2011 ANNUAL REPORT
325 7th Street NW • Suite 1100 • Washington, DC 20004 (202) 783-7971 • Fax (202) 737-2849 • www.nrf.com
JOBS • INNOVATION • CONSUMER VALUE
What’s Ahead for 2012... Mission Statement
NRF 101st Annual Convention & EXPO
Contents
NRF’s mission is to advance the
1 Joint Message
interests of the retail industry through
2 Retail Means Jobs
advocacy, communications and
4 Retail and Capitol Hill
education.
8 Retail and the Consumer 12 Retail and Education
As the world’s largest retail trade
16 Retailing Across the Globe
association and the voice of retail
18 Shop.org
worldwide, NRF represents retailers
19 Retail Advertising and Marketing Association
of all types and sizes from the United
20 Loss Prevention
States and more than 45 countries
21 ARTS and CIO Council
abroad including department stores, specialty, apparel, discount, online, independent, grocery and chain restaurants, among others. Retailers
22 Sustainable Retailing Consortium 23 Retail Supply Chain 24 Retail Finance and Audit 25 Retail Legal Community 26 STORES Media
operate more than 3.6 million U.S.
27 National Council of Chain Restaurants
establishments that support one
28 NRF Foundation
in four U.S. jobs – 42 million
29 NRF Business Partners
working Americans.
30 NRF Membership 31 NRF Financial Statement 32 Officers and Board of Directors 34 Advisory Boards, Councils & Committees
January 15 - 18, New York, NY
NRF General Counsels Forum January 18, New York, NY
May is Marketing Month May, Online
NRF Global Supply Chain Summit May 6 - 8, Atlanta, GA
NRF 77th Washington Leadership Conference May 15 - 17, National Harbor, MD
NRF Loss Prevention Conference & EXPO June 20 - 22, New Orleans, LA
Shop.org Online Merchandising Workshop July 16 - 18, San Diego, CA
NRFtech 2012: IT Leadership Summit August 12 - 14, San Diego, CA
Shop.org Annual Summit September 10 - 12, Denver, CO
ARTS Users’ Conference TBD
Chain Restaurant CEO Policy Summit October, Washington, DC
RAMA CMO Summit TBD
NRF Human Resources Executives Summit October, Location TBD
a Joint Message from
Terry Lundgren and Matthew Shay
terry J. Lundgren
Matthew R. shay
Chairman, President and CEO, Macy’s, Inc. Chairman of the Board, NRF
President and CEO, NRF
it’s been quite a year for the national Retail Federation. From a 60-day campaign to implement swipe fee reform to a record-breaking Annual Convention and the launch of an unprecedented campaign to promote the value of the retail industry, NRF has had a sharp focus on its three pillars: advocacy, communications and education. In 2011, NRF made tremendous headway in Washington, highlighting the importance of retail to the economic recovery and working toward critical reform in areas like debit card swipe fees, health care, trade expansion and corporate taxes. NRF’s Retail Means Jobs campaign, which launched in September 2011, has a clear vision: to create and sustain millions of retail jobs so Americans can get back to work and grow our economy; to spur innovation, so we can speed the flow of business while improving the quality of service; and to deliver the best value for consumers, so we can put the American dream within reach for every family. As NRF works to stress the need for job creation, innovation and consumer value, NRF will also continue to provide the high quality education and research that retailers and service providers depend on as they look to grow their businesses. We’re excited to share with you all that NRF accomplished in 2011 and look forward to working with you to grow and strengthen NRF and deliver greater results for our members and industry.
Joint Message
www.nrf.com
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Retail Means Jobs
nRF’s Campaign to Promote Jobs, innovation and Consumer Value
NRF put advocacy and political muscle front and
our impact
center in 2011 with the launch of an unprecedented
As part of the campaign, NRF commissioned a study by
campaign to demonstrate the value of retail to
PricewaterhouseCoopers which found:
our nation’s leaders. the intensive effort – on
• Retail is one of the largest private employers in the
behalf of America’s retail industry and the 42 million Americans whose jobs depend on it – has significantly strengthened the advocacy footprint of retail to better reflect the industry’s enormous economic footprint.
u.S., supporting 1 in 4 American jobs. • Retail accounts for nearly 20 percent of u.S. GdP (which totaled $2.48 trillion in 2009). • Retailers account for nearly 12 percent of all business establishments in the u.S. With new data that showcases the strength of the retail industry, the centerpiece of the campaign is an interactive website, RetailMeansJobs. com, which includes an action center com designed to encourage engagement on behalf of the retail community’s agenda. this interactive site gives browsers a complete look at the study, outlining the value of retail not only to the u.S. but each of the 50 states. Visitors to RetailMeansJobs.com can download a 12-page booklet on the Value of Retail, tweet lawmakers, or sign up to get involved.
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the Campaign Marked by significant investment in lobbying, grassroots, advertising, social media and earned media, NRF’s Retail Means Jobs campaign experienced overwhelming success in demonstrating a pro-retail, pro-jobs agenda to u.S. lawmakers and the White House. the campaign caught the attention of newsmakers both inside and outside the Beltway. The Wall Street Journal reported NRF’s “plans to beef up its political muscle in Washington” and highlighted an anticipated $10 million investment in the campaign. Other coverage included The National Journal, POLITICO, The Hill and PRWeek, all detailing the campaign’s goals and noting NRF’s renewed advocacy efforts.
Retail supports 1,046,203 jobs in Virginia. @MarkWarner, Sen. Jim Webb, will you support us? RetailMeansJobs.com/VA
After launching the campaign to broadly promote the value of retail to the economy, NRF continues to use the Retail Means Jobs platform for policy pushes on the sales tax fairness, labor relations and other debates.
Retail Supports 1 in 4 American Jobs | 42 Million Strong | Retail Means Jobs: bit.ly/qO3uh
How does your state stack up as a retail powerhouse? Find out here: www.RetailMeansJobs.com #retailmeansjobs
“Retailers Pump Up Lobby – Trade Group To Spend More In Washington; Push Policies It Says Will Create Jobs”
one of the most heralded functions on the RetailMeansJobs.com website is its “tweet Your senators” function, which allows industry supporters to tell their senators how retail impacts their state.
RetaiL Means Jobs
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Retail and Capitol Hill
nRF increases influence through strengthened advocacy efforts
As the voice of retail on Capitol Hill, NRF leveraged its
NRF, which has led the retail industry’s efforts on the
political strength in 2011 with wins in several national
issue for more than a decade, launched a major push
debates. With the economic and employment figures
within its Retail Means Jobs campaign to build on
to back a resolute pro-jobs and pro-growth agenda,
the momentum. Among other action, NRF asked the
NRF’s public policy efforts found success on issues
congressional supercommittee to consider the issue,
such as sales tax fairness, swipe fee reform, free trade
conducted polling that found 83 percent of voters
agreements, visa reform, corporate tax reform and
want something done, launched an effort to generate
health care.
grassroots activity on the issue, and authored an op-ed calling sales tax fairness “a down payment
sales tax Fairness
on fundamental tax reform.” With state budget
After years on the back burner, legislation to level the
deficits growing and uncollected sales taxes totaling
playing field between online and Main Street merchants
$24 billion a year, NRF believes that the time for
on sales tax collection rapidly gained momentum in
sales tax fairness has come.
