Rafaella De Guzman Isabel Jimenez Private Label Product Development
TABEL OF CONTENT
OVERVIEW TARGET MARKET CAPSULE COLLECTION SECOND DELIVERY INSPIRATION FABRIC COLLECTION SPECIFICATIONS, TECNICAL AND COSTING MANUFACTURE MARKETING STRATEGY
OVERVIEW
PHILOSOPHY Delpozo embraces time-honored couture techniques with a modern sensibility to create unique and feminine pieces for the contemporary woman. A combination of contrasting elements defines the prĂŞt-Ă - couture house: Delpozo is traditional and modern, organic and architectural, sumptuous and pure. The hallmarks of the Delpozo atelier include a creative approach to volume, color, and silhouette. Artisan techniques and intricate embroideries are used throughout the collections to create the ethereal and timeless Delpozo aesthetic.
HISTORY
1974 Jesus del Pozo founds Delpozo in Madrid
2011 The label was purchased by Perfumes & Diseno SA
1989 Wins “Cristobal Balenciaga National Award” for Best Designer
2012 Josep Font named Creative Director and rebranded the label
1996 Introduced women’s ready-to-wear and bridal collections
2013 Josep Font took Delpozo to New York Fashion Week Fall/Winter
2003 Del Pozo created the “Jesus del Pozo Foundation”
2011 Jesus del Pozo passed away before his international success
ABOUT: Josep Font - Born in Santa Perpetua de Mogoda, Spain -Studied architecture at Polytechnic University of Catalonia -Simultaneously took fashion and pattern-design courses at FD Moda in Barcelona -Started a ready-to-wear line in 1991 (Shows at Paris, Milan, Barcelona, Madrird and Tokyo fashion weeks)
-In 2008 he presented a couture collection in Paris for four seasons -Known for giving fashion houses a sense of newness and youthuflness -In 2013 Font took his collection to New York Fashion Week in order to expose Delpozo into the international market -Inspired by organic shapes, architecture and femininity
TARGET MARKET
TARGET MARKET DEMOGRAPHIC SEGMENTATION Gender: Female Age: 25-40 Social Class: Upper-Middle Class Income: $75,000+ Occupation: Professional Education: College Graduate PSYCHOGRAPHIC SEGMENTATION Defined by a mixture of intelligence, elegance and a particular way of relating to the world
“Women, like art, have no age.” - Josep Font
Thinkers Experiencers 20%
30%
Experiencers Achivers Thinkers
50%
Achivers EXPERIENCERS -Want everything -Are first in and first out of trend adoption -Go against the current mainstream -Are up on the latest fashions -Love physical activity (are sensation seeking) -See themselves as very sociable -Believe that friends are extremely important -Are spontaneous -Have a heightened sense of visual stimulation.
ACHIVERS: -Have a “me first, my family first” attitude -Believe money is the source of authority -Are committed to family and job -Are fully scheduled -Are goal oriented -Are hardworking -Act as anchors of the status quo -Are peer conscious -Are private -Are professional -Value technology that provides a productivity boost. THINKERS -Have “ought” and “should” benchmarks for social conduct -Have a tendency toward analysis paralysis -Plan, research, and consider before they act -Enjoy a historical perspective -Are financially established -Are not influenced by what’s hot -Use technology in functional ways -Prefer traditional intellectual pursuits -Buy proven products.
Angela Chong Age: 27 years old Occupation: Architecture Lives In: New York City, USA Hobbies: Loves walking around New York City appreciating the skyscrapers, subscribed to different architecture magazines that she reads at night or at the park. Style: Elegant, exotic silhouettes, mixing colors, believes it is crucial for an outfit to have a pop of color.
Natalia Casas Age: 32 years old Occupation: PR and Communications Lives In: Madrid, Spain Hobbies: Carries a fashion magazine everywhere she goes, into technology, has an app for everything, loves to watch romantic comedies and fashion movies. Style: Sophisticated, neutral color palette, elegant, preppy, fashion forward.
Katherine Wilson Age: 40 years old Occupation: Lawyer Lives In: Copenhagen, Denmark Hobbies: Fitness lifestyle, loves a good wine, enjoys reading about new trends, and walks her dog every morning in the park. Style: Office outfits that could become going out outfits, loves to combine neutral colors and bright, always wears accessories.
