38PC BOUTIQUE HOTEL by Alia Qistina Azizi

BOUTIQUE HOTEL + COFFEEHOUSE Client

38PC Boutique HOTEL ALIA QISTINA AZIZI | 2019462404

38PC Boutique Hotel 38PC Boutique Hotel is owned by Mr. Lick Wei Loo, a Kedah born Chinese, who like to learn new thing by venturing into business. He work as real estate agent. He then bought a shop lot which is a heritage building from his friends mother. He plans to open a first boutique hotel in Alor Setar, Kedah. He managed the building from scratch which is he design the interior also the space planning.

38PC Boutique Hotel was established in 2016 in the heart city of Alor

Setar. The name ‘38PC’ stands for the address of the building which is 38 PEKAN CINA, 05000 ALOR SETAR, KEDAH.

This boutique hotel is claimed to be the first boutique hotel in Alor Setar as they offered many facilities and accessibility such as private pool at the rooftop while the price reasonable. The 38PC Boutique Hotel has a wide hope to be expanded more around PEKAN MELAYU in Alor Setar as a Cubic Hostel.

Project Brief 8PC Boutique Hotel is a first boutique hotel in Alor Setar, Kedah own by Mr. Lick Wei Loo. It is located at the Pekan Cina Alor Setar which used to be ghost town and the building also used to be a biscuits and fruits shop in 1990.

The main purpose of this project is to understand the issue and design of boutique hotel. Since 38PC Boutique Hotel and The old colonial building in Muar, Johor have a potential to create compact functional space. As a

result an idea of a multipurpose functional space driven, to prepare a place where guest and worker can have their own private space, more facilities and comfort. Beside, it is also can acts as a multipurpose place for guest such as digital library + café as second attraction in the boutique hotel. Its is the first boutique hotel + Digital library.

The specialties of 38PC Boutique Hotel is that it use heritage building without demolish the structure of the building to maintain the beauty and the originality. Its brings back the old memories of the surrounding, historical element in the modern era.

The general issues of this hotel which is its lack of promotion for customer since it is new to the area quite unknown by the residences, and it also located really near to busy roads and isolated also it did not have a proper park in the day.

Design Issues •

Existing Space

There are lot of boutique hotel all Malaysia but most of them are not expose of identity and well know to public, this may leads to unsecure feeling for guests. •

Limited Building Facilities

Existing building could not cater various activities within the space. •

Design Input

To enhance and embrace client’s corporate identity. •

Building Location.

The location of the existing client hotel located in rural town which is hardly known by local and tourist. •

Parking

There’s no parking in the day, so do in the night it is not safe. Guest need to park far from the exist hotel.

Client Requirement •

To expand the brand name, also to establish a new hotel with more facilities

•

To provide comfortable affordable, spacious, privacy as first priorities, various functional, and luxury space in Boutique Hotel for user.

•

To provide the very establish and proper cultural boutique hotel + coffeehouse first in Muar Johor Malaysia.

•

In conjunction to withdraw a unique services such as a hotel with coffeehouse as the second attraction which also can attract locals and tourist instead of staying at the hotel.

•

To study and explore of boutique hotel operation system and business cooperation regarding the quality standard of boutique hotel that could fulfill its user satisfaction..

Why boutique hotel + coffeehouse and the building. • It has the potential for local and tourist attraction. • Offer free educational resources to everyone.

• Encourage local people and tourist from different races to gather and connect. Interaction • “ Re-establishment ”, “ Comeback ” • Make use of the abandon building. • The building located at the strategic area in Muar, Johor. • Target market, youth, tourist and business travelers

BOUTIQUE HOTEL A Boutique Hotel is a small and intimate hotel, held in a stylish design decor with a personal note. It has a unique character and distinguishes itself from other hotel brands. It true to its heritage, it provides guests with great and ultrapersonalized service and is typically situated in a fashionable urban location.

COFFEHOUSE A coffeehouse, coffee shop, or café is an establishment that primarily serves coffee . Some coffeehouses may serve cold drinks such as iced coffee and iced tea in continental Europe, cafés serve alcoholic drinks. A coffeehouse may also serve food such as light snacks, sandwich, muffins, fruit or pastries. Coffeehouses range from owner-operated small businesses to large multinational corporations. Some coffeehouse chains operate on a franchise business shop, with numerous branches across various countries around the world.

