JUMAX Foam - The white willow catalogue

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MATTRESSES • PILLOWS • CUSHIONS

JUMAX FOAM pvt ltd


Welcome to The White Willow The White Willow by Jumax Foam, a one of a kind online concept store, presents a unique range of top quality, luxurious Mattresses, Pillows and Cushions for your home. Jumax Foam- ‘The Environment Friendly Foam People’, a name synonymous with Quality, takes great pride in being the one and only company in India, which only manufactures 100% filler-free foam. The White Willow does not believe in only selling, but also encourages its consumers to become Smart and Aware consumers by using products that are of superior quality and only made with 100% filler-free PU (Polyurethane) foam. Our promise of ‘Quality’ and ‘achieving the right level of comfort’ ensures that you get maximum satisfaction and happiness whenever you a use or buy any “White Willow product”. We intend to provide dependable sleep solutions or advice, which will make your buying experience simpler. All White Willow Products are long lasting, dependable, and of top-quality and will easily fit your budgets. We strongly believe and aim to help our consumers to know – “ You have every right to know what’s inside your product”– whether it is a mattress, a pillow or a cushion. We also intend to spread awareness among consumers to buy and use foam-based products that not just look good, but also feel good. Our Mattresses can be customized based on the customer’s preference for size, thickness and comfort level. Combined with this, is a unique collection of Home Pillows, Cushions and other accessories made with different applications of PU foam. Bring a White Willow Mattress, Pillow or a Cushion to your home and you will know the difference between sleep and a good sleep.

A good sleep is the ingredient to happy living Sleep is the most important ingredient in the recipe for healthy and happy living. Our Mattresses and home Pillows play an essential role in ensuring a good night’s sleep. We may keep our sleep routines undamaged, but if we don’t use the ‘right pillow’ or a ‘right mattress’, we may encounter sleepless nights that could lead to several health problems in the future.


the white willow introduces, 100% Filler-free Viscoelastic Memory foam Memory foam gets its name from its ability to remember its original form and slowly return to it after being compressed. It is also called Visco-elastic polyurethane foam. What makes memory foam unique is that it is sensitive to temperature and pressure, thus easily molds to the shape of an individual’s body. Memory foam was initially developed by NASA to improve the safety and comfort of aircraft seats. Through this technology, astronauts could sit

comfortably for longer periods and relive stress. The White Willow products are highly unique, and promise you a comfort, that will be perfectly well suited to your individual needs.


Choosing the Right Mattress for Good Sleep Ever wondered what goes inside the mattress we spend almost one third of our lives in? “Sleep is the best meditation” as quoted by Dalai Lama; but how do we ensure good sleep? Well, the answer is simple- by choosing a ‘Mattress’, which is apt for you. In a country like India, where families spend time in not only sleeping, but they also eat, watch TV, sit, or do office work on their beds. They look for products with high expectations, which are resilient, offer good support and comfort for numerous years. However, the mattress that we use seems to wear out or become uncomfortable over a period of time. We assume that top branded Mattress Companies will provide the comfort we seek as consumers, but its not the brand or the several technology gimmicks that promise good sleep, it is the foam used inside your mattress that makes all the difference. Moreover the good quality ready-made mattresses bought from the stores may not really satisfy or suit your needs as a sleeper or a consumer. The White Willow by Jumax Foam only makes tailor-made mattresses which

are customized exactly to the needs of our customers. Tell us about your preferences regarding comfort level, feel, size, filling, support and we will create one that will be right for you. The mattresses developed by us are made with 100 % filler-free foam, which ensures longevity, comfort and good health. Care is taken by us to give you the right information and advice, so you can pick the best product for yourself. We also encourage you to check the quality of foam and give out relevant information, which will make it easier for manufacturers or marketers to provide sleep products well-suited to your individual needs. As a customer, we believe, you have a right to know what is inside your mattress. You can also visit our showroom at MG road that offers you a range of mattresses that will help you achieve good sleep and a lifetime of happiness.