2011. Action began in July with reintroduction of the Main Street Fairness Act. October saw introduction of the Marketplace Equity Act, a similar measure but with simpler conditions for participation. And November brought the Marketplace Fairness Act, a compromise most likely to be the vehicle to move forward.
“Our sales ta xs is older ystem than I am.”
Today’s ret ail industry picking wi nners and is rapidly changin g, but Am losers an eri d hurting local merch ca’s outdated sales We need ants. a 21 tax policy is stuck in small busin st century system the past – ess jobs, tha t en sures pro economica lly healthy. vide states with mu a simpler, more uniform co ch-needed lle revenue for ction of sa It’s tim les vit al tax services, – to pro e for Co and keep ng Please our comm tect act now ress to help unities Mai to pass a sales n Street busi nesses tax fairn keep th ess bill. eir door s open .
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NatioNal Retail FedeRatioN
2011 aNNual RepoRt
Visit ww w.Retai lMeans Jobs.com
to learn
more.
swipe Fee Reform It took half a dozen years of intense lobbying by NRF and other groups, but landmark debit card swipe fee reform worth billions of dollars to merchants and their customers finally became a reality in 2011. Banks launched a massive, multi-million-dollar misinformation
in the midst of the national swipe fee debate, nRF President and Ceo Matthew shay joined CNBC’s Closing Bell to highlight the industry’s stance.
campaign to try to delay reform at the last minute,
became law in 2011 at the urging of NRF and other
but NRF shot back with an intense 60-day campaign
groups representing importers. Restrictions on apparel
of lobbying, PR, social media and grassroots that kept
will limit the usefulness of the FtAs to retailers in
the new law intact. Regulations capping debit swipe
importing clothing. But by helping increase u.S.
fees at about half their previous levels took effect just
exports, the agreements will increase employment
before Halloween.
and put more spending money into the pockets of retailers’ customers. NRF is working closely with a
Analysts estimate the new regulations will save
bipartisan group of lawmakers to ensure that a new
retailers nearly $7 billion a year, and merchants are
FtA currently under negotiation – the trans-Pacific
looking at a wide variety of innovative options to pass
Partnership – does not include apparel restrictions.
the savings along to their consumers through discounts and other increased value. the win over the powerful card industry was so significant that it was ranked number one on The Hill newspaper’s list of the Top 10 Lobbying Victories of 2011, beating out issues ranging from defense spending to free trade agreements. As big a battle as it was, debit card swipe fee reform was just a warm up for NRF’s next target – the $30 billion a year banks collect from credit card swipe fees.
Free trade agreements and Visa Reform
“The numbers suggest there is a large block of visitors not making it into the U.S. because of visa waits. They are choosing to take their business elsewhere.” David French, Senior Vice President of Government Relations, NRF, Women’s Wear Daily
long-awaited legislation to implement Free trade Agreements with Colombia, Panama and South Korea
RetaiL and CaPitoL HiLL
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Retail and Capitol Hill
• CONTINUED •
legislation is only part of NRF’s global approach to international trade. President and CEO Matthew Shay spent nearly a week in China in 2011, meeting with Chinese officials, retail counterparts and diplomats at the u.S. Embassy. Among other issues, he urged the State department to eliminate visa delays that have limited the number of newly–affluent Chinese shoppers seeking to visit u.S. stores. While China has a long history as a supplier to u.S. merchants, its rapidly growing economy represents a huge new market where u.S. retailers hope to expand. NRF is working hard to tear down trade barriers in both directions in order to nRF general Counsel Mallory duncan explained the industry’s position on swipe fee reform to Fox News’ neil Cavuto.
help retailers import goods while opening up foreign markets to create jobs here at home.
Corporate tax Reform For some industries, huge tax credits and deductions that greatly benefit their bottom lines are a way of life.
“We think the most economically efficient type of tax reform would allow businesses to make decisions based on what makes business sense, instead of what the tax code incentivizes.” Rachelle Bernstein, Vice President and Tax Counsel, NRF, The Hill
But retailers receive few tax breaks, and consequently pay one of the highest effective tax rates of any segment of the u.S. economy. NRF has long argued for corporate tax reform that would eliminate tax code provisions that benefit only a few industries in return for lowering the tax rate for everyone. that concept gained considerable traction in 2011, with President Obama calling on Congress to “get rid of the loopholes,” Congress holding extensive hearings, and House Ways and Means Committee Chairman dave Camp proposing a 25 percent corporate tax rate – down from 35 percent – as part of a comprehensive reform package. NRF presented retail’s arguments on tax reform in written testimony to Ways and Means early in the year, accompanied the top tax expert from Sears Holdings
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Members of the nRF executive Committee, including terry Lundgren, President and Ceo, Macy’s, inc. (pictured), met with senator John thune, (R-s.d.) in november.
Corp. to appear before Congress over the summer, and asked the deficit-cutting supercommittee to examine the issue. NRF President and CEO Matthew Shay appeared live with Neil Cavuto to discuss the need for corporate tax reform, calling the current system “badly broken.” Most experts agree tax reform is unlikely to be enacted until sometime in 2012 or even 2013. But groundwork laid by NRF in 2011 was intended to ensure that whatever eventually comes out of Congress will be a victory for retailers.
Health Care Reform Controversial health care reform that will dramatically drive up costs for employers continues to be phased in, but NRF has worked steadily to stop the most onerous parts of the new law before they can take effect and to ease implementation of other portions. legislation to repeal the law’s employer mandate – which could force some retailers to eliminate jobs to cope with higher labor costs – was introduced in 2011, and NRF testified in favor of passage before a House committee. NRF continued to work on provisions that threaten to eliminate “mini-med” plans a number of retailers use to provide lowpremium health care to millions of workers. And NRF saw a clear victory when the influential Institute of Medicine agreed with its position that the department of Health and Human Services should specifically consider costs when considering what health benefits will be mandated under the new law. NRF also formed the Essential Health Benefits Coalition in 2011 and organized the Employers’ Clearinghouse on Health Care Reform to coordinate common concerns across multiple
neil trautwein, Vice President and employee benefits Counsel for nRF, testifies before the House education and Workforce Committee in Washington, d.C., during a hearing on health care reform.
health care coalitions. RetaiL and CaPitoL HiLL
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Retail and the Consumer
nRF Provides industry thought Leadership, Perspective on important issues
As the most sought–after retail group, NRF experts
omni-Channel Retailing
routinely provide perspective on a variety of industry
today’s consumer is educated, discerning and wants
and consumer trends. In 2011, three specific themes
the shopping experience to be as convenient as
emerged as issues to watch, and NRF played a key
possible. In 2011, NRF and its divisions released
role in driving the discussion.
a variety of research on mobile shopping trends, highlighting how smartphone and tablet owners used the devices for shopping, outlining retailers’
“Once shoppers realize the benefits of a ‘mobile wallet,’ just like online shopping, there will be even more demand for it.” Richard Mader, ARtS Executive director, NRF, on Retail’s BIG Blog
investment in mobile apps, and offering best practices for retailers as they embark on mobile applications. NRF was also constantly communicating to reporters and analysts that retailers don’t view websites or mobile retail as competition with their stores – that, instead, the companies strive to leverage all available channels to create a synergy that raises sales across the board.
