A n Intro du c t i o n . . .
Puj, Pronounced “Pudge�, was created in 2009 by Ben and Katie Richardson with the singular goal of simplifying parenthood through great product design.
We are P uj Pe o pl e “As designers AND parents, we have a front row seat into both how challenging and how rewarding parenting can be. One of our primary advantages -living the parenting lifestyle- allows us to use our design talents to develop amazing products that make parenting easier. Our goal is to develop the world’ s best products so parents can focus on what matters most – their little pudge.” - Katie Richardson
Our Va l ues:
Fami l y
N ow & Wow
S imp lic it y
I ndepend ence
At Puj we share a common purpose and everyone helps to get the job done. We work to provide a great life for families.
We want interactions to be relevant and remarkable beginning with our products and ending with our customer service.
We deliver experiences that are beautifully simple. This philosophy can be summed up with the great quote from Dieter Rams, “Less, but better.”
We strive to be free from compromise. Puj is a company that is able to chart it’s own course.
Ma k ing Waves The Puj brand has been well received. Our first product, a foldable infant bathtub that allows parents t o safely bathe baby in the sink, created a big splash and revolutionized the industry by selling nearly $1,000,000 in the first year alone.
Simplifying Parenthood Matters “ E v e r y t im e I u se my P u j in fa nt t ub, I thank t he c o m p a n y th at pu t th em in to prod ucti on. W i th m y f i rst c h ild we t r ied ou t a cou ple of di f f erent brand s of baby t u b s, b u t th ey were bu lky , h ard t o store, and hard to b a t h e b a by in ! Wh en I wa s expecti ng my second chi l d, I sa w y o u r ad in a p a ren tin g m agazi ne. I w as skepti cal a t f ir st , b u t willin g to tr y an y thi ng i f i t w oul d w ork bet t er t h a n w h a t we h a d been u sing. I w as not di sappoi nted! M y b a b ie s lov e th eir b a th s! No more cryi ng babi es, n o m o re lea n in g ov er in to a bi g bat ht ub t ryi ng t o wa sh a b a b y in a smaller b a tht ub, and no more t ryi ng t o d r y t h e wh ole th in g ou t w hen bat ht i m e i s over! I re c o m m e nd y ou r produ ct to anyone w i th a new baby. T h e re a re ch eap er tu b s ou t t here, but nothi ng even c o m e s c lose to th e P u j b a b y t ub!� -M a n d y , New P u j Cu stomer
Gro w i ng Up Q u i c k l y The Puj product line has continued to grow in popularity with customers. The most recent introduction to the Puj family, Phillup, a hangable kid cup that eliminates dirty cup pileups, was fully funded on Kickstarter in just two days. Puj has the unique ability to create amazing products for many of life’s everyday problems.
Getti ng N o ti c e d
Riding The Wa v e
Our products are frequently shared in major publications and are popular among influential moms on traditional & social media.
Puj products are sold in 35+ countries through puj.com, specialty stores, and lar ge retailers.
Next Steps We are proud of what we have created and look forward with anticipation of helping more families simplify parenthood. We will continue to build the core team, develop clever products in new categories, grow direct to consumer sales, expand USA retail, and enhance our inter national presence. We will support these ef forts through beautiful merchandising and marketing.
T h an k y ou !