1 minute read
Marketing Your Location
from Feefa Khan
According to real estate convention, the three most important criteria to consider when buying a property are: LOCATION,
LOCATION, LOCATION.
In fact, buyers are often attracted to a general location, a neighbourhood, or even a certain street well before settling on a specific home.
Understanding your location’s positives and negatives is important when determining the price and in marketing your home. Misconceptions, preconceptions, and knowing the nuances of your home can make a significant difference in how a home is marketed, when it’s shown, and how it is positioned – one person’s displeasure can be another’s delight!