“Yes, Virginia, there is an app for that.” Ellen Davis, Vice President, NRF, to Multichannel Merchant on the growing trend of smartphones and tablets influencing holiday shopping
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2011 ANNuAl REPORt
nRF’s annual list of top holiday trends was the most visited blog post of the year on Retail’s big blog, bringing over 10,000 page views in the first two weeks of its release.
the new Consumer 2011 marked the tenth year of NRF’s partnership with BIGresearch. through regular surveys, NRF offered a variety of consumer trend data on shoppers’ mindsets, expectations and preferences. In addition to conducting research on spending for the winter holidays, information was released highlighting the “extreme couponing” trend, how Americans use smartphones and tablets, and how the economy is continuing to impact shopping habits.
“Knowing their customers are more focused than ever on value, retailers will entice shoppers with promotions that go beyond discounts, whether they’re touting free gifts with purchase, an extended warranty, or stellar customer service.” Matthew shay, President and CEO, NRF, to CNBC on what to expect from retailers during the 2011 holiday season
RETaIl aND ThE CONsUmER
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Retail and the Consumer • CONTINUED •
“With retailers leading the charge, the economic recovery appears to be gaining some steam.” Matthew Shay, NRF President and CEO to Reuters
nRF’s ellen davis joined CNBC’s Power Lunch, along with industry expert and analyst dana telsey, on Cyber Monday to discuss the growth in popularity of online and mobile shopping during the 2011 holiday season.
RETaIl INDUsTRY salEs GROWTh source: national Retail Federation
Holiday Growth
6
Annual Growth 5.9%
4.9%
4.7%
5
3.3%
Percentage of growth
4
5.4%
3.0% 3.7%
3
3.4%
2 1
5.9%
5.5%
2.3% 1.3%
0 -1 -2 -3 -4 -5
2000
10
2001
NatioNal Retail FedeRatioN
2002
2011 aNNual RepoRt
2003
2004
2005
the day after thanksgiving, nRF President and Ceo Matthew shay discussed black Friday expectations with Bloomberg’s Margaret brennan.
the Recovering economy As the economy continued to – slowly – bounce back from the recession, NRF provided guidance and analysis to retailers attempting to understand the current landscape. through quarterly Retail Sales Outlooks and monthly reporting of retail sales, NRF communicated frequently about the “slow and steady” pace of economic growth.
“Retailers…know a substantial number of consumers will pick out Christmas tree ornaments even as they’re picking out Halloween pumpkins.”
NRF released its holiday forecast in October 2011, projecting 2.8 percent growth and $466 billion in sales. After a strong Black Friday weekend and a 4.5
Mike Gatti, Senior Vice President, NRF, to USA Today on the trend of holiday shopping before Halloween
percent year-over-year increase in sales for November, NRF upgraded its holiday forecast in december to 3.8 percent. the announcement, which the Associated Press recently referred to as “a widely-watched holiday forecast,” is NRF’s most significant industry announcement of the year and generates buzz from Wall Street to Main Street.
5.2%
4.6%
4.0% 2.7%
3.5%
3.8%
3.1% 1.8%
0.4% -0.4%
-3.5% -4.4%
2006
2007
2008
2009
2010
RETaIl aND ThE CONsUmER
2011* *expected
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Retail and education
100 Years of exceptional events Record-breaking attendance, expanded programming, exhibit sales growth, and the 100-year anniversary of the NRF Annual Convention & EXPO made 2011 a landmark year for National Retail Federation events.
NRF 100th Annual Convention & EXPO
JaNUaRY 12
NAtIONAl REtAIl FEdERAtION
2011 ANNuAl REPORt
FEBRUaRY
nRF 100th annual Convention & eXPo NRF rang in the New Year with the 100-year
innoVate: the Retail innovation & Marketing Conference
celebration of Retail’s BIG Show, welcoming a record
together with the 2011 Racie Awards, INNOVAtE
22,000 attendees from 82 countries to New York City.
brought the RAMA and Shop.org communities to San
the EXPO Hall was sold out, offering more than 500
Francisco for an interactive, high-energy event designed
solution providers across 150,000 square feet. With
to challenge and inspire senior executives in retail
more than 250 speakers, 120 sessions and five EXPO
marketing, ecommerce and technology. top Racie
Hall pavilions with educational programming, 2011
Award winners included Polo Ralph lauren and Kohl’s.
proved that Retail’s BIG Show is aptly named.
MaRCH
aPRiL RETaIl aND EDUCaTION
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Retail and education 100 Years of exceptional events
Washington Leadership Conference
Loss Prevention Conference & eXPo
Hailed as the most successful event in its 76–year
the lP Conference brought in the industry’s top
history, NRF’s 2011 Washington leadership Conference
experts in loss prevention and some of retail’s
saw record attendance and nationwide retail
biggest names to dallas, including eight of the
representation. Attendees made more than 100 lobby
top 10 retailers in the country. More than 2,700
visits to discuss critical issues like corporate tax reform,
people registered for the June 2011 lP Conference,
privacy and visa reform. Prominent speakers including
reflecting a 20 percent increase in retail
Senator dick durbin and White House Chief of Staff
attendance over the prior year.
Bill daley reinforced the importance of the retail industry in moving our economy forward.
Washington Leadership Conference
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NAtIONAl REtAIl FEdERAtION
JUNE 2011 ANNuAl REPORt
JUlY
aUGUsT
shop.org annual summit the 2011 Shop.org Annual Summit was the most successful yet, attracting more than 4,000 attendees to Boston to focus on the future of digital retail. For the first time, Shop.org offered a mobile app, allowing this tech-savvy audience to create tailored agendas and provide feedback throughout the show from their mobile devices. live streaming of Columbia Sportswear Company’s
In November 2011, NRF’s Annual Convention & EXPO was named one of the top 40 Fastest–Growing trade Shows by Trade Show News Network.
Mick McCormick’s keynote pushed the message of omnichannel integration to a wider audience.
sePteMbeR
oCtobeR
noVeMbeR RETaIl aND EDUCaTION
deCeMbeR www.nrf.com
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Retailing across the globe nRF takes the ‘Voice of Retail’ Worldwide
2011 was a record-breaking year for NRF globally. With more than 20 percent of Retail’s BIG Show audience
Working collaboratively
traveling from outside of the u.S. to attend, it’s no
with retail executives from
surprise the “voice of retail worldwide” is taking on
across the world, NRF’s Forum for International
a whole new meaning.
Retail Association Executives (FIRAE) has produced a new strategic plan which serves as a
throughout the year, NRF executives traveled to China,
roadmap for strengthened ties to international
Germany, Great Britain, turkey and Canada. As part of
research and education, and the free exchange
the launch of NRF’s Retail Means Jobs campaign, NRF
of information.
took the message of “retail powering the economic recovery” to a global audience, with visits to China and Berlin providing an international stage for the
during the October trip to China, NRF executives met
campaign to illustrate the importance of retail to
with representatives from China’s Chain Store & Franchise
economic growth and job creation.
Association, the China Commerce Association for General Merchandise as well as the u.S. Embassy in Beijing to
Executives from NRF, including President & CEO
discuss NRF’s support of increased travel visas for Chinese
Matthew Shay and Senior Vice President of
tourists – a key policy priority for u.S. retailers.