The White Willow Premium Mattress Collection


The White Willow premium mattress Collection The White Willow has developed an exclusive range of custom-made mattresses The White Willow Premium Mattress Collection which are unique, resilient, made of 100% filler-free PU (Polyurethane) foam and have been especially designed while keeping the needs and preferences of our customers.


and ensure that you find the ‘right one’ for you. Special Features: MATTRESS OUTER COVER The mattress cover is made of Premium Jacquard/Knitted fabric with soft flexi PUF quilting for extra comfort. THICKNESS Available in 4”, 5”, 6”, 7”, 8”, 10”, and 12” DENSITY • 32 DN Soft filler-free PU foam for consumers who prefer softer mattresses. • 32 DN Normal filler-free PU foam for those who prefer normal feel in the mattress. SIZE Available in all standard sizes and can be customized to your requirements. Please ensure you give the correct bed size, when you place an order with us. WARRANTY Comes with a 5 year warranty

Ortho-Comfort Mattress series Ortho-Comfort series are especially designed and customized for consumers who seek comfort as well as good level of support when they sleep, sit or watch TV on their mattresses. This Dual Comfort Mattress provides a firm base for a strong foundation at the bottom and a soft-top. The base is made of dense bonded /chips PU foam, hard in nature which prevents sagging and thus offers, orthopedically correct firm support and durability. The top portion of the mattress is made with 32 DN (Density) soft filler-free PU foam, giving soft feel and a luxurious experience to the consumer. We can customize the mattress according to your individual needs and preferences


money, considering its durability versus price. Special features OUTER COVER

The mattress cover is made of Premium Jacquard/knitted fabric with soft flexi PUF quilting for extra comfort. SIZES

Available in all standard sizes and can be customized to your requirements. THICKNESS

Available in 4”, 5”, 6”, 7”, 8”, 10”, and 12” WARRANTY

Comes with a 5 year warranty.

Soft Series We now introduce a super-soft mattress series, which is environment friendly and

made with 100% CFC-free and 100% filler-free foam. The Soft Series Mattresses comprise of a soft topper made with 32 DN (Density) PU foam and a firm base. Being a 100% filler-free foam mattress made in controlled environment, ensures the highest quality standards and longevity. In comparison to other Mattress options, these mattresses are lighter in weight and easy to handle. They are an ideal choice to use them as a spare mattress for accommodating guests at home. Easily foldable or stacked when not in use, these mattresses are also a good value for


These 100 % filler-free foam mattresses are made in controlled environment, enabling highest quality standards that ensure longevity of the mattress. These mattresses can also be recommended for people with sensitive and weaker backs, or for those who are particular about their health and body, as we can customize your preferred comfort level based on your individual needs. Remember, a good mattress need not be too hard, in-order to promise healthy backs, but it just needs to have an appropriate amount of comfort level- ‘right firmness’ for you to get good sleep. Special Features

The mattress is made in a combination of 32/40 DN Soft PU foam. COVER

The mattress covers are available in a variety of Premium knitted as well Jacquard fabrics. SIZES

Available in all standard sizes and can be customized to your requirements. THICKNESS

Firm Series India is a country of various cultures and attitudes, and one such perception that people carry here is that sleeping on a hard bed or a surface is beneficial for the back or body. While most of us try to adopt this good habit, we are unable to achieve good sleep as we often experience discomfort, body pains or backaches on extreme hard beds. The White Willow has now developed and designed ‘Firm Series’- a type of mattress series that will provide you the right amount of firmness as well as comfort. The Firm Series can be made of environment friendly 32 DN or 40 DN PU foam. 40 DN is for people who prefer extra firmness, while 32 DN is for those who like plush or a luxury feel with a firmer base.

