ENCHANT PROM 2017 SHOPPING GUIDE
It's time to get ready for Prom!
2,000 DRESSES
Get the page by page designer breakdown of the 2,000 dresses that you can find at Crowns and Gowns!
PLUS Reviews of the latest trends, top picks and tidbits for Prom!
Editor's Note
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We are getting ready for Crowns & Gowns 2017! Prom is in full swing and things couldn't be more exciting at the Prom Shoppe!
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It's time to CELEBRATE!! Crowns and Gowns 2017 is less than 1 month away!! This issue of Enchant is your guide to everything PROM at Crowns and Gowns as well as our entire season! We often get asked - 2,000 different dresses? Really? How can you get sooooo many dresses? Well, this issue is going to answer all those questions! We are breaking down each designer we carry, letting you in on the key styles they are known for, the price range and the number of dresses you can expect to see from them at Crowns and Gowns. It is the perfect way to start mapping out what you are looking for and knowing you can find it during this one amazing weekend! This is the first time ever we have went into this much detail about our dresses. Why are we doing it you ask? Because we want all our wonderful customers to know everything The Prom Shoppe has to offer and how hard we work keeping you, our store and our dresses original. Always stay one of a kind!
Our Prom Shoppe PromiseWe will never sell the same dress to the same school, even in a different color. Your dress should be unique to you!
ABBIE PACK
ENCHANT MAGAZINE | 1
www.crownsandgowns2017.com
the style guru MAC DUGGAL PROM What is the style?
In the MacDuggal Prom line you will find a designer evening gown that expresses who you are so that you will boldly state that you are not wearing the same dress as anyone else because, no matter what, you are your own person. The collection features statement making gowns, dramatic colors, daring two piece dresses, sexy cut outs, and glamorous ball gowns. Embellished with exquisite beading, sequins, and stones. It features dresses with both classic designs and novelties that include beautiful beading, elegant lace, romantic florals, and interesting cuts.
Price Range $ $ $ $
Dress Count We will have almost 50 dresses at Crowns and Gowns from Mac Duggal Prom
Fashion is temporary, style is forever" "
Black, White & Red Price Range: $$$$$ Dress Count: 25 The enchanting gowns of the Mac Duggal Black White Red Collection are red carpet ready, with styles ranging from long evening gowns to classic cocktail dresses. As you peruse the Black White Red Collection you will quickly see that all these dresses are truly fit for Hollywood royalty. The gowns in this versatile collection are perfect for formal occasions, from black tie galas and wedding receptions, to prom, pageant, and holiday parties. Gowns from the Black White Red Collection have been spotted on celebrities around the world, such as reality TV Star Vicki Gunvalson and "Orange is the New Black" Actress Adrienne C. Moore. Although perfect for the red carpet, these dresses have been the choice of pageant winners in competitions on the local, state, national and international level. With inspiration from the legends of the classic Hollywood style to our take on the timeless Little Black Dress, there is no limit to this outstanding collection. Rich details like the peplum skirt, rich lace, sparkling crystals, and all things charming and glam, are the reasons why these gowns are made to be noticed. Whether you choose a modern frock or a vintage inspired evening gown, the Mac Duggal Black White Red Collection has a glamorous dress for you. Your red carpet dress is waiting.
Flash & Exclusives BY MAC DUGGAL
FLASH
The Flash dress collection for Prom 2017 offers sexy, sensuous, sophisticated dresses embellished with sequins and stones that will make all eyes flash! Take a step out of the box wearing a Mac Duggal Flash dress that is sure to be a hit on prom night.
EXCLUSIVES The Exclusives collection is just that exclusive! These one of a kind dresses can only be found in our store. They are not sold online, listed on any website or available anywhere else in the area!
01 Price Range $$
02 Dress Count
50 Dresses from each line!
03 Top Line Alert
Both of these lines are perfect for any girl! They offer great styles at an amazing price!
Ballgowns & BY MAC DUGGAL Cassandra Stone
CASSANDRA STONE
As one of the most talked about collections of prom dresses, the Cassandra Stone collection is an iconic fashion brand. Renowned for Mac Duggal's use of crystals, sequins, and all things that glitter, the popularity of this shimmering collection is in large part due to its stylish embellishments. These sexy prom dresses feature a wide array of decorative stones, sequins, and beading that promise to make any prom night unforgettable.
BALLGOWNS
The perfect evening gown for that grand entrance we all dream often comes in the form of a romantic ball gown. It's the dream of walking into a room, feeling like a princess. Or a effortless twirl across the dance floor that makes you feel like teen royalty. These ball gown dresses are certainly the most formal dress silhouette, usually reserved for the dressiest of special occasions like Prom or a QuinceaĂąera.