CAPSULE COLLECTION
COLLECTION
SECOND DELIVERY
INSPIRATION
KEY WORDS Unusual color combinations Scalloped 3D pleats
Strong colors
Couture detailing
Exaggerated
Optical-illusion patterns
Baroque virtuosity Sculptural exuberance
Bold patterns Fairytale essence
Playfulness
Youthfulness Modernity
Elegant boldness
Demi-couture
INSPIRATION BOARD
COLOR PALETTE
FABRIC COLLECTION
The Delpozo atelier celebrates the essential relationship between thread and fabric that leads to creative expression in the art of fashion. The handmade embroidery is masterfully created with the most exquisite and avant-garde materials, using techniques from both Haute Couture and the Ecol Lesage of Paris . The expert craftsmanship and intricate appliqué detailing are innately consistent with Delpozo’s prêt-à-couture philosophy.
Neoprene
Cotton and Rayon Blended Orchid Pink Silk Wool Jersey
Port Royale Silk Wool
Four Way Wool and Viscose Techno Stretch
Neoprene
Wide Width Cashmere Knit
Bubble Gum Solid Silk Faille
Red Silk Crepe de Chine
Wool Poly Viscose Doubleface Coating
Narrow Width Cashmere Knit in Jaffa
Virgin Wool Rib Knit in Grape
Kona Cotton in Orange
Kona Cotton in Evergreen
Wide Width Cashmere Knit
Cotton and Rayon Blended Jersey
Port Royale Silk Wool
Neoprene
Kona Cotton in Evergreen
Kona Cotton in Orange
Orchid Pink Silk Wool
Narrow Width Cashmere Knit in Jaffa
Virgin Wool Rib Knit in Grape
Bubble Gum Solid Silk Faille
Red Silk Crepe de Chine
Wool Poly Viscose Doubleface Coating
Neoprene
Four Way Wool and Viscose Techno Stretch
SPECIFICATION, TECHNICAL AND COSTING
17-303 $700
17-901 $1,100
17-302 $700
17-501 $1,500
17-801 $915
17-702 $2,050
17-301 $1,400
17-2701 $3,650
17-902 $1,400
17-204 $5,000
SECOND DELIVERY
17-302 $700
17-801 $915
17-902 $1,400
17-901 $1,100
24’ 40’
28’
3’
Original Samples Description: burgundy Objective: uniform monochromatic
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-303
BILL OF MATERIALS Item
Season: Autumn/Winter 17
Body Fabric
Description / Details cashmere knit
Color burgundy
Size Qty 2
Usage / Placement Whole garment
Buttons PM:
MISC
Description:
Bell-shaped cropped sweater
Wash/Finish: Size
Range:
S-L
Scale Reg:
2-10
collar
round
hem
pleated
cuffs
bell shaped
front center under bust
2
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of sweater, folded in an acid free paper
August 8, 2017 300 $700.00
Main Label Delpozo logo Care Label dry clean only Belly Band Content Label 100% cashmere UPC Ticket 1730345 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-234
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: Burgundy
Bell Shaped Cropped Sweater Size range: 4-10 Material self Trimming labels, poly bags, hangtags, hangers, size tickets
2
Yards
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
Selling price: $ Price
$225
price
$1.02 $0.45
Amount
$450
amount
$4 $1 $2 $2 $1
$461.01 27%
3’
40’ 29’
26’
39’ 30’
Original Samples Description: Red Objective: Red jeweled tone
Second Delivery
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-302 Item
Season: Autumn/Winter 17
Body Fabric
Buttons PM:
BILL OF MATERIALS Color Size Qty
Cotton and Rayon blended Jersey
small, round
Red
2
Baby pink
3
red
1
Usage / Placement Whole garment
sewn left side of turtleneck
MISC
Description:
Longsleeve Turtleneck Button Details
Wash/Finish: Size
Description / Details
Range:
S-L
Scale Reg:
2-10
collar
Turtleneck
hem
Invisible
neck
straight cut
cuffs
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of sweater, folded in an acid free paper
August 8, 2017 450 $700.00
Main Label Delpozo logo
machine wash cold, with like colors, do not tumble dry
Care Label Belly Band Content Label rayon cotton lycra UPC Ticket 1730276 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: RED
Long sleeve turtleneck button details Size range: 4-10 Material self Trimming
$5
labels, poly bags, hangtags, hangers, size tickets
2
Yards
quantity
1-1-1
MISC Labor cutting sewing grading marking