Available in 4”, 5”, 6”, 7”, 8”, 10”, and 12” WARRANTY

Comes with a 5 year warranty


the freedom to your spouse, to choose theirs. Yes, it is possible, as we bring you Mr. and Mrs Jumax- a revolutionary, mattress concept, where you get 50-50 freedom of choice. - where one half /side is soft and the other half /side is firm or both sides can be soft, or firm. Choose Mr. and Mrs. Jumax Mattress for perfect harmony and to enjoy the luxury of sleeping, the way you both like together. Special Features Mattress Type

Dual comfort mattress with a firm re-bonded foam base and 32 DN Super soft foam top on one side and 32/40 DN top on the other side (firm)- all this in a Single Double mattress. Cover

The mattress cover is made of Premium Circular Knitted fabric in white. SIZES

Available in all standard sizes and can be customized to your requirements. THICKNESS

Mr. & Mrs. Jumax

Available in 4”, 5”, 6”, 7”, 8”, 10”, 12”

Have you ever experienced, buying woes whenever you decided to buy a new mattress, especially when your husband or wife prefers a different comfort level as compared to yours. While you may like soft, they want a firmer mattress. The result is- discomfort and dissatisfaction during sleep. Infact, sometimes people make helpless choices to even sleep on separate beds, as they simply cannot share the comfort level of their partners. But, why beds should be separate, when hearts are one ?

Comes with a 5 year warrant

Now, The White Willow by Jumax Foam, for the first time in India, has developed a Dual concept mattress –where you can customize your side of the bed, according to your preferred comfort level, and also provide

WARRANTY

All our White Willow Premium Mattresses are made with 100% PU filler-free foam and with the use of only imported raw materials under the technical support from BASF, M/S DOW Chemicals & M/S Bayer.


LAP OF LUXURY


The White Willow classic home pillow Collection The pristine beauty of White adds purity, simplicity and freshness to your bedroom. The White Willow Classic Home Pillow Collection has been designed in beautiful hues of whites, which will bring peace and harmony to your home spaces.

The Outer covers of these pillows are woven of soft Premium Circular Knitted White fabric, which comes in several designs. The Fabric is breathable and soft to use.


Special Features • Woven of soft, premium knitted white fabric outer covering, giving a sense of comfort with luxury. • 100% Memory foam filling acts as a perfect support for individuals suffering from back or neck pains. • Promotes the natural curvature of the spine, ensuring a good night sleep every time. • Hypoallergenic and have anti-microbial features as well with resistance to dust mites, making it a great advantage over traditional fill pillows. • Can use your own home-based standard size pillowcases/covers to cover our Standard Pillow. Removable Outer Pillow Cover with Zipper

Premium Circular Knitted Fabric. Wash care Instructions • Spot Wash by hand with warm water and mild detergent. • Rinse and gently wring out • Allow the product to air-dry prior to use • Do not machine wash or dry clean the pillow. Filling:

Memory Foam Home Pillows

100% filler-free Viscoelastic Memory foam Available in following shapes

The pristine beauty of White adds purity, simplicity and freshness to your bedroom.

• Large

The White Willow Classic Home Pillow Collection has been designed in beautiful hues

• Thin

of whites, which will bring peace and harmony to your home spaces.

• X-Large

The Outer covers of these pillows are woven of soft Premium Circular Knitted White

• Contour

fabric, which comes in several designs. The Fabric is breathable and soft to use.


