Microsoft Dynamics CRM Brochure - Case Study

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MICROSOFT DYNAMICS CRM Experienced professionals, proven tools and methodologies, templates, accelerators and vertical specific solutions maximizing the value of your Customer Relationships

Competency Brochure


MICROSOFT DYNAMICS CRM SERVICES

Delivering effective, secure, integrated CRM Solutions for Market Leaders Microsoft Dynamic CRM solution is flexible, easy to use and engineered to fit your business. It can transform every touch point into a marketing opportunity and harness the undiscovered potential within your customer base. Every enterprise has benefitted from MS Dynamics CRM's familiar and intelligent marketing capabilities, to market more effectively, improve productivity and gain actionable insight into marketing efforts. Ray Business Technologies provides implementation & Technology Consulting Solutions on Microsoft Dynamics CRM to automate entire sales and support processes. We also help companies to create a custom solution. With our strategic and integration experience to complement Microsoft Dynamics CRM, you’ll have a solution that can be quickly implemented to help increase productivity and profits. And since Dynamics also integrates easily with familiar applications like Microsoft Office and Outlook™, your team can begin seeing results in a shorter span of time. Raybiztech has implemented Microsoft Dynamics CRM projects for a number of small and medium sized businesses on time. We are Microsoft Partner and have deep expertise on Microsoft CRM implementations, Microsoft CRM customization, and CRM upgrade. We have deep expertise on CRM 4.0, CRM 2011 and Online CRM. Our expert Offshore Dynamics CRM Development India team has executed multiple projects, which utilize the existing features of Dynamics CRM and pass on the cost and time benefit to the customers. Our dedicated Dynamics CRM development team is well appreciated by our customers for our expertise, quality of work and commitment to business growth of our customers.

Why Microsoft Dynamics CRM? Microsoft Dynamics CRM helps you drive consistent and measurable improvement in everyday business processes. So you can: l

Plan and track activities, tasks, budgets and details for each marketing activity

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Set up product catalogues, price lists and discounts for optimal offers

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Tailor messages and offers to highly targeted lists

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Save time and money with reusable campaign templates

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Use predefined workflows to streamline processes and approvals

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Create Internet landing page for campaigns without any coding

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Easily create marketing plans with embedded document management capabilities


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For Sales: No matter how complex your sales process, Microsoft Dynamics CRM can help you quickly qualify sales leads and opportunities, streamline your sales strategy, and help your sales force access critical customer information. So quickly create demand and generate new business with Dynamics CRM.

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For Marketing: MS Dynamics can quickly transform customer information into action. Your marketing team will have deep insights into your customers' unique needs and preferences with built-in reporting and analysis tools. It helps your marketing teams to generate repeat business and create strong sales pipeline. you can pinpoint your marketing efforts with:

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Natural-language queries to instantly segment customers or prospects

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Highly targeted lists and associate them with campaigns

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Personal or public views for reuse

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Share target lists with colleagues and vendors.

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Exporting lists into multiple formats for bulk email or direct-mail communications

For Enhanced Customer Service: With MS Dynamics CRM, your teams can respond faster to customer service issues and empower your service organization to anticipate, address and deliver consistent, efficient customer care that contributes to long-term business profitability. Microsoft Dynamics CRM provides functionality for:

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Account and Contact Management

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Case and Interaction Management with Product and Contract Management

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Knowledge-Base Management and Service Scheduling

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Service Reporting and Analytics

Better workflow for well managed business processes: MS Dynamics helps you to collaborate at every level - and give everyone access to the business process best practices that can make them more effective and efficient business decisions. So you are able to share information across your organization and stay productive.

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For managing your data effectively: MS Dynamics can import data effortlessly from other sources into Microsoft Dynamics CRM. You can use predefined data-mapping rules or create new ones on the fly. It cleanse your data intelligently to eliminate duplications and decrease your cost per engagement (CPE).

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For better mobility: Sales & Marketing teams need to be flexible and mobile and MS Dynamics helps them to Access customer data from any web-enabled device anywhere, anytime. They can Track budgets and push through approvals while on the road or Create or update campaigns on the fly.With Microsoft Dynamics, your teams can update, qualify or assign leads while on the road and Track key marketing metrics with rich offline reporting virtually from anywhere.


