The People We Are January 2018

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January 2018

Monthly Newsletter of the Professional Women’s Association of Rome

Hail PWA Winter Queen,

GERLIE SAURA


PWA is an international hub in the heart of Rome where ideas and values, tradition and innovation, diversity, culture and professionalism meet and intersect. On our journey into the future our travel companions are respect, ethics, and a sense of social responsibility. This year we celebrate our 25th Jubilee Anniversary.

Letter from the President Green: not just a colour, it’s a philosophy With great pleasure, the conference and

we open newsletter

the second part of January 2018

of to

our the

social topic

year by dedicating of social business.

I can affirm firsthand how we can dedicate ourselves as professionals to social economy and inclusion with multiple areas of interest and satisfaction. I have worked as a business developer with a social inclusion start-up, which is completely female managed. I’m talking about Ortialti.com, or “farm your rooftop” born in Turin in 2010, above an architecture atelier, which is precisely on the roof. The start-up distinguished itself as an initiative for social inclusion through urban regeneration:achieved through the exchange of knowledge, experience and culture and in combining the recovery of farming with innovation, above all for its location: on the roofs of buildings. A roof transformed into a hanging garden, increases the value of the building by more than 15%, it also isolates it, reducing energy consumption from 10-30%; furthermore, employing social cooperatives under the roof involves migrants and disabled people in agriculture and food preparation at the cooperative’s restaurant. Hence the social, innovative and regenerative value of OrtiAlti: its first installation at 'Le Fonderie' of Turin highlights all the elements of the project, the degraded context and the social actors protagonists. Orti Alti has been presented in We-Women for Expo 2015, but this is just one of the prizes it has received since the very beginning. Today its gardens have been chosen by the Turin " CoCity "project as one of the spaces considered by the municipality as shared goods to be transformed. OrtiAlti is becoming a model, investing in the suburban gardens, but also in those closer to the center, for example in "Or-To", set up with "Eataly" in the famous Lingotto district. This is social innovation and sustainability. It responds to collective needs in an unprecedented way. Enjoy reading! Valentina Ferretti PWA president Ivana Madonna editor newslettereditor@pwarome.org

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in this issue

2 Letter from the President 4 The Human Revolution, Conference by Eugenio La Mesa 6 Hanna Suni 8 Gerlie Saura 12 Who Cares? by Valerie Baxter, Consultant 15 All That Glitters, a PWA Christmas!" by Gerlie Saura 16 PWA ConneXion Chorus Cafe

18 How to Get the Most out of The People We Are and Issuu

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PWA Conference 17 January 19,30, Grand Hotel Palace, Rome “The Human Revolution” Conference on Social Business by Eugenio La Mesa

Explore SOCIAL IMPACT – 3×2 and how revenue is generated, independent of donations.

Social Business is

cause driven, financially sustainable and mission oriented: a non dividend company created to solve a social problem. Examples of Social Business are: healthcare, housing, financial services for the poor, safe drinking water, renewable energy. People from all over the world are seeing the value in social business. Discover how it works in this incredible insight by Eugenio La Mesa….

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About our Speaker: EUGENIO LA MESA Co-Founder and Chairman of Cure Thalessemia Italia Onlus. Advisor at Luiss-Enlabs, Ashoka (the biggest organization in the world supporting social entrepreneurs) and Laudato Si Challenge, inspired by Pope Francis, is a global initiative that supports early to mid-stage startups in developing breakthrough enterprise solutions to the world’s most urgent challenges. Adjunct professor in social entrepreneurship, strategic marketing, digital marketing & social media at John Cabot University. Speaker at ASVI Social Change. Eugenio La Mesa is also partner at Traction Management, helping startups to grow fast.

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by Hanna Suni www.hamedesign.com

initiatives Social business was defined by Nobel Peace Prize laureate Professor Muhammad Yunus and is described in his books. In these books, Yunus defined a social business as a business: • • • •

Created and designed to address a social problem A non-loss, non-dividend company, i.e. It is financially self-sustainable and Profits realized by the business are reinvested in the business itself (or used to start other social businesses), with the aim of increasing social impact, for example expanding the company’s reach, improving the products or services or in other ways subsidizing the social mission.

Unlike a profit-maximizing business, the prime aim of a social business is not to maximize profits (although generating profits is desired). Furthermore, business owners are not receiving any dividend out of the business profits, if any.