Total first cost mark up
Selling price: $700 Price
$5.99
price
Amount
$11.98
amount
$1.02 $0.45 0.23 $3 $1 $2 $2 $1
$27.97 95%
29’
39’
29’
Original Samples Description: baby pink and burgundy Objective: make sure of two colors and slit
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-501 Item
Season: Autumn/Winter 17
Body Fabric
Zipper PM:
BILL OF MATERIALS Color Size Qty
Usage / Placement
sllk wool
burgundy
3
outer layer with slit on left
neoprene
baby pink
3
inside layer
invisible
burgundy
1
detail stitching
baby pink
inside back of skirt
MISC
Description:
two colored pencil skirt
Collar
Wash/Finish: Size
Description / Details
Range:
S-L
Scale Reg:
2-10
hem
1 inch above bottom of skirt
cuffs
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of skirt, hanged in black wooden hanger
August 8, 2017 300 $1,500.00
Main Label Delpozo logo Care Label dry clean only Belly Band Content Label 100% polyester, 51% silk and 49% wool UPC Ticket 1750182 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: Pink/ Burgundy
Two colored pencil skirt Size range: 4-10 Material self Trimming
$1
labels, poly bags, hangtags, hangers, size tickets
3 3
Yards
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
Selling price: $1,500 Price
Amount
$46.99 $19.99
$140.97 $59.97
$1.02 $0.45
$306.30
price
amount
$2 $1 $1 $1 $1
$207.35 83%
28’ 29’ 39’ 4’
42’ Original Samples Description: green and dusty orange Objective: maintain cut direction and correct color placement
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-702 Item
Season: Autumn/Winter 17
Body Fabric
Usage / Placement
green
3
main body
Kona cotton
orange
2
sleeves and hemline
small round
green
7
collar
small triangle lapel
green
2
hem
stitched details
cuffs
3/4 of sleeve pleated pleated bell shaped
left placket
MISC
Description:
two colored shirt dress
Wash/Finish: Size
BILL OF MATERIALS Color Size Qty
Kona cotton
Buttons PM:
Description / Details
Range:
S-L
Scale Reg:
2-10
ruffled hemline
orange
2
sleeves
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of shirt, hanged in black wooden hanger
August 8, 2017 150 $2,050.00
Main Label Delpozo logo
Stitched to inside of back
Care Label Belly Band Content Label 100% cotton UPC Ticket 1770253 Other
Left side of bottom cut line
machine wash cold, with like colors, tumble dry low, iron if necessary
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: Green/Orange
Two Colored Shirt Dress Size range: 4-10 Material self Trimming
$2
labels, poly bags, hangtags, hangers, size tickets
3 2
Yards
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
Selling price: $2,050 Price
Amount
10.95 10.95
$32.85 $21.90
$1.02 $0.45
$306.30
price
amount
6.00 $1 $2 $2 $1
$70.95 95.88%
26’
40’ 29’ 39’
34’
Original Samples Description: baby pink Objective: maintain cut direction ensuring color
Second Delivery
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-801 Item
Season: Autumn/Winter 17
Body Fabric
Buttons PM:
BILL OF MATERIALS Color Size Qty
silk wool
baby pink
2
small rounded
baby pink
6
Usage / Placement Whole garment
left placket
MISC
Description:
Fashion Button down shirt with details on cuffs
Wash/Finish: Size
Description / Details
Range:
S-L
Scale Reg:
2-10
collar
two small traingle lapels
hem
outside stitch
cuffs
paper bag
2
in collar
visible
2
2 inches above end of sleeve
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of shirt, hanged in black wooden hanger
August 8, 2017 300 $915.00
Main Label Delpozo logo Care Label dry clean only Belly Band Content Label 51% silk, 49% wool UPC Ticket 1780163 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 18-205
Description:
Season: Fall/Winter
Allowance: 1/8� Colors: pink
Fashion button down shirt
Size range: Material self Trimming
$10
Selling price: $915
2
Yards
quantity
total cost mark up
price
Amount
$93.98
amount
$1.02 $0.45
labels, poly bags, hangtags, hangers, size tickets
Labor cutting sewing grading marking
Price
$46.99
$7 $2 $2.50 $2 $1
