News Buzz
December 2020
STRENGTHENiNG THE LED SUPPLY CHAiN BY RECONNECTiNG BUSiNESS NETWORKS: LED EXPO As India’s only exhibition that covers the entire value chain of LED industry, LED Expo has played a crucial role in keeping the LED supply chain knit together. Of total attendees at the 2019 edition around 90% visitors comprised key decision makers, depicting the sheer inuence of the platform.
T
he increasing preference towards energy-efficient electronics and rise in infrastructural ac vi es is bringing growth in the LED segment. India's goal to achieve '100% household electrifica on' combined with the ini a ve for affordable housing will also provide a fillip to Indian ligh ng sector in the coming period. While future demand is ample,
Exhibitors were able to generate key leads and build lucra ve connec ons as 90% of the a endees at the 2019 edi on were composed of key decision makers such as entrepreneurs, co-owners, personnel from the top-management as well as those heading the central management. The fair also enabled visitors to 13 | www.exhibi onshowcase.com
Indian LED producers need to nurture a strong and well-integrated supply chain to outperform their compe tors and gain influence over the market. Over the years, Messe Frankfurt India through LED Expo Mumbai has con nued to connect players from across the value chain of ligh ng industry. The previous LED Expo (2019) edi on united 295 exhibitors and 10,221
expand their industry connec ons, resul ng into an integrated network of 12,18,393 second-degree connec ons, which speaks volumes about the influence of the pla orm. As per a survey conducted by Messe Frankfurt India, it was found that 88% of decision makers rely on exhibi ons to make purchase decisions and 92.6% buyers affirmed
business visitors from across India (4,527 from the state of Maharashtra alone). The pla orm enabled players to exchange knowledge, build new networks and reconnect with their exis ng contacts, which industry currently needs to create a closelyknit supply chain and become more organised.
that touch and feel of products in coherence with face-to-face interac ons majorly influenced those decisions. The return of LED Expo Mumbai edi on from 20 – 22 May 2021 will be hotspot for the LED sector, where businesses can securely explore new innova ons and renew their business connec ons, collec vely strengthening the LED supply chain.
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