Beinspiredbytheseexamples Social supermarket - Company Shop Company Shop stops good food and household products going to waste. Founded by John Marren over 40 years ago, it is now the UK’s largest redistributor of surplus. Surplus is inevitable in the food supply chain and Company Shop works with Britain’s biggest retailers, manufacturers and brands, to ensure that wholesome, surplus food reaches people’s plates. They redistribute surplus through a national network of staff shops, standalone stores and ‘click and collect’ services, providing great offers to members that work in the food manufacturing industry and emergency services.

Microlending - Kiva

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Kiva is an international nonprofit, founded in 2005 and based in San Francisco, with a mission to connect people through lending to alleviate poverty. We celebrate and support people looking to create a better future for themselves, their families and their communities.


Social bookshop - Textbooks for Change Education is a Human Right. Textbooks for Change provides affordable and accessible educational material to students both locally and across the globe. We believe that post-secondary students should be able to learn from high-quality material, regardless of their geographic or economic status. Whether it’s donating educational material to campus libraries in Kenya or selling an affordable used textbook to a student in Canada, our goal is to improve the educational landscape around the world. We work collaboratively with campus and community partners to create this impact, book by book.

Clean water - Waterhealth International WaterHealth International, a US based Social Enterprise is the global leader in providing scalable, safe and affordable water solutions to underserved populations. We provide access to safe, clean and affordable drinking water to more than 7 million people across India, Ghana, and Nigeria.

Educational Travel - Think Impact ThinkImpact is not a study abroad, or a service trip. We are a team of social entrepreneurs, composed of students, community members, faculty, partners and supporters. We offer the chance to innovate and collaborate in developing countries on real enterprises, addressing real problems.

Social Bakery - Edgar&Joe’s Cafe A social purpose enterprise of Goodwill Industries, Edgar and Joe’s Café is a gathering space and food operation in London, Ontario. There are two locations – one in the SoHo district – ‘south of Horton’, and the other at Innovation Works – a coworking space for social innovators – in Downtown London. Edgar and Joe’s makes fresh and local food available, affordable and approachable with healthy choices from a wide variety of foods made from scratch with locally sourced ingredients whenever possible.

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Hail PWA Winter Queen, GERLIE SAURA

By Valerie Baxter, Newsletter Consultant

Gerlie Saura, one of three siblings with an elder brother and younger sister, grew up in a military environment in the Philippines. An archipelago of 7,641 islands with a total land area of over 300,000 sq. km and a coastline of 36.000km, only about one third of the islands are inhabited. The Philippines flag has bands of blue (peace and justice) and red (courage); white equilateral triangle (equality); sun with 8 rays. From the conversation we had over lunch, it soon became apparent that Gerlie’s values are very much in sync with, and her culture is reflected in the nation’s flag. Her father served in the military, so it didn’t come as a surprise when young Gerlie’s ambition in her first year of high school was to follow in his footsteps. Strengthened by the support of her Tiger Mom to take responsibility for her own actions, she was accepted by the military academy. Her tone of voice and physique easily adapted to a command position, paving the way to leadership. As her story unraveled, she shared her concern that the sacrifices her mother made after Gerlie’s father died when she was only five years old dictated her choice to leave military life for a normal university study programme to allow her to contribute to her family’s well-being once she graduated. She recognised that her mother’s teaching was a unique gift:not to be intimidated by others for her own decisions and actions. Her sense of responsibility drew her to Dubai where its multicultural environment helped her to mature and learn more about herself. It’s also where she met highly respectable business leaders who imparted positive influence in her professional growth.

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Dubai was the city of her professional start-up at the Consulate General for the Republic of Panama. The diplomatic world has always been a magnet for her. “It suits me”, she says. “I am able to influence others and it feeds my passion for helping others, meaning I am more content with myself.” An example comes from her achievement for Rotary, recognized by a Service Award in 2009. Twelve years after she met her husband in Dubai, with a beautiful daughter named Diana, her marriage is still going strong especially considering a long distance relationship during the early years of courtship, obliging the young couple to meet once every three months in the scorching 45° heat of the arab summer! she’s an avid traveller for both business or pleasure and fondly remembers exciting holiday trips made to Mexico and France. Now after 6 years in Rome, her mind enriched with PWA, which she joined as soon as she arrived, eager for a business relationship, Gerlie feels she is destined to become an ambassador in her own way to inspire others. In PWA she found sisters; like minded women with a preference for human relationships. Gerlie likes to create plans for the future, to design her life and profit by solutions born from opportunity. She goes out of her way to choose people she wants to be with. The role of membership director in PWA allows numerous encounters for her to achieve just this. She also considers herself lucky to have a very supportive husband in her plans to achieve her dreams. Her husband was the reason she moved to Rome. Attracted by a new country, resiliently without fear of not finding an opportunity to grow professionally,