$119.55 85%
3’ 40’
26’
29’
34’
39’
Original Samples Description: Dusty orange and burgundy Objective: Two colors in specific location
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-301 Item
Season: Autumn/Winter 17
Body Fabric
Description / Details
BILL OF MATERIALS Color Size Qty
Cashmere Knit Wool Rib Knit
Usage / Placement
Jaffa Orange
4
Whole garment
Grape
0.5
cuff details, collar and vertical opening hem
Jeffa orange
1
neck
Buttons PM:
MISC
Description:
Asymmetric Long Turtleneck Sweater
Wash/Finish: Size
Range:
S-L
Scale Reg:
2-10
collar
Turtleneck
hem
Asymmetrical
cuffs
Wool Rib Knit
vertical cut
Grape
2
end of sleeve
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of sweater, folded in an acid free paper
August 8, 2017 300 $1,400.00
Main Label Delpozo logo Care Label Dry-clean only Belly Band Content Label 100% cashmere knit, 100% wool rib knit UPC Ticket 1730157 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: Orange/Burgundy
Long turtleneck Sweater Size range: 4-10 Material self Trimming labels, poly bags, hangtags, hangers, size tickets
Yards
Selling price: $1,400 Price
4 0.5
$175 $62.95
1-1-1
$1.02 $0.45
quantity
Labor cutting sewing grading marking
Total first cost mark up
price
Amount
$700 $31.48
amount
6.00 $1 $2.50 $2 $1
$745.48 41%
29’
39’
42’
Original Samples Description: baby pink Objective: uniformed fabric cut, monochromatic pant
Second Delivery
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-902 Item
Season: Autumn/Winter 17
Body Fabric
Pockets PM:
BILL OF MATERIALS Color Size Qty
Usage / Placement
Solid Silk Faille
baby pink
4
whole
side; invisible
baby pink
2
clear
1-1
inside of waist
baby pink
1
front
front side
MISC
Description:
Pleated pants
Button Zipper
Wash/Finish: Size
Description / Details
Range:
S-L
Scale Reg:
2-10
invisble inside clip in front with extra side button inside
hem
detailed stitching
waist
oversize plead from waist band
1 inch above end of pant
red
baby pink
2
side of pants
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of pants, folded in acid free paper
August 8, 2017 300 $1,400.00
Main Label Delpozo logo Care Label dry clean only Belly Band Content Label 100% silk UPC Ticket 1790246 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: Pink
Pleated Pants Size range: 4-10 Material self Trimming
$1.50
labels, poly bags, hangtags, hangers, size tickets
4
Yards
Selling price: $1,400 Price
$49.99
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
price
Amount
$199.96
amount
$1.02 $0.45 $5 $2 $2 $3 $1
$215.71 81.2%
29’
39’
43.5’ Original Samples Description: jeweled red Objective: uniformed fabric cut, monochromatic pant
Second Delivery
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-901
BILL OF MATERIALS Item
Season: Autumn/Winter 17
Body Fabric
Pockets PM:
Color
Size Qty
Silk Crepe de Chine
red
4
side; invisible
red
2
Usage / Placement whole
front side
MISC
Description:
Relax palazzo pants
Button Zipper
Wash/Finish: Size
Description / Details
Range:
S-L
Scale Reg:
2-10
invisble inside clip in front with extra side button
clear
1-1
inside of waist
inside
red
1
front
hem
inside stiching
red
waist
pleated
red
1
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of pants, folded in acid free paper
August 8, 2017 300 $1,100.00
Main Label Delpozo logo Care Label dry clean only Belly Band Content Label 100% silk UPC Ticket 1790158 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: RED
Palazzo Pants Size range: 4-10 Material self Trimming
$1.50
labels, poly bags, hangtags, hangers, size tickets
4
Yards
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
Selling price: $1,100 Price
$24.99
price
Amount
$99.96
amount
$1.02 $0.45 $4 $1 $2 $2 $1
$112.91 88.89%
40’
26’ 29’ 39’
42’
Original Samples Description: baby pink and green Objective: make sure correct color placement
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-2701 Item
Season: Autumn/Winter 17
Body Fabric
wool poly viscose doubleface coating