Membership Mike Gatti, visited Berlin in September for the World Retail Congress where Gatti participated
the global education and certification of retail employees
in a panel discussion on challenges and opportunities
is an area of work that NRF’s Foundation was also
in global retailing with executives from the German
exploring in 2011. Working with colleagues in Egypt
Retail Federation, MasterCard Europe and deloitte.
and turkey, staff from the NRF Foundation identified key competencies and accreditation schemes that retailers can use to drive up skills across the retail
bob thacker, Former sVP of Marketing & advertising for officeMax, addresses the audience at Retail days in istanbul, turkey. thacker was part of a group of U.s. retail marketing executives travelling on behalf of nRF’s RaMa division.
industry in their country. Mike Gatti also attended turkey’s foremost retail convention this year at the lütfi Kırdar Convention and Exhibition Center in Istanbul. Sharing top retail trends and industry insight was top of the agenda, as well as gaining a better understanding of the policy environment for retailers in turkey.
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NAtIONAl REtAIl FEdERAtION
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Retail executives traveled from around the world to attend Retail’s big show
top 10 global Retailers, 2010 Rank
Company
Country of origin
group revenue 2009* (Us $mil)
1
Wal-Mart stores, inc.
Us
$408,214
2
Carrefour s.a.
France
$121,861
3
Metro ag
germany
$91,389
4
tesco plc
UK
$90,435
5
schwarz Unternehmens Treuhand KG
germany
$77,221
6
The Kroger Co.
Us
$76,733
7
Costco Wholesale Corp.
Us
$71,422
8
aldi einkauf gmbH & Co. oHg
germany
$67,709
9
the Home depot, inc.
Us
$66,176
10
target Corp.
Us
$65,357
* Group revenue may include results from non-retail operations
“We brought made-in-China to the U.S. market a long time ago. Now we hope U.S. retail companies can flourish in the Chinese market.” Matthew Shay, President and CEO, NRF to Xinhua News
Argentina • Australia • Austria Bahamas • Bermuda • Barbados Belarus • Belgium • Brazil Bulgaria • Canada • Chile • China Colombia • Costa Rica • Croatia Czech Republic • Denmark Dominican Republic • Ecuador Egypt • El Salvador • England Estonia • Finland • France Georgia • Germany • Greece Greenland • Guatemala • Honduras Hong Kong • Hungary • Iceland India • Ireland • Israel • Italy Jamaica • Japan • Kuwait Lebanon • Malaysia • Martinique Mexico • Netherlands • New Zealand Nigeria • North Korea • Norway Panama • Peru • Philippines Poland • Portugal • Quatar Russia • San Marino • Saudi Arabia • Senegal • Serbia & Montenegro • Sierra Leone • Singapore • Slovakia • Slovenia South Africa • South Korea • Spain Sri Lanka • Suriname • Sweden Switzerland • Taiwan • Thailand Trinidad & Tobago • Tunisia • Turkey Ukraine • United Arab Emirates United Kingdom • Uruguay
20%
of Retail’s big show 2011 audience traveled from outside of the U.s. to attend
RetaiLing aCRoss tHe gLobe
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in 2011, shop.org released two instrumental industry reports in conjunction with Forrester Research covering the state of Retailing online (soRo).
shop.org
nRF’s digital division
Shop.org focused heavily in 2011 on emerging retail trends and taking digital retail leadership to the next level. Producing events and new research for the Shop.org community are critical responsibilities of the Shop.org
in Boston – home to a number of online retail
team and a key benefit of Shop.org membership. In
businesses – for the Shop.org 2011 Annual Summit.
September 2011, Shop.org hosted digital retail’s most
With over 100 speakers, 16 breakout sessions, and
influential event, as over 4,000 attendees gathered
50+ roundtable discussions, the Summit covered a huge range of online retail issues such as mobile, flash sales, new online marketing techniques and the impact of social shopping. In 2011, the team also organized an Online Merchandising Workshop, free regional dinners for retailers to network and discuss online retail trends
In late October, NRF announced that Vicki Cantrell, a 25-year retail industry veteran, would be joining the organization to serve as Executive director of Shop.org, while also overseeing the CIO Council, ARtS and loss Prevention. Cantrell has a distinguished career in the retail industry, having served as COO/CIO at tory Burch and CIO at Giorgio Armani Corp., as well as a number of other senior positions at leading retail companies.
over 4,000 shop.org 2011 annual summit ummit attendees enjoyed inspiring and thought provoking keynote presentations from executive leadership from Columbia sportswear, Charming shoppes, Rue La La, google and Forrester Research.
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NatioNal Retail FedeRatioN
2011 aNNual RepoRt
in cities around the u.S. and Canada, and produced new research papers including the 2011 State of Retailing Online (SORO) reports with Forrester Research, the 2011 Holiday Planning Guide, and the 2011 Social Commerce Study with Social Shopping labs and comScore.
Retail advertising and Marketing association nRF’s advertising and Marketing division
through international partnerships, RAMA reached over 3,600 in the retail community worldwide in 2011. the RAMA community participated in Retail london in April, where more than 400 attendees enjoyed retail stories from around the globe; the Retail leaders Conference in Barcelona, which hosted over 100 top retail leaders; and Retail days in Istanbul, turkey, where more than 3,000 professionals from the retail community participated. these international efforts continue to build the NRF and RAMA brands around the globe. In September 2011, the RAMA CMO Summit brought together senior retail marketing executives to discuss and debate a variety of marketing and branding topics, network with peers and get ideas to put into practice back at the office.
RaMa executive director and nRF senior Vice President Mike gatti highlighted retailers’ black Friday deals with dC’s Fox 5.
the Retail Award for Creativity, Innovation and Excellence (Racie) Awards continue to be a coveted award for the retail advertising and marketing community. Highlights from the 2011 Racie Awards included: • Best of the Best was awarded to Polo Ralph lauren for its 4-d light show which seamlessly fused together art, fashion, music and fragrance and was projected onto the façade of their flagship store in NY. • Kohl’s won the Peter Glen Award for Cause Marketing for its 2010 Back to School philanthropic engagement program. the program put the power of Kohl’s Cares dollars into the people’s hands to make a difference in their schools. • the 2010 inductee to the Retail Advertising Hall of
“Advertising must entertain, enlighten, inspire, provoke thought, and be memorable in the most respectful way.” bob thacker OfficeMax, Shop.org Blog
Fame was awarded to tim White, SVP Marketing, Fashion Bug.
shOp.ORG • Rama
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Loss Prevention
nRF’s Loss Prevention Community
After years of educating the retail community,
original research, and events, NRF played a lead role
nRF taps retail veteran Richard Mellor to lead loss prevention team
in shaping dialogue around this important issue. NRF
In November, NRF
raised the profile of organized retail crime with cover
announced that
NRF’s effort to highlight the dangers and realities of organized retail crime came to the forefront in 2011. through a series of high-level interviews, wide-ranging
stories in the New York Times, the Wall Street Journal,
Richard Mellor, a retail security and loss
BusinessWeek and USA Today. NRF Senior Asset
prevention expert with more than 30 years
Protection Advisor Joe laRocca also took part in an
of industry experience, would be joining
hour-long episode of a new CNBC series called ‘Crime
NRF as Vice President of loss Prevention.