DESIGN PROPOSAL

BOUTIQUE HOTEL MOOD BOARD

DESIGN PROPOSAL

+ coffeehouse MOOD BOARD

OLD COLONIAL BUILDING 15, Jalan Majidi. Taman Sri Tanjung, 84000 Muar Johor

SITE STUDY

OLD COLONIAL BUILDING SITE STUDY

This building is built in 1920s’ in classic colonialism style. This building was once a courthouse before it temporally closed on 1980’s. It was abandoned for about 30 years, however on 2018 Member of Parliament (MP) for Muar Syed Saddiq Syed Abdul Rahman make a betterment to this building but it still incomplete and being closed again till now. – MPM Officer

This building was own by City Council of Muar and then be given to Public work Department as the authorities. This building was an important building to colonial British and the old Johor Sultanate in the early days it has contributed in shaping the landscape of the town. – The Star September 2019

06 07

OLD COLONIAL BUILDING

03 02

SITE STUDY

01 MUAR TRADERS HOTEL

07 MUAR SYARIAH COURT TM MUAR

05 02 MUAR DISTRICT HEALTH OFFICE

MUAR DISTRICT POLICE HEADQUARTERS

RHB BANK MUAR

03 POST OFFICE MUAR MUAR COURT MUOSYARIAH BOUTIQUE HO

05 08

OLD COLONIAL BUILDING

03 02

SITE STUDY

01 MUAR TRADERS HOTEL

07 MUAR SYARIAH COURT TM MUAR

05 02 MUAR DISTRICT HEALTH OFFICE

MUAR DISTRICT POLICE HEADQUARTERS

RHB BANK MUAR

03 POST OFFICE MUAR MUAR COURT MUOSYARIAH BOUTIQUE HO

04 06

OLD COLONIAL BUILDING SITE STUDY PROPOSED SITE

There are two bus stations in near by; Hentian Maharani Bus Station and Bentayan Express Bus Station. Its only take 4 minute walk From Hentian

Maharani Bus Station to the Old Colonial Building. GOVERMENT

It also takes 5 minutes drive from Sultan Ismail

TRANSPORTATION & SERVICES

bridge. 12 Minute walk. Besides federal roads such

RESIDENTIAL

as highway that runs through Muar town Centre, It

COMMERCIAL

is also accessible via the PLUS Expressway

INSTITUTIONAL OTHERS

OLD COLONIAL BUILDING SITE STUDY

SWOT STRENGTH – The site are located at the heart of Muar. It’s a colonial building which is unique and act main attraction to tourists, locals and business traveler. There’s no

Ethnic Group Malay & other indigenous (Bumiputer a) Chinese Indian Other group

133,690

traffic problem, which is they’re in a moderate pace. WEAKNESS – There’s no parking at the area of the building, some of them need to park beside the road. Limited parking area. One way road. OPPORTUNITY – strategic place where to generate income or to start a business.

85,395 5,671 511

THREAT – The smell of smoke from the satay restaurant. The noise pollution as the building stated beside the road and also near Muar river, which the ship always make a noise.

Age Groups 0-14 years 15-64 years 65+ years

65,920 153,827

5% 10%

19,28 25%

Nationality Malaysia Other nationality

60%

225,267 13,760

local

tourist

business traveller

others

OLD COLONIAL BUILDING

BLOCK Y

BUILDING ANALYSIS GROUND FLOOR | 1556.4 m2 |

BLOCK Y

BLOCK Z

OLD COLONIAL BUILDING

BLOCK Y

BUILDING ANALYSIS FIRST FLOOR | 1556.4 m2 |

BLOCK Z

BLOCK Y

BLOCK Z

OLD COLONIAL BUILDING BUILDING ANALYSIS SECTION A-A

OLD COLONIAL BUILDING BUILDING ANALYSIS SECTION B-B

OLD COLONIAL BUILDING BUILDING ANALYSIS ELEVATION FRONT

OLD COLONIAL BUILDING BUILDING ANALYSIS ELEVATION

OLD COLONIAL BUILDING BUILDING ANALYSIS 3D

OLD COLONIAL BUILDING

DESIGN PROPOSAL

ALILA HOTEL AND RESORT Case Study The hallmark of Alila is the combination of innovative design and crafted luxury in unique locations, set apart by an unprecedented level of personalized hospitality, private spaces

and

bespoke

journeys.

Alila means “Surprise” in Sanskrit, which suitably describes the refreshing character of its properties and impressions of guests when they stay with us. To stay at any of Alila's hotels and resorts is to embark on a destination experience. Be it in recreating the flavors of the local cuisine, enhancing well-being through ancient healing arts or the thrill of adventure sports. Re-discover the luxury of living at Alila.