Special Features • Woven in Premium Circular Knitted fabric as a outer cover, which provides comfort as well support. • Made with 100% filler-free Moulded Flexi-PUF foam filling which makes it resilient and long lasting. • Hypoallergenic and have anti-microbial features as well with resistance to dust mites, making it a great advantage over traditional fill pillows. • Can use your own home-based standard size pillowcases/covers to cover our Standard Pillow. Removable Outer Pillow Cover with Zipper

Premium Circular Knitted Fabric. Wash care Instructions • Spot Wash by hand with warm water and mild detergent. • Rinse and gently wring out • Allow the product to air-dry prior to use • Do not machine wash or dry clean the pillow. Filling:

100% filler-free Moulded Flexi PUF foam Available in following shapes

Classic Pillows Indulge with the Classic Pillows, which are exclusively designed and made with 100% filler-free Moulded Flexi PUF foam. These pillows offer perfect balance of support, comfort as well ensure resilience for longer periods. Unlike, Polyfill or traditional fill, the foam filling does not sag, or clump. Woven in a Premium Circular Knitted outer cover, in hues of whites, this pillow brings elegance, luxury and style to your bedrooms.

• Large • Thin • X-Large • Contour


Special Features

• Woven of plush, white Jacquard fabric that provides additional softness to your pillows. • 100 % filler-free Super-soft latex feel foam is resistant to dustmites, allergies or molds and maintains its shape for over 5 years. • Hypoallergenic, resistant to dust mites, maintains an even temperature. • Lightweight, easy to handle, with a removable cover. Removable Outer Pillow Cover with Zipper Premium Circular Knitted Fabric. Wash care Instructions • Spot Wash by hand with warm water and mild detergent. • Rinse and gently wring out • Allow the product to air-dry prior to use • Do not machine wash or dry clean the pillow. Filling 100% filler-free Super-Soft foam with latex feel.

Super-Soft Home Pillows with Latex feel The ultra soft and bouncy, spring-like texture filling makes our Home Pillows even more extra special, as the feel, composition and the comfort of these pillows are simply perfect! You will experience softness, like never before and will fall in love with the warmth and the coziness that our pillows will offer your bedrooms during all seasons. The Super Soft foam has a rubber feel, which provides a consistent support to your neck and shoulders and maintains an even temperature while sleeping. The White Willow Super-Soft Home Pillows with latex feel are indeed a perfect solution for comfortable living.


regular fill pillows or ill-fitting mattresses. Contour Pillows can be made in two different options: one with 100% filler-free Visco-elastic Memory foam and the other with 100% filler-free Super soft foam with latex feel. Special Features • Woven of soft, circular knitted White fabric as an outer covering. • 100 % filler-free Memory foam filling in the Contour pillow adds an additional advantage as it reduces soreness. Or Pillows with 100 % filler-free Super-soft foam with latex feel filling gives a super-soft, bouncy feel. • Resistant to dust mites and allergens. • Light-weighted, with a removable, easily washable outer cover. • Can also use your own home-based standard size pillowcases/covers to cover our Contour pillows. Removable Outer Pillow Cover with zipper Premium Circular Knitted Fabric. Wash care Instructions • Spot Wash by hand with warm water and mild detergent. • Rinse and gently wring out

Contour Home Pillows While a regular Contour Pillow is pre-shaped to match the natural curves of the spine and the neck, imagine the advantage of what a Memory Foam Contour pillow would do. The custom curve that results from The White Willow Contour Pillow cradles the neck and reduces soreness. It alleviates the key pressure points thus ensuring more comfort and support to the individual. The foam, curves around the contours of the body and supports each pressure point equally. Hence, both the curve of the neck and the top of the spine receives evenly distributed support and in turn reduces numbness, caused due to

• Allow the product to air-dry prior to use • Do not machine wash or dry clean the pillow. Filling • 100% filler-free Viscoelastic Memory foam • 100% filler-free Super-soft foam with latex feel


happiness begins with c.o.m.f.o.r.t


The White Willow Special Ergonomic Pillow Collection ‘Wellness is the key to everything’. Leading a healthy lifestyle is not just about following a balanced healthy diet or exercising, it is also essential to be able to relax or unwind at our home, offices and outdoors. How often do we experience backaches or shoulder sprains after working for continuous hours on our computers, at office on our chairs, while sitting during TV time and especially while travelling or driving our cars? The White Willow by Jumax has exclusively designed Special Ergonomic Pillows, which offer not just style, but also comfort and excellent support.

