The Hot List

ZOE IRWIN ASP

FROM GOLDEN TO CARAMEL IN 30 MINUTES

Michelle Summers Davies, Matrix Artist and Michelle Davies Hair salon owner “For clients who want to go from a golden blonde to a warm caramel chocolate, I always turn to this technique. It’s a quick and impactful colour placement – it’s easy to change the hair in just 30 mins. Take two rectangular sections around the sides and one through the middle of the fringe and apply a copper/gold colour. Apply SoColorSync Acidic Mocha throughout the rest of the hair in a monochromatic application. The result is a lighter contrast around the face that brightens every skin tone and enhances the cheekbones. It’s a technique that looks like I’ve spent hours on foiling, yet it was a full head of colour. Quick for me, impactful for the client.” MULTI-TONAL BLONDE MAGIC

Zoë Irwin, Wella Professionals colour trend expert “The trend I am really into is doublehued or triple-hued blonde. It’s how I work with all of my balayage clients – it’s where different toners are used to create multi-tonal blonde adding light, warmth and gloss to the hair after lightening. Emulating natural lightness in hair that would have appeared from holidays abroad will be extremely sought after as the pandemic forces people to stay in the UK (even as we go into autumn clients will want to look like we’ve been away!) Clients also want to work with their natural base more – because they’ve recently seen far more of their natural roots than ever before. This has led to Balayage becoming requested more than the traditional to-the-root highlighting with the foils method of lightening. Clients are requesting an “undone blonde”, which adds a youthful, cool vibrancy to the face.” THE TRICK FOR TRULY INTENSE COLOUR

Tracey DevineSmith, ASP global ambassador “To give your colour more longevity, extra shine and full tonal coverage, use the ASP INFINITI Intensives every time. Just by adding as little as an inch of intensive can pump up your colour tone massively, especially if you're trying to create the perfect ice blonde - add ASP INFINITI Intensive 0.2 to get that violet kick. Or for coppers and reds you can super intensify using shades 0.4 or 0.6. Also did you know the ASP intensives (unlike other brands) are permanent? This increases longevity of colour but they can also be used alone to create dynamic tones on lighter hair. I tend to add a splash of each to all my colours to help my client achieve a truly bespoke colour, which is unique for them as you can switch it up for everyone.”