1951 Unknown Declare war on the profiteers

of past. What is of further interest in Labours 1950 campaign is that as well as this use of ‘humane’ brush strokes, we can see a sort of Matisse style cut and paste element to the designs. We can see the ‘Labour’ element of the poster with a slight ripped edge, but what is interesting is the similarly ripped ‘Toryism doesn’t work’ section feels like it was taken directly from the Conservatives 1955 posters, in which they also used a stencil style font, we can debate the use of hijacking a style to subvert the message and aesthetic of the other party, but it can also link to ideas of political activism, ‘DIY’ banners and personal activism, to counter the ideas of a big political force.

As we reach the end of this period we can see a party that has maybe lost its way in terms of its messaging and aesthetic, debilitated by infighting and irrelevant through stagnation. But despite these outward