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the color of wine by urbanvino
The Color of Wine by UrbanVino
By Jena Domingue Creator and CEO of UrbanVino House of Brands
Pata Airaudi The Queen of Bubbles
The name of this wine alone elevates you. The experience of Sapere Aude is simply royal. The winemaker and creative force behind this brand is Pata Airaudi. Her life is full, exuberant, and so Los Angeles—a reach from her roots growing up in Tennessee. You can find Pata gracefully moving between meetings, walking to the beach for a bit of marketing inspiration, or meeting her circle of busy friends for lunch and a glass of Sapere. Then she is off to dance lessons, allowing the samba music to wash away the day’s work. For Pata, wine and dance go hand in hand. Ten years ago, Pata and her husband were living the LA Dream. Pata was in film and television production, and David created a successful music career. They enjoyed travel and developed a palette and appreciation for good wine. Their friends often popped bottles of expensive champagne and sipped rosé from Provence. However, Pata felt as if the brands she had access to were dated; the packaging and production methods were a very old-world traditional style that didn’t truly align with her modern energy. So she set off to Napa to build what she wanted: A wine she could sip poolside on any sunny day of the week in Southern California. Her first moment of enlightenment happened. “If you don’t see a space for yourself, you’ve got to knock down the door and create one.”
