Patrice Winans - Listing Presentation

EXCELLENCE

DISCOVER A NEW LEVEL OF MARKETING WITH PATRICE WINANS

A PREVIEW OF YOUR DEDICATED REALTOR ® IN NORTHERN COLORADO

PATRICE WINANS

MEET PATRICE

EXPERIENCED REALTOR ® IN NORTHERN COLORADO

Selling and/or buying a home is a very personal and, many times, an emotion-filled transaction. Patrice understands this and counts it a privilege to guide her clients through this important time. Patrice is honored to serve clients no matter what stage of their Real Estate journey, from first-time homebuyers to luxury sales.

Patrice Winans is a passionate woman who thrives on going the extra mile. As a veteran of the USAF, Patrice’s desire to serve continues in her business approach as a Realtor ® in Northern Colorado — serving to improve the Real Estate experience for buyers, sellers, and investors along the I25 Corridor area since 2009. Patrice partners with her clients in their real estate transactions to ensure they are as enjoyable, effective, profitable, and frictionless as possible.

Patrice and her husband enjoy the Colorado lifestyle with their large family of four sons, four daughters-in-law, and eight grandchildren. They enjoy traveling, skiing, trail walking, and paddleboarding.

Five Star Real Estate Agent award-winner 2015-2016, 2018-2022

· 2015 International Sterling Society Individual 2016 International Sterling Society Individual

· 2017 International President’s Circle Team 2018 International President’s Circle Team

· 2020 Homesnap Excellence in Client Services Award 2021 Broker Agent Advisor Seven Star Award as Top 100

· Senior Residential Specialist Cartus Relocation Specialist

· Certified Luxury Home Marketing Specialist

303.829.5694 patrice@patricewinans.com www.patricewinans.com

Coldwell Banker Realty 100 W 29th Street Loveland, CO 80538

with me:

MARKETING MANAGER

FULL-SERVICE REAL ESTATE

When you hire Patrice Winans, she will become your home’s:

· Showcase your property with the finest marketing

· Develop and implement a customized marketing plan

Determine the best list price in line with market forces

Maintain regular communication, so you stay informed

LIAISON MANAGER

· Introduce new buyers to your property

· Pre-qualify the buyers to avoid time wasters

· Provide you with timely updates on viewings and feedback

NEGOTIATOR

Present and negotiate with potential buyers on your behalf

Advise you on the merits of each offer

· Keep your best interests as first priority

CLOSING MANAGER

· Provide information to the buyer in a timely manner

· Only accept certified bank drafts Liaise with your escrow officer/lawyer/notary and deliver the necessary documentation

· Facilitate answers, resolve any issues during the closing process, and ensure the process is completed seamlessly

CONCIERGE

· Provide you with access to experts, including legal advisors, insurance experts, builders, landscapers, interior designers, rental experts, home stagers, painters, handymen, home inspectors, and moving services

Patrice was referred to us by a family friend. We have bought and sold a few homes, and we could not have been blessed with a better Realtor® or person! From the very beginning, Patrice shared her knowledge and experience to make the selling and buying process less stressful. I cannot stress enough how seamless she made the whole process. She is a very upbeat and positive person. We would highly recommend her.

MIKE SULLIVAN

COLDWELL BANKER REALTY

FULFILLING THE DREAM OF HOME SINCE 1906

For over a century, home has been our purpose. It defines us and everyone in our network. Our mission will never waver — to deliver the treasure of home ethically and honestly. Founded in 1906 on the principles of honesty, integrity, and always putting the customer first, Coldwell Banker Realty changed the industry then and continues to do so today.

GLOBAL NETWORK

Through non-stop innovation and forward thinking, the Coldwell Banker brand has grown to become one of the most well-known and trusted names in real estate around the globe. Today, the Coldwell Banker network is still continuously recognized for its innovation and leadership across 3,000 offices in 49 countries and territories.

WHEREVER YOUR HOME’S BUYER MIGHT BE, WE’RE THERE TOO.

96,000 Agents

3,000 Offices

49 Countries + Territories

REAL ESTATE WITH IMPACT

CB SUPPORTS ST. JUDE

The Coldwell Banker ® brand has teamed up with St. Jude Children’s Research Hospital to help support its mission: Finding cures. Saving children.® As part of our partnership, Coldwell Banker-affiliated agents will be able to join our partnership with St. Jude, a place so many kids call home while they fight cancer and other life-threatening diseases.

Agents participating in the CB Supports St. Jude program make a donation for every home sale or purchase they complete while also helping to increase awareness of this important cause. With your support, we can help one of the world’s leading children’s cancer hospitals develop even more powerful treatments and help the world’s bravest kids get back home even faster.