By the use of these pillows, you will experience lesser pains and feel more relaxed after hectic schedules. The Special Ergonomic Pillows are highly unique as they are made of 100% filler-free Viscoelastic Memory foam, which makes them temperature- sensitive. They also provide pressure relief and unparalleled support as they can take the exact shape of the neck, back, head of the user.


Special Features • Premium Organic Aloe Vera Fabric and the super soft polysuede fabric used as outer cover options will make your travel pillow the perfect travel companion. • Made from 100% imported raw materials • Provides excellent neck-support and durability. • The responsive Viscoelastic Memory Foam offers long-lasting, comfortable head support. • Cradles neck and relieves pressure • Prevent stiffness and alleviates soreness • Light weight, easy to carry. • Provides soft velvety feel and comfort. • Convenient for indoors and outdoors

Portable Travel Pillow “This Portable Travel Pillow is exceptional and super soft. It has really helped me with my neck and back problems. Travelling has never been this comfortable.” The Portable travel pillow is a highly unique and an innovative product made from NASA Technology Visco-elastic Memory, which offers support, durability and long-lasting comfort to travellers in trains, planes, automobiles or at home. Outer Cover Available in various colors and different cover designs.


Special Features • Woven of plush and stretchy Pile fabric as an outer covering. • Made from 100% imported raw materials. • Reduces whiplash injuries while driving and the elastic band at the back is used for easy installation on car seats. • The attached strap keeps the Neck Pillow in place.

Car-seat Pillow “This pillow is amazing, I don’t experience aches and pains during long car drives anymore. It provides me the right comfort and support.” Made of temperature sensitive Visco-Elastic Memory Foam, this pillow gently mold to one’s neck shape and provides customized comfort. It provides rest, relaxation and comfort to your Neck and Mind during hectic car rides. Outer Cover Plush Pile fabric in various colors


automobile seat. It is ideal for use in long distance travel or sitting for longer hours in offices. Special Features • Orthopedically designed with a lightweight, portable and adaptable design. • Woven with plush and stretchy pile fabric as an outer covering. • Made from 100% imported raw materials. • Eliminates lateral pressure upon the spine reducing discomfort and prevents fatigue at the back.

Ergonomic Backrest Pillow “I work for very long hours on a computer almost everyday, so I often experience back pains, or body aches. Ever since I have been using the backrest pillow, I experience lesser pains now, and the comfort level and support of the pillow is perfectly well-suited for me.” The backrest pillow is orthopedically designed for sitting comfort and serves as an excellent support for the back. It is made with temperature– sensitive Viscoelastic Memory foam making it lightweight, adaptable and portable. The adaptable design conforms to most spines and promotes relaxation. We can place the backrest on any sofa, chair (office and home) or an


The White Willow Classic Home Cushion Collection Memory Foam Cushions Tired of buying the same traditional cushions in the market for your new couches, sofa or beds? We love buying cushions to add color, or style to our bedroom, halls or dining rooms but mostly these products provide only an element of beauty and the polyfill in them, tends to sag, or clump over a period of time. What if, the cushions, that earlier, were only used an element for

style, can provide you a pain relief potential and comfort as well? The White Willow by Jumax, has now developed and designed for the first time, 100 % filler-free Visco-elastic Memory Foam cushions, which will not just be a decorative piece of item, but will be long-lasting, durable and even provide you pain relief and comfort. You can now enjoy the comfort, support and extra cushioning through these cushions, while sitting on a couch, a bed or a chair. The cushions are developed with a Premium Circular Knitted inner fabric,


which is light-weight, breathable, with a good stretch making them softer and comfortable on the skin and easily usable without an outer cover.

• Spot Wash by hand with warm water and mild detergent.

The 100 % filler-free memory foam in these cushions, is of top quality, temperature sensitive, does not clump or shift like traditional fill and will keep allergies, dust-mites or any kind of irritation at bay.