01 Price Range $$$
02 Dress Count
50 Dresses from each line!
Mac Duggal Ballgowns have tulle skirts, taffeta pickups, elegant pleating and trumpet style. A ball gown with a lace up corset back provides a custom fit via a tightly-fitting criss-cross back tie. With off-the-shoulder designs and gowns will expansive sweep trains, your princess dreams will come true wearing any one of these ball gowns.
Full Figure Prom Perfection
Fabulouss Plus Size Prom Dresses - A Mac Duggal plus size prom gown allows girls of every shape and size the opportunity to turn into a style diva. Thankfully, there are many full figured celebrities who wear plus size clothing that show that health and beauty comes in all shapes and sizes. Mac Duggal designer prom dresses use beading, sequins and flamboyant prints to create fun, flirty styles. From the moment you first try on a Fabulouss dress you will begin to feel more confident and beautiful. Incorporating some of the hottest styles of the runway and red carpet, these dresses are complete in color and detail.
Our plus size prom dress collection flatters the curvy girl and is designed with a young feel and bold colors. When choosing a Mac Duggal plus size prom dress a girl no longer has to buy a style a designed for petite girls in a larger size, which doesn't necessarily suit them. Our Fabulouss dresses are made to flatter girls with full figures, and give them style and cut tailored to their size. The designs available now are so varied, that everyone can find something to suit their taste and preferences. Our Fabulouss dresses are offered in classic silhouettes with a certain understated sophistication that never go out of fashion. When looking for plus size evening dresses, ball gowns are great for camouflaging unwanted bulges around the stomach, hips and thighs. A plus size dresses with a vneckline is an ideal choice for larger-busted women. Vintage A-line and empire waists in plus size gowns provide a “slimming look�. Curvy girls can really rock a mermaid dress. When in the market for the perfect dress, never give up the search until you find what exactly appeals to you. If you take the time to find something you love and that fits you well and makes you look marvelous, you’ll feel like a brand new woman when you grace that special event with your stunning presence..
you are fabulouss! Price Range: $$$ Dress Count: 50
Trend Forecast
Check out these hot trends for Prom 2017 from our friends at Faviana!
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ANYTHING OFF THE SHOULDER
Faviana style S8012 is such a stunning and unique look. The delicate lace on the fitted, off-the-shoulder neckline creates the perfect silhouette. This lace gown is currently available in ivory. Pair with crystal or pearl earrings and pearl bracelets. This exquisite dress is perfect for prom, a wedding, or an evening event.
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RUFFLE SLEEVES
Ruffle, flowy sleeves is an up and coming trend I am starting to see a lot. Faviana style S8002 is elegant and unique. This dress features an off-the-shoulder neckline and a fit and flare skirt, which looks amazing on every body type. The ruffle sleeves on this crepe dress adds a graceful element to the ensemble and it is available in black, ivory, and red. Pair with gold chandelier earrings and a cocktail ring. Perfect for an evening formal event or prom!
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2017 IS ALL ABOUT BOHO CHIC
Faviana style 7923 is the definition of bohemian chic. The dress features a multi-tiered flowy skirt made of crinkle chiffon fabric that is available in four colors: cloud blue, ivory, navy, and pink bliss. This light and airy dress perfectly drapes along the body. Accessorize this look with an adorable flower crown or silver bangle bracelets.
Shine like a diamond The Faviana Curve collection of prom dresses are available in an extended range of sizes and stay true to the silhouette and trends of the season. Faviana realizes that trends stay the same across all platforms but not one person’s body type mimics another. Our curvy prom dresses are cut and tailored for all different body types, accentuating and flattering every figure. Delicate and dainty embellishments on the bodice of several styles is the trend focus of the season. The lace and rhinestone embellishments become synched at the waist to create that perfect hourglass figure. These styles are never overdone and add just the right amount of sparkle.. Faviana ensures that you will feel comfortable, confident and beautiful.
FAVIANA & FAVIANA CURVES
t n i o P n O
The trend focused styles curated in this designer prom collection stem from inspiration gathered by being in the heart of New York City. Faviana’s creative director and design team are constantly inspired by all the lifestyle and glamour that this beautiful city has to offer. Faviana designers are always on the look out for up and coming trends, paying close attention to influencers and bloggers.
PRICE RANGE: $$$$$ DRESS COUNT: 200
From crop-tops, two piece dresses, trendy cut outs, and sexy low backs, you are sure to stand out in any of our signature prom dresses. Faviana's prom dress quality is truly superior to other brands. We offer an abundance of unique and sensational styles crafted to your liking to ensure you find the dress of your dreams. Today’s designer prom dresses and styles are not at all like they were just a few years ago. Styles from a few decades ago are making a comeback and new styles are being introduced almost daily, such as this season’s off shoulder and bell sleeve styles. Girls, now more than ever, are looking for a unique and timeless style that will allow them to stand out among the crowd.