DESIGN PROPOSAL

ALILA BANGSAR Case Study Elevated above the bustle of Bangsar, one of Kuala Lumpur’s most vibrant and cosmopolitan districts, Alila Bangsar is a modern urban retreat that fuses a haven of relaxation with a lively city vibe. Comfort and personalised service meet contemporary style and a variety of dining and lifestyle facilities, ideal for young urbanites, leisure travellers and sophisticated executives. A place to feel at

home, and in the heart of it all.

Location Alila Bangsar is located right in the heart of Bangsar, conveniently linked to the Bangsar LRT station and walking distance from Kuala Lumpur Sentral, the city’s main railway hub. The area is home to a bustling shopping, dining, entertainment and nightlife scene, close to Brickfields, Kuala Lumpur’s Little India, Bangsar Village, and Mid Valley Megamall, the ultimate destination for retail therapy and entertainment.

Alila Bangsar Kuala Lumpur 58 Jalan Ang Seng Kuala Lumpur 50470, Malaysia Phone : +60 3 22683888

kulal-salesmarketing@hyatt.com

DESIGN PROPOSAL

ALILA BANGSAR Case Study Sustainable Tourism At Alila Bangsar, they are strongly committed to minimizing impact on the environment by adhering to a policy of environmental sustainability, and to creating a positive impact through initiatives that support the local community.

Green Initiatives Their efforts to be as energy-efficient as possible include maintaining an ideal temperature setting for all AHU and FCU units in daily operation; window tinting to reduce heat penetration and maintain the cool temperature inside the building; and reducing the number of lifts in operation during off-peak hours. Other initiatives include harvesting rainwater for use in watering the plants in and around the hotel, and using natural chlorine generated from salt to chlorinate the swimming pool, a much safer option. In addition, a 3M

filtration system ensures a clean, clear drinking water supply. They also have plans to produce their own bottled water for in-house guests using the eSpring Water Treatment System

and

recycled

glass

bottles.

DESIGN PROPOSAL

ALILA HOTEL AND RESORT Case Study Accommodation

132

rooms,

ten

143

suites,

one

guestrooms

Alila

suite

Alila Bangsar occupies the topmost floors of a mixed-use development known as Establishment. The hotel’s sky-level lobby is on the 41st floor. Its 143 guestrooms are located on floors 35 to 40, all offering uninterrupted views of the Kuala Lumpur skyline. Well appointed for a comfortable and relaxing stay in the city, all rooms and suites are elegantly modern in design and equipped with LED TV, telephone, in-room safe, minibar and hot water kettle.

Rooms and Suites

Units

Sqm

Studio

113

Deluxe Balcony

Premier Room

Junior Suite

Bangsar Suite

Alila Suite

252

231 MYR/ night

333 MYR/ night

531 MYR/ night

603 MYR/ night

953 MYR/ night

2,853 MYR/ night

DESIGN PROPOSAL

ALILA BANGSAR Facilities

Botanica

Taking inspiration from the freshest local produce, Botanica + Co is a place for hearty and wholesome dining and is located on the ground floor. Botanica + Co offers a menu complete with International and Asian dishes that is

sure

delight

every

palate.

DESIGN PROPOSAL

ALILA BANGSAR Facilities

Entier Perched on level 41 is Entier, an old French word meaning ‘whole’ or ‘entire’, is the inspiration behind our nose-to-tail culinary approach. Committed to people, plate and the planet, our team at Entier believes that a good dish is not simply made up of the best cuts, and the integrity of the ingredients can be preserved and protected.

DESIGN PROPOSAL

ALILA BANGSAR Facilities

The Pool Bar The Pool Bar is a sanctuary for guests to enjoy a menu that draws on retro favourites and local tropical flavours. Expect refreshing beverages and delicious snacks using fresh and house-made ingredients. All three bars at Alila Bangsar have been conceptualised by Proof & Company, an awardwinning collective of Asia’s most respected bartenders and

advocates of curated, artisanal spirits, renowned for creations that have become fixtures on the World’s 50 Best Bars

List.

Swimming

Pool

Unwind by the pool on Level 40, where tropical-style landscaping, luxurious loungers, and infusions of natural light and views create a resort-like oasis for relaxation.

Gym A well-equipped gym, minimalist in design and stocked all day with towels and water.