• Allow the product to air-dry prior to use

To know more about this unique product, here are a few advantages Advantages • Memory foam cushions provide maximum support to the back, head as well shoulders. It gives above average pain relief potential. • The cushion molds to the body in response to heat and pressure. • Evenly distributes body weight and then returns to the original shape once the pressure is removed. • Perfect antidote for reducing neck, back pains. • No fluffing or shaking required. • Long lasting durability and longevity. • Hypoallergenic i.e. resistant to dust mites or allergies unlike traditional fill. • Not just used as a sham or a decorative piece on a couch or a bed. The 100 % Visco-elastic Memory foam filling ensures better support, pain relief and relaxation to the user. At present, we have sizes available for order • Standard Square Memory Foam Cushion (Small) – 12” X 12” • Standard Square Memory Foam Cushion - 16” X 16” • Standard Square Memory foam Cushion- 18” X 18” • Standard Square Memory foam Cushion- 20” X 20” • Standard Lumbar Memory Foam Cushion- 12” X 18” • Long Lumbar Memory Foam Cushion- 10”X 30” • Small Round Bolster 16” X 23” Inner Cover Premium Circular Knitted Fabric Wash care Instructions

• Rinse and gently wring out

• Do not machine wash or dry clean the pillow. All our Cushions photos with outer covers are for reference only, not for sale. We will be happy to promote or add Outer Cushion covers from your company or individual businesses in our Catalog or Website for selling, promotion and marketing purposes. Incase you are interested to promote your products with us, please contact us at sales.thewhitewillow@gmail.com with your proposal.


The White Willow Classic Home Collection Classic Home Pillow Premium Mattress Collection

Collection Memory Foam Pillows

Ortho-Comfort Series

Soft Series

Large pillow

Firm Series

Mr. & Mrs. Jumax

Thin Pillow


X-Large Pillow

X-Large Pillow

Super-soft Latex feel foam Pillow

Contour Pillows

Thin pillow

avaiable in one size

large Pillow


Classic Pillows

Special Ergonomic Pillows

thin pillow

Portable Travel Pillow

large Pillow

x-large pillow

Car seat Pillow

Ergonomic Backrest Pillow


Classic cushion Collection Memory Foam Square Cushions

Standard Square Cushion 18” X18” Standard Square Cushion 12” X12”

Standard Square Cushion 20” X20”

Standard Square Cushion 16” X16”


Memory foam Lumbar Cushions

Memory foam Bolster

Standard Lumbar Small Cushion

Standard Bolster 16” X23”

12” X18”

Standard Square Cushion 10” X30”

Jumax Foam Private Limited, only foam manufacturers in India, develops all the White Willow Premium Mattreses with 100% filler-free PU foam and Home Pillows and Cushions with 100% filler-free Visco-elastic Memory foam & 100 % filler-free Super-soft foam with Latex feel. All our products use only 100 % imported raw materials under the technical support from BASF, M/S DOW Chemicals & M/S Bayer.


bringing

“The foams that feel good, and you can feel good about.”

~Jumax Foam


Meghna Aggarwal

Visit our Showroom at:

Director, Business Development The White Willow by Jumax

Jumax Foam

M: 91-9811102938 E: meghna.aggarwal@jumaxfoam.com E: sales.thewhitewillow@gmail.com

87, Manglapuri Road M.G. Road, Ist Floor New Delhi 110030

Varun Aggarwal Anuj Jain Director M: 91-9818077996 E: anuj@jumaxfoam.com

M: 91- 9811427693 E: contact@jumaxfoam.com Works: 35, KM Stone, Bulandshahar Road,
Vill. Dhoom Manikpur Dadri, Distt. Gautam Budh Nagar (U.P.) M: +91-8802210441, 9811755546

Karan Aggarwal M: 91-9811755546 E: karan@jumaxfoam.com


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