06 | FONT USAGE
The primary brand font is called Brandon Grotesque. It is available for free as a part of the Adobe Font Library. There are many different weights of Brandon Grotesque in both Regular and Italic versions. All are acceptable for use, but listed below are the primary versions:
Brandon Grotesque Light
Brandon Grotesque Light Italic
Brandon Grotesque Medium
Brandon Grotesque Medium Italic
Brandon Grotesque Bold
Brandon Grotesque Bold Italic
Brandon Grotesque Black
Brandon Grotesque Black Italic
We understand that there may also be instances where Brandon Grotesque is not available. In those cases, please use the Open Sans font family. Examples are provided here:
Open Sans Regular
Open Sans Oblique
Open Sans Bold
Open Sans Bold Oblique
In addition to our core brand font, we also use a special script font for the word “right” in our tagline, shown here :
It is called Made The Artist Script, and an example is provided here:
Made The Artist Script Finally, as a point of reference, the font for all Tahoe Beach Club logos is Freight Sans Pro. An example is provide here:
Freight Sans Pro