Whether you’re going with the love of your life, or just going “as friends,” prom is a day you’ll remember forever. We know you want to look great. We also know that in 10 or 20 years when you’re looking back at your prom pictures, you probably won’t want to be saying, “What was I thinking?” Mori Lee has the dress for you. We’ve been in the business of making gorgeous, perfectly fitted dresses, for over 60 years, and we’re not letting you go to the prom in anything short of fabulous. We have dresses for all body and personality types. We have dresses to accentuate the features you want accentuated. Dresses to express your playfulness, your seriousness, your sexiness, your uniqueness. And, of course, all of our dresses express in no uncertain terms, “You have exquisite taste!”
Check out our collection. You’ll see dresses designed with Swarovski crystals, sparkling fabrics and embroideries, lace, tulle, chiffon and jersey with modern detailing, and many other features that will turn heads and garner a night full of complements. We hope you have a great prom. We hope your date is hot, the DJ cool, the venue fun, and we hope you’re wearing a dress from Mori Lee. Because in 10 years when you look back at yourself in a Mori Lee dress, we know you’ll be saying, “Dang, girl, you looked good!”
DID YOU KNOW?
Mori Lee is our new line for 2017! We are so thrilled to have them! Previously, they were known as Paparazzi Prom.
PRICE RANGE $$$
DRESS COUNT 150
CUTTING EDGE
e h t t ge k o lo
Mori Lee is a brand that leads the prom world in style and design. Be a trend leader in her styles.
SHERRI HILL Sherri Hill’s exclusive collections epitomize the fashionable lifestyle of today’s contemporary women. Each look is designed to enhance and fit the female form with fashion-forward styling and wearability. Her design career began to gain recognition when various Miss USA, Miss Universe and Miss America contestants won titles in her gowns. .
PRICE RANGE $$$$ DRESS COUNT 100
THE ORIGINAL Why is Sherri Hill one of our favorite lines because they set the style for everyone else. We love that what Sherri Hill makes this year - and our girls get to wear this year - will be the styles that are all "knocked off" next year by those "other guys". That means our girls are always setting the trends instead of coping it. Sherri Hill gives a whole new meaning to seeing a dress and saying "that was so last year".
JOVANI PRICE RANGE COUNT 25
$$$$$
DRESS
"A DESIGNER GOWN IS MORE THAN A DRESS"
A designer gown is more than a dress. It is a work of art that can transform your everyday look into a stunning ensemble. This will take you away to a world of glamour and romance. With a vision of creating a glamorous world of designer dresses , Jacob Maslavi founded the now world-renown brand Jovani Fashions in 1980. Making his dream a reality, his sons, Saul and Abraham have continue their father’s vision by expanding their brand of eveningwear to fit every aspect of a woman’s life. The unique styles and creative twists on the classics that Jovani is known for have made it a go-to designer for special occasions around the world.
JVN PRICE RANGE COUNT 25
$$$
DRESS
It is best known for making fashion-forward and classic designs that women and girls all over the world admire. With the growth of the eveningwear market, Jovani has also continued to grow their collection to beyond just evening dresses , and now has a variety of collections that range from prom dresses , it’s more affordable prom line JVN, mother of the bride, cocktail, pageant and wedding dresses. because of the wide selection available, Jovani is not just a one-time shopping experience. Instead, Jovani continues to follow woman through every major life experience.
GET READY!
Rachel Allan
So, you might be asking yourself what is our top pick for Prom 2017? The answer is Rachel Allan! This line ranges from a-lines, two pieces, mermaids, ball gowns and the cutest cocktails with vibrant necklines and vivacious details.
PRICE RANGE $ $ - $ $ $ $ DRESS COUNT 300 RACHEL ALLAN PRINCESS’ IS A MODEST PRICED LINE, WHERE YOU FIND THE BEST QUALITY AT AN UNBEATABLE PRICE. WE STRIVE TO PROVIDE ALL CUSTOMERS WITH BEAUTIFUL GOWNS OF VIBRANT COLOR, STUNNING FABRIC COMBINATIONS, SATISFYING THE NEEDS OF EVERY BEAUTY LOOKING FOR HER PERFECT DRESS. RACHEL ALLAN CURVES’ IS OUR PLUS SIZE LINE RANGING FROM 14W-30W COMPLIMENTING THE SHAPE AND SIZE OF EVERY GIRL. ‘
RACHEL ALLAN PRIMA DONNA’ IS A DIVA AWARD WINNING LINE AND THESE DRESSES ARE WORN ON EVERY PAGEANT STAGE IN THE COUNTRY. RACHEL ALLAN COUTURE’ BORN IN 2014, IS AN EXQUISITE NEW LINE THAT CAPTURES THE ESSENCE OF BEAUTY ON THE RED CARPET. RACHEL ALLAN COCKTAIL’ SPINS OFF AN EDGY TWIST BETWEEN SOPHISTICATED AND SEXY. ‘
COLOR POP YOUR NEUTRAL PROM GOWN! Not everyone wants to brave a bold color for Prom? With that in mind, how do we pop color where it doesn ’ t already exist? Check out what suggestions our friends at Faviana have to offer.