Inc.’, which focused on organized retail crime and
Mellor previously served as an executive
included interviews with retailers and law enforcement
with companies such as Helzberg diamonds,
and footage of organized retail crime raids.
Macy’s and Woodward & lothrop.
A wide range of original research from NRF was well received by the loss prevention community in 2011.
utilized by retailers nationwide to evaluate and review
New reports on multiple offender crimes, background
their policies. And with criminal ‘flash mobs’ gaining
screening, personal safety and return fraud were
national media coverage, laRocca spoke with media outlets across the country to explain how retailers are planning, preparing and reacting to these events. From how to deal with an active shooter to best practices for recruiting and retaining women in loss prevention, the content at the 2011 loss Prevention Conference and EXPO in dallas was as exhilarating as it was relevant. Attendees took part in presentations and workshops on the ever-evolving role of technology in loss prevention – from data security, e-receipts and mobile POS to asset protection for in-store devices. the conference attracted over 2,700 attendees and succeeded once again in raising the profile of loss
Live on CNBC, nRF senior asset Protection advisor, Joe LaRocca, discussed the dangers and realities of organized retail crime.
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NatioNal Retail FedeRatioN
2011 aNNual RepoRt
prevention and underlining its integral role in the retail industry.
aRts and Cio Council
nRF’s association for Retail technology standards and Cio Council aRts In 2011, the ARtS community increased its profile with the development of several strategic reports. NRF issued the second version of its Mobile Blueprint to help retailers identify and implement mobile-related business opportunities for marketing, commerce and operational efficiencies which included retailer case studies, tips for success and the global standards required to support adoption of mobile in retail. the latest addition to the library of Standard Requests for Proposal (RFPs), Version 2.0 of the Standard RFP for Cloud Computing, offers retailers practical guidance in selecting cloud computing services. these elements will help support current and future business models and furnish retailers with a comprehensive list of questions to mitigate risks related to security, availability, reliability and interoperability of cloud services. Other updated standards of interest included the Operational data Model and the data Warehouse Model.
Cio Council during the past year, NRF’s CIO Council was a major player in continuing efforts to bring down the cost and complexity of the PCI compliance programs. through meetings, conferences and agency outreach, NRF turned attention to the flaws in this system. the CIO Council, with its legendary collaboration On Capitol Hill and elsewhere, NRF’s CIO Council
and thought leadership on best practices, sponsored
turned a spotlight on the efforts of payment networks
surveys and provided information on timely topics
to shift their fraud costs from themselves and their
such as employee–owned devices, mobile POS and It
banks onto the retail community.
spending in an uncertain economy.
lOss pREvENTION • aRTs aND CIO COUNCIl
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sustainable Retailing Consortium Leading the industry in green thinking In 2011, the SRC generated
NRF has created and evolved its web resource,
sustainability education for
www.nrf.com/sustainability, as a key resource for
conferences and sponsored
retailers and associate member companies that are
webinars on a broad range of
developing sustainability efforts.
topics from recycling, supply chain, and ROI, among others – all free to the retail community to encourage growth in sustainability programs at retail companies. In addition, the updated NRF Sustainability Scorecard – a self-scoring assessment tool – has been accessed by over 300 retail companies to support assessment and dialogue within their company on sustainability efforts.
“When it comes to sustainable retailing, the industry will change in the next 10 years more than it has in the previous 100.” paco Underhill, Founder and CEO of Envirosell, at NRF’s 2011 Annual Convention and EXPO
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NatioNal Retail FedeRatioN
2011 aNNual RepoRt
Retail supply Chain
Representing the needs of the global Logistics Community Continuing concerns about the economic recovery
and liberalizing the rules of origin on textiles and
along with new and proposed regulatory requirements
apparel within the transpacific Partnership Program.
could significantly impact the operation of today’s
NRF continued its work on this issue by educating
retail supply chains. As such, the NRF Strategic Supply
both Congress and the Administration about the
Chain Council continued its work on implementation
importance of the retail sector to the economy and the
of key regulations including conflict minerals,
number of jobs related to the retail supply chain.
the lacey Act and driver’s hours of service. the Council addressed these issues during two in-person meetings and numerous conference calls as well as benchmarking surveys. While continuing to promote free trade by supporting the Korea, Panama and Columbia Free trade Agreements and opposing China currency legislation, the real progress for NRF members on trade was achieved through NRF’s work on simplifying NRF also held its inaugural Global Supply Chain Summit in April 2011. the event was a great success in bringing together top supply chain leaders and their transportation partners to discuss key issues surrounding people, compliance and sustainability. NRF is planning its second Global Supply Chain Summit for May 2012 in Atlanta, GA.
sRC • RETaIl sUpplY ChaIN
www.nrf.com
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Retail Finance and audit
enabling Peer exchange within Retail Finance
In 2011, members of NRF’s Financial Executives
lease accounting standards. this included a
Council partnered with NRF lobbyists to bring
unique roundtable discussion with retailers and
critical business issues to the Hill. Areas that
representatives from both lease accounting software
topped their list of concerns included tax policy,
providers and accounting firms.
privacy and economic growth. Additionally, NRF filed comments on regulatory proposals impacting
Council meetings also offered over 75 hours of CPE
retailers, including two letters to the Public
credits to retail financial, audit and It audit executives
Company Accounting Oversight Board (PCAOB). the
in 2011, with highlights including a visit to Whole
first related to proposed expansion of the auditor’s
Foods Market headquarters for the It Audit Council’s
reporting on company financial statements and the
October meeting. the agenda focused on It trends,
audit of such financial statements, the second to
service organization controls reporting, data analytics,
proposed audit firm rotation requirements.
and auditing a virtualized environment. Members of the finance councils often cite the opportunity for
the Council also developed in-depth education
benchmarking and peer exchange as one of
on financial reporting implications and practical
the greatest benefits of involvement.
implementation aspects of the proposed Financial Accounting Standards Board (FASB)
“the Financial Executives Council Meetings are an invaluable resource for me. the agendas and presentations are always topical, the roundtable discussions with my retail colleagues informative and thought-provoking.” Judy glynn, Controller, H&M
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NAtIONAl REtAIl FEdERAtION
2011 ANNuAl REPORt
Retail Legal Community sharing best Practices in Retail Law
General Counsel executives from NRF member
Participating General Counsels have access to, and
companies gathered at two NRF General Counsels
have made extensive use of, NRF’s online resource, the
Forum meetings, which serve as an opportunity for
GC Forum listserv – which allows members to solicit
chief legal officers to receive briefings from legal
and share opinions, experiences and recommendations
experts and share professional experiences and
with their peers. Issues discussed on the GC
practical tips with their peers. Agenda items covered
Forum listserv in 2011 included AdA compliance,
a range of topics such as SEC conflict minerals
ethics, arbitration with employees, classification
disclosures, privacy and data security legislation,
of employees, data breach, Prop 65 notices, risk
executive compensation, and credit and gift card
management policies and procedures.
developments. As part of the General Counsels Forum, the NRF lawyer’s Committee also convened for two teleconferences this year to survey state laws, such as California’s transparency in Supply Chains Act, and to share information on pressing issues such as management of intellectual property and interchange.