DESIGN PROPOSAL

ALILA BANGSAR Facilities

The

Lido

Rooftop

Bar

Step into Pacific Standard and be transported back to the old-school allure of mid- 20th century Los Angeles. A chic cocktail lounge and bar inspired by the glamour and romance of vintage Hollywood, paying homage to an era of film

noir

intrigue

and

soulful

jazz

blues.

DESIGN PROPOSAL

ALILA BANGSAR Facilities Meetings Discover energy-efficient venues of the future, which offer a naturally conducive environment for meetings and business functions. Alila Bangsar offers a total of 3,500 square feet of flexible meeting, event and banquet space, including four meeting rooms, where streams of natural light and invigorating city views create a positive and productive ambience.

Full-day Meeting Package at RM 260+ per person Half-day Meeting Package at RM 230+ per person.

Events Centre

Capacity (no. of people)

Meeting Room I

Up to 15

Meeting Room II

Up to 18

Meeting Room III

Up to 30

Meeting Room II & III

Up to 70

Boardroom

Up to 15

DESIGN PROPOSAL

ALILA BANGSAR Facilities Design & Facilities Alila Bangsar’s sleek, dark cladded façade provides a dramatic contrast to its tranquil white interiors, sheltering guests from the busyness of the city within the calm serenity of this urban retreat. With clean, contemporary design that fully embraces views of the skyline, the hotel is conceived as the ultimate chic destination for young urbanites, leisure travelers and sophisticated executives alike.

Facilities The

hotel

features

stunning

three-storey

atrium

overlooking a pool, modern spaces for communing, and among the hottest new F&B concepts in Kuala Lumpur. A variety of indoor and outdoor venues provide ideal settings for any occasion, from business meetings to weddings and private events, while a dedicated butler station on every guestroom floor ensures a highly personalised level of guest service. Other facilities include complimentary Wi-Fi Internet access, 24-hour in-room dining, laundry and dry cleaning services, airport transfers, chauffeur service to KL Sentral, Mid Valley City or Bangsar

Village.

FACILITIES • RECEPTION AREA • WAITING AND LOUNGE AREA • LOBBY AREA • BREAKOUT AREA • MINI BAR AND CAFE • GAMING AREA

• WASHROOM • COMFORT KING ROOM • DELUXE KING ROOM • JUNIOR KING SUITE • PREMIER EXECUTIVE ROOM • FAMILY KING SUITE • LINEN ROOM • JANITOR ROOM

• KITCHEN • STORAGE • LODGING BAY

DESIGN PROPOSAL

LOBBY + RECEPTION AREA MOOD BOARD

DESIGN PROPOSAL

SUITES + ROOMS MOOD BOARD

DESIGN PROPOSAL

EVENT SPACE MOOD BOARD

DESIGN PROPOSAL

MINI LIBRARY + INTERACTIVE AREA MOOD BOARD

DESIGN PROPOSAL

CAFE MOOD BOARD

Sarsen is a silicified sandstone boulder of a kind which occurs on the chalk downs of southern England. Such stones were used in constructing Stonehenge and other prehistoric monuments.

DESIGN PROPOSAL

BOUTIQUE HOTEL + Coffeehouse

Primary design Coffeehouse Office Janitor room Linen room Storage Waiting area Reception Lobby / lounge area Extend area Power house Studio Studio 02 Premier executive room Deluxe king room Comfort king room Family king room Comfort king room Gaming area

DESIGN PROPOSAL

Zonning GROUND FLOOR Coffeehouse Office Janitor room Linen room

Storage Waiting area Reception Lobby / lounge area

Extend area Power house

DESIGN PROPOSAL

zonning FIRST FLOOR Studio Studio 02 Premier executive room Deluxe king room junior king suite Family king room Comfort king room Gaming area Extend area

DESIGN PROPOSAL

Subject matter + development Hands – Means comfort

Coffeehouse

LAYOUT PLAN GROUND FLOOR

LAYOUT PLAN FIRST FLOOR

LAYOUT SECOND FLOOR

LOUNGE AREA

PRIVATE LOUNGE AREA

LOUNGE AREA

RECEPTION AREA

SEMI-PRIVATE LOUNGE AREA

PRIVATE LOUNGE AREA

DINING HALL AREA

PRIEMER EXECUTIVE ROOM SUITE 01

JUNIOR ROOM SUITE 01

PRIEMER EXECUTIVE ROOM SUITE 01