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it took her six months to learn Italian. Without studying the language, she knew her chances of success in business were slim. She initially branched out into business development consultancy for an engineering firm. However politics still holds its fatal fascination over her and as president of the Community Development Program Council at University (Student Affairs), and as auditor of a College of Liberal Arts, Gerlie was able to communicate her ideas and integrate herself in teamwork. Gerlie is convinced she is able to empower others; involved with various associations such as Fulbright, Commonwealth Club of Rome, and Filipino Women's Council. She continues to pursue her ambition working as a Consultant, advising Italian companies on internationalisation, export promotion and business development in emerging markets. Because of her ambition, Gerlie could be perceived as an “all work, no play” woman. She is single minded, focused on objectives and results, and approaches others in an authoritative manner. If we reflect on the psychology of colour, the mystery is revealed. Unsurprisingly, like many with her cultural background, her favourite is red: the simplest colour, with no subtlety, just like her everyday lipstick. It is stimulating and lively, very friendly. At the same time, it can be perceived as demanding and aggressive, but also positive, reality-oriented and assertive. Red is renowned a color of passion. Nothing says “love” like painting a wall bright red on Valentine’s Day for your sweetheart. A heart shaped object signifying ”I love PWA” was awarded to Gerlie, as Winter Queen, not only for her participation at every single PWA event, but also for her teamwork contributions to PWA activity during the first quarter of the season. My gut tells me Gerlie undoubtedly identifies with love!

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Gerlie feels incredibly drawn to the invigorating smell of coffee, which her husband makes for her every day. Although her daily ration is only 2 cups, she laughingly admits “Coffee makes my day”. And in Italy, to coin the famous George Clooney, coffee is “espresso, what else?”

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by Valerie Baxter, NL consultant In local contexts and at an international level (especially European), social enterprise has reached a high level of visibility and interest among institutional, economic and financial groups. The fact that the European Commission, in its recent “Social Business Initiative”, states that it wants to position social enterprise at the centre of the ecosystem of social innovation and the economy is perhaps the most significant indicator of this recent development. An analysis by activity sector shows that half of the volunteers (49%) offer their time for activities in the social welfare and health care sector, 28.1% volunteer for enterprises that aim to integrate the disadvantaged through employment and another 19.9% dedicate themselves to education activities. From the estimates of the Iris NetworkUnioncamere survey, http://irisnetwork. it/ it emerged that around 5 million users took advantage of services offered by social enterprises in 2010. Out of these, 60.6% used social welfare and health services and specifically 26.6% benefited from social welfare services alone. When compared to the number of social enterprises active in this sector, this figure highlights the large size of such organizations. Among the remaining sectors, the educational sector is also significant (around 780,000 beneficiaries, 15.5% of the total) and services aimed at integrating disadvantaged subjects into employment (around 956,000 users,

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19.1%). Over 2 million users, equal to 48% of the total, used services from social enterprises operating in northern regions, while 32.5% used the services in central regions and 19.5% in southern and island regions. Among the different types of beneficiaries, the most prominent are children and adolescents (the principal beneficiaries of the activities of 31.6% of enterprises), families (22.8%), the physically and mentally handicapped (19.2%) and the elderly (13.2%). Currently it is still the European outlook that is guiding this new season of policy making. The measures contained in the Communication of the Social Business Initiative Commission in fact concern the mobilization of both public and private resources, to be invested in the growth of an ecosystem of social enterprises able to locate themselves at the centre of the economic landscape by virtue of the social impact of the activities carried out, and, more specifically, as a privileged “vehicle” of social innovation. The 2014-2020 structural funds and the construction of private social investment funds represent, in this sense, two important levers able to make available a significant mass of economic resources, which must be allocated in a targeted way, considering the sector in all its breadth and internal segmentation. But beyond the finances, it is necessary to reinforce a wider body of initiatives and services in support of these enterprises, to increase their visibility, improve their


efficiency and measure their efficacy. Made in Prisons collection in March 2015, after establishing a collaboration In this framework, social enterprise with Socially MadeinItaly, a network of information systems can play an private organisations engaged in social important role, including helping to work activities conducted within Italian encourage and allocate investments. prisons. Another of Ilaria’s collaborations Case histories, entrepreneurial include The REFUGEE ScArt project biographies, etc. are crucial sources of which generates micro-incomes for the information for reconstructing a sense refugees helping them to emerge from of unity and the different subcategories isolation and be perceived no longer of a sector which, still today, tends to as a burden for society but rather as be confused with others or colonized positive contributors to the common because of the growing attractiveness good. The materials of this collection of everything that, for various reasons, are supplied by a based-in-Italy group is defined as “social”. Let’s take a look of African refugees that joined REFUGEE at what luxury can do for poverty…. ScArt, a humanitarian project founded by the Spiral Foundation Onlus (under the sponsorship of the U.N. High Commissioner for Refugees - UNHCR Office South Europe).