LUXURY EXPERTISE

COLDWELL BANKER GLOBAL LUXURY ®

The Coldwell Banker Global Luxury® program redefines the world of luxury real estate marketing. The prestige of the Coldwell Banker ® name, combined with state-of-the-art technology, bespoke marketing strategies, and one of real estate’s most robust global networks encompassing 100,000 independent sales and associates in 49 countries and territories, culminates in extraordinary representation that crosses oceans, continents, and language barriers. The iconic Coldwell Banker brand is synonymous with a gold standard of service, cementing its status as a premier real estate authority for present and future generations of discerning buyers and sellers everywhere.

INSTITUTE FOR LUXURY HOME MARKETING

The Institute for Luxury Home Marketing is the premier independent authority in training and designation for real estate agents working in the luxury market. Their goal is to ensure that real estate professionals are able to provide high-quality service to discerning buyers and sellers of luxury homes. Working with an agent who is fully certified in luxury marketing is critical as you look to maximize the exposure of your home. As a Certified Luxury Home Marketing Specialist, Patrice Winans’ knowledge, expertise, and access to a unique and targeted network are second to none.

DETERMINING THE VALUE OF YOUR HOME

MY OBJECTIVE

My objective is to sell your home:

FOR THE HIGHEST POSSIBLE PRICE

IN THE SHORTEST AMOUNT OF TIME

WITH THE MOST FAVORABLE TERMS

Prior to implementing any marketing strategies, it is critical to go through a process of discovery — determine the fair market value, survey the current market conditions, and review the variety of factors that will help us prepare your home for sale. Selling homes requires an elevated level of expertise, strategy, and exceptional marketing to the right buyers, which is the key to maximizing the true value of your home.

In all our dealings with Realtors® over the past ten years, we have never met anyone as helpful and energetic as you have been. Without hesitation, we would highly recommend your service to anyone who is looking for an experienced Realtor® who cares about getting things done and doing them right! Thanks for taking such good care of us; we couldn’t have done it without you!

DANIEL AND BARB NORTHFIELD

INFLUENCES ON HOME VALUE

With any marketing strategy, it is important to research the market conditions that are currently influencing home values.

“Market value” is the highest price at which a property will sell on the open market, given a reasonable time period to find a qualified buyer. What a property is truly worth (whether that is higher or lower than the selling price) and what prospective buyers are willing to pay for it is known as the “Fair Market Value” — as buyers are influenced by the following criteria:

Location of the property

Condition of the property

· Buyer demand

· Prices of similar properties on the market

· Recent sales of competitive properties

Availability of financing

MAXMIZING FAIR MARKET VALUE

Typically, market conditions are not in your control, but choosing to use an agent with extensive experience in the local market, a respected reputation, and who implements a proven, comprehensive marketing strategy could make all the difference in maximizing the true value of your home.

The following key factors affect the sale of your home and are, for the most part, in your control:

MARKET FACTORS

· Price

· Terms

· Condition

Marketing Programs

Value

CONTROLLED BY

· Seller

· Seller

· Seller

Realtor ®/Brokerage

Buyer/Market Conditions

THE WINDOW OF OPPORTUNITY

The “Window of Opportunity” is the period in which your home will receive its maximum exposure — typically when your home is new on the market.

To capitalize on this window, it is crucial that your home is ready for sale, priced at Fair Market Value, prepared to showcase its features and attributes, and a marketing strategy is implemented to further increase its exposure.

MARKETING STRATEGIES TO SELL YOUR HOME

YOUR LOCATION

The three most important criteria to consider when buying a property:

In fact, buyers are often attracted to a particular location, a neighborhood, or even a certain street well before settling on a specific home. Features like privacy, safety, noise, area schools, views, and convenience all affect the perceived value of your property.

Understanding your location’s positives and negatives is important when determining the list price and also significant in the marketing of your home. Misconceptions, preconceptions, and knowing the nuances of your home can make a difference in how a home is marketed, when it’s shown, and how it’s positioned relative to other homes on the market.

PREPARING YOUR HOME FOR SALE

First impressions are lasting. Preparing your home is one of the most difficult and emotional yet critical steps to maximize its value. Together, we will review, recommend, prepare, and create an environment that is appropriate for the type of buyer looking to purchase your home.

No matter how stunning, loved, or well-maintained your home is, it’s important that you view it with critical objectivity. Prior to listing, go through and address everything from simple changes to major repairs. To ensure the home is ready for photography and showings, de-clutter, de-personalize, and deep clean, so the home looks its best.

PROFESSIONAL MARKETING TOOLS

Sophisticated and professionally prepared marketing is essential to maximizing your home’s exposure and requires more than just listing the property for sale on the internet and multiple listing service. It needs to be a carefully prepared, strategically implemented plan. Your home must become a highly prized item — launched on the market with maximum impact to create the right exposure and reach the right buyers.

PROFESSIONAL PHOTOGRAPHY

Photography must reflect your property. Whether in print or on the web, listing photos are often the first impression that a potential buyer will receive. Professional photographers understand how to use lighting and composition to highlight the best features of your home.

HOME STAGING

According to The National Associate of REALTORS®, 83% of buyer’s agents say that staging makes it easier for buyers to visualize the property as their future home, and 44% say it increases the dollar value offered. Additionally, 53% of seller’s agents say that staging a home decreases the amount of time a home spends on the market.