Sewn to back
Usage / Placement
baby pink/gray
4
for coat
green
3
dress
burgundy
1
green
1
center back
MISC
Description: Wash/Finish: Size
BILL OF MATERIALS Color Size Qty
four way wool and viscose techno stretch
Belt PM:
Description / Details
Coat sewn to dress (set) High neck slip-on dress
Collar
collarless coat 1 inch height for dress
Range:
S-L
Scale Reg:
2-10
hem
inside stiching
baby pink
cuffs
stiching detail (coat)
baby pink
1 inch above bottom of skirt
2
0.5 above end of sleeve
Fold Size:
Packing:
1st Delivery: Proj Qty: Target Price: Comments:
Handtag, stitched label on inside back of skirt, hanged in black wooden hanger
August 8, 2017 300 $3,650.00
Main Label Delpozo logo Care Label dry clean only Belly Band
Stitched to inside of back Left side of bottom cut line
70% wool, 15% poly, 15% viscose (Coat)
Content Label 70% wool, 30% viscose (dress) UPC Ticket 17270169 Other
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: Green/Pink
Coat and Dress Set Size range: 4-10 Material self Trimming
$0.50
labels, poly bags, hangtags, hangers, size tickets
4 3
Yards
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
Selling price: $3,650 Price
$72.95 $62.95
price
Amount
$291.80 $188.85
amount
$1.02 $0.45 $5 $2 $2.50 $2 $1
$495.48 83.57%
40’ 26’ 29’ 39’ 3’
44’ Original Samples Description: Red Objective: Red jewel tone
SCAD PRODUCT SPECIFICATIONS
Date Created: Date Revised:
Style: 17-204
BILL OF MATERIALS Item
Season: Autumn/Winter 17
Body Fabric
Size Qty
Usage / Placement
Red
5
Whole garment
Invisible clip-on buttons
Clear
1
Inside
collar
Oversize lapels
Red
2
hem
Invisible
cuffs
Pleated
MISC
Description:
Oversize Classic Coat with cuff details and lapels
Wash/Finish: Size
Color
Neoprene
Buttons PM:
Description / Details
Range:
S-L
Scale Reg:
2-10
Red
3 in.
2
End of sleeve; as details
Fold Size:
Packing:
Handtag, stitched label on inside back of coat and black wooden hanger
1st Delivery: Proj Qty: Target Price:
August 8, 2017
Comments:
Deliver in hanger; no folding
300 $5,000.00
Main Label Delpozo logo Care Label Dry-clean only Belly Band Content Label 100% neoprene UPC Ticket 1720489 Other
Stitched to inside of back Left side of bottom cut line
Left side of bottom cut line
SAMPLE COST SHEET Date: Feb. 18
Style#: 17-204
Description:
Season: Autumn/Winter
Allowance: 1/8� Colors: RED
Oversized classic coat Size range: 4-10 Material self Trimming
$1.50
labels, poly bags, hangtags, hangers, size tickets
5
Yards
quantity
1-1-1
Labor cutting sewing grading marking
Total first cost mark up
Selling price: $5,000 Price
$24.99
price
Amount
$124.95
amount
$1.02 $0.63 $6 $1.50 $2 $2 $1
$140.57 96.1%
MANUFACTURE
ALTO STANDING ASESORES SI
Calle del Principe de Vergara, 80, 28006 Madrid, Spain
MARKETING STRATEGY
LANDING WEBPAGE
SOCIAL MEDIA PRESENCE
Officialdelpozo Madrid, Spain >
Officialdelpozo #DelpozoAW17 New exciting things coming soon!
Officialdelpozo Madrid, Spain >
Officialdelpozo Backstage with our design team and our #DelpozoAW17 collection... coming soon!
Officialdelpozo Madrid, Spain >
Officialdelpozo #DelpozoAW17 backstage! Keep checking our page for new and exciting footage!
PACKAGING
LAUNCH PARTY
Where: Hotel Palacio del Retiro Calle de Alfonso XII, 14, 24014 Madrid, Spain When: August 5, 2017 Time: 5pm-8pm Budget: $230,000 People: 150 Description: Late afternoon tapas at the Hotel Palacio del Retiro for our exclusive customers to enjoy Delpozo’s new Autumn/Winter collection. Guests will enjoy complimentary drinks and food. The event will allow our customers to pre-order the looks with a complimentary discount. Josep Font, creative director, will share a welcoming speech.
Invites you to watch the Autumn / Winter 2017 collection show with Joseph Font as Creative Director, live at 5 p.m. EST at Hotel Palacio del Retiro, Madrid, Spain.
Explore behind the scences and exclusive footage of our Autumn / Winter 2017 on our pages Instagram (@officialdelpozo) Website (delpozo.com) #DelpozoAW17