Ilaria Venturini Fendi

The youngest daughter of Anna Fendi, Ilaria Venturini Fendi began as Accessories Creative Director of Fendissime and Shoe Designer of the Fendi line. A few years after the family firm was sold to a French group she stepped out to become an organic farmer.Taking a brief hiatus from fashion, she converted a large piece of land just outside of Rome into an all organic farm, I Casali del Pino, that was driven by a vision of restoration according to bio-architecture and landscape safeguarding.Inspired by her experience on the farm, she returned to her roots as a fashion designer and in 2006 created the Carmina Campus brand which unites ethical sustainability and fashion through a unique model of beauty, luxury and consumer responsibility. After a long collaboration in Africa with the UN-WTO agency ITC, Ilaria Venturini Fendi decided to use this experience to carry out a project involving a number of working hubs in Italian prisons. She designed the first Carmina Campus

Vittoria Ferragamo Orto del Borro, www.ortodelborro.it is a special project overseen personally by Ferruccio Ferragamo’s youngest daughter, Vittoria. Certified as organic in 2014, it employs growing practices based on respect for and maintenance of the natural balances that make it unique and rich in biodiversity. Use of the centuries old farming practice of crop rotation, in the medium and long term ensures not only that the quality of the products is

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kept high and yields meet demands, but allows the land to regenerate itself and maintain its fertility. At the heart of the entire restoration project by the Ferragamo family was a desire to bring the estate back to life, preserving its traditions and history, underpinned by ethical principles such as the use of local labour and respect for the environment by making eco-sustainable choices.The Ferragamo family also reopened the doors of the workshops in the medieval village in Tuscany to local artisans, who we can now see at work creating shoes, pottery, gold jewellery, paintings, hats and much more.

Gucci Since 2005 Gucci has a remarkable partnership with UNICEF, to which it periodically donates a percentage of its profits for the realisation of products commercialised for UNICEF and its campaigns.The annual Gucci campaign for UNICEF sustains education and health, the fight against famine and several programmes of illness prevention and clean water for orphans and children affected by HIV and AIDS in sub Saharian Africa. In 5 years Gucci has donated to UNICEF approx. 5.5 million euro, besides being the largest company to subsidize important projects like the 2004 initiative

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"School for Africa” promoted by UNICEF, Nelson Mandela Foundation and the Hamburg Society. Privately owned by the Gucci family, is Alessandro di Chiarissimo de’ Medici’s Villa di Bagazzano,(Fiesole) with its extraordinary perfectly conserved garden all’italiana. The sensitive preservation by Gucci of one of the Medici family’s treasures of art and culture, maintaining unaltered its spirit and atmosphere is a secret legacy to mankind shared with visitors by appointment only! Further reading: https://www. theguardian.com/social-enterprisenetwork/2012/dec/20/challenges-socialenterprises-italy?CMP=share_btn_link


"All That Glitters, a PWA Christmas!"

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"All That Glitters, a PWA Christmas!" by Gerlie Saura Christmas is the perfect night to spend time as a family having fun, laughing, and remembering what this holiday is all about. You may even have some Christmas traditions of your own that you look forward to. It’s really amazing to me that this tradition has remained year after year to always reflect the PWA spirit of warmth and generosity. For 2017, the holiday theme is “all that glitters,” celebrating PWA's love of the holiday season. Although it is our busiest season of the year, for one special night each December, our members and their families, friends, and supporters gather to enjoy our own special Christmas evening amidst the twinkling lights and beautiful decorations adorning the magnificent 5 star Hotel the Baglioni Hotel Regina in Via Veneto, Rome a world famous site of "La Dolce Vita" epoch. This is our little tradition, not to mention getting all dolled up in over-the-top and glittering Christmas accessories. Our guests were greeted by Adriana Tempesta - Vice President, Maria Grazia Panessa, - Secretary and Skaiste Rucyte - PR Director in the beautiful hall with a splendidly tall tree laden with Christmas lights. Throughout the evening we enjoyed the food, drink and company of everyone present. A great night with good food, excellent service, relax atmosphere and Secret Santa's surprise gifts. The competition of male and female star of the night kept us amused. Our ever dynamic President Valentina Ferretti thanked her team, updated us with our achievements and announced eligibles in the first tap of the Woman of the Year Award and yours truly was awarded the PWA Winter Queen 2017. What a mesmerizing moment! Congratulations to all eligibles women of PWA, I thank all of you who made this beautiful evening possible. This delightful Christmas tradition is just one of the ways PWA engages its members, and we are honored to keep tradition alive each year, a wonderful time was had by all!