RETaIl FINaNCE aND aUDIT • RETaIl lEGal COmmUNIT Y
www.nrf.com
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stoRes Media nRF’s Publishing group
From merchandising to it, stoRes readers work in every area of retail. the one thing they all have in common is a drive to optimize operations. stoRes supports those efforts by reporting on the latest and greatest advancements in business intelligence and analytics.
Mobile commerce has rapidly emerged as a force that puts the best aspects of each sales channel in the hands of consumers and store associates. stoRes was on this trend since its inception, writing about it with regularity and publishing its second Mobile in Retail special section in november.
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NAtIONAl REtAIl FEdERAtION
2011 ANNuAl REPORt
Retail is a highly competitive industry. the players tally the points – and stoRes keeps the scorecard. stoRes’ annual top 100 Retailers and Hot 100 Retailers special sections remain among the most anticipated and disseminated features. a relative newcomer, e-Commerce elite, is gaining popularity as well.
national Council of Chain Restaurants
nRF’s Chain Restaurant division
In 2011, NCCR created and led a chain restaurant
commodity price issues. NCCR continued to lead the
industry coalition on the issue of federal menu
way on advocacy efforts targeted at ending federal
labeling. As the issue moved from the legislative to
government subsidies for the corn ethanol industry,
the regulatory stage, NCCR forged consensus with
which raises the price of food commodities.
industry participants around a common position on federal menu labeling and engaged with government
For the third year in a row, NCCR produced and
stakeholders to convey the industry’s views. NCCR will
hosted the annual invitation-only Chain Restaurant
continue to work to ensure that menu labeling rules
CEO Policy Summit in October 2011. the 2011
apply broadly to similarly-situated foodservice retailers.
Summit enjoyed the largest CEO turnout to date and participants heard from lawmakers from the u.S.
NCCR continued its longstanding restaurant trade
House and Senate, President Obama’s deputy Chief of
association leadership role on commodity price issues
Staff, and policy experts. the CEO Summit, conceived
as the industry conveyed its unique perspective and
by NCCR, provides a venue for industry CEOs to
concerns to federal policymakers. NCCR’s restructured
network and to discuss the industry’s top public policy
and revitalized Food Supply Chain Committee,
issues with key policymakers in our nation’s capital.
comprised of the top supply chain, purchasing and government relations executives from the leading chain companies, served as the industry’s primary hub for discussion and action on public policy relating to
In March 2011, NRF announced that Capitol Hill veteran and long-time restaurant industry advocate Rob Green had been appointed to serve as the new Executive director of NCCR. Green was previously Vice President of Government and Political Affairs for NRF, and came to NRF from the National Restaurant Association, where he was Vice President for Federal Relations. Green’s experience also includes service in a variety of senior staff positions in the u.S. Congress.
“From policy to advocacy, nCCR is the restaurant industry leader on food commodity concerns and is an invaluable resource for chain restaurant executives on strategic thinking about supply chain issues.” Mary schell Senior Vice President the Wendy’s Company
sTOREs mEDIa • NCCR
www.nrf.com
27
nRF Foundation
nRF’s Research and education division
In July 2011, NRF Foundation Chairman Kip tindell, Chairman and CEO, the Container Store, launched a campaign to engage retail companies to spread the word about the many unknown benefits of careers in retailing – as well as the work of NRFF in promoting retailing as a high-energy, exciting and innovative industry with a diverse array of career opportunities. tindell encouraged industry colleagues to “join me
Recruiters from 11 retail companies and students from 13 universities met during nRFF’s first annual “speed-networking” event at Retail’s big show.
and the Container Store along with many other worldclass retailers, in making sure that many, many, many
programs and special events will provide students ways
more of the best and brightest students coming out of
to connect with retailers and keep abreast of industry
school choose retail for their career.”
news that will enhance their educational experience. NRFSA students are eligible to attend Retail’s BIG Show to take advantage of opportunities to network with retailers. As the program grows, the Foundation is committed to recruiting industry partners to support an increasing number of educational, social, research and scholarship activities for active students.
Earlier in the year, the Foundation held its first “speednetworking” event at Retail’s BIG Show. Ninety students
new Foundation Partners July-December 2011
from 11 universities and recruiters from 13 retail companies came together to make connections that
Retailers
Universities
led to a number of internship opportunities and job
Kiehl’s/l’Oréal
university of Michigan
PEtCO
texas A&M
HSN
Santa Clara university
offers. this inaugural event will be repeated at future conferences using face-to-face and virtual avenues to connect today’s retailers with tomorrow’s stars.
Brooks Brothers Foot locker Pier 1 Imports
In October, the Foundation launched the NRF Student
tractor Supply Co.
Association (NRFSA), the only retail association for students and its thousands of retail company members. Students studying retailing and related disciplines at u.S. four-year colleges and universities have joined in large numbers. unique educational
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NAtIONAl REtAIl FEdERAtION
2011 ANNuAl REPORt
With the July launch of Chairman Kip Tindell’s initiative to actively engage retailers in supporting nRFF’s initiatives to ensure “the best and brightest students coming out of school choose retail for their careers,” the number of retail and educator partners continues to grow.
business Partners A special thanks to our business partners who support NRF and its divisions throughout the year and around the globe.
PMS 186 0/100/81/4 #e51937
BLACK 0/0/0/100 #132530
PMS 433 / 60% 19.8/1.8/0/57 #94b2bb PANTONE_11.23.10
NRF FOUNDaTION • BUsINEss paRTNERs
www.nrf.com
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nRF Membership NRF membership continued its upward climb in 2011 with retailers of all sizes and formats participating through NRF divisions and affiliate programs.
everything nRF serves as an onsite membership portal each year at Retail’s big show.
In 2011, NRF enhanced its member outreach efforts which included member headquarters visits in Arkansas,
including access to industry data and networking
Illinois, Massachusetts, New York, North Carolina, Ohio,
opportunities. A new and improved membership
Pennsylvania, tennessee, texas and Ontario. Recurring
area on NRF.com also launched in 2011.
themes throughout these meetings included discussing the challenges retail companies face in today’s economy,
Supporting its core mission of representing the
priority policy issues, and how NRF can assist each
partner community of NRF, the Associate Member
company to achieve greater success.
