SUMMER/SPRING 2024 What’s new for this upcoming season
Rashel Felix FITS 215
ADDING FUN TO STREETSTYLE Its a very street style trend, with very loose clothes but playing with fun colors combined with neutrals The style is in its peak, since many people are wearing it because of other fashion influencers The style has been pretty new and its being influenced by the comfort of wearing stylish clothes, and how unisex clothes are trying to be on top of their game Since unisex clothes has been on their peak lately, people stop caring for who is any clothes, it will resurface during spring/summer because it doesn’t require many hot layers and the yellowish color adds bright to the look As a unisex type of clothing both men and women will be the perfect target market for this trend, specially those who are in their late teens up to mid 30s This style is really based on the hippie movement and the 70s where people used loose clothe sand big glasses This is a Macro trend because many people are using it on a daily basis At the end I would predict a decline over the time, it will happen like it predecessor, that people prefer more fitted clothes and sticking in with a special format of colors and patterns
Gloves The style really envisioned an old fashion style, inspiring by reigning fashion, and giving a more elegant version of your fashion style, jewelry became one of the most important thing in this outfit, but what it put together everything are the gloves After a decaying cycle for centuries, gloves are currently rising once again, wearing them with a dress to any elegant event. The most notable theme that you can find on this trend is the princess line, recreating the styles from the monarchy times, also being inspired by late queens and princess from Europe, especially Princess Diana. This trend will be worn for special events that requires being modest and elegant The target customer is women in their 20s, so they can start creating a statement of course as state before, this is inspired by monarchy times were only wealthy people could wear gloves to see the economical position and of course this trend has been seen for centuries and already had a decaying phase. Although this is only emerging into the fashion world, it still be considered a micro trend and as the last time this was worn I think with time this will be a decline fashion product.
Neon
This is a fun trend that goes out of the box and plays with less used colors, like Neon is, not only the color is different but also the cuts used, the long short with a blazer is creating a new sense of style. This style is definitely on the rise, many musician has been using it lately There has been a rise in new trends that have fun and creative turns, like the ”coquette or kawaii” trend where the colors are soft but attention attracting, so I feel like this is a big inspiration for neon colors I believe that this would be used in big fashion city, where people is not afraid to express themselves, cities like Los Angeles, New York, Tokyo or London and mostly young adults who are looking to set a new style. This colors were really used in the 80s and had a huge impact in the same target market from that time to ours, for sure this is becoming a Macro trend because many consumers are wearing this. With this I believe that this trend came back to stay! For a really long time.
The touch of Red Who doesn’t like a pop of color to a more basic outfit? This style is becoming a people favorite, because creating a statement of what you want to show the world. From the image we se a big inspiration from 90s00s models, that love the casual business aesthetic, also some themes that this style is following is the following of certain patterns like matching your lipstick with the boots and how well a fur elegant coat match some loose fit jeans. This trend can be used in any casual and creative event, for a runway look or running errands, this can be fitted in any occasion as long Is not a extremely business professional or elegant event. The event target could be sincerely anyone who is not afraid of a little color, but the target who is using this the most is women in their early 30s Sincerely this can be a more of a micro trend, is a small detail and no many people are making this to grow as a trend, but with the time passing this is definitely staying and will have a greater development during the upcoming years
Everything Pastel What piece of clothing says better that spring is around the corner? Of course the bright, vivant and eye-caught colors, Pastel are one of the best colors that will be promoted during the upcoming season, especially purple and pink, the specific look that the model is wearing is a very formal look who can be used to take everyone attention when you arrived to a meeting, some themes that are emerging from this trend is definitely the coquette style that has been rising and on its peak for some time now, this style will be wearing on semi-formal creative interviews (business style) or to presentations and even classes. Saying this I feel like the perfect target for this look is for gen z and even the younger millennials who like to get eyes on them, it is not something revolutionary but it can add fun to the basics that we always knew from before, as other styles I think this is growing really slow, because not many people love pastel colors and not many are taking the risk of getting out of their comfort zone. Once this is resolved I feel like people will have acceptance stage with this style and more people will start to wear it and in some years this can turn into a macro trend.
Resources All pictures where taken from the fashion tab of my WGSN • https://www-wgsn-com.ezproxy1.library.arizona.edu/mywgsn