IT'S ALL IN THE BAG Your bag offers a great option to pop some color into your neutral look without too much color - commitment. This detachable outfit element can be left at the wayside when you ’ re shaking your groove thing on the dance floor or seizing the next “ girls in white dresses ” photo - op. Accordingly, you can go a little bolder with this half - measure color pop.
KICK IT UP A NOTCH Your footwear lends another viable opportunity. As a strong force of color right at the literal foot of your outfit, the shoe can make a loud statement without detracting from the neutral look up top. A fire truck red patent stiletto with a black evening gown such as style 7899 is strong and bold. A hot pink suede pump with a champagne cocktail dress such as style 7670 is edgy and playful.
BE A TOTAL GEM Jewelry is a must have with any evening look. When it comes to colorful gowns, you ’ re best off matching your bling with your dress or going neutral with silvers and blacks. You ; however, went for the neutral dress, so all jewelry bets are off. Go bold, chunky, funky and ultra - colorful. The big thing to remember is that all of this has to work together. The best part of a neutral look is that often you can pop three different colors at each of the above - mentioned junctures. Just watch the proportions. A very bright shoe and bag may mean a smaller dose of color with the necklace, bracelets, rings, etc… Or if you ’ re throwing different colors to each jewelry item or wearing several colors per piece, you may want to take the other categories down a notch.
P
EVERYTHING GLITTER, GLAM, SPARKLE AND SHINE!
Primavera These amazing sequin dresses will make the most of your shape and show off your femininity. These richly designed formal dresses stand out with eye catching details and intriguing patterns of sequins to highlight your curves. You'll find sequin prom gowns in the latest styles including trendy two-piece long dresses, slinky sheaths with side slits, open back dresses with unique criss-crossing back straps and cap-sleeve dresses or dresses with sleeves, long or 3/4 length. Whichever style you choose you can be sure that you will look amazing in a Primavera Couture formal dress.
PRICE RANGE $$
DRESS COUNT 150
Madison James Born from one of the leading wedding gown designers, Allure - Madison James is the perfect prom line for any girl! Unique and unforgettable with every dress made from size 0-32, Madison James has a style for every girl.
PRICE RANGE $$$ DRESS COUNT 100
DESIGNERS THAT ARE BEAUTIFUL ON AND ON YOUR BUDGET
COLORS - JOSH&JAZZ - JOLENE - MILANO - DAVE & JOHNNY PRICE RANGE: $$ DRESS COUNT: 300
Stunning Steals
WE LOVE STYLE & SAVINGS!
DYD DRESSES We're back at it again! To make sure you have the perfect prom look our "Design Your Own Dresses" are back for Prom! Pick your favorite top, pick your favorite skirt and create the dress of your dreams! Endless combo possibilities all for under $200!
the love
2017
$
99 PROM DRESSES
WE LOVE TO HELP YOU SAVE
Every year we end the prom season with dresses that never found the perfect girl. What happens to those dresses? They are marked all the way down to just $99, along with other select gowns we purchase specifically for this price. These dresses are unbelievable steals, some dresses were once over $500 the previous season. But.... once they are gone they are gone! So snag yours while the selection is at its best!!
01 One Of A Kind
These dresses are all one of a kind. We cannot order different colors or sizes in these dresses.
02 Sold As Is
Unfortunately, we are unable to alter these dresses and all dresses are sold as is.
03 Best Selection is NOW!
Crowns and Gowns is the best time to buy these dresses - we will have over 100 dresses all just $99. By the end of the weekend we normally have just a few left.
THERE IS STILL SO MUCH MORE!!! Even though you have just read page after page of great gowns that will fill The Prom Shoppe for Crowns and Gowns, and Prom 2017 there are still hundreds of more dresses from our private label collections. Plus tons of shoes, jewelry, accessories, undergarments, garters and more! If it is about prom you can find it at The Prom Shoppe! Let us know if you are looking for a specific dress, have a question or need any help by direct messaging us on Facebook or Instagram @promshoppe
Crowns Gowns and
2017
FEB. 3-5 - NORTH PLATTE SANDHILLS CONVENTION CENTER
The Midwest's premier prom and pageant event. Featuring almost 2,000 unique prom dresses. Parties, fashion show, shopping and more - the ultimate girls weekend! Find all the details and make your appointment at www.crownsandgowns2017.com
Prom
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E N C H A N T