Quartz+Co's key beliefs regarding exit preparation
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A clear, well-documented plan as basis for exit can determine whether a sale is possible or not and improve the price significantly
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A pre-exit plan is normally better than a traditional vendor due diligence, partly because of better buy-in from management
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Exit preparation is key to explicitly describe and document the value proposition to reduce uncertainty
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Documentation of a few key growth/improvement areas is much more valuable than listing many
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The best timing is six months to one year before exit to ensure enough time to get input to sales process and to establish trust
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I-bankers are good at describing the company and handling the transaction, but I-bankers do not make pre-exit plans