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Signum Comunitas

PWA WOMAN OF THE YEAR AWARD: RULES OF ELIGIBILITY

PWA’s success as an Association is due to the participation of its members:professional women who, over the years, have contributed to its growth, its credibility and reputation. Each woman, through her membership has helped to make pwa a special entity, leaving a trace for a new member to follow. PWA WOMAN OF THE YEAR is about this special woman, whose example other women respect and perhaps are willing to emulate. How to participate: Just be a part of PWA - all members are automatically potential Women of the Year: leave your imprint by participating in the activities in our Event Calendar. If you think you can do more - be our guest, we welcome your support. Play the game - we’ll keep the score. The winner of the Woman of the Year will receive public appreciation at our Summer Party, testified by a special toast and celebration cake in her honour, a silver award plaque, plus a gift membership for the following year. She will also have the opportunity to invite two free guests to each PWA conference for that year. The successful candidate will be on cover page and the subject of a special feature in our Newsletter. Rules of eligibility MANDATORY 1. Membership regularly paid for current year 2. Participation in minimum 50% Conference meetings 3. Participation in minimum 50% ConneXions/ social events OPTIONAL EXTRA POINTS towards Nominations 4. Introduction minimum 2 professional women to PWA resulting in regular membership status 5. Achievement of objective in own business/ professional capacity i.e. promotion or outstanding achievement 6. Instrumental in creating value for PWA via procurement of benefits, Friends of PWA, conference sponsorship, in-kind donations, or full sponsorship (own or third party) 7. Contributions to Newsletter via articles and/or presentation of own business.

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Winner adjudication 1. Treasurer vote 1= credit rating 2. Programming vote 1 = willing to learn, competitive 3. Social events vote 1 = social/culture chic 4. Membership vote 1 = loyalty 5. PR & Sponsorship votes 1 each = commercial skills 6. Media/Communications (Newsletter) vote 1 = marketing & communication skills 7. Vice President vote 1 = ambition 8. President vote 2 = outstanding achievement 9. Secretary & Members’ votes 2 (1st & 2nd choice) = popularity consensus Terms & Duration All member activity will be deemed valid until the date of our last Conference in May. Votes will be cast by Board and Members as mentioned in the paragraph on Winner Adjudication to coincide with the election of the new Board. Communication of potential candidates eligible for the popularity votes and final scrutiny to determine the winner is competence of Board Secretary upon collection of members’ votes. The President and likewise all members have the right to 2 votes which may be given to the same person, alternatively to 2 different people as 1st and 2nd choices. In the eventuality of a draw between two candidates, a 2nd ballot must be held within 24 hours of the 1st. The winner will be announced by the President at the June Party, via e-mail to the successful candidate and all members. Any questions or clarifications regarding this initiative may be addressed to info@pwarome.org quoting the subject “PWA Woman of the Year” Good luck - and may the best woman win!


GROW AND LEARN PWA MENTORING PROGRAMS PWA aims to accelerate the advancement of women in all professions, facilitate mentoring, and enhance our leadership role in the community. The PWA Mentoring Programs provide highly motivated individuals with tools for personal development, their careers and leadership abilities. Through guided activities and formal mentoring partnerships, it strengthens and expands our network of women. • by encouraging women to help each other through structured one-on-one mentoring so we can all succeed. • provides an opportunity for participants to learn and share through guided activities which develop practical, goal-oriented career and leadership skills. If you are a PWA member pursuing a professional career and are willing to make the commitment, you are encouraged to apply. Please note that this program is not in any way connected with job placement. As a mentee, you will have an opportunity to: • Learn how to establish and maintain professional mentoring partnerships. • Explore career options and possible paths toward your career goals. • Set goals and develop a plan to take the next steps in your advancement. • Receive useful guidance and honest feedback from an advisor who has “been there, done that.” • Make a networking connection with someone farther along on their career path. • Learn practical skills that can be put to use right away in advancing your career. By mentoring another woman, you will have an opportunity to: • Pass along the mentoring and support you received, or become the mentor you wish you had. • Share enthusiasm for your own career, and catch enthusiasm from another. • Gain perspective on how far you have progressed, and reinforce your competency and expertise. • Develop as a leader and learn by teaching others. • Help another woman to avoid mistakes, persevere through difficulties, and reach important goals. • Build a mutually beneficial relationship with someone who may be able to help you in the future. • Enjoy the success of others, knowing you contributed to making it happen. LEADERSHIP Every team member contributes to the success of an objective. When you are adept at teamwork in both support and leadership roles, you will more easily advance to better jobs and executive positions.

