Property Express Magazine Edition 2 Vol.6 Issue 7

Page 30

ISABEL DOS SANTOS AND THE ECONOMIC EMPOWERMENT OF AFRICAN WOMEN

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t a United Nations debate in New York, Isabel dos Santos, who is currently the richest woman in Africa, spoke of the economic empowerment of African women as a key to transforming society. This and many of her other hopeful and encouraging messages have inspired many citizens in African countries, mainly young women, to pursue their ambitions in business. Dos Santos believes that some of the most promising and successful businesspeople in the world have been African because of the continent’s entrepreneurial spirit. This spirit, however, has been weighed down by the stigmatization of women in the workplace. This has robbed the economy of valuable innovators and has barred women from achieving their ambitions. But by ensuring that young women can access the same education, job opportunities, and potential for growth as men, dos Santos believes that she can change this attitude and instill a national confidence in women. This type of thinking falls in line with her more general philosophy of reform: “First the seed, then the future.” This dictum seems to urge against immediate change and, instead, encourages slow and steady growth. The seeds that Isabel dos Santos thinks ought to be planted are also tied up in the economic freedom of women – by creating jobs, providing training, and breaking sexist stigmas, she believes that women can experience increased financial stability while giving their home countries more influence in the international economy.

Dos Santos’ Vision of an Entrepreneurial Africa Isabel Dos Santos has spent a lot of time planting these seeds in Africa, focusing her efforts in her home country of Angola where she meets with young people and speaks with them about the power of entrepreneurship. Sometimes, she visits them in small, personable rooms at universities and other institutions, other times in much larger ones during her speeches and debates.

Most tellingly, she refers to famous African entrepreneurs as a “great family” and invites everyone with the motivation to work hard and come join them. She often encourages young women to leverage the world’s increased reliance on technology and artificial intelligence, which she refers to as “digitalization”. She believes working toward innovations in technology is key to increasing Africa’s presence in the international economy while flooding the continent with unique employment opportunities. With just a computer and internet connection, unemployed or underpaid citizens can find more work, sometimes with the higher wages that are more commonplace in developed countries, to support their families and stimulate their local economies. During a conversation with students at the University of Warwick interested in developing Africa, dos Santos tells a young woman who is eager to accomplish her ambitions “now” that she has to be patient and have not just a goal but a string of subgoals to reach it. She goes on to encourages the student to involve herself as deeply as she can in the decision processes that influence that goal, and also to understand that sometimes it’s important to just focus on school, other times on a career or starting a business. This type of advice for strategic hesitance can be found in many of her speeches. Isabel dos Santos is the daughter of Jose Eduardo dos Santos, Angola’s long-time former president. Much of her wealth came from her investments and her previous position as the chairwoman of an oil company owned by the state called Sonangol. Dos Santos considers herself an independent businesswoman and investor and has become Africa’s first females billionaire. Forbes ranks her as the 9thwealthiest billionaire in Africa for 2018.

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