Advisory Council (AMAC) embarked on a program to better connect the retail industry partner
the membership team also conducted more than
community with NRF. the Council launched new
20 welcome orientations to acquaint new members
initiatives to increase access and knowledge
with the various NRF resources at their fingertips,
sharing, including an improved website, more frequent surveys of the membership, and expansion
2011 global Retail Membership by annual sales 2011 Global Retail Membership by Annual Sales $1 to $10 million 21%
Up to $1 million 5%
of NRF’s Retail Reference Center. A new membership committee comprised of NRF Board of directors members was also formed
Over $5 billion 10%
$10 to $50 million 14%
in 2011. the committee is taking an active role in engaging the industry and getting retailers
$1 to $5 billion 17%
involved in NRF activities. $50 - $100 million 8%
$500 million to $1 billion 9%
$100 - $500 million 17%
new members who joined during 2011 include: 1-800 Contacts Inc. • AFC Enterprises, Inc. • Auntie Anne’s, Inc. • BI-lO, llC • Church’s Chicken • Claire’s Stores, Inc. Costco Wholesale Corp. • Kellwood Company • luxottica Group • Michael Kors (uSA) Inc. Newegg Inc. • OSI Restaurant Partners, llC. • Ruby tuesday, Inc. • Sleepy’s, Inc. the Sports Authority, Inc. • Steve Madden ltd. • the Art of Shaving
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NAtIONAl REtAIl FEdERAtION
2011 ANNuAl REPORt
nRF Financial statement Financial Year march 1, 2010 - February 28, 2011 Financial overview In 2011, NRF’s Board of directors approved a 3-year plan to use NRF’s balance sheet strength in further
ASSEtS Cash and Cash Equivalents
$5,407,113
Investments
$19,212,615
Accounts Receivable
$1,589,204
support of its strategic initiatives while also preserving its financial flexibility to react to future investment opportunities or uncertain market conditions. In 2011, NRF made substantial investments in key initiatives that
Prepaid Expenses and Other Assets
$990,799
Furniture and Equipment, net
$681,384
total Assets
$27,881,115
support NRF’s advocacy agenda including heightened awareness of burdensome swipe fees and the role retail plays in job creation and the economy. We also invested in the content and attendee experience at Retail’s BIG Show in order to maintain its position as a must-attend retail event for thought leadership and peer-to-peer information exchange.
lIABIlItIES and NEt ASSEtS Accounts Payable and Accrued Expenses
$1,425,150
deferred Revenue
$9,126,306
Other liabilities
$1,297,325
Pension liability
$4,048,752
total liabilities
$15,897,533
Net Assets unrestricted
$11,983,582
looking to the future, NRF’s financial strength and engaged leadership ensure high-caliber efforts in support of our industry and high quality programs and services in support of our membership.
total liabilities and Net Assets
NRF mEmBERshIp • FINaNCIal sTaTEmENT
$27,881,115
www.nrf.com
31
oFFiCeRs Chairman of the Board and Chairman of the Executive Committee
terry J. Lundgren Chairman, President and CEO Macy’s, Inc.
NAtIONAl REtAIl FEdERAtION
stephen i. sadove Chairman and CEO Saks Incorporated
Second Vice Chairman
Corporate Secretary
Kip Tindell Chairman and CEO The Container Store
Robert M. benham President and CEO Balliet’s LLC
Chairman of the NRF Finance Committee
President and CEO
Roger n. Farah President and COO Polo Ralph Lauren Corporation
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First Vice Chairman
2011 ANNuAl REPORt
Matthew R. shay President and CEO National Retail Federation
boaRd oF diReCtoRs Marty P. albertson Chairman Guitar Center, Inc. thomas g. bata Jr. Chairman BataCorp SA H. James baum CEO BGH “Here’s Hallmark” Shops Robert M. beall ii Chairman Beall’s, Inc. artem a. bektemirov CEO Pharmacy Chain 36.6 byron L. bergren President and CEO The Bon-Ton Stores, Inc. Cem boyner Vice Chairman and CEO Boyner Holding A.S.
William dombrowski President California Retailers Association
m. Farooq Kathwari bob Myers Chairman, President and CEO CEO Ethan Allen Interiors Inc. Sheplers, Incorporated
Joe Flannery President Weaver’s, Inc.
Karen W. Katz President and CEO The Neiman Marcus Group, Inc.
Jorge Pont Assistant to the Chairman, Sr. Director, International Affairs El Corte Inglés, S.A.
Philip L. Francis Executive Chairman PetSmart, Inc.
Daniel s.C. Koo Chairman Shui Hing (HK) Limited
daryl Routzahn President and CEO Routzahn’s
bill gonzalez GM, WW Distribution and Services Microsoft Corporation
Kay lawther Krill Ron sacino President and CEO President and CEO Ann Taylor Stores Corporation Sacino’s
Kim Goodman President, Merchant Services Americas American Express Company Mindy F. grossman President and CEO HSN Inc.
Claudio del Vecchio Chairman and CEO Retail Brand Alliance, Inc.
Philippe Houzé Chairman of the Executive Board Galeries Lafayette
Brian K. Devine Chairman PETCO Animal Supplies, Inc.
elliot s. Jaffe Chairman and Founder The Dress Barn, Inc.
Keith lipert President Keith Lipert Gallery
gordon i. segal Founder Crate and Barrel
Lovro Mandac CEO Kaufhof Warenhaus AG
edward W. stack Chairman and CEO Dick’s Sporting Goods, Inc.
William L. McComb CEO Liz Claiborne Inc.
trudy F. sullivan President & CEO The Talbots, Inc.
Chris McCormick President and CEO L. L. Bean, Inc.
James F. Wright Chairman & CEO Tractor Supply Company
Mitchell b. Modell CEO Modell’s Sporting Goods
arnold b. Zetcher Chairman and CEO, Retired, The Talbots, Inc. Ex Officio
OFFICERs • BOaRD OF DIRECTORs
www.nrf.com
33
nRF’s advisory boards, Councils and Committees For the most up to date list of Committees, please visit www.nrf.com/committees
technology
Legal
Cio Council An invitation-only committee of prominent chief information officers that educates and advises on current technology and policy issues affecting the industry.