By improving your skills as a team player and leader you will: • Enjoy fun activities and share your enthusiasm for growth with others. • Learn to effectively contribute to the success of a team. • Learn to lead, motivate and organize individuals and teams. • Develop career skills in event planning, public speaking, and written presentations. • Gain self-confidence as a leader in business. • Build and strengthen your professional network. • Contribute to increasing the presence of women in the professional community. PROGRAM OUTLINE & TIMETABLE Apply by January 7th — begin with Mentoring Session A Apply by July 31st — begin with Mentoring Session B Mentoring Session A: January 15th – Jun 30th Mentoring Session B: September 15th – November 30th APPLICATION & PARTICIPATION CRITERIA • PWA Membership: You must maintain membership to the PWA throughout participation in the program, and have started or be planning a professional career. If you are not currently a PWA member, please join right away. Contact our Membership director at membership@pwarome.org or see our website for details. • Registration Fee: New participants accepted into the program pay a one-time Registration fee of €25 (mentors excluded). Participation Fees: BIG SISTER €20 monthly (9 months) or €162 in advance (10% discount) Participation Fees: CARPE DIEM €40 monthly (9 months) or €324 in advance (10% discount) • Email Access: You will need regular (at least once per week) email access to communicate with the PWA Mentoring Coordination Team and your mentoring partners. • Internet Access: You will need regular internet access to interact with the PWA mentoring program. You may need to view or print the program materials in Adobe Acrobat PDF format. • Commitment to Mentoring, Career Development, and Leadership Activities: It takes time and effort to build mentoring partnerships and learn new skills. During the two Mentoring Sessions of your Choice (BIG SISTER or CARPE DIEM), we require a minimum of two communications per month, via email, Skype or telephone, with your mentoring partner. • Confidentiality: All parties are asked to respect sensitive personal information shared by mentoring partners. • Commitment to the entire program: It will take you 9 months to complete the PWA mentoring program and

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PWA Year 2017/18 Event program

sav

e th e da tes

conferences conneXions dates to be announced

special events March IWD June Summer Party

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February 21 March 21 April 18 May 16


Membership news New Members Welcome!

We would like to welcome Paola Annichiarico, Angela Carfa as members who have recently joined our Association. PWA is a place that grows with each member, therefore we are looking forward to enjoying PWA together with you!

Make sure to take advantage of all that PWA has to offer, from our monthly events to scholarships and Expert Resources, from the Mentoring programs to TimeOut Professional TimeBank. If you’d like to join, visit our website and contact MembershipDirector@pwarome.org .

2017-2018 PWA Board and Team members President Valentina Ferretti President@pwarome.org Vice President & Legal Advisor Adriana Tempesta VicePresident@pwarome.org Secretary Maria Grazia Panessa Secretary@pwarome.org Treasurer Lisa Rosen Treasurer@pwarome.org Programming Director Deana Binah Programming@pwarome.org Membership Director Gerlie Saura MembershipDirector@pwarome.org Social Director Rossella Castaldo SocialDirector@pwarome.org Sponsorship Director Cecilia Bersani Sponsorship@pwarome.org PR Director Skaiste Rucyte PR@pwarome.org Newsletter Editor Ivana Madonna NewsletterEditor@pwarome.org Webmistress Rossana Scazzocchio Webmistress@pwarome.org Community Director Cristiana Montani Natalucci Community@pwarome.org Media communications assistant Karima Hassa Media2@pwarome.org

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Our In-Kind Donor

PWA Professional Women’s Association is a recipient of a Google Grants award. The Google Grants program supports registered nonprofit organizations that share Google’s philosophy of community service to help the world in areas such as science and technology, education, global public health, the environment, youth advocacy and the arts. Google Grants is an in-kind advertising program that awards free online advertising to nonprofits via Google AdWords.

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