA AFYA INDIA? UNGEPENDA KUFANYA BIASHARA NA KAMPUNI ZA INDIA?
Ask Indus Tanzania Limited P.O. Box. 14229 Dar-es-Salaam | Tanzania Telephone: +255 222111199 Email: tanzania@askindus.com
March 05-07 2016
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KUSOMEA, MATIBABU, BIASHARA INDIA
DO YOU WANT TO STUDY IN INDIA? DO YOU WANT TO KNOW ABOUT HEALTHCARE SERVICES IN INDIA? DO YOU WANT TO DO BUSINESS WITH COMPANIES IN INDIA?
Ask Indus Global FZC P.O. Box. 52169 Dubai | UAE Telephone: +971 551426469 Email: global@askindus.com
Flyer design
March 05-07 2016
UNGEPENDA KUSOMEA INDIA? UNGEPENDA KUJUA KUHUSU HUDUMA ZA AFYA INDIA? UNGEPENDA KUFANYA BIASHARA NA KAMPUNI ZA INDIA?
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Ask Indus Kenya Limited P.O. Box. 30101-00100 Nairobi | Kenya Telephone: +254 732400796 Email: kenya@askindus.com
March 05-07 2016
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Mahatma Gandhi & Nelson Mandela illustration
Jomo Kenyatta & Julius Nyerere illustration