general Counsels Forum
sustainable Retailing Consortium
Invitation-only council for the most senior legal officers among NRF’s retail membership. Contact: Mallory Duncan 202-783-7971 duncanm@nrf.com
A network of retailers and associate members engaged in sustainable retailing efforts. Contact: Dan Butler 202-626-8143 butlerd@nrf.com
Privacy Committee
strategic supply Chain Council
Contact: Vicki Cantrell 202-626-8195 cantrellv@nrf.com
european Retail technology Council Retail It directors and CIOs from Europe, coordinating NRF and ARtS activities. Contact: Vicki Cantrell 202-626-8195 cantrellv@nrf.com
association for Retail technology standards (aRts) ARtS data Model Committee ARtS Standard RFPs Committee ARtS unified Point of Service (POS) Committee ARtS XMl Committee For all ARTS groups, contact: Richard Mader 202-744-8217 maderr@nrf.com or Karen Shunk 202-626-8140 shunkk@nrf.com
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NAtIONAl REtAIl FEdERAtION
Senior retail representatives with responsibility for aspects of company operations that affect customer and employee privacy. Contact: Mallory Duncan 202-783-7971 duncanm@nrf.com or Beth Provenzano 202-661-3041 provenzanob@nrf.com
Payment systems task Force this task Force meets as needed to discuss matters pertaining to card acceptance and issues pertaining to retailer relationships with the credit and debit card associations and card acceptance networks. Contact: Mallory Duncan 202-783-7971 duncanm@nrf.com
2011 ANNuAl REPORt
Provides guidance and technical expertise on issues affecting retailers’ management and security of their international supply chains, with a focus on public policy, supply chain management and best practices. Contact: Jonathan Gold 202-626-8193 goldj@nrf.com
shop.org - digital Retailing Shop.org Content Committee Shop.org Events Committee Shop.org Marketing Attribution Special Interest Group (SIG) Shop.org Member Services Committee Shop.org Policy Action Group (PAG) Shop.org Research Committee For all Shop.org groups, contact: Membership@shop.org
Loss Prevention Advisory Council Awards and Recognition Committee Conference Planning Committee diversity Committee Education and Research Committee Homeland Security Committee Joint Organized Retail Crime task Force legislative Committee NRF-Investigator’s Network Online Marketplace Committee Women in loss Prevention Caucus For all Loss Prevention groups, contact: Angélica Rodríguez 202-626-8142 rodrigueza@nrf.com or Rich Mellor 202-661-3057 mellorr@nrf.com
Retail advertising and Marketing association (RaMa) Awards Committee Creative Advisory Committee Networking Committee Programming Committee for the RAMA Conference Research Committee For all RAMA groups, contact: Kelly Gilmore 217-546-7110 gilmorek@rama-nrf.com
national Council Chain Restaurants (nCCR) Food Supply Chain Committee Food Safety task Force For all NCCR groups, contact: Shawna Purvis 202-626-8184 purviss@nccr.net
nRF Foundation education and advancement Committee Advises NRFF on activities involving skill standards, assessment and certification, curriculum and training materials, development of career tracks for distance learning programs and career/industry awareness activities. Contact: Angela Elder 202-626-8182 eldera@nrf.com
nRF Membership associate Member advisory Council (aMaC) Comprised of individuals from associate members of NRF. the council ensures the needs of associate members are met and provides feedback to NRF. Contact: Mike Gatti 202-783-7971 gattim@nrf.com
Forum for international Retail association executives (FiRae) Promotes networking, collaboration, and information exchange among retail trade association executives around the world. Contact: Steven Glover 202-783-7971 glovers@nrf.com
Finance Financial executives Council (FeC) Comprised of senior financial executives of NRF members who work with NRF to develop industry financial benchmarks and serve as advisors for industry advocacy efforts with the FASB, SEC, etc. Contact: Carleen Kohut 202-783-7971 kohutc@nrf.com
internal audit and Compliance Council Senior internal auditors from NRF member companies. Contact: Dan Butler 202-626-8143 butlerd@nrf.com
it audit Council Comprised of senior It Auditors of NRF retail member companies. Contact: Dan Butler 202-626-8143 butlerd@nrf.com
aDvIsORY BOaRDs, COUNCIls aND COmmITTEEs
www.nrf.com
35
nRF and divisional Committees, Councils and task Forces
• CONTINUED •
government Relations government affairs Policy Council NRF’s principal policy making body on federal legislative and regulatory issues. Contact: David French 202-783-7971 frenchd@nrf.com
Credit executives Committee Provides strategic and operational advice on consumer credit issues, including federal legislative and regulatory policy, the standardized credit bureau reporting format, as well as file integrity among retail credit grantors. Contact: Mallory Duncan 202-783-7971 duncanm@nrf.com
americans with disabilities act task Force NRF retail members interested in the Americans with disabilities Act and any resulting or pending federal regulations or litigation. Contact: Mallory Duncan 202-783-7971 duncanm@nrf.com
Committee on employment Law Serves as NRF’s technical committee on labor law and employee relations matters. Contact: Kelly Knott 202-626-8110 knottk@nrf.com
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NAtIONAl REtAIl FEdERAtION
state association Council
Postal Working group
Comprised of state retail associations that are most active in protecting their members’ interests in both the state and national public policy arena. Contact: David French 202-783-7971 frenchd@nrf.com
Provides guidance to NRF in representing retailers on matters before Capitol Hill, the Postal Rate Commission and the united States Postal Service. Contact: Jonathan Gold 202-626-8193 goldj@nrf.com
state Leadership group
Product safety Committee
Joint membership opportunity allowing small retail businesses to become members through their state retail association. Contact: David French, 202-783-7971, frenchd@nrf.com
gift Card Working group Addresses the rapidly spreading restrictions on the highly popular gift cards offered by many retailers. Contact: David French 202-783-7971 frenchd@nrf.com
Health & employee benefits Committee Retail and restaurant benefits managers and directors provide strategic and technical input on a wide range of health, pension and other benefit issues. Implications and implementation of the Affordable Care Act are a priority focus heading into 2012. Contact: Neil Trautwein 202-783-7971 trautweinn@nrf.com
2011 ANNuAl REPORt
Communicates existing and potential product safety problems within the retail industry and addresses emerging product safety issues by providing substantive and strategic input into the development of industry public policy. Contact: Jonathan Gold 202-626-8193 goldj@nrf.com
taxation Committee Senior tax executives from NRF retail member companies examine tax legislative and regulatory policies that affect retailers and recommends policy positions for NRF. Streamlined Sales tax Working Group tax Reform Working Group For all taxation groups, contact: Rachelle Bernstein 202-783-7971 bernsteinr@nrf.com
international trade advisory Committee (itaC) ItAC plays a key role in representing the industry’s interests to eliminate u.S. and foreign trade barriers and facilitating trade. ItAC subcommittees: Customs Hardgoods Softgoods Supplier Compliance trade Remedies For all ITAC groups, contact: Erik Autor 202-626-8104 autore@nrf.com
What’s Ahead for 2012... Mission Statement
NRF 101st Annual Convention & EXPO
Contents
NRF’s mission is to advance the
1 Joint Message
interests of the retail industry through
2 Retail Means Jobs
advocacy, communications and
4 Retail and Capitol Hill
education.
8 Retail and the Consumer 12 Retail and Education
As the world’s largest retail trade
16 Retailing Across the Globe
association and the voice of retail
18 Shop.org
worldwide, NRF represents retailers
19 Retail Advertising and Marketing Association
of all types and sizes from the United
20 Loss Prevention
States and more than 45 countries
21 ARTS and CIO Council
abroad including department stores, specialty, apparel, discount, online, independent, grocery and chain restaurants, among others. Retailers
22 Sustainable Retailing Consortium 23 Retail Supply Chain 24 Retail Finance and Audit 25 Retail Legal Community 26 STORES Media
operate more than 3.6 million U.S.
27 National Council of Chain Restaurants
establishments that support one
28 NRF Foundation
in four U.S. jobs – 42 million
29 NRF Business Partners
working Americans.
30 NRF Membership 31 NRF Financial Statement 32 Officers and Board of Directors 34 Advisory Boards, Councils & Committees
January 15 - 18, New York, NY
NRF General Counsels Forum January 18, New York, NY
May is Marketing Month May, Online
NRF Global Supply Chain Summit May 6 - 8, Atlanta, GA
NRF 77th Washington Leadership Conference May 15 - 17, National Harbor, MD
NRF Loss Prevention Conference & EXPO June 20 - 22, New Orleans, LA
Shop.org Online Merchandising Workshop July 16 - 18, San Diego, CA
NRFtech 2012: IT Leadership Summit August 12 - 14, San Diego, CA
Shop.org Annual Summit September 10 - 12, Denver, CO
ARTS Users’ Conference TBD
Chain Restaurant CEO Policy Summit October, Washington, DC
RAMA CMO Summit TBD
NRF Human Resources Executives Summit October, Location TBD
2011 ANNUAL REPORT
325 7th Street NW • Suite 1100 • Washington, DC 20004 (202) 783-7971 • Fax (202) 737-2849 • www.nrf.com
JOBS • INNOVATION • CONSUMER VALUE