DIGITAL TOOLS

Using current technology helps showcase the true essence of your property and its environment. Lifestyle videos, 3D virtual tours, and aerial drone footage all provide a realistic depiction of the intended space and livability.

OUTDOOR SIGNAGE

The trusted yard sign is the #1 way to show your home is for sale — it is fast, effective, and easy to spot. Directional signs help guide people to the home.

PRINT ADVERTISING

Your home will be advertised to potential buyers through various local, national, and international publications.

PROFESSIONALLY PRINTED MATERIALS

Showcasing your home’s unique features through professional marketing materials is essential in setting it apart from the competition. Mailing directly to neighbors, potential buyers, and other Realtors® is a powerful way to spread the message that your home is for sale.

NETWORKING AND REFERRALS

Realtors® have a large database at their disposal for networking with other agents. Referrals are especially important in the luxury market, as you will want to work with a well-respected agent with an extensive network of contacts.

PUBLIC AND PRIVATE SHOWINGS

Broker tours and open houses are great ways for other real estate agents to tour your home and recommend it to their potential buyers. This is why preparing the home is so important — sometimes, Realtors® can be more particular than buyers.

24/7 WEB EXPOSURE

With 95% of buyers looking for homes online, it’s important for your home to have a professional web presence. Listing your home on the web allows for maximum exposure where it can easily reach local, national, and global prospects.

SOCIAL MEDIA

Your home will receive unparalleled exposure to consumers and Realtors alike through various social media platforms.

SHOWING THE HOME

Your home needs to be ‘show ready’ at all times, which can be difficult to balance if you are still living in the home. However, we must ensure preparations are done up front — unnecessary items are removed, space has been created, and a plan is implemented for the best times to show the home — then the final prep and inviting touches are easy for me to add around your busy schedule.

Every buyer will be pre-qualified. During the showing, a fully guided tour will be provided to ensure that the features and nuances are showcased and explained to maximize the perception of value.

THE FINAL STEPS

MARKET ANALYSIS

The market analysis is compiled from a system that tracks your showings, all Realtor ® and buyer feedback, as well as the effectiveness of my marketing on your home. This report provides you with an in-depth scope and a comprehensive list of actions, recommendations, and objectives.

Selling your home is important; therefore, it is equally important to ensure that its sale potential is maximized — whether that requires further changes to showcase your home more effectively, having additional open houses, changing the price point, increasing the marketing exposure, or understanding the potential of multiple buyers.

FINALIZING THE SALE

A myriad of details must be attended to before the sale of your home becomes final, including offers, counter offers, inspections, disclosures, contingencies, loan documents, insurance, mortgage approval, and escrow items. This final step can be overwhelming with all its moving parts.

Whatever the next step may be, know that I am here to guide you through this final process — to keep in constant communication, track the proceeding, and keep things on schedule.

My family and I have known and used Patrice Winans as a Realtor® for many homes and many years. She is dedicated, deliberate, professional, yet still personable, and a kind-hearted individual who wants the best for her clients. I have always felt in good hands with her throughout the buying and selling process.

KATE WAGNER

THE SEARCH FOR YOUR NEW HOME

LOCATING THE RIGHT PROPERTY

If you are looking to buy or sell another property, let my knowledge of your requirements, needs, likes, and dislikes be the foundation of a new search — from finding the perfect buyer to locating your next perfect dream home.

It takes more than just searching for a home on the internet, so allow my extensive network of connections, strong marketing skills, and exceptional knowledge open the right doors.

DEFINING YOUR GOALS & OPTIONS

In the search for your perfect home, we must define the goals and reassess your requirements so that we approach the search with complete insight. This will enable the creation of an appropriate action plan and expected timeline.

Where are you thinking of moving — local or out of state?

· Do you have a budget?

· What do you and your family need from your next home? Are you looking for a turnkey or renovation property?

What are your essential requirements during our search?

· Are there any financial considerations?

· When is the ideal time for you to move?

This information will enable a qualified search. Equally, it is important to ensure that we research the true value of homes and that their current selling price reflects an amount that the property is worth to you.

You made buying a home so easy for my wife and me. We were grateful for how much patience you used in answering all of our questions and taking us to look at so many houses. You never pushed us into looking at something we were not interested in. We strongly recommend you to anyone looking at buying a new home.

BOB AND MINDY LAWRENCE

MY COMMITMENT TO YOU

When helping you look for a property, I will make recommendations based on my experience and local knowledge, in addition to having access to a variety of technology, a wide network of area agents, and homes not yet on the market. A comparison chart and thorough, objective inspection of each home, combined with such factors as market data and resale potential, will help in narrowing your search. By building a checklist, we can better evaluate each home and review together the important criteria of homes visited.

And when you do find that perfect home, I will help negotiate the best offer based on the condition of the home, length of time it’s been on the market, activity, location, and urgency of the seller. Ultimately, I will protect and represent your best interests.