Ray Business Technologies has deep expertise in Microsoft Dynamics CRM Microsoft Dynamics CRM Consulting Services: We have strong expertise in various industry domains in the areas if CRM, Business Processes, productivity measures, sales force effectiveness etc. Our functional experts can visit, discuss with your team, understand your Business Processes & future requirement and suggest best ways of implementing Dynamics CRM into your esteemed Organization. Microsoft Dynamics CRM Implementation: Raybiztech's Functional and Technical team has always helped our clients with on-time turnkey solution. Being end user friendly, our team can educate sales teams on Microsoft Dynamics. MS Dynamics CRM has inbuilt customization facilities, which can lead to faster preference setup resulting faster implementation. Microsoft Dynamics CRM Support and Enhancement: We have got recognition from our domestic and international clients in world class support and enhancement services. Being a software development company, we have strong expertise in Microsoft technologies. Our development team has Microsoft certified software programmers in Dynamics.

Raybiztech CRM Group can assist you with: à

Business Process Assessment

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Strategy Definition and best practices

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Software Selection

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Requirements Definition

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Turnkey Implementation Services

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Data cleansing, Data migration, and integration services

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Post-implementation Services

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Upgrades and Enhancements

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Off-site/offshore Development Services

Case Study: Raybiztech helps leading reseller of DISH Network to reduce the cost of lead acquisition with Microsoft Dynamics CRM About Client Client is a leading reseller of DISH Network in the state of California. The client has number of online marketing programs aimed at lead generation including leads from affiliates. The client has a sales team in the US and has engaged four contact centers outside US to support the outbound customer acquisition process. The contact centers contact the leads, qualify them and transfer the qualified leads to the US sales team for follow up and closure. The client has decided to use Dynamics CRM for the complete sales and support processes. We were engaged to design and implement the sales and support processes for the client. Business Need The client works with number of affiliates as part of the online marketing campaigns geared towards lead generation. These leads need to be scrubbed against existing database for duplicates, accuracy in lead information such as phone number, email and address etc. Once processed, the leads need to be stored in the


CRM system for allocation to various sales representatives who would then contact the lead for qualification and closure. The challenge in the lead processing is the volume of leads that come in from various affiliates and their accuracy followed by lead allocation to various contact centers. Once a lead is converted to customer, the customer information needs to be tracked for various promotional campaigns, payment history and other marketing purposes. The Solution The client decided to use Dynamics CRM as the solution for sales and support processes. Ray Business Technologies (“RBT�) worked with the client IT and sales teams to analyze the process, recommended changes for smooth adoption and implemented the CRM solution. Lead Processing: RBT developed custom module for high volume lead processing. The lead processing module developed was high-performance, multithreaded and configurable for the leads coming into the system. The leads are checked for duplication against the existing database and for accuracy such as address, zip code and phone number, DNC etc. against the Melissa Data. Lead Allocation: RBT developed a custom module which allowed the client managers to modify the allocation rules on the fly such as allocating a certain percentage of leads to a contact center or lead allocation based on the time of the day. Customer Life Time Value and Retention: The client has designed a set of rules for calculating the customer life time value to manage both high-value customers and customers that are prone to churn. RBT developed modules for calculating the LTV based on the customer data such as demographics and payment patterns to identify high-value customers and customers prone to churn. Benefits Significant reduction in the cost of lead acquisition: Due to the automated and streamlined lead acquisition process, the client was able to save up to 63% of the amount spent on lead acquisition. Improved conversions and Increase in Customers: Due to the automated lead allocation process, the time from a lead comes in to the time lead is contacted and closed is reduced significantly. This has led to an improvement in conversions and increase in number of customers. ROI Improvement of Marketing Campaigns: With the built-in reporting capabilities of CRM, the marketing team was able to segment the customers better and create campaigns that had better ROI.

CONTACT US

http://www.raybiztech.com

Asia

USA

UK

Ray Business Technologies Pvt Ltd 9th Floor, Quadrant -1C, Cyber Towers, Hi-tec city, Madhapur, Hyderabad- 500 081 Tel: +91 - 40 - 2311 8011 / 22 x: 201/202 Email - india@raybiztech.com

Ray Business Technologies 19720 Ventura Blvd Suite A Woodland Hills , CA 91364 Tel: +1 786 600 1743 Email - usa@raybiztech.com

Ray Business Technologies 5 Lisbon Way Coventry, CV3 2AQ Tel: +44 2476 443 871 Email - uk@raybiztech.com


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