PARTNERSHIPS

Kraken Rum

Named after the legendary Beast, Kraken Rum’s partnership with PADI AWARE is now in its 2nd year allowing rum connoisseurs and fans of the Kraken Black Spiced Rum brand to not only immerse themselves into the mythical sea story of the Kraken but to connect with the challenges and threats that the ocean and its inhabitants are facing.

Partnerships like these, along with a groundswell of community support, are two critical ingredients necessary to drive change. Kraken Rum has a rich history of supporting marine life, so we’re proud to join forces to raise funds and awareness for the plight of our ocean and its wildlife.

Seiko Watch Corporation is proud to announce a new partnership with PADI® and PADI AWARE FoundationTM’s Marine Debris Program to rid the ocean of marine debris.

Seiko will take on this challenge by donating a portion of the proceeds from the Seiko Prospex Save the Ocean collection to give back to the diver’s AWARE community that is removing and reporting marine debris in aquatic environments.